Coral Reef Valuation Instrument

Coral Reef Valuation Study

Coral_Valuation Instrument

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CORAL REEF SURVEY INSTRUMENT

1-1

Knowledge Networks, Inc.

[Coral Reef Protection Study]
February 25, 2009

Note: The change request log can be deleted, if you do not require it.

Change Request Log
(Operations Please Disregard)
Note: Do not change Question numbers after Version 1; to add new question, use alpha
characters (e.g., 3a, 3b, 3c)
Author Version
Description of Change Approval
Date
Completed
(Q#, plus change)
Name
Approved
(Y/N)

Page 1

Knowledge Networks, Inc.

[SCREEN 1]

On the following screen, you will hear a short music file. The music is not related to
the subject matter of this survey. It is only used to find out whether your Internet
device allows you to hear audio files.
Before you proceed, please make sure that the speakers of your Internet device are
turned on. (Question about whether we need/want to keep audio?)
[SCREEN 1A] [radio] [embed = “test.mp3, autostart = true]

Please listen to the entire music file before pressing the “Next” button to continue
your survey.
[SCREEN 2A]

S2A. Did you hear the music file?
Select one answer only.
 Yes.........................................................................1 [If yes, show Screen 2b]
 No ..........................................................................0 [If no, skip to Screen 2c]
 Not sure ................................................................2 [If don’t know, skip to
Screen 2c]
[SCREEN 2B, display]
[if S2A = 1]

Later in this survey, some instructions are given with additional audio explanations.
Please have your audio turned on to receive these instructions. Please read each
screen carefully, even if audio is provided.

Page 2

Knowledge Networks, Inc.

[SCREEN 2C grid, random half sample for Q2D1 and Q2D2]

Q2D1.

We are faced with many problems in this country, none of which can be
solved easily or inexpensively. Below are some of these problems. For each one,
please indicate if you think we are spending too much money on it, about the right
amount, or too little money on it.
Check one box for each row in the grid.
We are spending:

Space exploration
The environment
Health
Assistance to big cities
Law enforcement
Drug rehabilitation
Education

Too little

About the
right amount

Too much


1 x
1 x
1 x
1 x
1 x
1 x
1 x


2 x
2 x
2 x
2 x
2 x
2 x
2 x


3 x
3 x
3 x
3 x
3 x
3 x
3 x

Q2D2.

We are faced with many problems in this country, none of which can be
solved easily or inexpensively. Below are some of these problems. For each one,
please indicate if you think we are spending too much money on it, about the right
amount, or too little money on it.
Check one box for each row in the grid.
We are spending:

The space exploration program
Improving and protecting the environment
Improving and protecting the nation’s health
Solving the problems of the big cities
Halting the rising crime rate
Dealing with drug addiction
Improving the nation’s education system

Page 3

Too little

About the
right amount

Too much


1 x
1 x
1 x
1 x
1 x
1 x
1 x


2 x
2 x
2 x
2 x
2 x
2 x
2 x


3 x
3 x
3 x
3 x
3 x
3 x
3 x

Knowledge Networks, Inc.

PART 1: SET-UP
[SCREEN 3A, display]

MANAGEMENT OPTIONS FOR CORAL REEFS IN HAWAII –
WHAT IS YOUR OPINION?
Sometimes the Government considers starting a new program. The Government does not
want to start a new program unless people are willing to pay for it. One way for the
Government to find out about this is to give people like you information about a program
in a survey like this, so you can make up your own mind about it.
Some people think the program they are asked about is not needed; others think it is. We
want to get the opinions of all kinds of people.
The particular program addressed in this survey involves coral reefs in Hawaii. The
federal government is considering options to increase the protection of coral reefs around
Hawaii, but it is not sure if it should do more, because this will require more government
spending paid for by taxpayers.
Even though you may not be familiar with this issue, as a taxpayer your opinions matter.
We will provide you with information to help you answer the questions. Through this
survey, government officials will consider your opinions, along with information from
scientists and planners, when deciding what more, if anything, to do.
Your participation is voluntary. Click here for more information about your rights as a
survey participant.  (If clicked – go to Screen 3B, else skip to Screen 3C)

This survey is funded by the National Oceanic and Atmospheric
Administration, which is a U.S. government agency charged with
making decisions about coral reef management for the United States.

