Health Message Testing System Expedited Review Form
1. Title of Study: (Please append screener and questionnaire)
Communities Putting Prevention to Work (CPPW) National Prevention Media Initiative Focus Groups with Parents/Caregivers
2. Study Population: (Discuss study population and explain how they will be selected/recruited.)
The study population will be parents/caregivers of young and older children (0–10 yrs. and 11-18 yrs.) in three CPPW-funded communities: Philadelphia, PA; Minneapolis, MN; and Jefferson County (Birmingham), AL. A market research company was retained to recruit participants for the focus groups. FHI 360, in conjunction with CDC, developed a screening questionnaire designed to ensure that participants represented a mix of age ranges, income levels, and races/ethnicities reflective of the selected cities. In addition, recruitment targeted parents/caregivers who reported feeling overwhelmed. Ten participants will be recruited to seat eight in each session.
Respondent characteristics:
Number of subjects: 96
Number
of
males:
29
Age range: 25-64 years old
Number of females: 67
Racial/ethnic composition: At least 48 non-white participants
Special
group
status:
(e.g.,
risk
group, health
care
providers)
Type of group(s):
Parents/caregivers of young children (0–10 yrs.)
Parents/caregivers of older children (11–18 yrs.)
Geographic
location(s):
Jefferson County, Alabama; Minneapolis, Minnesota;
Philadelphia, Pennsylvania
3. Incentives: (State what incentive will be offered and justify proposed incentives to be used in study.)
All participants will receive an incentive of $50. Research on participation in focus groups indicates that without providing minimal levels of incentive, insufficient numbers of participants will attend and results will not be useful.
4. Study method: (Please check one below)
Central
location
intercept
interview: Focus
group: X
Online
Interview: Individual
in-depth
interview
(cognitive
interview):
Telephone
interview: (CATI
used:
yes
or no): No
Other
(describe):
5. Purpose of the overall communication effort into which this health message(s) will fit:
(Please
provide
2-3
sentences
below.)
The testing will capture relevant health behaviors and attitudes among parents/caregivers residing in CPPW obesity-funded communities toward the specific obesity-related health topics (e.g., active living and access to healthy foods) after the CPPW media activities. We will obtain reflections on appeal, attention, believability, perceived effectiveness, and message interest from parents/caregivers.
6. Category of time sensitivity: (Please check one below)
Health
emergency: Time-limited
audience
access:
Press
coverage
correction:
Trend
Tracking
X
Time-limited congressional/administrative mandate:
Ineffective
existing
materials
due
to
historical
event/social
trends:
7. Describe nature of time sensitivity: (Please provide 2-3 sentences below.)
The
CPPW National Prevention Media Initiative is project is coming to an
end in September 2013. In August 2010 (OMB No. 0920-0572), the
beginning of the CPPW National Prevention Media Initiative, we
conducted focus groups in these 3 communities. We plan to revisit
these same 3 communities to replicate elements of the August 2010
focus groups, collecting cross-sectional qualitative contextual
information that will allow us to learn about program/media
initiative’s sustainability. This is an opportunity to hear
from parents regarding their perspectives on challenges and
opportunities related to obesity, and their perception of what
obesity prevention efforts are now needed. This information will be
useful to assess the CPPW National Prevention Media Initiative and
to inform future communication efforts.
8.
Number of burden hours requested: 154 hours
BURDEN HOURS
Category of Respondent |
No. of Respondents |
Participation Time |
Burden |
|||
Screener for Parents/ Caregivers of children |
|
10 x 12 = 120 |
|
5/60 hours |
|
10 hours |
|
|
|
|
|
|
|
Parents/ Caregivers of children (0-10 yrs. and 11-18 yrs.) |
|
8 x 12 = 96 |
|
90/60 hours |
|
144 hours |
Totals |
120 |
|
5/60 or 90/60 hrs |
|
154 hours |
9.
Are
you
using questions from
the
approved question bank? Yes
If
yes,
please
list
the
item
number(s)
for
questions
used
from
the
question
bank
separated
by
a
comma.
(e.g.,
1a,
3c,
130d)
2b, 14c, 1b, 10a, 14a, 17f, 27a, 5a, 3a, 4a, 13a, 12a, 1a, 45d, 7d, 31d, 1d, 2d, 12d, 24d, 1f, 136d, 123d, 124d, 125d, 126d, 127d, 76d
*** Items below to be completed by Office of Associate Director for Communication (OADC)***
1. Number of burden hours remaining in current year's allocation:
2. OADC confirmation of time-sensitivity: Yes:
No:
4037
Barbara Morrison
Project Officer
File Type | application/vnd.openxmlformats-officedocument.wordprocessingml.document |
Author | King, Melanie E. (CDC/ONDIEH/NCCDPHP) |
File Modified | 0000-00-00 |
File Created | 2021-01-31 |