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Questionnaire Production Guidelines_Template

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Questionnaire Production Guidelines_Template
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Questionnaire Management Guidelines
Goals:
˜ One consolidated document to track all model and CQ changes throughout the life of the project
˜ Questionnaire always matches the live survey
˜ Easy and error-free way to submit CQ changes
˜ All changes tracked and reflected in one document (DOT will help)
Basic rules:
1 This questionnaire has to match the live survey
2 All changes to the live measure need to be tracked and archived in one document
3 All CQ change requests have to be submitted using this document
SRA:

1) marks up changes and submits the entire document to DOT

DOT:

1) archives change request on separate tab
2) implements change(s)
3) updates the document to reflect all implemented changes in the "clean" questionnaire - SRA can send to the client and use for future CQ changes

4 DOT safeguards correct formats - your next CQ changes have to be submitted using one survey document with appropriate color-coding

Questionnaire Skip Set Up Guidelines
Goals:
˜ Ensure all skip setup included in the questionnaire is consistent with skip logic rules
˜ Decrease down time due to skip corrections within submitted surveys
Basic Skip Rules:
"Other Please Specify" (OPS) Skip Rules:
Type 1 "Other Please Specify" Rules (Text box to the right of the answer choice "Other, please specify:") :
1 OPS questions must be set up as a radio-button or checkbox to have the text box appear next to the answer choice "Other, please specify:"
2 The open ended text box for "Other Please Specify" has it's own question ID and needs full question text included in questionnaire.
(This will be used by clients, SRAs, etc, in the portal and comment cluster to differentiate between OPS questions within a measure)
3 The open ended text box has a character limit of 100. No exceptions! if more characters are needed, please request a Type 5 group.
4 In the special instructions column, indicate that this is a "OPS Group" for the PARENT and CHILD questions.
Type 5 "Other Please Specify" Rules (More than two questions within question group):
1 Open-ended boxes will not show up next to the answer choice "Other" in this type of skip logic. They will pop as separate questions that require additional
question text. Please include full question text.
2
Radio-button, checkbox or drop-down CQs can have an “other please specify” in this type of skip set up but the text box will pop as a separate question.
3 In the special instructions column, indicate that this is a "Skip Logic Group" for the PARENT and CHILD questions.
Please refer to the Current Custom Qsts tab for examples (OPS Type 1 and OPS Type 5 are marked in the comment boxes)
General Skip Rules:
1 The parent question must come first, and child questions must immediately follow. Skip logic groups cannot be broken up by other questions that are not included
within the skip.
2 A CQ can only have one parent question; a single question CANNOT be triggered by different questions.
3 Answers within one question can be set up so that different answer combinations trigger different questions, through the use of "answer groups".
4 A question can only be a part of ONE group type i.e. skip logic, matrix, or multiple lists
5 Horizontal scale questions CANNOT be parent CQs, but they can be child CQs. NOTE: By changing a horizontal scale question to a dropdown they can become
parent questions.
6 Open End text questions cannot be a parent questions, but they can be child CQs.
7 Multi-select questions can be used in skip logic.
As a general tip for SRAs: The more complex the skip logic, the more difficult it is to keep the tabs and labels concise in SPRs.
It is important to know when to just use filters versus creating skip logic.
Caution: Measures without enhanced/segmented reports might require intricate skip to gather necessary data for standard reports.

Model Instance Name:
UNICOR Satisfaction Survey
MID: BY5UEQMxZp8t0gYl1Ichlw==
Date: 7/22/2009
Model questions utilize the ACSI methodology to determine scores and impacts
ELEMENTS (drivers of satisfaction)
Navigation (1=Poor, 10=Excellent, Don't Know)
1 Please rate how well the site is organized.
2 Please rate the options available for navigating this site.
3 Please rate how well the site layout helps you find what you are looking for.

CUSTOMER SATISFACTION
Satisfaction
23 What is your overall satisfaction with this site?
(1=Very Dissatisfied, 10=Very Satisfied)
24 How well does this site meet your expectations?
(1=Falls Short, 10=Exceeds)
25 How does this site compare to your idea of an ideal website?
(1=Not Very Close, 10=Very Close)

FUTURE BEHAVIORS
Primary Resource (1=Not Very Likely, 10=Very Likely)
26 How likely are you to use this site as your primary resource in
obtaining products, services, and information from UNICOR?
Likelihood to Return (1=Not Very Likely, 10=Very Likely)
27 How likely are you to return to this site?

4 Please rate the number of clicks to get where you want on this site.
Look and Feel (1=Poor, 10=Excellent, Don't Know)
5 Please rate the visual appeal of this site.
6 Please rate the balance of graphics and text on this site.

Recommend (1=Not Very Likely, 10=Very Likely)
28 How likely are you to recommend this site to someone else?
Purchase (1=Not Very Likely, 10=Very Likely)
29 How likely are you to purchase from UNICOR in the future?

7 Please rate the readability of the pages on this site.
Site Performance (1=Poor, 10=Excellent, Don't Know)

Future Participation (1=Very Unlikely, 10=Very Likely)
30 How likely are you to express your thoughts or ideas to this agency in
the next 90 days?
Trust (1=Strongly Disagree, 10=Strongly Agree)
31 I can count on this agency to act in my best interests.
32 I consider this agency to be trustworthy.
33 This agency can be trusted to do what is right.

8 Please rate how quickly pages load on this site.
9 Please rate the consistency of speed from page to page on this site.
10 Please rate the ability to load pages without getting error messages on this site.
Product Browsing (1=Poor, 10=Excellent, Don't Know)
11 Please rate the ability to sort products by criteria that are important to you on this
site.
12 Please rate the ability to narrow choices to find the product(s) you are looking for
on this site.
13 Please rate how well the features on the site help you find the product(s) you are
looking for.
Merchandise (1=Poor, 10=Excellent, Don't Know)
14 Please rate the extent to which the products on this website appeal to you.
15 Please rate the variety of products offered on this website.
16 Please rate the availability of the specific product(s) you were looking for on this site.
Tasks/ Transactions (1=Poor, 10=Excellent, Don't Know)
17 Please rate the process for completing task(s) on this site.
18 Please rate your impression of the level of security in completing tasks on this site.
19 Please rate the verification of task completion on this site.
Online Transparency (1=Poor, 10=Excellent, Don't Know)
20 Please rate how thoroughly this website discloses information about what this
agency is doing.
21 Please rate how quickly agency information is made available on this website.
22 Please rate how well information about this agency's actions can be accessed by the
public on this website.

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
08/14/2014

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST
QID
(Group ID)

Skip
Logic
Label

KFB05130

Which best describes you?

HAR00632
16

Have you visited UNICOR.GOV in the past 12
months?
Why are you visiting UNICOR.GOV today?

EDO08305

KFB05136

HAR00632
17

Y

Answer Choices
(limited to 50 characters)

Question Text

Contracting/Procurement Official
Program Manager/Project Manager/specifyer
End user
BOP Employee
Other
Yes
No
Purchase products/services
Browsing site
Other

ABB What information are you seeking?

ABC Please describe what information you are seeking.

Type (select from list)
Radio button, one-up vertical

Radio button, one-up vertical
Radio button, one-up vertical

ABB
Y
Text field, <100 char

Please describe your primary reason for visiting.

Technical Information
Purchasing Information
FPI Program Information
Order/Invoice status
Establish Vendor/Partnering relationship with UNICOR
Answers to questions/Assistance
Other

HAR00632
18

Skip to

Drop down, select one

ABC
Text field, <100 char

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
08/14/2014

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST
QID
(Group ID)
KFB05144

Skip
Logic
Label

Answer Choices
(limited to 50 characters)

Question Text

What primary method did you use to find
information on UNICOR.GOV?

J

Please describe your method to locate
information.

KFB05148

I

Please describe your navigation experience today.

KFB05149

HAR00632
19
KFB05146

KFB05147
KFB05150

L

K

Information was easy to find
Unable to access needed content
Links did not take me where I expected
Other

H
J

Text field, <100 char
Checkbox, one-up vertical

AHH
L
Text area, no char limit

Please tell us about your navigation experience

AHH Please provide specific paths/links that did not
take you to the required information.
H
What was your search experience?

Please tell us about your search experience
Did you find what you were looking for?

AED10808

P

What specifically did you look for?

EDO05200

Q

What will you do next?

EDO05201
KFB05153

R

Please explain what you will do next.

Please suggest one improvement to help us
improve UNICOR.GOV.