OMB NO.: XXXXXXXX Coral Reef Economic Valuation Final Survey Approval
Expiration XX/XX/XXXX

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Knowledge Networks, Inc.

[SCREEN 3B if more information box on 3A is checked]

You may skip any questions that you do not wish to answer. You will not be
disqualified from participation in other surveys. As always, your identity will not be
reported or linked to any data resulting from the study. All of the terms and
conditions described in the Privacy and Term of Use Policy that you received with
your internet access equipment are in effect. If you have questions about this survey,
you may contact Panel Relations at (800) 782-6899.
[SCREEN 3C]

In this survey, you will be presented information about coral reefs, including
pictures and maps.
If you want to review information that you saw earlier, you can go back by clicking
the “Information” button available in the lower left corner of the screen. When you
are done reviewing the information, you can return to where you were in the survey.

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Knowledge Networks, Inc.

PART 2: INTRODUCTION
[SCREEN 4A, display]

Below is a picture of a coral reef ecosystem from Hawaii, including various types of
coral and fish.
J.E. Smith

Coral reefs are found throughout the world in ocean waters less than 300 feet deep.


Coral reefs are made of connected skeletons of millions of small animals
called corals.



Coral reef ecosystems include the coral reefs, neighboring areas of sea
bottom, ocean waters, and many kinds of fish, plants, and animals nearby.



Coral reef ecosystems provide a place to live for many ocean species
including fish, sea turtles, seals, dolphins, shrimp, octopuses, sea snails, sea
plants, and sea birds. These animals live near the coral because it provides
food.



Most coral reef ecosystems are in water less than 60 feet deep.

[SCREEN 4B, radio buttons]

Q1.

How often have you read or heard about coral reefs, either in U.S. waters or
elsewhere?
Select one answer only
Not often at all ........................................................1
Slightly often...........................................................2
Moderately often.....................................................3
Very Often ..............................................................4
Extremely often.......................................................5

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Knowledge Networks, Inc.

[SCREEN 5, radio]

Q2.

About how many times have you been to a coral reef in the U.S. or elsewhere
to fish, snorkel, scuba dive, view marine life, or for some other reason?
__________ times (TYPE A NUMBER)
[SCREEN 6, check box] [if q2>1]

Q3.

Where have you visited a coral reef?
Select all answers that apply

Florida ......................................................................1

Puerto Rico or the U.S. Virgin Islands.....................2

Other Caribbean, Gulf of Mexico, or
Atlantic Ocean locations ..........................................3

Hawaii .....................................................................4

Pacific Ocean locations other than Hawaii...............5

Other (specify:_________________________).......6

[SCREEN 7, display]

About 10% of coral reef ecosystems in the U.S. are around the Hawaiian Islands;
most of the rest are around Florida.
The Hawaiian Islands are commonly grouped into the Main Hawaiian Islands and
the Northwestern Hawaiian Islands, as shown on the next screen.

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Knowledge Networks, Inc.

[SCREEN 8, display = Main_Islands.gif]

The Main Hawaiian Islands are eight larger islands, where nearly all of
Hawaii’s people live.
These islands are surrounded by about 300,000 acres of coral reef ecosystem.


Page 8

These coral reefs are heavily used for recreation (fishing, boating, diving, and
snorkeling), for commercial fishing, and for cultural and religious activities by
native Hawaiian people.

Knowledge Networks, Inc.

[SCREEN 9, display North_islands.gif]

The Northwestern Hawaiian Islands consist of many small, mostly
uninhabited islands that stretch 1,500 miles northwest of the Main
Hawaiian Islands (about the same distance as from Miami to Boston).


