Nutrition Facts Label Campaign Focus Groups (Formative Research and Stimulus Testing)

Focus Groups as Used by the Food and Drug Administration

Appendix IV - Old and New Label

Nutrition Facts Label Campaign Focus Groups (Formative Research and Stimulus Testing)

OMB: 0910-0497

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Nutrition Facts
Serving Size 2/3 cup (55g)
Servings Per Container About 8

Nutrition Facts
8 servings per container
Serving size
2/3 cup (55g)

Amount Per Serving

Calories 230

Calories from Fat 72
% Daily Value*

Total Fat 8g
Saturated Fat 1g
Trans Fat 0g
Cholesterol 0mg
Sodium 160mg

Total Carbohydrate 37g
Dietary Fiber 4g
Sugars 12g
Protein 3g
Vitamin A
Vitamin C
Calcium
Iron

12 %
5%

7%
12 %
16 %

230

Calories

% Daily Value*

Total Fat 8g

10%

Saturated Fat 1g

5%

Cholesterol 0mg
Sodium 160mg

0%

0%

Trans Fat 0g

7%

Total Carbohydrate 37g
Dietary Fiber 4g

10%
8%
20%
45%

* Percent Daily Values are based on a 2,000 calorie diet.
Your daily value may be higher or lower depending on
your calorie needs.
Calories:
2,000
2,500
Total Fat
Less than
65g
80g
Sat Fat
Less than
20g
25g
Cholesterol
Less than
300mg
300mg
Sodium
Less than
2,400mg
2,400mg
Total Carbohydrate
300g
375g
Dietary Fiber
25g
30g

OMB No: 0910-0497

Amount per serving

13%
14%

Total Sugars 12g

Includes 10g Added Sugars
Protein 3g

20%

Vitamin D 2mcg

10%

Iron 8mg

45%

Calcium 260mg

Potassium 235mg

20%
6%

* The % Daily Value (DV) tells you how much a nutrient in
a serving of food contributes to a daily diet. 2,000 calories
a day is used for general nutrition advice.

Appendix IV

Expiration Date: 10/31/2020


File Typeapplication/pdf
File TitleOriginal versus New Label - Side-by-Side Comparison
File Modified2018-08-02
File Created2016-05-16

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