| Model Instance Name: | |||||||||
| Forest Service Enterprise | Shared Model for 3 different segments |
|
|||||||
| MID: | NEW | 1. National Forests and Grasslands - http://www.fs.usda.gov/ | |||||||
| Partitioned: Yes | 2. Research and Development - http://www.fs.fed.us/research/ | ||||||||
| 3. State and Private Forestry - http://www.fs.fed.us/spf | |||||||||
| Date: | 9/15/2012 | ||||||||
| Forest Service Enterprise | |||||||||
| Model questions utilize the ACSI methodology to determine scores and impacts | |||||||||
| ELEMENTS (drivers of satisfaction) | CUSTOMER SATISFACTION | FUTURE BEHAVIORS | |||||||
| MQ Label | MQ Label | MQ Label | |||||||
| Content (1=Poor, 10=Excellent, Don't Know) | Satisfaction | Primary Resource (1=Very Unlikely, 10=Very Likely) | |||||||
| 1 | Content - Accuracy | Please rate your perception of the accuracy of information on this site. | 18 | Satisfaction - Overall | What is your overall satisfaction with this site? (1=Very Dissatisfied, 10=Very Satisfied) |
21 | Primary Resource | How likely are you to use this site as your primary resource for obtaining information from this organization? | |
| 2 | Content - Quality | Please rate the quality of information on this site. | 19 | Satisfaction - Expectations | How well does this site meet your expectations? (1=Falls Short, 10=Exceeds) |
Return (1=Very Unlikely, 10=Very Likely) | |||
| 3 | Content - Freshness | Please rate the freshness of content on this site. | 20 | Satisfaction - Ideal | How does this site compare to your idea of an ideal website? (1=Not Very Close, 10=Very Close) |
22 | Return | How likely are you to return to this site in the next 30 days? | |
| Functionality (1=Poor, 10=Excellent, Don't Know) | Recommend (1=Very Unlikely, 10=Very Likely) | ||||||||
| 4 | Functionality - Usefulness | Please rate the usefulness of the website tools provided on this site. | 23 | Recommend | How likely are you to recommend this site to someone else? | ||||
| 5 | Functionality - Convenient | Please rate the convenient placement of the website tools on this site. |
|
|
|||||
| 6 | Functionality - Variety | Please rate the variety of website tools on this site. | |||||||
| Look and Feel (1=Poor, 10=Excellent, Don't Know) | |||||||||
| 7 | Look and Feel - Appeal | Please rate the visual appeal of this site. | |||||||
| 8 | Look and Feel - Balance | Please rate the balance of graphics and text on this site. | |||||||
| 9 | Look and Feel - Readability | Please rate the readability of the pages on this site. | |||||||
| Navigation (1=Poor, 10=Excellent, Don't Know) | |||||||||
| 10 | Navigation - Organized | Please rate how well the site is organized. | |||||||
| 11 | Navigation - Options | Please rate the options available for navigating this site. | |||||||
| 12 | Navigation - Layout | Please rate how well the site layout helps you find what you are looking for. | |||||||
| 13 | Navigation - Clicks | Please rate the number of clicks to get where you want on this site. | |||||||
| Site Performance (1=Poor, 10=Excellent, Don't Know) | |||||||||
| 14 | Site Performance - Loading | Please rate how quickly pages load on this site. | |||||||
| 15 | Site Performance - Consistency | Please rate the consistency of speed from page to page on this site. | |||||||
| 16 | Site Performance - Errors | Please rate the ability to load pages without getting error messages on this site. | |||||||
| Model Instance Name: | |||||||||||
| Forest Service Ent - S&PF | underlined & italicized: RE-ORDER | ||||||||||
| MID: | pink: ADDITION | ||||||||||
| Date: | 10/23/2012 | blue + -->: REWORDING | |||||||||
| Forest Service Ent - S&PF | |||||||||||
| QID | Skip Logic Label | Question Text | Answer Choices (limited to 50 characters) |
Skip to | Type (select from list) | Single or Multi | Required Y/N |
Special Instructions | CQ Label | ||
| In what role are you visiting this site? | Consulting forester | Radio button, one-up vertical | S | Y | Skip Logic Group* | Role | |||||
| Extension agent | |||||||||||
| General public | |||||||||||
| Government employee (federal, state, or local) | |||||||||||
| Land manager | |||||||||||
| Landowner | |||||||||||
| Primary or Secondary Education Student (K-12 student) | |||||||||||
| Primary or Secondary Education Teacher | |||||||||||