These islands are surrounded by about 400,000 acres of coral reef ecosystem.



This area was named a National Monument in 2006.

[SCREEN 10A, radio]

Q4.

Have you ever lived in Hawaii, or have you never lived in Hawaii?
Select one answer only
 Yes, I have lived in Hawaii ...................................1
 No, I have never lived in Hawaii...........................0

[SCREEN 10B, radio] [if q5 = 2 or –1]

Q4a. Have you ever visited Hawaii, or have you never visited Hawaii?
Select one answer only
 Yes, I have visited Hawaii.....................................1
 No, I have never visited Hawaii ............................0

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Knowledge Networks, Inc.

[SCREEN 11, radio]

Q5.

In the next 10 years, how likely is it that you will go to Hawaii?
Select one answer only
 I definitely will not go to Hawaii...........................1
 I probably will not go to Hawaii............................2
 I may or may not go to Hawaii ..............................3
 I probably will go to Hawaii..................................4
 I definitely will go to Hawaii.................................5

[SCREEN 12A, display]

Scenes from coral reefs around Hawaii.
2005 © John Davies

Schools of fish live near reefs.

Sea urchins are common in
Hawaii.
James Watt, Ocean Stock, Inc.

A variety of shallow coral.

Page 10

James Watt, Ocean Stock, Inc.

Giant Trevally are often seen in
Hawaiian waters.

Knowledge Networks, Inc.

[SCREEN 12B]

The coral reef ecosystems around the Hawaiian Islands are unique.


One-fourth to one-half of the many corals, fish, and other marine species
found around the Hawaiian Islands are found nowhere else in the world.



The Northwestern Hawaiian Island coral reefs are in a nearly natural
condition; there are few large coral reef ecosystems anywhere in the world
that remain so untouched by humans.

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Knowledge Networks, Inc.

PART 3: OVERFISHING
[SCREEN 13A, display]

OVERFISHING
Overfishing injures Hawaiian coral reef ecosystems. Overfishing occurs when more
fish are caught than an ecosystem can replace.
Around the Main Hawaiian Islands:


After decades of overfishing, total annual catches of reef fish have fallen by
about 90%.



Few fish grow to be large. Large fish are prized for eating.



Fish reproduction is low because there are fewer large fish. Large female fish
produce more eggs.



There are fewer plant-eating fish that keep algae from smothering the coral
reefs. The coral reef is less able to support other marine life and less able to
recover from other stresses like storms or pollution.

[SCREEN 13B, display]

Around the Northwestern Hawaiian Islands:


Currently, there is very little fishing around the Northwestern Hawaiian
Islands.



This coral reef ecosystem is in a natural condition with many more fish and a
larger variety of fish than around the Main Hawaiian Islands.



Many large fish, seals, and other species at the top of the food chain still live
here, whereas they have been greatly reduced around the Main Hawaiian
Islands.



As a National Monument administered by the federal government and the
State of Hawaii, the Northwestern Hawaiian Islands are permanently
protected from overfishing.

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Knowledge Networks, Inc.

[SCREEN 13C, display]

The following drawings represent current conditions in the Main Hawaiian Islands
and how they would have looked before overfishing:
Current conditions of coral reefs around
the Main Hawaiian Islands

Conditions of coral reefs around
the Main Hawaiian Islands
before overfishing

[SCREEN 14A, ]

A SOLUTION TO OVERFISHING IN
THE MAIN HAWAIIAN ISLANDS: NO-FISHING ZONES
No-fishing zones can be used to prevent or limit overfishing in the Main Hawaiian
Islands. No-fishing zones are areas of the ocean where fishing is not permitted.


Where overfishing has occurred, no- fishing zones will allow the number,
size, and variety of fish to increase inside the zones. More fish means that
there will also be more seals, sea birds, and other marine life.



When nearby areas remain open to fishing, fish from within no-fishing zones
migrate and increase the number, average size, and varieties of fish in areas
outside the no-fishing zones.



