Cognitive Interview Screener and Interviews (Consumers); Screeners (Physicians and Consumers); Pretests (Physicians and Consumers); Main Study (Physicians and Consumers)

Tradeoff Analysis of Prescription Drug Product Claims in Direct-to-Consumer and Healthcare Provider Promotion

Tradeoff Analysis Appendix B Screeners PretestMainStudy

Cognitive Interview Screener and Interviews (Consumers); Screeners (Physicians and Consumers); Pretests (Physicians and Consumers); Main Study (Physicians and Consumers)

OMB: 0910-0917

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