| Private sector (business owner/employee) | |||||||||||
| Recreationist | |||||||||||
| Regulator | |||||||||||
| Researcher | |||||||||||
| Congresssional member/policy maker | |||||||||||
| University Student (Undergrad or Graduate) | Randomize | ||||||||||
| Journalist/Media | |||||||||||
| Other (Please specify) | A | Anchor Answer Choice | |||||||||
| A | Please specify your primary role in visiting the site today. | Text area, no char limit | N | Skip Logic Group* | OE_Role | ||||||
| What were you primarily looking for during your visit today? | Employment Information | Radio button, one-up vertical | S | Y | Skip Logic Group* | Primary Looking For | |||||
| Publications | |||||||||||
| Scientific Information | A | ||||||||||
| Other, (Please specify) | |||||||||||
| A | What information were you primarily looking for during your visit today? | Climate change | Radio button, one-up vertical | S | Y | Skip Logic Group* | Info Looking For | ||||
| Ecology, ecosystems, and environment | |||||||||||
| Environment and people | |||||||||||
| Fire | |||||||||||
| Forest and plant health | |||||||||||
| Forest products | |||||||||||
| Inventory, monitoring and analysis | |||||||||||
| Economic Information | |||||||||||
| Policy Information | |||||||||||
| Natural resource management and use | |||||||||||
| Threatened and endangered species | |||||||||||
| Wildlife | |||||||||||
| Other (Please specify) | B | ||||||||||
| B | Please specify the information you were primarily looking for. | Text area, no char limit | N | Skip Logic Group* | OE_Looking For | ||||||
| Did you find what you were looking for on the site today? | Yes | Radio button, one-up vertical | S | Y | Skip Logic Group* | Find Looking For | |||||
| No | A | ||||||||||
| A | Please specify what you were looking for today. | Text area, no char limit | N | Skip Logic Group* | OE_Find Looking For | ||||||
| How did you plan to use the information you were looking for? | Land management planning | Radio button, one-up vertical | S | Y | Skip Logic Group* | Plan Use Info | |||||
| A | Extension of education | ||||||||||
| Fire management | |||||||||||
| Fisheries management | |||||||||||
| Media reporting | |||||||||||
| Regulation development | |||||||||||
| Resource valuation | |||||||||||
| Policy development | |||||||||||
| Wildlife management | |||||||||||
| Other (Please specify) | A | ||||||||||
| A | Please specify how you plan to use this information. | Text area, no char limit | N | Skip Logic Group* | OE_Plan Use Info | ||||||
| How did you arrive at this website today? | Manually typed in the website address | Radio button, one-up vertical | S | Y | Skip Logic Group* | Arrived To Site | |||||
| Used a search engine (e.g. Google, Bing, etc.) | |||||||||||
| From the Forest Service homepage | |||||||||||
| I have the page bookmarked | |||||||||||
| Other (Please specify) | A | ||||||||||
| A | Please specify how you arrived to this website today. | Text area, no char limit | N | Skip Logic Group* | OE_Arrived To Site | ||||||
| How did you primarily look for information on this site today? | Search feature | Radio button, one-up vertical | S | Y | Skip Logic Group* | Primary Look For Info | |||||
| Top navigation bar | |||||||||||
| Left navigation bar | |||||||||||
| Links in the center of the page | |||||||||||
| Site map | |||||||||||
| I have the information bookmarked | |||||||||||
| Other (please specify) | A | ||||||||||
| A | Please specify how you primarily looked for information on the site today. | Text area, no char limit | N | Skip Logic Group* | OE_Look For Info | ||||||
| Are you a private landowner? | Yes | A | Radio button, one-up vertical | S | Y | Skip Logic Group* | Landowner | ||||
| No | |||||||||||
| If yes, what state do you own land? | |||||||||||
| A | How many acres do you own? | Text area, no char limit | Y | Skip Logic Group* | Acres Owned | ||||||
| Do you manage your land for any of the following? (Please select all that apply) | Wildlife | Checkbox, one-up vertical | M | Y | Skip Logic Group* | How Manage Land | |||||
| Aesthetics | |||||||||||
| Agricultural | |||||||||||
| Non timber forest products | |||||||||||
| Recreation | |||||||||||
| Timber | |||||||||||
| Water resources | |||||||||||
| Other (Please specify) | A | ||||||||||