No-fishing zones have been effective in rebuilding coral reef ecosystems in
other places such as Florida.



Snorkeling, diving, and similar activities are allowed in no-fishing zones.

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Knowledge Networks, Inc.

[SCREEN 14B]

However, no-fishing zones can have undesirable effects:


Commercial fishing jobs may be lost.



Recreational fishing has to be relocated away from the no-fishing zones.



Federal government spending on enforcement will be required because many
of the reefs are managed by the federal government. The State of Hawaii will
pay its fair share of enforcement costs for reefs in state waters.

[SCREEN 14C, grid]

Q6.

Below are a list of statements. Please indicate whether you strongly disagree,
somewhat disagree, neither agree nor disagree, somewhat agree or strongly agree
with each of the following statements.
Check one box for each row in the grid
Neither
Strongly Somewhat agree nor Somewh Strongly
agree
disagree disagree disagree at agree

Protecting jobs of commercial fishermen
is more important than protecting
Hawaiian coral reefs.
Protecting recreational fishing is more
important than protecting Hawaiian
coral reefs.
The federal government should take an
active role to protect Hawaiian coral
reefs.

Page 14











1 x

2 x

3 x

4 x

5 x

1 x

2 x

3 x

4 x

5 x

1 x

2 x

3 x

4 x

5 x

Knowledge Networks, Inc.

[SCREEN 15, display]

OPTIONS TO INCREASE NO-FISHING ZONES AROUND
THE MAIN HAWAIIAN ISLANDS
There are many possible options for increasing no-fishing zones around the Main
Hawaiian Islands. Currently, about 1% of coral reefs around the Main Hawaiian
Islands are included in no-fishing zones. One option being discussed would increase
the no-fishing zones around the Main Hawaiian Islands to 25% of coral reefs.
More details about this option are shown on the next screen.
[SCREEN 16A, display]

Main Hawaiian Islands Option: Increase no-fishing zones from current 1% up to
25% of coral reefs.
Current no-fishing zones
(1%, 3,000 acres)
Current fishing zones
proposed to be changed
to no-fishing zones
(24%, 72,000 acres)

Proposed to remain
as fishing zones
(75%, 225,000 acres)

Total = 300,000 acres

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Knowledge Networks, Inc.

[SCREEN 16B]

Some reasons for increasing no-fishing zones around the Main Hawaiian Islands:


Inside the no-fishing zones, fish and other marine life would begin to increase
during the first three years.



Beginning in three to five years after no-fishing zones are established,
scientists expect that the amount of fish caught outside the no-fishing zones
would begin to increase.



In about 10 years, the total amount of reef fish caught each year in the Main
Hawaiian Islands would increase by about 50%, coming close to levels of
25 years ago.



The entire Main Hawaiian Island coral reef ecosystem would be healthier,
support more marine life, improve the quality of recreation, and improve
religious and cultural uses by native Hawaiians.

Some reasons against increasing no-fishing zones around the Main Hawaiian
Islands:


Enforcement costs may be high. Part of the costs would be paid for by all
U.S. taxpayers through increased taxes. The rest of the costs would be paid
for by the State of Hawaii.



Recreational and commercial fishing will not be allowed within the no-fishing
zone.



The coral reef ecosystem around the Northwestern Hawaiian Islands is
already protected from overfishing.

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Knowledge Networks, Inc.

[SCREEN 16C, display]

COMPARING CORAL REEF CONDITIONS AROUND THE
MAIN HAWAIIAN ISLANDS
Conditions in about 10 years
if 1% of the coral reefs remain protected by
no-fishing zones

Conditions in about 10 years
if no-fishing zones are increased to protect
25% of the coral reefs

[SCREEN 16D, text box]

Q7.

Do you have any comments about the information provided so far?

Type in your comments.
__________________________________________________________________

Page 17

Knowledge Networks, Inc.