Type (select from list)

I
Radio button, one-up vertical

Key word site search
Other
KFB05145

Skip to

Navigation menus and links

Text field, <100 char
Achieved required information quickly
Too many results
Insufficient or no results
Results were not relevant
Other

K

Yes
No
Still looking

P, Q
P, Q

Checkbox, one-up vertical

Text area, no char limit
Drop down, select one

Text field, <100 char

Try back later
Call or email UNICOR
Go to another website
Other

Radio button, one-up vertical

R
Text area, no char limit
Text area, no char limit

ForeSee Results - Confidential and Proprietary

Single or Required
Multi
Y/N
Single

Y

Single

Yes

Special Instructions

CQ Label
Role

Visit in Twelve
Months

Single

Y

Skip Logic Group

Visit Reason

No

Skip Logic Group

OE_Primary Reason

Single

Yes

Skip Logic Group

Info Sought

Skip Logic Group

Other Info

ForeSee Results - Confidential and Proprietary

Single or Required
Special Instructions
Multi
Y/N
Single
Y
Skip Logic Group

No
Multi

Y

No

Skip Logic Group

CQ Label
Locate Info

OE_Locate Info

Skip Logic Group

Nav Experience

Skip Logic Group

OE_Other Nav

Skip Logic Group Links
Multi

Y

Skip Logic Group

Search Experience

Single

No
Y

Skip Logic Group
Skip Logic Group

OE_Other Search
Find Looking For

Single

N

Skip Logic Group

OE_Spec Look For

Single

Y

Skip Logic Group

Do Next

Single

N
N

Skip Logic Group

Other Do Next
Improvement

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
08/14/2014

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST
QID
(Group ID)
KFB05130

Skip
Logic
Label

Question Text
Which best describes you?

Answer Choices
(limited to 50 characters)
Administrative Assistant
Contracting Officer/Specialist
Program Manager
Project Manager
Researcher / Academic
Vendor
Competitor
Procurement (Buyer, Purchaser, etc.)

Skip to

Contracting/Procurement Official
Program Manager/Project Manager/specifyer
End user of UNICOR products
BOP Employee
Other (Please Specify)
KFB05131

A

NEW

Type (select from list)
Radio button, one-up vertical

A
Text field, <100 char

Other Role

Have you visited UNICOR.GOV in the past 12
months?

Yes
No

Radio button, one-up vertical

KFB05132

How frequently do you visit UNICOR.gov?

Radio button, one-up vertical

AED10806

Are you visiting UNICOR.gov to conduct market research?

First time
Daily
About once per week
About once per month
About once per quarter
About once per year
Yes
No

EDO08305

Why are you visiting UNICOR.GOV today?
What is your primary reason for visiting UNICOR.gov today?

Purchase products or services products/services
Browsing site

Radio button, one-up vertical
N,C,Z, E

Radio button, one-up vertical

ABB

Browse products or services for a future purchase
Seek information

Other
KFB05136

Y

ABB What information are you seeking?

NEW

ABC Please describe what information you are seeking.

KFB05140

N

F

Where are you in the purchase process?

Which UNICOR business group(s) did you purchase or plan to
purchase products and services from?

KFB05137

C

How often do you buy from UNICOR?

KFB05138

D

How much do you typically spend on UNICOR products and services
per year?

KFB05141

M

Compared to other online shopping experiences, how would you rate
UNICOR.gov on each of the following:
Product ordering process

KFB05142

M

Product pricing

KFB05143

M

Shipping options

EDO05193

Z

Did you make a purchase on UNICOR.gov today?

EDO05194

AA

Why didn't you make a purchase during your visit today?

EDO05195

BB

EDO05196
EDO05197

CC
DD

EDO05198
EDO05199
KFB05139

EE
FF
E

Text field, <100 char

Please describe your primary reason for visiting.

NEW

AED10807

AB
Y

Technical Information
Purchasing Information
FPI Program Information
Order/Invoice status
Establish Vendor/Partnering relationship with UNICOR
Answers to questions/Assistance
Other

Drop down, select one

ABC
Text field, <100 char

I have no intentions of purchasing UNICOR products
Just browsing to see what is available.
Gathering product information for later purchase (Conducting market research)
I am ready to make a purchase from UNICOR
Clothing & Textiles
Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
Weekly or more often
Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
Never purchased from UNICOR
$1 - $10,000

Radio button, one-up vertical
F
F
F
Checkbox, one-up vertical

Radio button, one-up vertical

D, M
D, M
D, M
D, M
D, M

Radio button, one-up vertical

$10,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
Much Better
Better
About the same
Worse
Much Worse
Much Better
Better
About the same
Worse
Much Worse
Much Better
Better
About the same
Worse
Much Worse
Yes
No
Couldn't find the item I was looking for
Didn't have exact style or size I needed
Didn't like the colors or materials available
Item was too expensive
Chose to purchase the item offline
Chose to purchase from another site
I didn't plan on making a purchase
Other

Please explain briefly why you didn't make a purchase during your visit
today.
Where do you plan on making your offline purchase?
Why do you prefer to purchase offline?
I want to see the item before I purchase it
I did not want to pay shipping costs
I can find the best price offline
I know it will be easier to return the product if I purchase it in a store
More flexible delivery options
Other
Please explain briefly why you prefer to purchase offline.
Where do you plan on making your online purchase?
What is the primary method you use when purchasing from UNICOR? Online at UNICOR.gov
By phone
By mail
By fax
I have not purchased

Drop down, select one

Drop down, select one

Drop down, select one

Radio button, one-up vertical
AA
Radio button, one-up vertical

CC, DD
FF
BB
Text area, no char limit
Text area, no char limit
Radio button, one-up vertical

EE
Text area, no char limit
Text area, no char limit
Radio button, one-up vertical

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
08/14/2014

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST
QID
(Group ID)
EDO08306

Skip
Logic
Label
AB

Question Text
What kind of information are you seeking?

EDO08307

AG

Please describe what other kind of information you are seeking.

Answer Choices
(limited to 50 characters)
Order status
Waiver
UNICOR corporate information
UNICOR general information
Event/Tradeshow information
Inmate training and transition programs
Other

Skip to

Type (select from list)
Radio button, one-up vertical

AG
Text field, <100 char

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
08/14/2014

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST
QID
(Group ID)
KFB05144

Skip
Logic
Label

Answer Choices
(limited to 50 characters)

Question Text

What primary method did you use to find locate
information on UNICOR.GOV gov today?

KFB05145

J

Please describe your method to locate for locating
information.

KFB05148

I

Please describe your navigation experience on UNICOR.gov today.

H
H
I
I
I
I
I

Navigation menus and links
Key word site search
Other

J

L

AHH Please provide specific paths/links that did not
take you to the required information.

EDO08315

AH

Please describe any specific navigation links or paths that did not take
you where they should have?

KFB05146

H

What was your search experience?
Please tell us what your search experience was.

KFB05147
KFB05150

K

Please tell us about your search experience
Did you find what you were looking for?

AED10808

P

What specifically did you look for?

EDO05200

Q

What specifically were you looking for?
What will you do next?

R

AHH
AH
L
Text area, no char limit

Text field, <100 char

Please briefly explain what you will do next.
What government agency/department do you work for?

EDO01703

S

Do you work for the Bureau of Prisons?

AED10810
KFB05152
KFB05153

T

What agency do you work for?
What do you like most about the UNICOR.gov site?

Please suggest one improvement to help us
improve UNICOR.GOV.

Text area, no char limit
Checkbox, one-up vertical

Search results were helpful
No results
Results were too similar/redundant
Not sure what words to use
Required too many refinements
Search speed was too slow
Not enough results

Achieved required information quickly
Too many results
Insufficient or no results
Results were not relevant
Other

K

Yes
No
Still looking

P, Q
P, Q

Text area, no char limit
Drop down, select one

Text field, <100 char
Radio button, one-up vertical

Call the customer service center
Call a sales representative
Return to the website later and try again
Try another website
Nothing, although I did not find what I wanted

Try back later
Call or email UNICOR
Go to another website
Other
EDO05201
AED10809

Text field, <100 char
Checkbox, one-up vertical

Please tell us about your navigation experience

NEW

Type (select from list)
Radio button, one-up vertical

I
H

Had no difficulty with the navigation
Site has too many links
Site has too few links
Links/labels are difficult to understand
Often could not determine the best link
Could not get started or did not know where to begin
Had technical difficulties (e.g. broken links, error messages)
Navigated to general area but could not find the specific content I needed
Could not navigate back to previous information

Information was easy to find
Unable to access needed content
Links did not take me where I expected
Other
KFB05149

Skip to

Basic Search
Advanced Search
Left-hand menu
Site map
Top navigation bar
Bottom navigation bar
Links within the page

Department of Agriculture
Department of Commerce
Department of Defense
Department of Education
Department of Health and Human Services
Department of Homeland Security
Department of Housing and Urban Development
Department of Justice
Department of Labor
Department of State
Department of the Interior
Department of the Treasury
Department of Transportation
Department of Veterans Affairs
Executive Office of the President
Federal Legislative Branch
Independent Agencies
Judicial Branch
Private Vendor
Quasi Official INTNL & Non Govt
Other
None of the above
Yes
No

R
Text area, no char limit
Drop down, select one

S

T
Radio button, one-up vertical
Text field, <100 char
Text area, no char limit
Text area, no char limit

If you could suggest one improvement to help UNICOR make this site
better, what would it be?