| None of the above | Mutually Exclusive | ||||||||||
| A | What do you manage your land for? | Text area, no char limit | N | Skip Logic Group* | OE_How Manage Land | ||||||
| Are you a member of any natural resource or conservation organizations? (Please select all that apply) | State industry organization (i.e., Tennessee Foresetry Association) | Checkbox, one-up vertical | Multi | Y | Skip Logic Group* | Conservation Orgs | |||||
| National industry orgnization (i.e., American Forest and Paper Association, etc.) | |||||||||||
| Investment organization (i.e., Real Estate Investment Trust, Timber Investment Management Orgainzation, etc.) | |||||||||||
| Conservation organization or environmental group | |||||||||||
| State or regional private landowner organization (Minority Landowner, etc.) | |||||||||||
| National landowner orgnization (i.e., National Woodland Owners Association, Forest Landowner, etc.) | |||||||||||
| Professional Society (American Fisheries Society, Society of American Foresters, etc.) | |||||||||||
| International organizations | |||||||||||
| Consulting organization (Association of Consulting Foresters, Aborists Association, etc.) | Randomize | ||||||||||
| Other (Please specify) | A | Anchor Answer Choice | |||||||||
| I am not a member of any organization | Mutually Exclusive | ||||||||||
| A | What other wildlife or natural resource organizations are you a member of? | Text area, no char limit | N | Skip Logic Group* | OE_Conservation Orgs | ||||||
| How frequently do you visit this site? | This is my first visit | Radio button, one-up vertical | S | Y | Visit Frequency | ||||||
| A few times a year | |||||||||||
| Monthly | |||||||||||
| Weekly | |||||||||||
| Daily | |||||||||||
| Education level | High school | Radio button, one-up vertical | S | Y | Education | ||||||
| Some college | |||||||||||
| College degree | |||||||||||
| Graduate degree (master's) | |||||||||||
| Advanced degree (PhD, JD, MD, etc.) | |||||||||||
| Prefer not to respond | |||||||||||
| Are you visiting the site from the United States? | Yes | A | Radio button, one-up vertical | S | Y | Skip Logic Group* | Visit from USA | ||||
| No | B | ||||||||||
| B | What country are you from? | Text field, <100 char | N | Skip Logic Group* | OE_Country | ||||||
| A | What state are you from? | Alabama | Drop down, select one | S | N | Skip Logic Group* | State | ||||
| Alaska | |||||||||||
| Arizona | |||||||||||
| Arkansas | |||||||||||
| California | |||||||||||
| Colorado | |||||||||||
| Connecticut | |||||||||||
| Delaware | |||||||||||
| Florida | |||||||||||
| Georgia | |||||||||||
| Hawaii | |||||||||||
| Idaho | |||||||||||
| Illinois | |||||||||||
| Indiana | |||||||||||
| Iowa | |||||||||||
| Kansas | |||||||||||
| Kentucky | |||||||||||
| Louisiana | |||||||||||
| Maine | |||||||||||
| Maryland | |||||||||||
| Massachusetts | |||||||||||
| Michigan | |||||||||||
| Minnesota | |||||||||||
| Mississippi | |||||||||||
| Missouri | |||||||||||
| Montana | |||||||||||
| Nebraska | |||||||||||
| Nevada | |||||||||||
| New Hampshire | |||||||||||
| New Jersey | |||||||||||
| New Mexico | |||||||||||
| New York | |||||||||||
| North Carolina | |||||||||||
| North Dakota | |||||||||||
| Ohio | |||||||||||
| Oklahoma | |||||||||||
| Oregon | |||||||||||
| Pennsylvania | |||||||||||
| Puerto Rico | |||||||||||
| Rhode Island | |||||||||||
| South Carolina | |||||||||||
| South Dakota | |||||||||||
| Tennessee | |||||||||||
| Texas | |||||||||||
| Utah | |||||||||||
| Vermont | |||||||||||
| Virginia | |||||||||||
| Washington | |||||||||||
| West Virginia | |||||||||||
| Wisconsin | |||||||||||
| Wyoming | |||||||||||
| If you could make one improvement to the site, what would it be? | Text area, no char limit | S | N | One Improvement | |||||||
| Northern Research Station (NRS) | |||||||||||
| Southern Research Station (SRS) | |||||||||||
| Rocky Mountain Research Station (RMRS) | |||||||||||
| International Institute of Tropical Forestry (IITF) | |||||||||||
| Forest Products Laboratory (FPL) | |||||||||||
| Pacific Southwest Research Station (PSW) | |||||||||||
| Pacific Northwest Research Station (PNW) | |||||||||||
| File Type | application/vnd.openxmlformats-officedocument.spreadsheetml.sheet |
| File Modified | 0000-00-00 |
| File Created | 0000-00-00 |