PART 4: SHIP ACCIDENTS
[SCREEN 17A]

SHIP ACCIDENTS
Ship accidents are another cause of injuries to coral reefs around the Main
Hawaiian Islands.
On average, about 10 accidents occur each year where private and commercial
boats and ships lose control, often in storms, and injure Hawaiian coral reefs.


These accidents usually occur around the Main Hawaiian Islands, where
most ship traffic occurs.



Severe injuries to the coral reefs usually range from a few square feet to an
acre (an acre is about the size of a football field).



In an average year, a total of about 5 acres of coral reefs are injured around
the Main Hawaiian Islands.



It typically takes about 50 years for nature to fully repair these injuries. This
means that activities like fishing, diving, and snorkeling may be affected for
many years.

[SCREEN 17B, display]

Main Hawaiian Island coral reefs where
no ship accident has occurred.

Page 18

Area of coral reef where
a ship accident has occurred.

Knowledge Networks, Inc.

[SCREEN 17C, radio]

Q8.

Have you ever heard about, read about, or seen where ship accidents have
injured coral reefs in Hawaii or elsewhere?

Select one answer only.
Yes ......................................................................1
No .......................................................................0
[SCREEN 18]

Actions can be taken to help coral reefs recover faster after ship accidents, such as
planting living coral from coral farms into injured areas and restoring injured coral
that is still alive.


With repairs, injured coral reefs typically recover in about 10 years, rather
than in about 50 years with natural recovery.



These types of repairs have been successful around Florida and elsewhere.

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Knowledge Networks, Inc.

[SCREEN 19A]

The federal government, with the State of Hawaii, is considering a program to
repair ship injuries to coral reefs around the Main Hawaiian Islands. About 10 sites,
totaling about 5 acres, would be repaired each year.
As part of the proposed program, boat and ship owners will be required to pay for
such repairs. However, it is often not possible to find those who caused the injuries
or to collect payment from the persons responsible.
Some reasons for a coral reef repair program:


These sites would recover in about 10 years, rather than in about 50 years
with natural recovery.



This program would help maintain Hawaii’s coral reef ecosystems and would
reduce the impacts from ship accidents to recreation and other activities.

Some reasons against a coral reef repair program:


Since the Main Hawaiian Islands have about 300,000 acres of coral reefs,
5 acres injured by ship accidents each year is only a very small percentage.



A program like this would require additional costs beyond what can be
collected from the ship owners that caused the damage.



Part of the costs that are not paid by ship owners would be paid by all
U.S. taxpayers through increased taxes. The rest of the costs would be paid
by the State of Hawaii.

[SCREEN 19B, text box]

Q9.

Do you have any comments about the information presented so far?

Type in your comments.
__________________________________________________________________

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Knowledge Networks, Inc.

PART 5: CHOICE QUESTIONS
[SCREEN 20A] [Text in italics = text for those with no audio. For those with audio –
text is spoken and not repeated on the screen.]

Which Program Do You Prefer?
[if SA = 1] [This sentence only for those with audio, otherwise don’t display.] For

the next few screens you will be provided with some audio instructions. Please make
sure your audio is turned on.
The following questions ask you to choose among alternative programs that have
different combinations of actions to protect and restore coral reefs ecosystem
around the Main Hawaiian Islands, at different costs to you.
[SCREEN 20B] [show text in italics if SA ~ = 1]

In each question, the Current Program describes the reef management actions that are
currently in place and the expected results if these are continued.
In Row 1: The Main Hawaiian Islands no-fishing zones are kept at the current 1% of
the coral reefs. The number of fish and the quality of the reefs will continue to decline.
(short pause)
In Row 2: Ship injuries to coral reefs around the Main Hawaiian Islands are not
repaired. Currently, ship accidents injure about 5 acres each year. It takes about 50
years for these reefs to recovery naturally. (short pause)
The last row shows the additional cost paid by your household each year: With the
current program, there will be no additional actions, and therefore no added federal
taxes paid by your household to protect and restore coral reef ecosystem around the
Main Hawaiian Islands. (short pause)
When you are finished reviewing this table click on the continue button.
Current Program
Main Islands no-fishing zones:
% of reef protected.
Ship injuries to coral reefs:
About 5 acres/year total.
Added taxes paid by your household
each year.