ForeSee Results - Confidential and Proprietary

Single or Required
Multi
Y/N
Single
Y

No

Single

Special Instructions
OPS Group

OPS Group

Yes

CQ Label
Role

OE_Role

Visit in Twelve
Months

Single

Y

Visit Frequency

Single

Y

Single

Y

Skip Logic Group

Visit Reason

No

Skip Logic Group

OE_Primary Reason

Single

Yes

Skip Logic Group

Info Sought

Skip Logic Group

Other Info

Mkt Research

Single

Y

Skip Logic Group

Cycle

Multi

Y

Skip Logic Group

Product Group

Single

Y

Skip Logic Group

Buy Frequency

Single

Y

Skip Logic Group

Annual Spending

Single

Y

Multiple Lists Group

Ordering Process

Single

Y

Multiple Lists Group

Product Pricing

Single

Y

Multiple Lists Group

Shipping Options

Single

Yes

Skip Logic Group

Single

No

Skip Logic Group

Single

No

Skip Logic Group

Single
Single

No
No

Skip Logic Group
Skip Logic Group

Single
Single
Single

No
No
Y

Skip Logic Group
Skip Logic Group
Skip Logic Group

Purchase Method

ForeSee Results - Confidential and Proprietary

Single or Required
Special Instructions
Multi
Y/N
Single
Y
Skip Logic Group

No

Skip Logic Group

CQ Label
Kind of Information

OE_Information

ForeSee Results - Confidential and Proprietary

Single or Required
Special Instructions
Multi
Y/N
Single
Y
Skip Logic Group

No
Multi

Y

No

Skip Logic Group

CQ Label
Locate Info

OE_Locate Info

Skip Logic Group

Nav Experience

Skip Logic Group

OE_Other Nav

Skip Logic Group Links
No
Multi

Y

Skip Logic Group
Skip Logic Group

OE_Other Nav
Search Experience

Single

No
Y

Skip Logic Group
Skip Logic Group

OE_Other Search
Find Looking For

Single

N

Skip Logic Group

OE_Spec Look For

Single

Y

Skip Logic Group

Do Next

Single
Single

N
Y

Skip Logic Group
Skip Logic Group

Other Do Next
Agency Work For

Single

Y

Skip Logic Group

Work for BOP

Single

N
N
N

Skip Logic Group

Agency
Like Most
Improvement

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
1/31/2012

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

KFB05130

KFB05131
KFB05132

Which best describes you?

A

AED10806

EDO08305

KFB05136

Y

AED10807

N

KFB05140

F

KFB05137

C

KFB05138

KFB05141

KFB05142

KFB05143

EDO05193

EDO05194

D

M

M

M

Z

AA

Answer Choices
(limited to 50 characters)

Question Text

Skip to

Administrative Assistant
Contracting Officer/Specialist
Program Manager
Project Manager
End user of UNICOR products
Procurement (Buyer, Purchaser, etc.)
Researcher / Academic
Vendor
Competitor
BOP Employee
Other (Please Specify)
First time

Are you visiting UNICOR.gov to conduct market research?

Daily
About once per week
About once per month
About once per quarter
About once per year
Yes

What is your primary reason for visiting UNICOR.gov today?

No
Purchase products or services

N,C,Z,E

Browse products or services for a future purchase
Seek information
Other

AB
Y

Please describe your primary reason for visiting.

How much do you typically spend on UNICOR products and
services per year?

Compared to other online shopping experiences, how would
you rate UNICOR.gov on each of the following:
Product ordering process

Product pricing

Shipping options

Better
About the same
Worse
Much Worse
Much Better

Did you make a purchase on UNICOR.gov today?

Better
About the same
Worse
Much Worse
Yes

Why didn't you make a purchase during your visit today?

No
Couldn't find the item I was looking for
Didn't have exact style or size I needed
Didn't like the colors or materials available
Item was too expensive
Chose to purchase the item offline
Chose to purchase from another site
I didn't plan on making a purchase
Other

EDO05195

BB

EDO05196

CC

Please explain briefly why you didn't make a purchase during
your visit today.
Where do you plan on making your offline purchase?

EDO05197

DD

Why do you prefer to purchase offline?

EDO05198

EE

Please explain briefly why you prefer to purchase offline.

EDO05199

FF

Where do you plan on making your online purchase?

KFB05139

E

What is the primary method you use when purchasing from
UNICOR?

CQ Label
Role

Radio button, one-up
vertical

Single

Y

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Visit Reason

No

Skip Logic
Group
Skip Logic
Group

OE_Primary Reason

OPS Group

OE_Role
Visit Frequency

Mkt Research

Single

Y

Cycle

Checkbox, one-up
vertical

Multi

Y

Skip Logic
Group

Product Group

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Buy Frequency

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Annual Spending

Single

Y

Multiple Lists
Group

Ordering Process

Single

Y

Multiple Lists
Group

Product Pricing

Single

Y

Multiple Lists
Group

Shipping Options

F
F

D, M
D, M
D, M
D, M
D, M

Drop down, select one

Drop down, select one

Drop down, select one

Radio button, one-up
vertical

Single

Yes

Skip Logic
Group

Radio button, one-up
vertical

Single

No

Skip Logic
Group

Single

No

Single

No

Single

No

Skip Logic
Group
Skip Logic
Group
Skip Logic
Group

Single

No

Single

No

AA

CC, DD
FF
BB

Text area, no char limit
Radio button, one-up
vertical

I want to see the item before I purchase it

EE
Text area, no char limit

Online at UNICOR.gov

OPS Group

No
Y

Text area, no char limit

I did not want to pay shipping costs
I can find the best price offline
I know it will be easier to return the product if I purchase it in a
store
More flexible delivery options
Other

Y

F

$10,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
Much Better
Better
About the same
Worse
Much Worse
Much Better

Single

Special
Instructions

Text field, <100 char
Radio button, one-up Single
vertical

Text field, <100 char
Radio button, one-up
vertical

Where are you in the purchase process?

Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
Never purchased from UNICOR
$1 - $10,000

Single or Required
Multi
Y/N

A

Other Role
How frequently do you visit UNICOR.gov?

I have no intentions of purchasing UNICOR products
Just browsing to see what is available.
Gathering product information for later purchase (Conducting
market research)
I am ready to make a purchase from UNICOR
Which UNICOR business group(s) did you purchase or plan to Clothing & Textiles
purchase products and services from?
Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
How often do you buy from UNICOR?
Weekly or more often

Type (select from list)
Radio button, one-up
vertical

Text area, no char limit
Radio button, one-up Single
vertical

Y

Skip Logic
Group
Skip Logic
Group
Skip Logic
Group

Purchase Method

By phone
By mail
By fax
ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
1/31/2012

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

EDO08306

AB

Question Text
What kind of information are you seeking?

Answer Choices
(limited to 50 characters)
I have not purchased
Order status
Waiver
UNICOR corporate information
UNICOR general information
Event/Tradeshow information
Inmate training and transition programs
Other

EDO08307

AG

Please describe what other kind of information you are seeking.

EDO08308

AF

Which UNICOR business group(s) did you purchase products
and services from?

EDO08309

EDO08310

EDO08311

EDO08312

EDO08313

EDO08314

AC

AD

AM

AM

AM

AE

How often do you buy from UNICOR?

How much do you typically spend on UNICOR products and
services per year?

Compared to other online shopping experiences, how would
you rate UNICOR.gov on each of the following:
Product ordering process

Clothing & Textiles
Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
Weekly or more often
Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
$1 - $10,000
$10,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
Much Better

Product pricing

Better
About the same
Worse
Much Worse
Much Better

Shipping options

Better
About the same
Worse
Much Worse
Much Better

What is the primary method you use when purchasing from
UNICOR?

Better
About the same
Worse
Much Worse
Online at UNICOR.gov

Skip to

Type (select from list)

Single or Required
Multi
Y/N

AF, AC,AD,
Single
Radio button, one-up
AM,AE
vertical

Special
Instructions

CQ Label

Y

Skip Logic
Group

Kind of Information

No

Skip Logic
Group
Skip Logic
Group

OE_Information

AG
Text field, <100 char
Checkbox, one-up
vertical

Multi

Y

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Order_Buy Freq

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Order_Annual Spend

Single

Y

Multiple Lists
Group

Order_Ordering Proc

Single

Y

Multiple Lists
Group

Order_Product Pricing

Single

Y

Multiple Lists
Group

Order_Shipping
Options

Single

Y

Skip Logic
Group

Purchase Method

Drop down, select one

Drop down, select one

Drop down, select one

Radio button, one-up
vertical

Product Group

By phone
By mail
By fax

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
1/31/2012

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)
KFB05144

Skip
Logic
Label

Question Text
What primary method did you use to locate information on
UNICOR.gov today?

