60-day Federal Register Notice

0910 Att 2 Published 60 Day FRN FINAL.pdf

Message Testing for Tobacco Communication Activities

60-day Federal Register Notice

OMB: 0920-0910

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10694

Federal Register / Vol. 85, No. 37 / Tuesday, February 25, 2020 / Notices

DEPARTMENT OF HEALTH AND
HUMAN SERVICES
Centers for Disease Control and
Prevention
[60Day–20–0910; Docket No. CDC–2020–
0018]

Proposed Data Collection Submitted
for Public Comment and
Recommendations
Centers for Disease Control and
Prevention (CDC), Department of Health
and Human Services (HHS).
ACTION: Notice with comment period.
AGENCY:

The Centers for Disease
Control and Prevention (CDC), as part of
its continuing effort to reduce public
burden and maximize the utility of
government information, invites the
general public and other Federal
agencies the opportunity to comment on
a proposed and/or continuing
information collection, as required by
the Paperwork Reduction Act of 1995.
This notice invites comment on a
proposed revision of the existing
information collection generic clearance
titled Message Testing for Tobacco
Communication Activities (MTTCA).
CDC’s Office on Smoking and Health
has used the MTTCA clearance to
support the development and testing of
tobacco-related health messages,
including messages supporting CDC’s
National Tobacco Education Campaign
(NTEC) called the Tips from Former
Smokers® campaign.
DATES: CDC must receive written
comments on or before April 27, 2020.
ADDRESSES: You may submit comments,
identified by Docket No. CDC–2020–
0018 by any of the following methods:
• Federal eRulemaking Portal:
Regulations.gov. Follow the instructions
for submitting comments.
• Mail: Jeffrey M. Zirger, Information
Collection Review Office, Centers for
Disease Control and Prevention, 1600
Clifton Road NE, MS–D74, Atlanta,
Georgia 30329.
Instructions: All submissions received
must include the agency name and
Docket Number. CDC will post, without
change, all relevant comments to
Regulations.gov.
Please note: Submit all comments
through the Federal eRulemaking portal
(regulations.gov) or by U.S. mail to the
address listed above.
FOR FURTHER INFORMATION CONTACT: To
request more information on the
proposed project or to obtain a copy of
the information collection plan and
instruments, contact Jeffrey M. Zirger,
Information Collection Review Office,

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SUMMARY:

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Centers for Disease Control and
Prevention, 1600 Clifton Road NE, MS–
D74, Atlanta, Georgia 30329; phone:
404–639–7570; Email: [email protected].
SUPPLEMENTARY INFORMATION: Under the
Paperwork Reduction Act of 1995 (PRA)
(44 U.S.C. 3501–3520), Federal agencies
must obtain approval from the Office of
Management and Budget (OMB) for each
collection of information they conduct
or sponsor. In addition, the PRA also
requires Federal agencies to provide a
60-day notice in the Federal Register
concerning each proposed collection of
information, including each new
proposed collection, each proposed
extension of existing collection of
information, and each reinstatement of
previously approved information
collection before submitting the
collection to the OMB for approval. To
comply with this requirement, we are
publishing this notice of a proposed
data collection as described below.
The OMB is particularly interested in
comments that will help:
1. Evaluate whether the proposed
collection of information is necessary
for the proper performance of the
functions of the agency, including
whether the information will have
practical utility;
2. Evaluate the accuracy of the
agency’s estimate of the burden of the
proposed collection of information,
including the validity of the
methodology and assumptions used;
3. Enhance the quality, utility, and
clarity of the information to be
collected; and
4. Minimize the burden of the
collection of information on those who
are to respond, including through the
use of appropriate automated,
electronic, mechanical, or other
technological collection techniques or
other forms of information technology,
e.g., permitting electronic submissions
of responses.
5. Assess information collection costs.
Proposed Project
Message Testing for Tobacco
Communication Activities
(MTTCA)(OMB Control No. 0920–0910,
expires 05/31/2021)—Revision—
National Center for Chronic Disease
Prevention and Health Promotion
(NCCDPHP), Centers for Disease Control
and Prevention (CDC).
Background and Brief Description
In 2012, CDC’s Office on Smoking and
Health obtained OMB approval of a
generic clearance to support the
development and testing of tobaccorelated health messages, including
messages disseminated through
multiple phases of a media campaign

