This study will examine how oncology
prescription drug indications are communicated to consumers in
direct-to-consumer (DTC) promotional materials. We plan to conduct
two rounds of in-person one-hour cognitive interviews (N = 9 in
each), two pretests (N = 60 in each), and two main studies (N = 700
in Study 1; N = 520 in Study 2) not longer than 20 minutes,
administered via Internet panel. In the first cognitive interview,
pretest, and main study, we will vary the indication (hematology or
solid tumor), the clinical endpoint (overall survival, overall
response rate, or progression-free survival), and the presence of a
disclosure in a television ad for a fictitious oncology
prescription drug. In the second cognitive interview, pretest, and
main study, we will vary the indication (hematology or solid tumor)
and the presentation of material information in audio and
superimposed text in a television ad for a fictitious oncology
prescription drug. In each study, participants will view the
television ad and then answer questions about the drug
information.
On behalf of this Federal agency, I certify that
the collection of information encompassed by this request complies
with 5 CFR 1320.9 and the related provisions of 5 CFR
1320.8(b)(3).
The following is a summary of the topics, regarding
the proposed collection of information, that the certification
covers:
(i) Why the information is being collected;
(ii) Use of information;
(iii) Burden estimate;
(iv) Nature of response (voluntary, required for a
benefit, or mandatory);
(v) Nature and extent of confidentiality; and
(vi) Need to display currently valid OMB control
number;
If you are unable to certify compliance with any of
these provisions, identify the item by leaving the box unchecked
and explain the reason in the Supporting Statement.