KFB05145

J

Please describe your method for locating information.

KFB05146

H

Please tell us what your search experience was.

Answer Choices
(limited to 50 characters)
H

Advanced Search
Left-hand menu
Site map
Top navigation bar
Bottom navigation bar
Links within the page
Other

H
I
I
I
I
I
J

K

Please tell us about your search experience

KFB05148

I

Please describe your navigation experience on UNICOR.gov
today.

KFB05149

L

Please tell us about your navigation experience

EDO08315

AH

Please describe any specific navigation links or paths that did
not take you where they should have?
Did you find what you were looking for?

KFB05150

P

What specifically were you looking for?

EDO05200

Q

What will you do next?

R

AED10809

EDO01703

S

Do you work for the Bureau of Prisons?

Search Experience

Y

Skip Logic
Group
Skip Logic
Group

OE_Other Search

Skip Logic
Group
Skip Logic
Group
Skip Logic
Group

OE_Other Nav

Skip Logic
Group
Skip Logic
Group

OE_Spec Look For

Nav Experience

No
No

Drop down, select one

OE_Other Nav

Single

Y

Find Looking For

Single

N

Single

Y

Single

N

Single

Y

Single

Y

Skip Logic
Group

Work for BOP

Single

N

Skip Logic
Group

Agency

P, Q
P, Q
Text field, <100 char
Radio button, one-up
vertical

R

Please briefly explain what you will do next.

Department of Commerce
Department of Defense
Department of Education
Department of Health and Human Services
Department of Homeland Security
Department of Housing and Urban Development
Department of Justice
Department of Labor
Department of State
Department of the Interior
Department of the Treasury
Department of Transportation
Department of Veterans Affairs
Executive Office of the President
Federal Legislative Branch
Independent Agencies
Judicial Branch
Private Vendor
Quasi Official INTNL & Non Govt
Other
None of the above
Yes

OE_Locate Info

L

Call the customer service center

Department of Agriculture

Skip Logic
Group
Skip Logic
Group

AH

Yes

What government agency/department do you work for?

Y

No
Multi

Text area, no char limit

Call a sales representative
Return to the website later and try again
Try another website
Nothing, although I did not find what I wanted
Other
EDO05201

Text area, no char limit
Checkbox, one-up
vertical

Text area, no char limit

No
Still looking
AED10808

No
Multi

K

Had no difficulty with the navigation
Site has too many links
Site has too few links
Links/labels are difficult to understand
Often could not determine the best link
Links did not take me where I expected
Could not get started or did not know where to begin
Had technical difficulties (e.g. broken links, error messages)
Navigated to general area but could not find the specific
content I needed
Could not navigate back to previous information
Other

Single or Required
Special
Type (select from list)
CQ Label
Multi
Y/N
Instructions
Radio button, one-up Single
Skip Logic
Y
Locate Info
vertical
Group

Text field, <100 char
Checkbox, one-up
vertical

Search results were helpful
Too many results
Not enough results
No results
Results were too similar/redundant
Results were not relevant
Not sure what words to use
Required too many refinements
Search speed was too slow
Other

KFB05147

Skip to

Basic Search

Text area, no char limit
Drop down, select
one

Skip Logic
Group
Skip Logic
Group

Agency Work For

S

T
Radio button, one-up
vertical

No
AED10810
KFB05152
KFB05153

T

What agency do you work for?
What do you like most about the UNICOR.gov site?
If you could suggest one improvement to help UNICOR make
this site better, what would it be?

Text field, <100 char
Text area, no char limit
Text area, no char limit

N
N

Like Most
Improvement

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
5/6/2011

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

KFB05130

KFB05131

Which best describes you?

A

KFB05132

AED10806

EDO08305

KFB05136

Y

AED10807

N

KFB05140

F

KFB05137

C

KFB05138

KFB05141

KFB05142

KFB05143

EDO05193

EDO05194

D

M

M

M

Z

AA

Answer Choices
(limited to 50 characters)

Question Text

Skip to

Administrative Assistant
Contracting Officer/Specialist
Program Manager
Project Manager
End user of UNICOR products
Procurement (Buyer, Purchaser, etc.)
Researcher / Academic
Vendor
Competitor
BOP Employee
Other (Please Specify)

How frequently do you visit UNICOR.gov?

First time

Are you visiting UNICOR.gov to conduct market research?

Daily
About once per week
About once per month
About once per quarter
About once per year
Yes

What is your primary reason for visiting UNICOR.gov today?

No
Purchase products or services

N,C,Z,E

Browse products or services for a future purchase
Seek information
Other

AB
Y

Please describe your primary reason for visiting.
Where are you in the purchase process?

How much do you typically spend on UNICOR products and
services per year?

Compared to other online shopping experiences, how would
you rate UNICOR.gov on each of the following:
Product ordering process

Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
Never purchased from UNICOR
$1 - $10,000

Product pricing

Shipping options

Better
About the same
Worse
Much Worse
Much Better

Did you make a purchase on UNICOR.gov today?

Better
About the same
Worse
Much Worse
Yes

Why didn't you make a purchase during your visit today?

No
Couldn't find the item I was looking for
Didn't have exact style or size I needed
Didn't like the colors or materials available
Item was too expensive
Chose to purchase the item offline
Chose to purchase from another site
I didn't plan on making a purchase
Other

EDO05195

BB

EDO05196

CC

Please explain briefly why you didn't make a purchase during
your visit today.
Where do you plan on making your offline purchase?

EDO05197

DD

Why do you prefer to purchase offline?

EDO05198

EE

Please explain briefly why you prefer to purchase offline.

EDO05199

FF

Where do you plan on making your online purchase?

KFB05139

E

What is the primary method you use when purchasing from
UNICOR?

OPS Group

CQ Label
Role

No
Y

Visit Frequency

Radio button, one-up
vertical

Single

Y

Mkt Research

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Visit Reason

No

Skip Logic
Group
Skip Logic
Group

OE_Primary Reason

OPS Group

OE_Role

Text field, <100 char
Radio button, one-up
vertical

Single

Y

Checkbox, one-up
vertical

Multi

Y

Skip Logic
Group

Product Group

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Buy Frequency

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Annual Spending

Single

Y

Multiple Lists
Group

Ordering Process

Single

Y

Multiple Lists
Group

Product Pricing

Single

Y

Multiple Lists
Group

Shipping Options

Cycle

F
F

D, M
D, M
D, M
D, M
D, M

Drop down, select one

Drop down, select one

Drop down, select one

Radio button, one-up
vertical

Single

Yes

Skip Logic
Group

Radio button, one-up
vertical

Single

No

Skip Logic
Group

Single

No

Single

No

Single

No

Skip Logic
Group
Skip Logic
Group
Skip Logic
Group

Single

No

Single

No

AA

CC, DD
FF
BB

Text area, no char limit
Radio button, one-up
vertical

I want to see the item before I purchase it

EE
Text area, no char limit
Text area, no char limit

Online at UNICOR.gov

Y

Text field, <100 char
Radio button, one-up Single
vertical

Text area, no char limit

I did not want to pay shipping costs
I can find the best price offline
I know it will be easier to return the product if I purchase it in a
store
More flexible delivery options
Other

Single

Special
Instructions

F

$10,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
Much Better
Better
About the same
Worse
Much Worse
Much Better

Single or Required
Multi
Y/N

A

Other Role

I have no intentions of purchasing UNICOR products
Just browsing to see what is available.
Gathering product information for later purchase (Conducting
market research)
I am ready to make a purchase from UNICOR
Which UNICOR business group(s) did you purchase or plan to Clothing & Textiles
purchase products and services from?
Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
How often do you buy from UNICOR?
Weekly or more often

Type (select from list)
Radio button, one-up
vertical

Radio button,
one-up vertical

Single

Y

Skip Logic
Group
Skip Logic
Group
Skip Logic
Group

Purchase Method

By phone
By mail
ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
5/6/2011

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

EDO08306

AB

Question Text

What kind of information are you seeking?

Answer Choices
(limited to 50 characters)
By fax
I have not purchased
Order status

Skip to

Type (select from list)

AF, AC,AD,
Radio button,
AM,AE

Single or Required
Multi
Y/N

Special
Instructions

Single

Y

Skip Logic
Group

Kind of Information

No

Skip Logic
Group
Skip Logic
Group

OE_Information

one-up vertical

Waiver
UNICOR corporate information
UNICOR general information
Event/Tradeshow information
Inmate training and transition programs
Other

EDO08307

AG

Please describe what other kind of information you are seeking.

EDO08308

AF

Which UNICOR business group(s) did you purchase products
and services from?

EDO08309

EDO08310

EDO08311

EDO08312

EDO08313

EDO08314

AC

AD

AM

AM

AM

AE

How often do you buy from UNICOR?

How much do you typically spend on UNICOR products and
services per year?