Page 21

1% protected
Declining marine life
No repairs
Injuries last about 50 years
$0

Knowledge Networks, Inc.

[SCREEN 20C, warm-up question]

Now consider an example with two alternative programs: The Current Program and a
program that expands no-fishing zones around the Main Hawaiian Islands from 1% to
25% of the coral reefs. In this alternative, there is no program to repair ship damage to
coral reefs.
If the Current Program is continued, there are no additional annual costs to your
household. If the No-Fishing Zone Program is implemented, it would cost your
household $35 per year in additional taxes.
Once you are done reviewing these alternative programs, please check the box for the
program you most prefer.
Current Program
Main Islands no-fishing zones:
 1% protected
% of reef protected.
 Declining marine life
Ship injuries to coral reefs:
About 5 acres/year total.
Added taxes paid by your
household each year
Which program is your most
preferred?

Page 22

No-Fishing Zones Program
 25% Protected
 50% more fish
 Better reef health

 No repairs
 No repairs
 Injuries last about 50 years  Injuries last about 50 years
$0

$35





Knowledge Networks, Inc.

[SCREEN 20D, show text in italics if SA ~ = 1; Alt C varies by VERSION]

This table includes the Current Program and three other programs that do more and
cost more that the Current Program. After you carefully review the four programs, and
the costs to your household under each alternative program, please check which of the
four alternatives you most prefer.
Remember, if you spend money for one of the programs that does more, that money
won’t be available to buy other goods and services. If you do not want to do more and
spend more to protect coral reefs in the Main Hawaiian Islands, you should check the
Current Program as your most preferred choice.

Q10. Please choose your most preferred program from the options below.

Column 1

Column 2

Column 3

Column 4

Current Program

Full Program

No-Fishing Zones
Program

Reef Repair
Program

Main Islands nofishing zones:
% of reef protected.  1% protected
 Declining
marine life

 25% protected
 25% protected
 50% more
 50% more
 1% protected
fish caught
fish caught
outside zone  Declining
outside zone
marine life
 Healthier
 Healthier
reefs
reefs

Ship injuries to
coral reefs:
 Repair injuries  No repairs
 Repair injuries
 No repairs
About 5 acres/year  Injuries last  Injuries last  Injuries last  Injuries last
total.
about 10 years
about 10 years
about 50 years
about 50 years
Added taxes paid
by your household
each year
Which alternative
is your most
preferred?

$0

$100

$35

$85









When you are finished reviewing this table click on the continue button (this is the end
of audio).

Page 23

Knowledge Networks, Inc.

[SCREEN 21A, text box]

Q11. Please provide a brief comment that helps us understand why you chose the
[Answer to Q10] as your most preferred.

Type in the answer
__________________________________________________________

Q12. How sure are you the [Answer to Q10] is your most preferred program?
 Not sure at all ........................................................1
 Slightly sure...........................................................2
 Moderately sure.....................................................3
 Very sure ...............................................................4
 Extremely sure.......................................................5

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[SCREEN 21B, Alt C varies by version] [Programming note: Once they have
answered Q10, remove the selected most preferred options from the choice table
and re-present the three remaining options.]

Q13. Now that you have told us which program you most prefer, consider the
remaining three programs. Of the remaining three, which program do you prefer?
[SCREEN 21C, Alt C varies by version]

Q14. How sure are you the [Answer to Q13] is your most preferred program of
these three programs?
 Not sure at all ........................................................1
 Slightly sure………………………………….

2

 Moderately sure.....................................................3
 Very sure ...............................................................4
 Extremely sure.......................................................5
[SCREEN 21D, Alt B, Alt C vary by version] [Programming note: Once they have
answered Q14, remove the selected most preferred options from the choice table
and re-present the two remaining options.]

