Form RR Communications Campaign Tracking

Evaluation of Dating Matters: Strategies to Promote Healthy Teen Relationships

Atmt RR Communications Campaign Tracking

Communications Campaign Tracking

OMB: 0920-0941

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OMB No. 0920-XXXX

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Attachment RR:

Communications Campaign Tracking



Dating Matters: Strategies to Promote Healthy Teen Relationships™ Initiative



Division of Violence Prevention

National Center for Injury Prevention and Control

Centers for Disease Control and Prevention




Site number:

Program Year:

Survey Date:

Survey Iteration:




Communications Campaign Tracking Form

Since core components of the communication campaign are yet to be determined, below are some preliminary suggestions on process measures that will likely be relevant.

  1. Number of students that apply to be brand ambassadors

  2. Number of students selected to be brand ambassadors

  3. Number of brand ambassadors that complete training

  4. Number of brand ambassadors that remain with program for full year

  5. Number of Facebook friends/fans

  6. Average number of Facebook comments posted online in response to brand ambassador messages

  7. Number of activities hosted

  8. Number of students participating in each activity

  9. Number and type of gear distributed

  10. Number of advertisements placed



Cost

  1. What is the total value of stipends or participation incentives distributed to Brand Ambassadors for their participation as a Brand Ambassador over the past 12 months?

  2. How much time (excluding travel time) did you spend on Brand Ambassador or other Dating Matters communications activities over the past 3 months?

  3. How much travel time and mileage did you spend on Brand Ambassador or other Dating Matters communications activities over the past 3 months?

  4. What is your annual salary?

$0 to $9,999

$10,000 to $19,999

$20,000 to $29,999

$30,000 to $39,999

$40,000 to $49,999

$50,000 to $59,999

$60,000 to $69,999

$70,000 to $79,999

$80,000 to $89,999

$90,000 to $99,999

$100,000 or above



File Typeapplication/vnd.openxmlformats-officedocument.wordprocessingml.document
AuthorWendy LiKamWa
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File Created2021-01-31

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