Compared to other online shopping experiences, how would
you rate UNICOR.gov on each of the following:
Product ordering process

Clothing & Textiles
Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
Weekly or more often
Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
$1 - $10,000
$10,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
Much Better

Product pricing

Better
About the same
Worse
Much Worse
Much Better

Shipping options

Better
About the same
Worse
Much Worse
Much Better

What is the primary method you use when purchasing from
UNICOR?

Better
About the same
Worse
Much Worse
Online at UNICOR.gov

CQ Label

AG
Text field, <100 char
Checkbox, one-up
vertical

Multi

Y

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Order_Buy Freq

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Order_Annual Spend

Single

Y

Multiple Lists
Group

Order_Ordering Proc

Single

Y

Multiple Lists
Group

Order_Product Pricing

Single

Y

Multiple Lists
Group

Order_Shipping
Options

Single

Y

Skip Logic
Group

Purchase Method

Drop down, select one

Drop down, select one

Drop down, select one

Radio button,
one-up vertical

Product Group

By phone
By mail
By fax

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
5/6/2011

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)
KFB05144

Skip
Logic
Label

Question Text
What primary method did you use to locate information on
UNICOR.gov today?

KFB05145

J

Please describe your method for locating information.

KFB05146

H

Please tell us what your search experience was.

Answer Choices
(limited to 50 characters)
H

Advanced Search
Left-hand menu
Site map
Top navigation bar
Bottom navigation bar
Links within the page
Other

H
I
I
I
I
I
J

K

Please tell us about your search experience

KFB05148

I

Please describe your navigation experience on UNICOR.gov
today.

KFB05149

L

Please tell us about your navigation experience

EDO08315

AH

Please describe any specific navigation links or paths that did
not take you where they should have?
Did you find what you were looking for?

KFB05150

P

What specifically were you looking for?

EDO05200

Q

What will you do next?

R

AED10809

EDO01703

S

Do you work for the Bureau of Prisons?

Search Experience

Y

Skip Logic
Group
Skip Logic
Group

OE_Other Search

Skip Logic
Group
Skip Logic
Group
Skip Logic
Group

OE_Other Nav

Skip Logic
Group
Skip Logic
Group

OE_Spec Look For

Nav Experience

No
No

Drop down, select one

OE_Other Nav

Single

Y

Find Looking For

Single

N

Single

Y

Single

N

Single

Y

Single

Y

Skip Logic
Group

Work for BOP

Single

N

Skip Logic
Group

Agency

P, Q
P, Q
Text field, <100 char
Radio button, one-up
vertical

R

Please briefly explain what you will do next.

Department of Commerce
Department of Defense
Department of Education
Department of Health and Human Services
Department of Homeland Security
Department of Housing and Urban Development
Department of Justice
Department of Labor
Department of State
Department of the Interior
Department of the Treasury
Department of Transportation
Department of Veterans Affairs
Executive Office of the President
Federal Legislative Branch
Independent Agencies
Judicial Branch
Private Vendor
Quasi Official INTNL & Non Govt
Other
None of the above
Yes

OE_Locate Info

L

Call the customer service center

Department of Agriculture

Skip Logic
Group
Skip Logic
Group

AH

Yes

What government agency/department do you work for?

Y

No
Multi

Text area, no char limit

Call a sales representative
Return to the website later and try again
Try another website
Nothing, although I did not find what I wanted
Other
EDO05201

Text area, no char limit
Checkbox, one-up
vertical

Text area, no char limit

No
Still looking
AED10808

No
Multi

K

Had no difficulty with the navigation
Site has too many links
Site has too few links
Links/labels are difficult to understand
Often could not determine the best link
Links did not take me where I expected
Could not get started or did not know where to begin
Had technical difficulties (e.g. broken links, error messages)
Navigated to general area but could not find the specific
content I needed
Could not navigate back to previous information
Other

Single or Required
Special
Type (select from list)
CQ Label
Multi
Y/N
Instructions
Radio button, one-up Single
Skip Logic
Y
Locate Info
vertical
Group

Text field, <100 char
Checkbox, one-up
vertical

Search results were helpful
Too many results
Not enough results
No results
Results were too similar/redundant
Results were not relevant
Not sure what words to use
Required too many refinements
Search speed was too slow
Other

KFB05147

Skip to

Basic Search

Text area, no char limit
Drop down, select
one

Skip Logic
Group
Skip Logic
Group

Agency Work For

S

T
Radio button, one-up
vertical

No
AED10810
KFB05152
KFB05153

T

What agency do you work for?
What do you like most about the UNICOR.gov site?
If you could suggest one improvement to help UNICOR make
this site better, what would it be?

Text field, <100 char
Text area, no char limit
Text area, no char limit

N
N

Like Most
Improvement

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
11/23/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

KFB05130

KFB05131
KFB05132

Which best describes you?

A

KFB05133

Answer Choices
(limited to 50 characters)

Question Text

Other Role
How frequently do you visit UNICOR.gov?

What kind(s) of information were you looking for when you
came to www.unicor.gov today?

Skip to

Administrative Assistant
Contracting Officer/Specialist
Program Manager
Project Manager
End user of UNICOR products
Procurement (Buyer, Purchaser, etc.)
Researcher / Academic
Vendor
Competitor
Other (Please Specify)

B

EDO08305

KFB05136

Y

AED10807

N

Daily
About once per week
About once per month
About once per quarter
About once per year
UNICOR products

KFB05140

F

KFB05137

C

KFB05138

KFB05141

KFB05142

KFB05143

EDO05193

EDO05194

D

M

M

M

Z

AA

Yes

What is your primary reason for visiting UNICOR.gov today?

No
Purchase products or services

N,C,Z,E,

Browse products or services for a future purchase
Seek information
Other

AB
Y

D, F, M

Please describe your primary reason for visiting.

How much do you typically spend on UNICOR products and
services per year?

Compared to other online shopping experiences, how would
you rate UNICOR.gov on each of the following:
Product ordering process

Product pricing

Shipping options

Better
About the same
Worse
Much Worse
Much Better

Did you make a purchase on UNICOR.gov <b>today</b>?

Better
About the same
Worse
Much Worse
Yes

Why didn't you make a purchase during your visit today?

No
Couldn't find the item I was looking for
Didn't have exact style or size I needed
Didn't like the colors or materials available
Item was too expensive
Chose to purchase the item offline
Chose to purchase from another site
I didn't plan on making a purchase
Other

EDO05195

BB

EDO05196

CC

Please explain briefly why you didn't make a purchase during
your visit today.
Where do you plan on making your offline purchase?

EDO05197

DD

Why do you prefer to purchase offline?

CQ Label
Role

Y
Y

OPS Group

OE_Role
Visit Frequency

Checkbox, one-up
vertical

Multi

Y

OPS Group

Visit Purpose

Text field, <100 char Single
Radio button, one-up Single
vertical

Y
Y

OPS Group

OE_Other Purpose
Mkt Research

Y

Skip Logic
Group

Visit Reason

Y

Skip Logic
Group
Skip Logic
Group

OE_Primary Reason

Radio button, one-up
vertical

Single

Single

Y

Cycle

Checkbox, one-up
vertical

Multi

Y

Skip Logic
Group

Product Group

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Buy Frequency

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Annual Spending

Single

Y

Multiple Lists
Group

Ordering Process

Single

Y

Multiple Lists
Group

Product Pricing

Single

Y

Multiple Lists
Group

Shipping Options

F
F

D, M
D, M
D, M
D, M
D, M

Drop down, select one

Drop down, select one

Drop down, select one

Radio button, one-up
vertical

Single

Yes

Skip Logic
Group

Radio button, one-up
vertical

Single

No

Skip Logic
Group

Single

No

Single

No

Single

No

Skip Logic
Group
Skip Logic
Group
Skip Logic
Group

AA

CC, DD
FF
BB
Text area, no char limit
Text area, no char limit
Radio button, one-up
vertical

I want to see the item before I purchase it
I did not want to pay shipping costs
I can find the best price offline
I know it will be easier to return the product if I purchase it in a
store
More flexible delivery options
Other

OPS Group

F

$10,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
Much Better
Better
About the same
Worse
Much Worse
Much Better

Y

Text field, <100 char
Radio button, one-up Single
vertical

Text field, <100 char
Radio button, one-up
vertical

Where are you in the purchase process?

Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
Never purchased from UNICOR
$1 - $10,000

Single

Special
Instructions

B

Other Purpose
Are you visiting UNICOR.gov to conduct market research?

I have no intentions of purchasing UNICOR products
Just browsing to see what is available.
Gathering product information for later purchase (Conducting
market research)
I am ready to make a purchase from UNICOR
Which UNICOR business group(s) did you purchase or plan to Clothing & Textiles
purchase products and services from?
Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
How often do you buy from UNICOR?
Weekly or more often

Single or Required
Multi
Y/N

A

First time

Order Status
UNICOR corporate information
Waivers
Event/Tradeshow information
Inmate training and transition programs
Other (Please Specify)
KFB05134
AED10806

Type (select from list)
Radio button, one-up
vertical

EE
ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
11/23/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)
EDO05198

Skip
Logic
Label
EE

EDO05199

FF

Where do you plan on making your online purchase?