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(Message Testing for Tobacco
Communication Activities (MTTCA),
OMB No. 0920–0910, exp. 1/31/2015).
In 2015, OSH obtained approval for a
modification to the MTTCA clearance
that granted a three-year extension and
an increase in respondents and burden
hours (MTTCA, OMB No. 0920–0910,
exp. 3/31/2018). This MTTCA clearance
was approved with 44,216 annualized
responses and 10,998 annualized
burden hours. In 2018, OSH obtained
approval for an extension to the MTTCA
clearance that increased the annualized
number of respondents to 46,108 and
decreased the annualized burden hours
to 7,070 (MTTCA, OMB No. 0920–0910,
exp. 5/31/2021). CDC’s authority to
collect information for public health
purposes is provided by the Public
Health Service Act (41 U.S.C. 241)
Section 301.
CDC has employed the MTTCA
clearance to collect information about
adult smokers’ and nonsmokers’
attitudes and perceptions, and to pretest
draft messages and materials for clarity,
salience, appeal, and persuasiveness.
The MTTCA clearance has been used to
obtain OMB approval for a variety of
message testing activities, with
particular emphasis on communications
supporting CDC’s National Tobacco
Education Campaign (NTEC) called the
Tips from Former Smokers® campaign.
This national campaign is designed to
increase public awareness of the health
consequences of tobacco use and
exposure to secondhand smoke. The
MTTCA clearance has also supported
formative research relating to the
development of health messages that are
not specifically associated with the
national campaign.
Information collection modes under
the MTTCA clearance that are
supported include in-depth interviews;
in-person focus groups; online focus
groups; in-person, or telephone
interviews; and online surveys. Each
project approved under the MTTCA
framework is outlined in a projectspecific Information Collection Request
that describes its purpose and
methodology. Messages developed from
MTTCA data collection have been
disseminated via multiple media
channels including television, radio,
print, out-of-home, and digital formats.
CDC requests OMB approval to extend
the MTTCA clearance, with changes, for
three years. Requested changes are to
increase the number of respondents and
burden hours, and to expand testing of
messages on non-combustible products
to include heated tobacco products.
These changes are needed to support
CDC’s planned information collections
and to accommodate additional needs

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10695

Federal Register / Vol. 85, No. 37 / Tuesday, February 25, 2020 / Notices
that CDC may identify during the next
three years. No modification is
requested for information collection
activities, methodology, or populations
of interest from the existing generic
clearance. The extension and requested
changes are needed to support CDC’s
planned information collections and to
accommodate additional needs that CDC
may identify during the next three
years. For example, the MTTCA generic
clearance may be used to facilitate the
development of tobacco-related health
communications of interest for CDC’s
collaborative efforts with other federal
partners including, but not limited to,

used in this clearance, leaving a balance
of 68,795 respondents and 10,721
burden hours (annualized number of
respondents of 22,932 and annualized
burden hours of 3,754 for each of the
three years in the requested extension).
The MTTCA extension would provide
approval for an annualized number of
respondents of 83,215 and annualized
burden hours of 11,255. CDC will
continue to use the MTTCA clearance to
develop and test messages and
materials. Participation is voluntary and
there are no costs to respondents, other
than their time.

the Food and Drug Administration’s
Center for Tobacco Products. The
MTTCA clearance should not replace
the need for additional generic
clearance mechanisms of HHS and other
federal partners that may need to test
tobacco messages related to their
campaigns and initiatives.
The existing MTTCA clearance was
granted approval for a total of 138,324
respondents and 21,210 burden hours
over a three-year period (annualized
number of respondents of 46,108 and
annualized burden hours of 7,070). To
date, there have been 69,529
respondents and 10,489 burden hours

ESTIMATED ANNUALIZED BURDEN HOURS
Average
burden per
response
(in hours)

Total burden
(in hours)

Form name

General Public and Special Populations.

