| Model Instance Name: |
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| ABMC |
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| MID: |
Z8JhtlABUxlYNMI4MtgYNw== |
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| Partitioned (Y/N)? |
Y |
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| NOTE: All non-partitioned surveys will NOT be imputed and the elements will be rotated as a default unless otherwise specified and approved by Research. |
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| Date: |
1/19/2012 |
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| Model questions utilize the ACSI methodology to determine scores and impacts |
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ELEMENTS (drivers of satisfaction) |
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CUSTOMER SATISFACTION |
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FUTURE BEHAVIORS |
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Content (1=Poor, 10=Excellent, Don't Know) |
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Satisfaction |
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Return (1=Very Unlikely, 10=Very Likely) |
| 1 |
Please rate your perception of the accuracy of information on this site. |
17 |
What is your overall satisfaction with this site? (1=Very Dissatisfied, 10=Very Satisfied) |
20 |
How likely are you to return to this site in the next 30 days? |
| 2 |
Please rate the quality of information on this site. |
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How well does this site meet your expectations? (1=Falls Short, 10=Exceeds) |
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Recommend (1=Very Unlikely, 10=Very Likely) |
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Please rate the freshness of content on this site. |
19 |
How does this site compare to your idea of an ideal website? (1=Not Very Close, 10=Very Close) |
21 |
How likely are you to recommend this site to someone else? |
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Functionality (1=Poor, 10=Excellent, Don't Know) |
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Historical Resource (1=Very Unlikely, 10=Very Likely) |
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Please rate the usefulness of the features (ex: videos, database, educational materials) provided on this site. |
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22 |
How likely are you to use this site as a historical resource for information about the world wars, and the Americans buried and memorialized in ABMC's cemeteries and memorials?for information about previous wars and U.S. soldiers buried overseas? |
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Please rate the convenient placement of the features (ex: videos, database, educational materials) on this site. |
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Visit cemetery (1=Very Unlikely, 10=Very Likely) |
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Please rate the variety of features (ex: videos, database, educational materials) on this site. |
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23 |
How likely are you to visit one of ABMC's cemeteries or memorials? |
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Look and Feel (1=Poor, 10=Excellent, Don't Know) |
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| 7 |
Please rate the visual appeal of this site. |
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| 8 |
Please rate the balance of graphics and text on this site. |
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| 9 |
Please rate the readability of the pages on this site. |
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Navigation (1=Poor, 10=Excellent, Don't Know) |
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| 10 |
Please rate how well the site is organized. |
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| 11 |
Please rate the options available for navigating this site. |
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| 12 |
Please rate how well the site layout helps you find what you are looking for. |
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| 13 |
Please rate the number of clicks to get where you want on this site. |
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Site Performance (1=Poor, 10=Excellent, Don't Know) |
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| 14 |
Please rate how quickly pages load on this site. |
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| 15 |
Please rate the consistency of speed from page to page on this site. |
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| 16 |
Please rate the ability to load pages without getting error messages on this site. |
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| Model Instance Name |
red & strike-through: DELETE |
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| ABMC |
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underlined & italicized: RE-ORDER |
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| MID: Z8JhtlABUxlYNMI4MtgYNw== |
pink: ADDITION |
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| Date: |
2/1/2012 |
blue + -->: REWORDING |
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| ABMC CUSTOM QUESTION LIST |
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| QID |
Skip Logic Label |
Question Text |
Answer Choices
(limited to 50 characters) |
Skip to |
Type (select from list) |
Single or Multi |
Required
Y/N |
Special Instructions |
CQ Label |
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| SAC7120 |
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How frequently do you visit this site? |
Daily |
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Radio button, one-up vertical |
Single |
Y |
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1) Visit frequency |
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Two to three times per week |
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About once a month |
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Every few months |
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Every 6 months or less often |
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This is my first time visiting this site |
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| SAC7121 |
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Do any of the following describe you? (Please select all that apply) |
Veteran |
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Checkbox, one-up vertical |
Multi |
Y |
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2) Role |
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Active Duty Military |
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Educator |
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Student |
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Family member or friend of someone buried or memorialized in an ABMC cemetery |
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Tourist who is planning to visit an ABMC cemetery or memorial |
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None of the above |
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Exclusive |
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| SAC7122 |
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What was your main reason for visiting the site today? |
Find information on a specific individual buried or memorialized in an ABMC cemetery |
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Radio button, one-up vertical |
Single |
Y |
Skip Logic Group |
3) Main reason |
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Find information on an ABMC cemetery or memorial |
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Plan a visit to an ABMC cemetery or memorial |
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Order a service such as flowers, photos, lithograph, or Korean War Honor Roll Certificate |
B,C, D |
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Find general information about ABMC |
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Research general historical information |
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Other, please specify |
A |
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| SAC7123 |
A |
What was your reason for visiting the site? |
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Text area, no char limit |
Single |
N |
Skip Logic Group |
a) Other reason |
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| SAC7124 |
B |
Which service did you want to order? (Please select all that apply) |
Flowers |
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Checkbox, one-up vertical |
Multi |
Y |
Skip Logic Group |
4) Service |
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Lithograph |