KFB05139

E

What is the primary method you use when purchasing from
UNICOR?

EDO08306

AB

Answer Choices
(limited to 50 characters)

Question Text
Please explain briefly why you prefer to purchase offline.

What kind of information are you seeking?

Online at UNICOR.gov
By phone
By mail
By fax
I have not purchased
Order status
Waiver
UNICOR corporate information
UNICOR general information
Event/Tradeshow information
Inmate training and transition programs
Other

EDO08307

AG

Please describe what other kind of information you are seeking.

EDO08308

AF

Which UNICOR business group(s) did you purchase products
and services from?

EDO08309

EDO08310

EDO08311

EDO08312

EDO08313

EDO08314

KFB05135

AC

AD

AM

AM

AM

AE

How often do you buy from UNICOR?

How much do you typically spend on UNICOR products and
services per year?

Compared to other online shopping experiences, how would
you rate UNICOR.gov on each of the following:
Product ordering process

Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
$1 - $10,000
$10,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
Much Better

Shipping options

Better
About the same
Worse
Much Worse
Much Better

What is your primary reason for visiting UNICOR.gov?

Request a waiver
Other

Skip Logic
Group

Kind of Information

Y

Skip Logic
Group
Skip Logic
Group

OE_Information

Multi

Y

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Order_Buy Freq

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Order_Annual Spend

Single

Y

Multiple Lists
Group

Order_Ordering Proc

Single

Y

Multiple Lists
Group

Order_Product Pricing

Single

Y

Multiple Lists
Group

Order_Shipping
Options

Checkbox, one-up
vertical

Single

Y

Skip Logic
Group

Purchase Method

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Primary Reason

Drop down, select one

Drop down, select one

By phone
By mail
By fax
Browse UNICOR products and services

Obtain or check order status

Y

Text field, <100 char
Checkbox, one-up
vertical

Drop down, select one

Better
About the same
Worse
Much Worse
Online at UNICOR.gov

Seeking general information about UNICOR
Shop UNICOR products & services

Single

AG

Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
Weekly or more often

Product pricing

Single or Required
Special
CQ Label
Multi
Y/N
Instructions
Skip Logic
Single
No
Text area, no char limit
Group
Single
No
Skip Logic
Text area, no char limit
Group
Checkbox, one-up
Single
Y
Purchase Method
Skip Logic
vertical
Group
Type (select from list)

AF, AC,AD, Checkbox, one-up
AM,AE
vertical

Clothing & Textiles

Better
About the same
Worse
Much Worse
Much Better

What is the primary method you use when purchasing from
UNICOR?

Skip to

Product Group

C,D,E,F,J,
M,N, Z
C,D,E,F,J,
M
Y

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
11/23/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)
KFB05144

Skip
Logic
Label

Question Text
What primary method did you use to locate information on
UNICOR.gov today?

KFB05145

J

Please describe your method for locating information.

KFB05146

H

Please tell us what your search experience was.

Answer Choices
(limited to 50 characters)
H

Advanced Search
Left-hand menu
Site map
Top navigation bar
Bottom navigation bar
Links within the page
Other

H
I
I
I
I
I
J

K

Please tell us about your search experience

KFB05148

I

Please describe your navigation experience on UNICOR.gov
today.

KFB05149

L

Please tell us about your navigation experience

EDO08315

AH

Please describe any specific navigation links or paths that did
not take you where they should have?
Did you find what you were looking for?

KFB05150

P

What specifically were you looking for?

EDO05200

Q

What will you do next?

R

AED10809

EDO01703

S

Do you work for the Bureau of Prisons?

Y

Skip Logic
Group
Skip Logic
Group

OE_Other Search

Skip Logic
Group
Skip Logic
Group
Skip Logic
Group

OE_Other Nav

Skip Logic
Group
Skip Logic
Group

OE_Spec Look For

Nav Experience

Y
Y

Drop down, select one

Single

Y

OE_Other Nav
Find Looking For

P, Q
P, Q
Text field, <100 char
Radio button, one-up
vertical

Single

N

Single

Yes

Single

No

Single

Y

Single

Y

Skip Logic
Group

Work for BOP

Single

N

Skip Logic
Group

Agency

R

Please briefly explain what you will do next.

Department of Commerce
Department of Defense
Department of Education
Department of Health and Human Services
Department of Homeland Security
Department of Housing and Urban Development
Department of Justice
Department of Labor
Department of State
Department of the Interior
Department of the Treasury
Department of Transportation
Department of Veterans Affairs
Executive Office of the President
Federal Legislative Branch
Independent Agencies
Judicial Branch
Private Vendor
Quasi Official INTNL & Non Govt
Other
None of the above
Yes

Search Experience

L

Call the customer service center

Department of Agriculture

OE_Locate Info

AH

Yes

What government agency/department do you work for?

Skip Logic
Group
Skip Logic
Group

Y

Y
Multi

Text area, no char limit

Call a sales representative
Return to the website later and try again
Try another website
Nothing, although I did not find what I wanted
Other
EDO05201

Text area, no char limit
Checkbox, one-up
vertical

Text area, no char limit

No
Still looking
AED10808

Y
Multi

K

Had no difficulty with the navigation
Site has too many links
Site has too few links
Links/labels are difficult to understand
Often could not determine the best link
Links did not take me where I expected
Could not get started or did not know where to begin
Had technical difficulties (e.g. broken links, error messages)
Navigated to general area but could not find the specific
content I needed
Could not navigate back to previous information
Other

Single or Required
Special
Type (select from list)
CQ Label
Multi
Y/N
Instructions
Radio button, one-up Single
Skip Logic
Y
Locate Info
vertical
Group

Text field, <100 char
Checkbox, one-up
vertical

Search results were helpful
Too many results
Not enough results
No results
Results were too similar/redundant
Results were not relevant
Not sure what words to use
Required too many refinements
Search speed was too slow
Other

KFB05147

Skip to

Basic Search

Text area, no char limit
Drop down, select
one

Skip Logic
Group
Skip Logic
Group

Agency Work For

S

T
Radio button, one-up
vertical

No
AED10810
KFB05152
KFB05153

T

What agency do you work for?
What do you like most about the UNICOR.gov site?
If you could suggest one improvement to help UNICOR make
this site better, what would it be?

Text field, <100 char
Text area, no char limit
Text area, no char limit

N
N

Like Most
Improvement

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
8/13/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

KFB05130

KFB05131
KFB05132

Which best describes you?

A

Other Role
How frequently do you visit UNICOR.gov?

What kind(s) of information were you looking for when
you came to www.unicor.gov today?

KFB05133

Answer Choices
(limited to 50 characters)

Question Text

Skip to

Administrative Assistant
Contracting Officer/Specialist
Program Manager
Project Manager
End user of UNICOR products
Procurement (Buyer, Purchaser, etc.)
Researcher / Academic
Vendor
Competitor
Other (Please Specify)

B

KFB05135

Other Purpose
Are you visiting UNICOR.gov to conduct market
research?
What is your primary reason for visiting UNICOR.gov?

Daily
About once per week
About once per month
About once per quarter
About once per year
Every 6 months or less
UNICOR products

No
Browse UNICOR products and services

Obtain or check order status
Request a waiver
Other
KFB05136

Y

AED10807

N

KFB05137

C

KFB05138

KFB05139

EDO05193

EDO05194

D

E

How often do you buy from UNICOR?

How much do you typically spend on UNICOR products
and services per year?

What is the primary method you use when purchasing
from UNICOR?

Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
Never purchased from UNICOR
$1 - $10,000
$10,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
Online at UNICOR.gov
By phone
By mail
By fax
I have not purchased
Yes

Did you make a purchase on UNICOR.gov today?

AA

No
Why didn't you make a purchase during your visit today? Couldn't find the item I was looking for
Didn't have exact style or size I needed
Didn't like the colors or materials available
Item was too expensive
Chose to purchase the item offline
Chose to purchase from another site
I didn't plan on making a purchase
Other

EDO05195

BB

EDO05196

CC

Please explain briefly why you didn't make a purchase
during your visit today.
Where do you plan on making your offline purchase?

EDO05197

DD

Why do you prefer to purchase offline?

EDO05198

EE

Please explain briefly why you prefer to purchase offline.

EDO05199

FF

Where do you plan on making your online purchase?

KFB05140

F

Which UNICOR business group(s) did you purchase or
plan to purchase products and services from?

