Youth Reactions to Creative Advertising Concepts Designed to Reduce Tobacco Use among Multicultural Youth

Pretesting of Tobacco Communications

Check-In Survey

Youth Reactions to Creative Advertising Concepts Designed to Reduce Tobacco Use among Multicultural Youth

OMB: 0910-0674

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Download: pdf | pdf
Check-In Survey

Please fill out this survey. Any information you share about your
attitudes, beliefs, and behaviors will not be shared with your school
or parents/guardians. No one outside the research team will know
what you write. There are no right or wrong answers to these
questions. Read the instructions for each question carefully and let
us know if you have any questions.

Thank you very much for your help.

CONTINUE

Unique ID: ______________
1) How old are you? (Select one response)
3) What is your sex? (Select one response)

a. 12 years old
b. 13 years old

a. Female

c. 14 years old

b. Male

d. 15 years old
4) Are you Hispanic or Latino? (Select one response)

e. 16 years old
f. 17 years old

a. Yes

5) What is your race? (Select one or more responses)

2) What grade are you currently in? (Select one
response)
a. 6th grade

e. 10th grade

b. 7th grade

f. 11th grade

c. 8th grade

g. 12th grade

d. 9th grade

h. Ungraded or other grade

b. No

a. American Indian or Alaska Native
b. Asian
c. Black or African American
d. Native Hawaiian or Other Pacific Islander
e. White
6) Have you ever tried cigarette smoking, even one or
two puffs? (Select one response)
a. Yes

b. No

For the following questions, please circle ONE answer in each row.
During the past 30 days, how many of your FRIENDS did this?
7)

Used Twitter

None

Some

About Half

Most

All

8)

Smoked cigarettes

None

Some

About Half

Most

All

9)

Used an App on their cell phone

None

Some

About Half

Most

All

10)

Logged into Facebook

None

Some

About Half

Most

All

11)

Used chewing tobacco, snuff, or dip, such
as Redman, Levi Garrett, Beechnut, Skoal,
Skoal Bandits, or Copenhagen

None

Some

About Half

Most

All

12)

Listened to music on Pandora or Spotify

None

Some

About Half

Most

All

13)

Smoked cigars, cigarillos, or little cigars like
Black and Milds or Swisher Sweets

None

Some

About Half

Most

All

14)

Visited a Tumblr page

None

Some

About Half

Most

All

15)

Posted a picture on Instagram

None

Some

About Half

Most

All

16)

Smoked menthol or mint cigarettes like
Kool, Newport, or Salem

None

Some

About Half

Most

All

CONTINUE ON NEXT PAGE

Unique ID: ______________
For the following questions, please circle ONE answer in each row.
During the past 30 days, on how many days did YOU do this?
17)
18)
19)
20)
21)

22)
23)
24)
25)
26)

0 days

1-2 days

3-5 days

6-9 days

10-19
days

20-29
days

All 30
days

0 days

1-2 days

3-5 days

6-9 days

10-19
days

20-29
days

All 30
days

0 days

1-2 days

3-5 days

6-9 days

10-19
days

20-29
days

All 30
days

0 days

1-2 days

3-5 days

6-9 days

10-19
days

20-29
days

All 30
days

0 days

1-2 days

3-5 days

6-9 days

10-19
days

20-29
days

All 30
days

Listened to music on Pandora or Spotify

0 days

1-2 days

3-5 days

6-9 days

10-19
days

20-29
days

All 30
days

Smoked cigars, cigarillos, or little cigars
like Black and Milds or Swisher Sweets

0 days

1-2 days

3-5 days

6-9 days

10-19
days

20-29
days

All 30
days

Visited a Tumbler page

0 days

1-2 days

3-5 days

6-9 days

10-19
days

20-29
days

All 30
days

0 days

1-2 days

3-5 days

6-9 days

10-19
days

20-29
days

All 30
days

0 days

1-2 days

3-5 days

6-9 days

10-19
days

20-29
days

All 30
days

Used Twitter
Smoked cigarettes
Used an App on your cell phone
Logged into Facebook
Used chewing tobacco, snuff, or dip, such
as Redman, Levi Garrett, Beechnut, Skoal,
Skoal Bandits, or Copenhagen

Posted a picture on Instagram
Smoked menthol or mint cigarettes like
Kool, Newport, or Salem

CONTINUE ON NEXT PAGE

27) RANK THE 3 PEOPLE THAT

Rank #1:

WOULD BEST FIT IN YOUR
MAIN GROUP OF FRIENDS,
STARTING WITH THE BEST FIT.

Rank #2:

28) RANK THE 3 PEOPLE THAT
WOULD LEAST FIT IN YOUR
MAIN GROUP OF FRIENDS,
STARTING WITH THE WORST
FIT.

Rank #3:

Rank #1:
Rank #2:
Rank #3:

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

26

27

28

29

30

31

32

29) RANK THE 3 PEOPLE THAT

Rank #1:

WOULD BEST FIT IN YOUR
MAIN GROUP OF FRIENDS,
STARTING WITH THE BEST FIT.

Rank #2:

30) RANK THE 3 PEOPLE THAT
WOULD LEAST FIT IN YOUR
MAIN GROUP OF FRIENDS,
STARTING WITH THE WORST
FIT.

Rank #3:

Rank #1:
Rank #2:
Rank #3:

1

2

3

4

5

6

7

8

9

10

11

12

13

14

15

16

17

18

19

20

21

22

23

24

25

26

27

28

29

30

21

32

Check-In Survey OMB Information
OMB No: 0910-0674

Expiration Date: 03/31/2016

Paperwork Reduction Act Statement: This document is part of the information collected under the
focus group portion of this information collection which includes understanding and answering the
Check-In Survey, Brand Test Stimuli, Hip Hop Brand Test Survey [Versions A and B], Preliminary
Creative Concept Testing Stimuli, Hip Hop Creative Concept Survey Spreadsheet, and the Moderator
Guide documents. The public reporting burden for this portion of the collection of information has been
estimated to average 90 minutes per response (the time estimated to understand the instructions,
participate in the focus group, and answer the questions). Send comments regarding this burden estimate
or any other aspects of this information collection, including suggestions for reducing burden, to
[email protected].


File Typeapplication/pdf
File TitleCheck-In Survey Part 1
AuthorMayo M Djakaria
File Modified2013-12-20
File Created2013-12-06

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