Introductory Letter MARTS-L1

MARTS-L1
(5-2006)

DC

UNITED STATES DEPARTMENT OF COMMERCE
Economics and Statistics Administration

U.S. Census Bureau
Washington, DC 20233-0001
OFFICE OF THE DIRECTOR

Attachment 9

Dear Company Official:
I am writing to ask for your help with the U.S. Census Bureau’s Advance Monthly Retail Trade
Report. This report provides an up-to-date picture of U.S. consumer activity and is a key element in
determining the U.S. Gross Domestic Product. A successful Advance Retail Trade Report gives the
Nation’s policymakers and business leaders a clear picture of current and prospective market
strength.
An accurate report needs broad participation. We have attempted to make this brief and easy to file
by requesting only a few data items. I appreciate that completing any report takes time and thought.
For this reason, I urge you to view participation not only as a public service, but as a sensible
long-term investment–an investment that returns benefits to you by laying the foundation for sound
economic policies and successful business decisions. In the words of former Chairman of the
Federal Reserve Board, Dr. Alan Greenspan, “The Census Bureau’s economic surveys are
indispensable to understanding America’s economy. Participating in the monthly survey helps us all.”
The information you provide, by law, is kept confidential and is seen only by sworn Census Bureau
employees with a work-related need to know. This information cannot be used for taxation,
regulation, or investigation. Under the same law, your information is used only to develop summary
data that do not reveal the individual activities of your company.
Instructions are included on the form and estimates are acceptable. Please fax your completed form
to 1-800-447-4613. If you have any questions about this report, please call 1-800-772-7852 from
8:30 a.m. to 5:00 p.m., Eastern Time, to speak with a Census Bureau representative. Please visit
our web site at for Advance Monthly Retail Trade
Report results.
The Census Bureau is determined to provide the most accurate and useful data possible. To
achieve that standard, we need help from companies like yours. Thank you in advance for making
the Advance Monthly Retail Trade Report comprehensive, timely, and reliable. I believe, along with
former Chairman Greenspan, that an accurate survey helps us all.
Sincerely,

Charles Louis Kincannon
Director
Enclosures

USCENSUSBUREAU
Helping You Make Informed Decisions

www.census.gov