KFB05141

M

Compared to other online shopping experiences, how
would you rate UNICOR.gov on each of the following:
Product ordering process

Y
Y

OPS Group

OE_Role
Visit Frequency

Multi
Checkbox,
one-up vertical

Y

OPS Group

Visit Purpose

Text field, <100 char Single
Radio button, one-up Single
vertical

Y
Y

OPS Group

OE_Other Purpose
Mkt Research

Y

Skip Logic
Group

Primary Reason

Y

Skip Logic
Group
Skip Logic
Group

OE_Primary Reason

Radio button, one-up
vertical

Single

Text field, <100 char
Radio button, one-up
vertical

Single

Y

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Buy Frequency

Radio button, one-up
vertical

Single

Y

Skip Logic
Group

Annual Spending

Checkbox, one-up
vertical

Single

Y

Skip Logic
Group

Purchase Method

Radio button, one-up
vertical

Single

Yes

Skip Logic
Group

Radio button, one-up
vertical

Single

No

Skip Logic
Group

Single

No

Single

No

Single

No

Skip Logic
Group
Skip Logic
Group
Skip Logic
Group

Single

No

Single

No

CC, DD
FF
BB

Text area, no char limit
Radio button, one-up
vertical

EE
Text area, no char limit

Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
Much Better

Cycle

AA

I want to see the item before I purchase it

Clothing & Textiles

CQ Label
Role

Text field, <100 char
Radio button, one-up Single
vertical

Text area, no char limit

I did not want to pay shipping costs
I can find the best price offline
I know it will be easier to return the product if I purchase it in a
store
More flexible delivery options
Other

OPS Group

Y

I have no intentions of purchasing UNICOR products
Just
browsing
to see
what is available.
Gathering
product
information
for later purchase (Conducting
market research)
I am ready to make a purchase from UNICOR
Weekly or more often

Z

Y

C,D,E,F,J,
M,N, Z
C,D,E,F,J,
M

Please describe your primary reason for visiting.
Where are you in the purchase process?

Single

Special
Instructions

B

Yes

Seeking general information about UNICOR
Shop UNICOR products & services

Single or Required
Multi
Y/N

A

First time

Order Status
UNICOR corporate information
Waivers
Event/Tradeshow information
Inmate training and transition programs
Other (Please Specify)
KFB05134
AED10806

Type (select from list)
Radio button, one-up
vertical

Text area, no char limit
Checkbox, one-up
Multi
vertical

Y

Single

Y

Drop down, select one

Skip Logic
Group
Skip Logic
Group
Skip Logic
Group

Multiple Lists
Group

Product Group

Ordering Process

Better
About the same
Worse
Much Worse
ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
8/13/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)
KFB05142

KFB05143

Skip
Logic
Label
M

M

Answer Choices
(limited to 50 characters)

Question Text
Product pricing

Much Better

Shipping options

Better
About the same
Worse
Much Worse
Much Better

Skip to

Single or Required
Special
CQ Label
Multi
Y/N
Instructions
Multiple Lists Product Pricing
Single
Y
Drop down, select one
Group
Type (select from list)

Drop down, select one

Single

Y

Multiple Lists
Group

Shipping Options

Better
About the same
Worse
Much Worse

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
8/13/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)
KFB05144

Skip
Logic
Label

Question Text
What primary method did you use to locate information
on UNICOR.gov today?

KFB05145

J

Please describe your method for locating information.

KFB05146

H

Please tell us what your search experience was.

Answer Choices
(limited to 50 characters)
H

Advanced Search
Left-hand menu
Site map
Top navigation bar
Bottom navigation bar
Links within the page
Other

H
I
I
I
I
I
J

K

Please tell us about your search experience

KFB05148

I

Please describe your navigation experience on
UNICOR.gov today.

KFB05149

L

KFB05150

AED10808

P

What specifically were you looking for?

EDO05200

Q

What will you do next?

R

AED10809

EDO01703

B

Y
Multi

Drop down, select one

Text field, <100 char
Radio button, one-up
vertical

Do you work for the Bureau of Prisons?

Department of Commerce
Department of Defense
Department of Education
Department of Health and Human Services
Department of Homeland Security
Department of Housing and Urban Development
Department of Justice
Department of Labor
Department of State
Department of the Interior
Department of the Treasury
Department of Transportation
Department of Veterans Affairs
Executive Office of the President
Federal Legislative Branch
Independent Agencies
Judicial Branch
Private Vendor
Quasi Official INTNL & Non Govt
Other
None of the above
Yes

Search Experience

Skip Logic
Group
Skip Logic
Group

OE_Other Search

Skip Logic
Group
Skip Logic
Group

OE_Other Nav

Skip Logic
Group
Skip Logic
Group

OE_Spec Look For

Nav Experience

Single

Y

Find Looking For

Single

N

Single

Yes

Single

No

Single

Y

Single

Y

Skip Logic
Group

Work for BOP

Single

N

Skip Logic
Group

Agency

R

Please briefly explain what you will do next.
Department of Agriculture

OE_Locate Info

P, Q
P, Q

Call the customer service center

What government agency/department do you work for?

Y

Y

Text area, no char limit

Call a sales representative
Return to the website later and try again
Try another website
Nothing, although I did not find what I wanted
Other

Skip Logic
Group
Skip Logic
Group

Y

L

Yes
No
Still looking

EDO05201

Text area, no char limit
Checkbox, one-up
vertical

Please tell us about your navigation experience
Did you find what you were looking for?

Y
Multi

K

Had no difficulty with the navigation
Site has too many links
Site has too few links
Links/labels are difficult to understand
Often could not determine the best link
Links did not take me where I expected
Could not get started or did not know where to begin
Had technical difficulties (e.g. broken links, error messages)
Navigated to general area but could not find the specific
content I needed
Could not navigate back to previous information
Other

Single or Required
Special
Type (select from list)
CQ Label
Multi
Y/N
Instructions
Radio button, one-up Single
Skip Logic
Y
Locate Info
vertical
Group

Text field, <100 char
Checkbox, one-up
vertical

Search results were helpful
Too many results
Not enough results
No results
Results were too similar/redundant
Results were not relevant
Not sure what words to use
Required too many refinements
Search speed was too slow
Other

KFB05147

Skip to

Basic Search

Text area, no char limit
Drop down, select
one

Skip Logic
Group
Skip Logic
Group

Agency Work For

B

A
Radio button, one-up
vertical

No
AED10810
KFB05152
KFB05153

A

What agency do you work for?
What do you like most about the UNICOR.gov site?
If you could suggest one improvement to help UNICOR
make this site better, what would it be?

Text field, <100 char
Text area, no char limit
Text area, no char limit

N
N

Like Most
Improvement

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
4/8/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

KFB05130

KFB05131
KFB05132

Which best describes you?

A

Other Role
How frequently do you visit UNICOR.gov?

What kind(s) of information were you looking for when
you came to www.unicor.gov today?

KFB05133

Answer Choices
(limited to 50 characters)

Question Text

Administrative Assistant
Contracting Officer/Specialist
Program Manager
Project Manager
End user of UNICOR products
Procurement (Buyer, Purchaser, etc.)
Researcher / Academic
Vendor
Competitor
Other (Please Specify)

G

KFB05135

Other Purpose
Are you visiting UNICOR.gov to conduct market
research?
What is your primary reason for visiting UNICOR.gov?

Daily
About once per week
About once per month
Every 6 months or less
UNICOR products

No
Browse UNICOR products and services

Obtain or check order status
Request a waiver
Other
KFB05136
AED10807

B
N

Please describe your primary reason for visiting.

KFB05137

C

How often do you buy from UNICOR?

KFB05138

KFB05139

KFB05140

KFB05141

KFB05142

KFB05143

D

E

F

M

M

M

Where are you in the purchase process?

How much do you typically spend on UNICOR products
and services per year?

What is the primary method you use when purchasing
from UNICOR?

Which UNICOR business group(s) did you purchase or
plan to purchase products and services from?

Compared to other online shopping experiences, how
would you rate UNICOR.gov on each of the following:
Product ordering process

I have no intentions of purchasing UNICOR products
Just browsing
to see
what is available.
Gathering
product
information
for later purchase (Conducting
market research)
I am ready to make a purchase from UNICOR
Weekly or more often
Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
$1 - $10,000
$10,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
Online at UNICOR.gov
By phone
By mail
By fax
I have not purchased
Clothing & Textiles
Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
Much Better

Product pricing

Better
About the same
Worse
Much Worse
Much Better

Shipping options

Better
About the same
Worse
Much Worse
Much Better

Single or Required
Multi
Y/N
Single

Special
Instructions

CQ Label

Y

Role

Text field, <100 char
Radio button, one-up Single
vertical

Y
Y

OE_Role
Visit Frequency

Checkbox, one-up
vertical

Multi

Y

Visit Purpose

Text field, <100 char Single
Radio button, one-up Single
vertical

Y
Y

OE_Other Purpose
Mkt Research

G

Yes

Seeking general information about UNICOR
Shop UNICOR products & services

Type (select from list)
Radio button, one-up
vertical

A

First time

Order Status
UNICOR corporate information
Waivers
Event/Tradeshow information
Inmate training and transition programs
Other (Please Specify)
KFB05134
AED10806

Skip to

Radio button, one-up
vertical

Single

Y

Primary Reason

Text field, <100 char
Radio button, one-up
vertical

Single

Y
Y

OE_Primary Reason
Cycle

Radio button, one-up
vertical

Single

Y

Buy Frequency

Radio button, one-up
vertical

Single

Y

Annual Spending

Checkbox, one-up
vertical

Single

Y

Purchase Method

Checkbox, one-up
vertical

Multi

Y

Product Group

Single

Y

Multiple Lists
Group

Ordering Process

Single

Y

Multiple Lists
Group

Product Pricing

Single

Y

Multiple Lists
Group

Shipping Options

C,D,E,F,J,
M,N
C,D,E,F,J,
M
B

Drop down, select one

Drop down, select one

Drop down, select one

Better
About the same
Worse
Much Worse

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
4/8/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)
KFB05144

KFB05145
KFB05146

Skip
Logic
Label

J
H

Question Text
What primary method did you use to locate information
on UNICOR.gov today?