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Headstone photo |
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Korean War Honor Roll Certificate |
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Other |
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| SAC7125 |
C |
How convenient did you find the ordering process? |
Very convenient |
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Radio button, one-up vertical |
Single |
Y |
Skip Logic Group |
5) Service convenience |
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Somewhat convenient |
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Somewhat inconvenient |
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Very inconvenient |
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| SAC7126 |
D |
Would you rather be able to complete your order on the website, or do you prefer the current process? |
I would strongly prefer online ordering |
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Radio button, one-up vertical |
Single |
Y |
Skip Logic Group |
6) Service order process |
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I would somewhat prefer online ordering |
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I do not prefer one way or the other |
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I somewhat prefer the current process |
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I strongly prefer the current process |
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| SAC7127 |
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Did you view the Normandy or Pointe Du Hoc educational interactive today? |
Yes |
E |
Radio button, one-up vertical |
Single |
Y |
Skip Logic Group |
7) Use Interactive |
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No |
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| SAC7128 |
E |
How satisfied were you with your experience with the interactive? |
Very satisfied |
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Radio button, one-up vertical |
Single |
Y |
Skip Logic Group |
8) Interactive Satisfaction |
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Somewhat satisfied |
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Somewhat unsatisfied |
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Very unsatisfied |
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| SAC7129 |
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Did you search a database today to find the name of an individual buried or memorialized at an ABMC cemetery? |
Yes |
F |
Radio button, one-up vertical |
Single |
Y |
Skip Logic Group |
9) Use Database |
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No |
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Not sure |
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| SAC7130 |
F |
Please describe your experience using the database (Select all that apply) |
I am satisfied with my experience |
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Checkbox, one-up vertical |
Multi |
Y |
Skip Logic Group |
10) Database experience |
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I would like to be able to search by criteria other than last name, state, unit, or and cemetery |
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I would like to be able to sort or narrow the search results |
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I would like more information about the individuals listed |
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I would like to be able to download lists of information from the database into a format such as excel |
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Other experience, please specify |
G |
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| SAC7131 |
G |
What was your experience with the database? |
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Text area, no char limit |
Single |
N |
Skip Logic Group |
b) Other database |
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| SAC7132 |
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Were you able to find the information you wanted today? |
Yes, completely |
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Radio button, one-up vertical |
Single |
Y |
Skip Logic Group |
11) Able to Find |
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Yes, partially |
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No |
H |
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| SAC7133 |
H |
What were you unable to find? |
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Text area, no char limit |
Single |
N |
Skip Logic Group |
c) Unable to Find |
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| SAC7134 |
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Please rate how interested you would be in each of the following potential additions to the ABMC website.
Virtual tours of each cemetery and memorial |
Extremely interested |
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Sally.Collins:
I had to change all of these to drop-downs because Multi-list groups must be drop-down or textbox - can't be radio
Radio button, one-up vertical |
Single |
Y |
Multiple Lists Group |
12) Video tours |
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Very interested |
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Somewhat interested |
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Not very interested |
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Not at all interested |
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Not sure |
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| SAC7135 |
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Video and photo archives of the cemeteries and memorials |
Extremely interested |
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Radio button, one-up vertical |
Single |
Y |
Multiple Lists Group |
13) Video/photo archives |
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Very interested |
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Somewhat interested |
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Not very interested |
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Not at all interested |
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Not sure |
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| SAC7136 |
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Educational resources such as lesson plans |
Extremely interested |
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Radio button, one-up vertical |
Single |
Y |
Multiple Lists Group |
14) Lesson plans |
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Very interested |
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Somewhat interested |
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Not very interested |
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Not at all interested |
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Not sure |
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| SAC7137 |
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Educational resources such as additional interactive programs about military campaigns |
Extremely interested |
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Radio button, one-up vertical |
Single |
Y |
Multiple Lists Group |
15)More interactives |
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Very interested |
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Somewhat interested |
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Not very interested |
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Not at all interested |
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Not sure |
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| SAC7138 |
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Information about individuals buried in ABMC cemeteries, such as personal letters and photos |
Extremely interested |
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Radio button, one-up vertical |
Single |
Y |
Multiple Lists Group |
16) Personal letters/photos |
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Very interested |
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Somewhat interested |
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Not very interested |
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Not at all interested |
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Not sure |
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| SAC7139 |
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Please suggest one improvement ABMC could make to its website to improve your experience |
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Text area, no char limit |
Single |
N |
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d) Improvement |
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