Screening .........................................
In-Depth Interviews (In Person) .......
Focus Groups (In Person) ...............
Surveys (Online, Short) ....................
Surveys (Online, Medium) ...............
Surveys (In-Depth Telephone and
Online).

37,640
67
288
40,987
2,733
1,500

1
1
1
1
1
1

2/60
1
1.5
10/60
25/60
1

1,255
67
432
6,832
1,139
1,500

Total ...........................................

...........................................................

83,215

........................

........................

11,225

Jeffrey M. Zirger,
Lead, Information Collection Review Office,
Office of Scientific Integrity, Office of Science,
Centers for Disease Control and Prevention.
[FR Doc. 2020–03654 Filed 2–24–20; 8:45 am]
BILLING CODE 4163–18–P

DEPARTMENT OF HEALTH AND
HUMAN SERVICES
Centers for Disease Control and
Prevention
[60Day–20–1185; Docket No. CDC–2020–
0020]

Proposed Data Collection Submitted
for Public Comment and
Recommendations
Centers for Disease Control and
Prevention (CDC), Department of Health
and Human Services (HHS).
ACTION: Notice with comment period.
AGENCY:

The Centers for Disease
Control and Prevention (CDC), as part of
its continuing effort to reduce public
burden and maximize the utility of
government information, invites the
general public and other Federal
agencies the opportunity to comment on
a proposed and/or continuing
information collection, as required by
the Paperwork Reduction Act of 1995.
This notice invites comment on a

SUMMARY:

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Number of
responses per
respondent

Number of
respondents

Type of respondents

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proposed information collection project
titled Youth Outreach Generic Clearance
for the National Center for Health
Statistics. This generic clearance is
designed to facilitate outreach efforts in
the fields of math and science to young
people (K through college) and those
who support them.
DATES: CDC must receive written
comments on or before April 27, 2020.
ADDRESSES: You may submit comments,
identified by Docket No. CDC–2020–
0020 by any of the following methods:
• Federal eRulemaking Portal:
Regulations.gov. Follow the instructions
for submitting comments.
• Mail: Jeffrey M. Zirger, Information
Collection Review Office, Centers for
Disease Control and Prevention, 1600
Clifton Road NE, MS–D74, Atlanta,
Georgia 30329.
Instructions: All submissions received
must include the agency name and
Docket Number. CDC will post, without
change, all relevant comments to
Regulations.gov.
Please note: Submit all comments
through the Federal eRulemaking portal
(regulations.gov) or by U.S. mail to the
address listed above.
FOR FURTHER INFORMATION CONTACT: To
request more information on the
proposed project or to obtain a copy of
the information collection plan and
instruments, contact Jeffrey M. Zirger,

PO 00000

Frm 00049

Fmt 4703

Sfmt 4703

Information Collection Review Office,
Centers for Disease Control and
Prevention, 1600 Clifton Road NE, MS–
D74, Atlanta, Georgia 30329; phone:
404–639–7570; Email: [email protected].
SUPPLEMENTARY INFORMATION: Under the
Paperwork Reduction Act of 1995 (PRA)
(44 U.S.C. 3501–3520), Federal agencies
must obtain approval from the Office of
Management and Budget (OMB) for each
collection of information they conduct
or sponsor. In addition, the PRA also
requires Federal agencies to provide a
60-day notice in the Federal Register
concerning each proposed collection of
information, including each new
proposed collection, each proposed
extension of existing collection of
information, and each reinstatement of
previously approved information
collection before submitting the
collection to the OMB for approval. To
comply with this requirement, we are
publishing this notice of a proposed
data collection as described below.
The OMB is particularly interested in
comments that will help:
1. Evaluate whether the proposed
collection of information is necessary
for the proper performance of the
functions of the agency, including
whether the information will have
practical utility;
2. Evaluate the accuracy of the
agency’s estimate of the burden of the

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