| Model Instance Name: | |||||||||
| Forest Service Enterprise | Shared Model for 3 different segments |
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| MID: | NEW | 1. National Forests and Grasslands - http://www.fs.usda.gov/ | |||||||
| Partitioned: Yes | 2. Research and Development - http://www.fs.fed.us/research/ | ||||||||
| 3. State and Private Forestry - http://www.fs.fed.us/spf | |||||||||
| Date: | 9/15/2012 | ||||||||
| Forest Service Enterprise | |||||||||
| Model questions utilize the ACSI methodology to determine scores and impacts | |||||||||
| ELEMENTS (drivers of satisfaction) | CUSTOMER SATISFACTION | FUTURE BEHAVIORS | |||||||
| MQ Label | MQ Label | MQ Label | |||||||
| Content (1=Poor, 10=Excellent, Don't Know) | Satisfaction | Primary Resource (1=Very Unlikely, 10=Very Likely) | |||||||
| 1 | Content - Accuracy | Please rate your perception of the accuracy of information on this site. | 18 | Satisfaction - Overall | What is your overall satisfaction with this site? (1=Very Dissatisfied, 10=Very Satisfied) |
21 | Primary Resource | How likely are you to use this site as your primary resource for obtaining information from this organization? | |
| 2 | Content - Quality | Please rate the quality of information on this site. | 19 | Satisfaction - Expectations | How well does this site meet your expectations? (1=Falls Short, 10=Exceeds) |
Return (1=Very Unlikely, 10=Very Likely) | |||
| 3 | Content - Freshness | Please rate the freshness of content on this site. | 20 | Satisfaction - Ideal | How does this site compare to your idea of an ideal website? (1=Not Very Close, 10=Very Close) |
22 | Return | How likely are you to return to this site in the next 30 days? | |
| Functionality (1=Poor, 10=Excellent, Don't Know) | Recommend (1=Very Unlikely, 10=Very Likely) | ||||||||
| 4 | Functionality - Usefulness | Please rate the usefulness of the website tools provided on this site. | 23 | Recommend | How likely are you to recommend this site to someone else? | ||||
| 5 | Functionality - Convenient | Please rate the convenient placement of the website tools on this site. |
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| 6 | Functionality - Variety | Please rate the variety of website tools on this site. | |||||||
| Look and Feel (1=Poor, 10=Excellent, Don't Know) | |||||||||
| 7 | Look and Feel - Appeal | Please rate the visual appeal of this site. | |||||||
| 8 | Look and Feel - Balance | Please rate the balance of graphics and text on this site. | |||||||
| 9 | Look and Feel - Readability | Please rate the readability of the pages on this site. | |||||||
| Navigation (1=Poor, 10=Excellent, Don't Know) | |||||||||
| 10 | Navigation - Organized | Please rate how well the site is organized. | |||||||
| 11 | Navigation - Options | Please rate the options available for navigating this site. | |||||||
| 12 | Navigation - Layout | Please rate how well the site layout helps you find what you are looking for. | |||||||
| 13 | Navigation - Clicks | Please rate the number of clicks to get where you want on this site. | |||||||
| Site Performance (1=Poor, 10=Excellent, Don't Know) | |||||||||
| 14 | Site Performance - Loading | Please rate how quickly pages load on this site. | |||||||
| 15 | Site Performance - Consistency | Please rate the consistency of speed from page to page on this site. | |||||||
| 16 | Site Performance - Errors | Please rate the ability to load pages without getting error messages on this site. | |||||||
| Model Instance Name: | ||||||||||
| Forest Service Ent - NF&G | underlined & italicized: RE-ORDER | |||||||||
| MID: | pink: ADDITION | |||||||||
| Date: | 11/13/2012 | blue + -->: REWORDING | ||||||||
| Forest Service Ent - NF&G | ||||||||||
| QID | Skip Logic Label | Question Text | Answer Choices (limited to 50 characters) |
Skip to | Type (select from list) | Single or Multi | Required Y/N |
Special Instructions | CQ Label | |
| In what role are you visiting the Forest Service website? | Consulting Forester | Radio button, one-up vertical | S | Y | Skip Logic Group* | Role | ||||
| Extension Agent | ||||||||||
