OMB control number

Experimental Study of Risk Information Amount and Location in Direct-to-Consumer Print Ads

OMB 0910-0861 · HHS/FDA.

OMB 0910-0861

This information collection request collects information from an adult sample of individuals who self-identify as having rheumatoid arthritis or overactive bladder regarding their perceptions of the important safety information and brief summary in direct-to-consumer prescription drug print advertising. Additionally, we will collect eye-tracking data to observe participants’ gaze maps while reading the information. Using an in-person interview methodology, we plan to conduct two 60-minute pilots with a total of 40 adults and two 60-minute studies with a total of 400 adults.

The latest form for Experimental Study of Risk Information Amount and Location in Direct-to-Consumer Print Ads expires 2020-09-30 and is listed under ICR 201907-0910-021.

All Historical Document Collections

Historical document collections
ReferenceFilingReceivedConcludedAction
201907-0910-021 No material or nonsubstantive change to a currently approved collection 2019-07-24 Approved with change
201807-0910-005 New collection (Request for a new OMB Control Number) 2018-08-15 Approved with change

OMB Details

Pilot Screener

Federal Enterprise Architecture: Health - Consumer Health and Safety