BLS 1810C1 PPI Industry Specific Dissaggregation Worksheet

Sample 124
PRODUCT CATEGORY MAPPING
NAICS 541810 - Advertising Agencies
PRODUCT CATEGORY
Advertising creative services billed
separately
Ad placement services, including
bundled placement and creative
services

Other advertising services billed
separately

Other (including secondary and/or
misc. receipts)

CHECKLIST
CODE(S)
Checklist A
Group 01
001-006
Checklist B
Group 01,
001-003
and Group 03,
001-003
or
Checklist C
Group 01,
001-005
and Group 03,
001-003
or
Checklist D
Group 01,
001-003
and Group 03,
001-003
or
Checklist E
Group 01,
001-003
and Group 03,
001-003
Checklist F
Group 01
001-005

DEFINITION / EXAMPLE
This cell will capture the price of advertising creative services that
are transacted as stand alone. Examples of ad creative services
include the creation of television ads, periodical ads, newspaper
ads, radio ads, and Internet ads.
This cell will capture prices of transactions that consist of stand
alone ad placement services and ad placement services bundled
together with one or more other advertising services, such as ad
placement services bundled together with sales promotion services
or ad creation services. In these types of transactions, the ad
agency is not able to separate the price of placing advertising from
the price of ad creation or other services. For example, an ad
agency may create and place ads for a client and receive a
commission based on the price of placing the advertising; this
commission represents compensation for both the ad placement
and ad creation services and a separate, distinct price for each
service cannot be determined.

This cell will capture prices for other advertising services that are
sold stand-alone, excluding ad placement and ad creation services.
For example, sales promotion, media advertising verification, and
competitive advertising reports that are provided as stand-alone
services would fall in this cell.
Any secondary products and/or miscellaneous receipts.

*Indicates a certainty product Category

See PPI Disaggregation Worksheet - Random Number and Ranking & Equal Probability Tables for additional data.
BLS - 1810C1 (Rev. 10/2020)

Bureau of Labor Statistics
PPI Industry Specific Disaggregation Worksheet

U.S. Department of Labor

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NAICS 541810 - Advertising Agencies
SU ID :

Page:

Product Categories

Actual Value

Rank

Percent Running
Total

(a)

(b)

(c)

(d)

(e)

Fallback
Running
Total
%
(f)

Sampling Pattern

Item Number

(g)

(h)

Advertising creative services
billed separately
Ad placement services,
including bundled placement
and creative services
Other advertising services
billed separately
Other (including secondary
and/or misc. receipts)
*Indicates a certainty Product Category
COMMENTS

See PPI Disaggregation Worksheet - Random Number and Ranking & Equal Probability Tables for additional data.
BLS - 1810C1 (Rev. 10/2020)