| General Public | ||||||||||
| Government Employee (federal, state, or local) | ||||||||||
| Land Manager | ||||||||||
| Landowner | ||||||||||
| Primary or Secondary Education Student (K-12 student) | ||||||||||
| Primary or Secondary Education Teacher | ||||||||||
| Private Sector (business owner/employee) | ||||||||||
| Recreationist | ||||||||||
| Regulator | ||||||||||
| Researcher | ||||||||||
| University Student (Undergrad or Graduate) | ||||||||||
| Other (Please specify) | A | |||||||||
| A | Please specify your role in visiting the Forest Service website. | Text area, no char limit | N | Skip Logic Group* | OE_Role | |||||
| What is your primary reason for visiting the National Forest Service website today? | To plan a visit to a National Forest or Grassland | B, C, D | Radio button, one-up vertical | S | Y | Skip Logic Group* | Primary Purpose | |||
| General information (e.g. just browsing) | ||||||||||
| Contact information (phone numbers) | ||||||||||
| Scientific information | D | |||||||||
| Employment Opportunities | ||||||||||
| Volunteering Opportunities | ||||||||||
| Natural resource management (policy, plans, programs and projects) | ||||||||||
| Official communications (e.g. news releases or testimony) | ||||||||||
| Other (Please specify) | A | |||||||||
| A | Please specify your other reason for visiting the National Forest Service website. | Text area, no char limit | N | Skip Logic Group* | OE_Primary Purpose | |||||
| B | What information are you seeking to help plan your next visit to a National Forest or Grassland? | Current forest conditions (e.g. fire activity, weather) | Radio button, one-up vertical | S | Y | Skip Logic Group* | Next Visit Information | |||
| Online maps | ||||||||||
| Off Highway Vehicle (OHV) use | ||||||||||
| Campground Information | ||||||||||
| Hiking Information | ||||||||||
| Permits | ||||||||||
| Regulations | ||||||||||
| Roads and access (e.g. road closures) | ||||||||||
| Other (please specify) | B1 | |||||||||
| B1 | Please specify the information you're seeking to help plan your next visit to a National Forest or Grassland. | Text area, no char limit | N | Skip Logic Group* | OE_Next Visit Info | |||||
| C | When do you plan to make your next visit to a National Forest or Grassland? | Within the next week | Radio button, one-up vertical | S | Y | Skip Logic Group* | Plan To Make Next Visit | |||
| Within the next month | ||||||||||
| Within the next 3 months | ||||||||||
| Within the next 6 months | ||||||||||
| Within the next 12 months | ||||||||||
| D | What primary activity will you be doing during your next visit to a National Forest or Grassland? | Alpine Skiing | Drop down, select one | S | Y | Skip Logic Group* | Primary Activity | |||
| Bicycling | ||||||||||
| Boating | ||||||||||
| Camping | ||||||||||
| Cabin Rentals | ||||||||||
| Canoeing | ||||||||||
| Climbing | ||||||||||
| Fishing | ||||||||||
| Hiking | ||||||||||
| Horse Riding | ||||||||||
| Hunting | ||||||||||
| Kayaking | ||||||||||
| Mountain biking | ||||||||||
| Nature Viewing | ||||||||||
| Nordic Skiing | ||||||||||
| OHV Riding | ||||||||||
| Outdoor Learning | ||||||||||
| Picnicking | ||||||||||
| Rafting | ||||||||||
| Rock hounding | ||||||||||
| Scenic Driving | ||||||||||
| Snowmobiling | ||||||||||
| Other (please specify) | E | |||||||||
| E | Please specify your primary activity | Text area, no char limit | N | Skip Logic Group* | OE_Activity | |||||
| D | What scientific information are you mostly looking for? Information about: | GIS tools | ||||||||
| Ecology management tools | ||||||||||
| Computer-based tools | ||||||||||
| Databases | ||||||||||
| Fire | ||||||||||
| Find an expert | ||||||||||
| Journal articles | ||||||||||
| Maps | ||||||||||
| Photos or graphics | ||||||||||
| Publications | ||||||||||
| Technical manuals | ||||||||||
| Other (please specify) | G | |||||||||
| G | Other scientific information: | Text area, no char limit | N | Skip Logic Group* | ||||||
| Did you use the online maps feature located within the 'Recreation' section of the site during your visit? | Yes | A, B | Radio button, one-up vertical | S | Y | Skip Logic Group* | Use Online Map | |||
