Screening

RECRUITMENT SCREENER

SAVINGS BOND PRODUCT DEVELOPMENT FOCUS GROUPS

LOW AND MODERATE INCOME INDIVIDUALS

WINTER 2010

Hello. My name is __________ and I’m calling from KRC Research, an independent research firm working on behalf of the U.S. Department of the Treasury. We are an independent research firm working with the Department of the Treasury. This is NOT a sales call. We are conducting a research discussion group in your area.

The research we are conducting is to introduce new ways to save money, which may include automatically saving through your federal tax return.

The Department of the Treasury is not interested in your name or in any specific details about you as an individual. We will be asking specific questions to ensure we are recruiting a mix of people; but, this information will not be shared with anyone.

This research discussion group will be held on (DATE) at (EXACT TIME) and last approximately two hours. The discussion will include about eight or nine other people. Your participation is voluntary. As a token of our appreciation for your time, you will receive [$XXX] for participating in the discussion group. Would you be available at that time? (IF NO, THANK THEM AND TERMINATE THE CALL.)

To make sure that we are reaching a variety of people, I have a few questions for demographic purposes only.

IF TERMINATE DURING SCREENING PROCESS READ: I’m sorry, we already have enough participants in that category. Thank you very much for your time.

INTERVIEWER INSTRUCTION: IF RESPONDENT EXPRESSES CONCERN AT ANY POINT DURING THE INTERVIEW, REASSURE THEM THAT YOU DO NOT WORK FOR THE GOVERNMENT. YOU ARE WORKING FOR AN INDEPENDENT RESEARCH COMPANY. THEIR ANSWERS AND PARTICIPATION WILL BE COMPLETELY CONFIDENTIAL AND THEIR INDIVIDUAL RESPONSES WILL NOT BE SHARED WITH ANYONE.

Name: _______________________________________________________

Address: _______________________________________________________

City, State, Zip: _______________________________________________________

Phone: _______________________________________________________

Recruiter: _______________________________________________________

Tuesday, December 7, 2010, Baltimore

Group 1: 4:00 PM	HHI Under $35,000, Ages 45-64	Recruit 14 for 8 to 10 to show
Group 2: 6:00 PM	HHI  Between $35,000 and $60,000, Ages 25-44	Recruit 14 for 8 to 10 to show
Group 3: 8:00 PM	HHI Between $60,000 to $100,000, Ages 25-64	Recruit 12 for 8 to 10 to show

Wednesday, December 8, 2010, St. Louis

Group 1: 6:00 PM	HHI Under $35,000, Ages 25-44.	Recruit 14 for 8 to 10 to show
Group 2: 8:00 PM	HHI  Between $35,000 and $60,000, Ages 45-64	Recruit 14 for 8 to 10 to show

Thursday, December 9, 2010, Atlanta

Group 1: 6:00 PM	HHI Under $35,000, Ages 25-44.	Recruit 14 for 8 to 10 to show
Group 2: 8:00 PM	HHI  Between $35,000 and $60,000, Ages 45-64	Recruit 14 for 8 to 10 to show

Monday, December 13, 2010, Phoenix

Group 1: 4:00 PM	HHI Under $35,000, Ages 45-64	Recruit 14 for 8 to 10 to show
Group 2: 6:00 PM	HHI  Between $35,000 and $60,000, Ages 25-44	Recruit 14 for 8 to 10 to show
Group 3: 8:00 PM	HHI Between $60,000 to $100,000, Ages 25-64	Recruit 12 for 8 to 10 to show

RECORD GENDER:

Female		RECRUIT A MIX
Male	

Do you or does anyone in your immediate family work for any of the following? [READ LIST.]

In advertising or public relations?		TERMINATE IF YES TO ANY.
In marketing or opinion research?	
In journalism or the news media?	
For a bank, credit union or similar financial company?	
For a credit card company?	
For a check cashing service or pay day lender?	
For the Federal government	

Do you have a checking or savings account with a bank or credit union?

Yes	
No	

Do you currently have any of the following types of financial accounts or services? (CHECK ALL THAT APPLY)?

Checking account	
Credit card	
Direct Deposit	
Regular savings account	
Investments such as stocks, bonds, or mutual funds	
CD or Savings Certificate	
Individual Retirement Account or IRA	
Money Market Account	

5. What is your marital status?

Single	
Engaged/Living with a partner	
Married	
Divorced/Separated/Widowed	

6.. How many children under the age of 18 do you having living at home with you?

0/none		Skip to Q8
1	
2	
3	
4	
5 or more	

7. In which of the following age ranges are the children in your household?

Under 4	
4-8	
9-12	
13-17	

8. What is your age? [DO NOT READ LIST. RECRUIT A MIX]

18 to 24		TERMINATE
25 to 34		SEE QUOTAS FOR EACH GROUP
35 to 44	
45 to 54		SEE QUOTAS FOR EACH GROUP
55 to 64	
65 or over		TERMINATE

9. What is the last grade of school you completed?

Some high school or less	
Graduated high school	
Less than 2 years of college	
2 or 3 years of college	
College graduate	
Post graduate degree	

10. Which of the following best describes your employment status?

Work full-time	
Work part-time	
Homemaker	
Not currently employed	
Retired		TERMINATE
Full time student	

11. In which of the following ranges did your 2009 household income fall?

Under $35,000		SEE QUOTAS FOR EACH GROUP
Between $35,000 - $59,999	
Between $60,000 - $100,000	
Over $100,000		TERMINATE

12. Are you of Hispanic or Latino origin?

Yes	
No	

13. What is your race? Please select one or more. Are you… [ACCEPT ALL MULTIPLE ANSWERS]

White or Caucasian	
Black or African American	
Asian	
Native Hawaiian or other Pacific Islander	
American Indian or Alaska Native	

14. Sometimes participants are also asked to view or read materials and write out their answers on a questionnaire. Is there any reason why you could not participate? If you need glasses to read, please remember to bring them.

Yes		TERMINATE
No	

NOTE: Terminate if respondent offers any reason such as sight or hearing problem, a written or verbal language problem, or a concern with not being able to communicate effectively.

15. When was the last time, if ever, that you participated in a marketing research discussion group or interview? [READ LIST.]

Within the last year		TERMINATE
More than a year ago	

We would like to invite you to participate in a research discussion group. The group will take 2 hours of your time and you will receive a cash gift of $_________. The discussion group will be held on _______ at _______ p.m. It will be held at _______.

Will you be available on _______ from _______ to _______ p.m.?

Yes		CONFIRM DATE & TIME; GIVE DIRECTIONS
No		THANK & TERMINATE

KRC RESEARCH page 11