Q15. Of the remaining two programs, please check which one you prefer?
[SCREEN 21E, Alt C varies by version]

Q16. How sure are you the [Answer to Q15] is your most preferred program of
these two programs?
 Not sure at all ........................................................1
 Slightly sure...........................................................2
 Moderately sure.....................................................3
 Very sure ...............................................................4
 Extremely sure.......................................................5

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Knowledge Networks, Inc.

[SCREEN 22]

Following are some questions about what you were thinking when you chose your
preferred alternatives.
[SCREEN 23]

Q17. When you chose your most preferred alternatives, did you think that
overfishing caused the changes in Hawaii’s coral reef ecosystems we told you about
or did you think they did not cause those changes?
 Overfishing had caused the changes…………………1
 Overfishing had not caused the changes…………….0
[SCREEN 24]

Q18. If no-fishing zones are NOT put in place, how serious did you think the
effects of overfishing would be on the coral reef ecosystem around the Main
Hawaiian Islands?
 Not serious at all....................................................1
 Slightly serious ......................................................2
 Moderately serious ................................................3
 Very serious...........................................................4
 Extremely serious ..................................................5
[SCREEN 25]

Q19. When you chose your preferred alternatives, how effective did you think that
no-fishing zones would be in restoring fish and other marine life in coral reef
ecosystems?
 Not effective at all .................................................1
 Slightly effective ...................................................2
 Moderately effective..............................................3
 Very effective ........................................................4
 Extremely effective ...............................................5

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[SCREEN 26]

Q20. When you chose your preferred alternatives, how serious did you think the
effects of ship accidents are on the coral reef ecosystem around the Main Hawaiian
Island?
 Not serious at all....................................................1
 Slightly serious ......................................................2
 Moderately serious ................................................3
 Very serious...........................................................4
 Extremely serious ..................................................5
[SCREEN 27]

Q21. When you chose your preferred alternatives, how effective did you think that
repairing injuries from ship accidents would be in speeding up recovery of coral
reef ecosystems?
 Not effective at all .................................................1
 Slightly effective ...................................................2
 Moderately effective..............................................3
 Very effective ........................................................4
 Extremely effective ...............................................5
[SCREEN 28]

Q22. When you chose your most preferred alternatives, did you think that repairs
of injuries to coral reefs after ship accidents would take about 10 years, more than
10 years, or less than 10 years?
 About 10 years.......................................................1
 More than 10 years ................................................2
 Less than 10 years .................................................0
[SCREEN 29]

Q23. When you chose your most preferred alternatives, did you think that your
household would pay the higher tax amount stated, or did you think you would pay
more than that amount, or less than that amount?
 The amount stated .................................................1
 More than the amount ..........................................2
 Less than the amount.............................................0

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[SCREEN 30]

Q24. Please tell us how much confidence you have in the following groups and
institutions in this country. In general, would you say you have no confidence at all,
a little confidence, a moderate amount of confidence, a lot of confidence or a great
deal of confidence in:

No
confidence
at all


The people who run the U.S.
Government

A moderate
amount of
A lot of A great deal
A little
of
confidence confidence confidence
confidence








1 x

2 x

3 x

4 x

5 x

1 x

2 x

3 x

4 x

5 x

1 x

2 x

3 x

4 x

5 x

1 x

2 x

3 x

4 x

5 x

University scientists
Large corporations
Newspapers

[SCREEN 31]

Q25. How do you feel about increasing federal taxes to protect coral reefs around
the Main Hawaiian Islands?
 Strongly oppose.....................................................1
 Somewhat oppose..................................................2
 Neither oppose nor favor.......................................3
 Somewhat favor.....................................................4
 Strongly favor........................................................5
[SCREEN 32]

Q26. There are different ways for people to pay for new programs to protect the
environment. One way is for the government to pay the cost. This will raise
everyone’s taxes. The other way is for businesses to pay the cost. This will make
prices go up for everyone.
If you had to choose, would you prefer to pay for new environmental programs
through higher income taxes or through higher prices?