| No | ||||||||||
| Not Sure | ||||||||||
| A | Please tell us how we can improve your experience with online maps on this site. | Text area, no char limit | N | Skip Logic Group* | OE_Use Online Map | |||||
| B | Please rate your satisfaction with the online maps on this site. | 1=Very Dissatisfied | Radio button, scale, no don't know | S | Y | Skip Logic Group* | Online Map Sat | |||
| 2 | ||||||||||
| 3 | ||||||||||
| 4 | ||||||||||
| 5 | ||||||||||
| 6 | ||||||||||
| 7 | ||||||||||
| 8 | ||||||||||
| 9 | ||||||||||
| Very Satisfied=10 | ||||||||||
| If you're seeking an online map, what best describes the kind of online maps you prefer? | Detailed and printable travel map of a National Forest or Grassland | Radio button, one-up vertical | S | Y | Skip Logic Group* | Online Map Preferences | ||||
| Simple online map that give basic location information for recreation | ||||||||||
| Full-featured online map that would allow you to zoom, pan, etc. | ||||||||||
| I'm not looking for an online map | ||||||||||
| Other (Please specify) | A | |||||||||
| A | Please describe the online maps you'd prefer. | Text area, no char limit | N | Skip Logic Group* | OE_Online Map Preferences | |||||
| What was your primary method of looking for information on our site today? | Browsed, that is, followed links in the page | Radio button, one-up vertical | S | Y | Skip Logic Group* | Primary Method Find Info | ||||
| Search feature (located in the upper left corner) | A | |||||||||
| Advanced search feature | A | |||||||||
| Third-party search engine (e.g., Google) | ||||||||||
| Drop-down "State" list | ||||||||||
| Drop-down "Forest Name" list | ||||||||||
| A | Please tell us about your experience with the site's search feature today. (Please select all that apply.) | Results were not relevant/not what I wanted | Checkbox, one-up vertical | M | Y | Skip Logic Group* | Search Experience | |||
| Too many search results/I needed to refine my search | ||||||||||
| Not enough results | ||||||||||
| Returned NO results | ||||||||||
| Received error message(s) | ||||||||||
| Search speed was too slow | ||||||||||
| I experienced a different search issue (please explain): | A | |||||||||
| I had no difficulties with the search feature | Mutually Exclusive | |||||||||
| B | Please specify your other search issue. | Text area, no char limit | N | Skip Logic Group* | OE_Search Experience | |||||
| Did you find what you were looking for on the site today? | Yes | Radio button, one-up vertical | S | Y | Skip Logic Group* | Find What Looking For | ||||
| No | A | |||||||||
| A | Please tell us specifically what you were looking for on the site. | Text area, no char limit | N | Skip Logic Group* | OE_Find Looking For | |||||
| How frequently do you visit the Forest Service website? | This is my first visit | Radio button, one-up vertical | S | Y | Visit Frequency | |||||
| A few times a year | ||||||||||
| Monthly | ||||||||||
| Weekly | ||||||||||
| Daily | ||||||||||
| How often do you visit National Forests or Grasslands? | Several times a week | Radio button, one-up vertical | S | Y | NF&G Visit Freq | |||||
| Once a week | ||||||||||
| Once a month | ||||||||||
| Once every six months | ||||||||||
| About once a year or less often | ||||||||||
| I've never visited a National Forest or Grassland | ||||||||||
| What is your gender? | Female | Radio button, one-up vertical | S | Y | Gender | |||||
| Male | ||||||||||
| Prefer not to respond | ||||||||||
| How old are you? | Under 18 | Drop down, select one | S | Y | Age | |||||
| 18-24 | ||||||||||
| 25-34 | ||||||||||
| 35-44 | ||||||||||
| 45-54 | ||||||||||
| 55-64 | ||||||||||
| 65-74 | ||||||||||
| 75 and up | ||||||||||
| Prefer not to respond | ||||||||||
| If you could make one improvement to the Forest Service site, what would it be? | Text area, no char limit | N | One Improvement | |||||||
| File Type | application/vnd.openxmlformats-officedocument.spreadsheetml.sheet |
| File Modified | 0000-00-00 |
| File Created | 0000-00-00 |