HMTS - Expedited Review Form Revised

Health Message Testing System Expedited Review Form
1. Title of Study: (Please append screener and questionnaire)

High Impact Prevention Message Testing. See attachments 2-9 (guides and survey), attachments 10-13
(screeners) and attachments 14-18 (consent forms)
2. Study Population: (Discuss study population and explain how they will be selected/recruited.)

The study population will include diverse populations of consumers at high risk for HIV (e.g. MSM,
transgender) and professionals (e.g., physicians, nurses, teachers, public health workers) recruited through
market research facilities, local community-based organizations, and/or online panel survey vendors.
Respondent characteristics:
Number of subject: 900

Number of males:

600

Age range: 18-64

Number of females: 300

Racial/ethnic composition: Diverse race and ethnicity
Special group status: (e.g., risk group, health care providers)
Type of group(s): Health care providers, HIV positive persons, Transgender persons
Geographic location(s): National and US cities with high HIV prevalence

3. Incentives: (State what incentive will be offered and justify proposed incentives to be used in study.)

See Attachment 21 - Justification for Incentives for incentive structure.

4. Study method: (Please check one below)
Central location intercept interview:
Online Interview:
Telephone interview:
Other (describe):

Focus group:
Individual in-depth interview (cognitive interview):

(CATI used: yes or no):

5. Purpose of the overall communication effort into which this health message(s) will fit:
(Please provide 2-3 sentences below.)

DHAP routinely produces communications for partners, stakeholders, and at-risk populations. We
currently do not have a system in place for routinely conducting message testing with the intended
recipients of our messages. The purpose of this project is to test select core messages that could then be
integrated into fact sheets, Dear Colleague letters, information on our web sites, or for use in campaigns or
interventions.
6. Category of time sensitivity: (Please check one below)
Health emergency:
Time-limited audience access:
Press coverage correction:
Time-limited congressional/administrative mandate:
Trend Tracking
Ineffective existing materials due to historical event/social trends:
7. Describe nature of time sensitivity: (Please provide 2-3 sentences below.)
The HIV prevention landscape is changing and current messaging and materials are outdated. Messages
communicating about new prevention strategies and guidelines need to be tested before wide
dissemination. Testing ensures that messages are clearly understood, culturally competent, relevant and
acceptable to target audiences, and provide information that is helpful and actionable. Message testing can
also ensure that messages are non-stigmatizing, and do not produce other unintended consequences.

8. Number of burden hours requested: 692

BURDEN HOURS
No. of
Participation
Respondents Time

Category of Respondent

Burden

Consumers, Professionals, and Providers (screener, brief survey, IDI/focus group)

300

85/60

425

Consumers (web survey); Consumers (intercept)

400; 200

30/60; 20/60

200; 67

Totals

692

9. Are you using questions from the approved question bank?

No

If yes, please list the item number(s) for questions used from the question bank separated by a comma.
(e.g., 1a, 3c, 130d)
N/A

*** Items below to be completed by Office of Associate Director for Communication (OADC)***
1. Number of burden hours remaining in current year's allocation: 7146
2. OADC confirmation of time-sensitivity:
Yes:
No:

Dawn B. Griffin
Project Officer
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