Presidential Libraries Museum Visitor Survey

Presidential Libraries Patron Experience Survey

Page 5

MUSEUM VISITORS

Thank you for sharing your opinions on your visit to the museum at the Reagan Library. Your answers will help us understand your experience and to evaluate where we are doing well and where there is room for improvement.

All of your responses are for research purposes only.

1. Which of the following affected your decision to visit the museum at the Reagan Library? Please select all that apply.

 Web site (Please specify: )

 Another Presidential Library (Please specify: )

 National Archives in Washington, DC

 Word of mouth

 Newspaper/Magazine

 TV

 Radio

 Brochures/Rack cards/Travel guides (such as AAA)

 Street banners, road signs, and billboards

 Information at your hotel

 Information from a convention and visitors bureau

 Availability of a tour bus

 Attendance at a special event

 Other (Please specify: )

2. What did you expect to see before you visited the museum at the Reagan Library? Please select all that apply.

 Exhibits about the president

 Exhibits about American history

 Documents and artifacts related to the president

 A traveling/temporary exhibit (Please specify: )

 Books or other library materials

 A temporary or traveling exhibit

 A special event at the library/museum

 Photographs and audio/visual material related to the president and his family

 Interactive exhibits

 Other (Please specify: )

3. Would you say that your visit to the museum at the Reagan Library did not meet, met or exceeded your expectations?

 Exceeded my expectations  Met my expectations  Did not meet my expectations

4. For the following questions, please focus solely on your impressions and experiences with the museum exhibits. How well does each of the following statements describe your recent experience at the museum at the Reagan Library?

	STRONGLY AGREE	AGREE	NEITHER AGREE NOR DISAGREE	DISAGREE	STRONGLY DISAGREE	NOT APPLICABLE
I learned something I did not know before.						
The exhibits presented the President and his Administration in a balanced manner.						
	STRONGLY AGREE	AGREE	NEITHER AGREE NOR DISAGREE	DISAGREE	STRONGLY DISAGREE	NOT APPLICABLE
I now have a better understanding of the President and his Administration.						
The introductory film and the exhibits provided me with an understanding of the life and times of this president.						
The exhibits helped me connect historic events to those of the present.						
The visit made me feel personally connected to the President.						
The exhibits provided a positive learning experience for the child(ren) I visited with.						

5. Please rate your satisfaction with the following in regards to your recent visit to the Reagan Library’s collections or exhibits including the presidential home or grave site.

	VERY SATISFIED	SOMEWHAT SATISFIED	NEITHER SATISFIED NOR DISSATISFIED	SOMEWHAT DISSATISFIED	VERY DISSATISFIED	NOT APPLICABLE
The amount of information about the President						
The amount of information about the First Lady and/or President’s family						
The amount of information about American history/democracy						
The variety of artifacts and documents used in the exhibits						
The variety of interactive/electronic exhibits						
The quality of the museum experience in comparison to other museums you have enjoyed						

6. Please rate your satisfaction with the following in regards to your recent visit to the Reagan Library’s collections or exhibits including the presidential home or grave site.

	VERY SATISFIED	SOMEWHAT SATISFIED	NEITHER SATISFIED NOR DISSATISFIED	SOMEWHAT DISSATISFIED	VERY DISSATISFIED	NOT APPLICABLE
Wait time to see the exhibit(s)						
Written information about the exhibits (booklets, brochures, pamphlets etc.)						
The flow of the exhibit						
Exhibit layout/presentation						
Quantity of interactive exhibits						
Quality of interactive exhibits						
Labels and informational signage in the exhibits						
	VERY SATISFIED	SOMEWHAT SATISFIED	NEITHER SATISFIED NOR DISSATISFIED	SOMEWHAT DISSATISFIED	VERY DISSATISFIED	NOT APPLICABLE
How well the interactive/electronic exhibits were working						
Exhibit lighting						
Places to rest and reflect						
The tour guide/volunteers						

7. Again, thinking about your most recent experience at the museum at the Reagan Library overall, please rate how satisfied you were with each of the following.

	VERY SATISFIED	SOMEWHAT SATISFIED	NEITHER SATISFIED NOR DISSATISFIED	SOMEWHAT DISSATISFIED	VERY DISSATISFIED	NOT APPLICABLE
Directions/Signage directing you to the library & museum						
Parking						
Admission fee						
Admission process						
Friendliness of the staff						
Accessibility of the building and exhibit space						
Selection of items in the gift shop/store						
The museum restaurant/ café						
Crowdedness						
Accessibility of the restrooms						

8. How satisfied were you with your experience overall at the museum at the Reagan Library?

 Very satisfied

 Somewhat satisfied

 Neither satisfied nor dissatisfied

 Somewhat dissatisfied

 Very dissatisfied

9. How do you rate your experience at the Reagan Library in comparison with other Southern California theme experiences?

 Liked it much less

 Liked it somewhat less

 Did not like it any more or less

 Liked it somewhat more

 Liked it much more

10. Please describe your first impressions as you, your family and friends approached the Library.

11. What was the best part of your most recent visit to the museum at the Reagan Library?

12. What one thing could be done to improve your overall experience at the museum at the Reagan Library?

VISITOR PROFILE

Our next set of questions is for classification purposes only.

13. Who did you visit the museum at the Reagan Library with?

 Alone

 Family/Friends/Co-Workers

 A group of students

 A tour group

 Other (Please specify: ­­­­­­­­­­­­­­­­­­­__________________________________)

If you visited the Library with children, please answer question #14. Otherwise go to question #15.

14. How many children (under the age of 18) were with your group?

If applicable, please specify the range of their ages (choose all that apply):

 0 – 5 years old

 6 – 10 years old

 11 – 13 years old

 14 – 18 years old

15. What is your gender?

 Male  Female

16. In what year were you born?

(Please enter as a four-digit number, e.g., 1963)

17. What if the highest level of education you have attained?

 Less than high school

 High school or equivalent (e.g., GED)

 Some college, but no degree

 Associate’s degree

 Undergraduate degree (e.g., B.A., B.S.)

 Graduate school (e.g., M.S., M.D., Ph.D.)

18. Which of the following income categories best describes your total 2007 household income?

 Less than $24,999

 $24,999 to $49,999

 $49,999 to $74,999

 $75,000 to $99,999

 $100,000 to $149,999

 $150,000 to $199,999

 $200,000 or more

THANK YOU FOR YOUR PARTICIPATION!

Please send completed surveys to [name and address of survey data collector).

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A Federal agency may not conduct or sponsor, and a person is not required to respond to a collection of information unless it displays a current valid OMB control number. The information requested on this form is being collected and used by the National Archives and Records Administration to assess satisfaction with the Presidential Libraries’ Museum Programs. Public burden reporting for this collection of information is estimated to be 15 minutes per response, including time for reviewing instructions and completing and reviewing the collection of information. Send comments regarding the burden estimate or any other aspect of the collection of information, including suggestions for reducing this burden, to National Archives and Records Administration (NHP), 8601 Adelphi Road, College Park, MD 20740-6001. DO NOT SEND COMPLETED SURVEY FORMS TO THIS ADDRESS. SEND COMPLETED FORMS TO THE ADDRESS SHOWN AT THE END OF THE SURVEY.

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