National Tobacco Education Campaign: Rough Cut Testing of TV Advertisments (2020)

Attachment 4: Online Questionnaire Main Screenshots
Pages 2-19: Screener
Pages 20-79: Main Questionnaire

Demographic Information

Smoking Behavior

If screened out, the respondent will see the next screenshot.

If the respondent passes the screening criteria, the respondent
will see the next screenshot.

Online Questionnaire for Rough Cut Testing of Advertisements

E-Cigarette Behavior

Section: Attitudes and Behaviors
Smoking Behavior

Quit Attempts

Psychographic/Attitudinal

Section: Rough Cut Testing

[INSERT VIDEO HERE]