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 Through higher income taxes ................................1
 Through higher prices ...........................................2
 No preference ........................................................3

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[SCREEN 33]

Q27. Would you say you think of yourself as a very strong environmentalist, a
strong environmentalist, a moderate environmentalist, slightly an environmentalist,
or not an environmentalist at all?
 Not an environmentalist at all ...............................1
 Slightly an environmentalist..................................2

 A moderate environmentalist ................................3
 A strong environmentalist .....................................4

 A very strong environmentalist .............................5
[SCREEN 34]

Q28. We would like to learn more about how you reacted to the questions that
asked you to choose between various combinations of no-fishing zones and ship
accident repair programs. Please indicate whether you agree not at all, a little, a
moderate amount, a lot, or a great deal with the following statements?
Check one box for each row in the grid.

Not at
all


Costs should not be a factor when
protecting the environment.
I found it difficult to select which programs
I preferred.
There was not enough information for me
to make informed decisions about doing
more to protect coral reefs in Hawaii.
I was concerned that the federal
government cannot effectively manage
coral reefs.
I should not have to pay more federal taxes
to protect coral reefs around Hawaii.
The public’s views as expressed in this
survey should be important to the
government when it chooses how to
manage coral reefs in Hawaii.

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A little

A moderate
amount

A lot







A great
deal



1 x

2 x

3 x

4 x

5 x

1 x

2 x

3 x

4 x

5 x

1 x

2 x

3 x

4 x

5 x

1 x

2 x

3 x

4 x

5 x

1 x

2 x

3 x

4 x

5 x

1 x

2 x

3 x

4 x

5 x

Knowledge Networks, Inc.

[SCREEN 35]

Q29. Did anyone in your household pay any federal income taxes last year, 2008?
Select one answer
 Yes.........................................................................1
 No ..........................................................................0
 Not Sure.................................................................2
[SCREEN 36]

We would like to get some additional information from you about this survey.
[SCREEN 37]
[For those respondents that had audio]

Please think about the audio information provided.

A1.

Did you find the audio presentation useful, or would you rather have read
the same information? (radio button)
 I found the audio useful.........................................1
 I would have preferred to read the material
rather than listen to it ................................................0

A2.

Do you think that additional audio instructions or descriptions would be helpful?
 Yes ........................................................................1
 No ..........................................................................0 (skip to D1)

A2a. Where do you think additional audio instruction would be helpful? (text box)
[SCREEN 38, text box, just have this text box without screen 31]

Please add any other comments you would like to make to help us understand your
views about coral reefs in Hawaii and your responses to this survey.

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[SCREEN 39, radio] [if xpanel = 1]
[Prompt if skip]

D1.

Are you taking this survey via a WebTV or a personal computer (PC)?
 WebTV ..................................................................1
 PC ..........................................................................0

[SCREEN 40 radio, if d1 = 2 or xpanel = 2]

D2.

How is your computer (i.e., the computer via which you are taking this
survey) connecting to the Internet?
 Dialup modem .......................................................1
 ISDN line...............................................................2
 Cable modem.........................................................3
 Digital Subscriber Line (DSL) ..............................4
 Wireless .................................................................5
 Satellite dish ..........................................................6
 T1 / T3 line ............................................................7

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[SCREEN 41, to be viewed after survey responses are submitted]
[Disable back button]

To be sure we are clear …
The National Oceanic and Atmospheric Administration, in cooperation with other
federal and state agencies, is looking at ways to help protect coral reef ecosystems
around the Hawaiian Islands. A wide variety of options are possible, in addition to
the ones discussed in this survey. Any future decisions on specific protection and
enhancement alternatives will take into consideration the views of the public, the
results of scientific studies, and advice of marine and other scientific experts. The
management options discussed in the survey were presented to elicit information
useful for estimating the value of coral reef ecosystems and do not necessarily
represent actual government policy.

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