Please describe your method for locating information.
Please tell us what your search experience was.

Answer Choices
(limited to 50 characters)
H

Advanced Search
Left-hand menu
Site map
Top navigation bar
Bottom navigation bar
Links within the page
Other

H
I
I
I
I
I
J

KFB05149
KFB05150

AED10808
AED10809

K
I

L

M

EDO01703

AED10810
KFB05152
KFB05153

B
A

Please tell us about your search experience
Please describe your navigation experience on
UNICOR.gov today.

Please tell us about your navigation experience
Did you find what you were looking for?

Text area, no char limit
Checkbox, one-up
vertical

Site has too many links
Site has too few links
Links/labels are difficult to understand
Often could not determine the best link
Links did not take me where I expected
Could not get started or did not know where to begin
Had technical difficulties (e.g. broken links, error messages)
Navigated to general area but could not find the specific
content I needed
Could not navigate back to previous information
Other

L

Yes
No
Still looking

M
M

Department of Agriculture

Do you work for the Bureau of Prisons?

Department of Commerce
Department of Defense
Department of Education
Department of Health and Human Services
Department of Homeland Security
Department of Housing and Urban Development
Department of Justice
Department of Labor
Department of State
Department of the Interior
Department of the Treasury
Department of Transportation
Department of Veterans Affairs
Executive Office of the President
Federal Legislative Branch
Independent Agencies
Judicial Branch
Private Vendor
Quasi Official INTNL & Non Govt
Other
None of the above
Yes

Multi

Y
Y

Special
Instructions

CQ Label
Locate Info

OE_Locate Info
Search Experience

K

Had no difficulty with the navigation

What specifically were you looking for?
What government agency/department do you work for?

Single or Required
Type (select from list)
Multi
Y/N
Radio button, one-up Single
Y
vertical

Text field, <100 char
Checkbox, one-up
vertical

Search results were helpful
Too many results
Not enough results
No results
Results were too similar/redundant
Results were not relevant
Not sure what words to use
Required too many refinements
Search speed was too slow
Other

KFB05147
KFB05148

Skip to

Basic Search

Multi

Y
Y

OE_Other Search
Nav Experience

Single

Y
Y

OE_Other Nav
Find Looking For

Text field, <100 char
Drop down, select
one

Single
Single

N
Y

OE_Spec Look For
Agency Work For

Radio button, one-up
vertical

Single

Y

Work for BOP

Text field, <100 char
Text area, no char limit

Single

N
N
N

Agency
Like Most
Improvement

Text area, no char limit
Drop down, select one

B

A

No
What agency do you work for?
What do you like most about the UNICOR.gov site?
If you could suggest one improvement to help UNICOR
make this site better, what would it be?

Text area, no char limit

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
4/6/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

KFB05130

KFB05131
KFB05132

Which best describes you?

A

Other Role
How frequently do you visit UNICOR.gov?

What kind(s) of information were you looking for when
you came to www.unicor.gov today?

KFB05133

Answer Choices
(limited to 50 characters)

Question Text

Administrative Assistant
Contracting Officer/Specialist
Program Manager
Project Manager
End user of UNICOR products
Procurement (Buyer, Purchaser, etc.)
Researcher / Academic
Vendor
Competitor
Other (Please Specify)

G

KFB05135

Other Purpose
Are you visiting UNICOR.gov to conduct market
research?
What is your primary reason for visiting UNICOR.gov?

Daily
About once per week
About once per month
Every 6 months or less
UNICOR products

No
Seeking general information about UNICOR

Obtain or check order status
Other
KFB05136
AED10807

B
N

Please describe your primary reason for visiting.

KFB05137

C

How often do you buy from UNICOR?

KFB05138

KFB05139

KFB05140

KFB05141

KFB05142

KFB05143

D

E

F

M

M

M

Where are you in the purchase process?

How much do you typically spend on UNICOR products
and services per year?

What is the primary method you use when purchasing
from UNICOR?

Which UNICOR business group(s) did you purchase or
plan to purchase products and services from?

Compared to other online shopping experiences, how
would you rate UNICOR.gov on each of the following:
Product ordering process

I have no intentions of purchasing UNICOR products
Just browsing
to see
what is available.
Gathering
product
information
for later purchase (Conducting
market research)
I am ready to make a purchase from UNICOR
Weekly or more often
Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
$1 - $10,000
$10,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
Online at UNICOR.gov
By phone
By mail
By fax
I have not purchased
Clothing & Textiles
Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
Much Better

Product pricing

Better
About the same
Worse
Much Worse
Much Better

Shipping options

Better
About the same
Worse
Much Worse
Much Better

Single or Required
Multi
Y/N
Single

Special
Instructions

CQ Label

Y

Role

Text field, <100 char
Radio button, one-up Single
vertical

Y
Y

OE_Role
Visit Frequency

Checkbox, one-up
vertical

Multi

Y

Visit Purpose

Text field, <100 char Single
Radio button, one-up Single
vertical

Y
Y

OE_Other Purpose
Mkt Research

G

Yes

Shop UNICOR products & services

Type (select from list)
Radio button, one-up
vertical

A

First time

Order Status
UNICOR corporate information
Waivers
Event/Tradeshow information
Inmate training and transition programs
Other (Please Specify)
KFB05134
AED10806

Skip to

Radio button, one-up
vertical

Single

Y

Primary Reason

Text field, <100 char
Radio button, one-up
vertical

Single

Y
Y

OE_Primary Reason
Cycle

Radio button, one-up
vertical

Single

Y

Buy Frequency

Radio button, one-up
vertical

Single

Y

Annual Spending

Checkbox, one-up
vertical

Single

Y

Purchase Method

Checkbox, one-up
vertical

Multi

Y

Product Group

Single

Y

Multiple Lists
Group

Ordering Process

Single

Y

Multiple Lists
Group

Product Pricing

Single

Y

Multiple Lists
Group

Shipping Options

C,D,E,F,J,
M,N
C,D,E,F,J,
M
B

Drop down, select one

Drop down, select one

Drop down, select one

Better
About the same
Worse
Much Worse

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
4/6/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)
KFB05144

KFB05145
KFB05146

Skip
Logic
Label

J
H

Question Text
What primary method did you use to locate information
on UNICOR.gov today?

Please describe your method for locating information.
Please tell us what your search experience was.

Answer Choices
(limited to 50 characters)
H

Advanced Search
Left-hand menu
Site map
Top navigation bar
Bottom navigation bar
Links within the page
Other

H
I
I
I
I
I
J

KFB05149
KFB05150

AED10808
AED10809

K
I

L

M

Please tell us about your search experience
Please describe your navigation experience on
UNICOR.gov today.

Please tell us about your navigation experience
Did you find what you were looking for?

What specifically were you looking for?
What government agency/department do you work for?

AED10810
KFB05152
KFB05153

A

What agency do you work for?
What do you like most about the UNICOR.gov site?
If you could suggest one improvement to help UNICOR
make this site better, what would it be?

Multi

Y
Y

Special
Instructions

CQ Label
Locate Info

OE_Locate Info
Search Experience

K
Text area, no char limit
Checkbox, one-up
vertical

Had no difficulty with the navigation
Site has too many links
Site has too few links
Links/labels are difficult to understand
Often could not determine the best link
Links did not take me where I expected
Could not get started or did not know where to begin
Had technical difficulties (e.g. broken links, error messages)
Navigated to general area but could not find the specific
content I needed
Could not navigate back to previous information
Other

L

Yes
No
Still looking

M
M

Multi

Y
Y

OE_Other Search
Nav Experience

Single

Y
Y

OE_Other Nav
Find Looking For

Text field, <100 char
Drop down, select
one

Single
Single

N
Y

OE_Spec Look For
Agency Work For

Text field, <100 char
Text area, no char limit

Single

N
N
N

Agency
Like Most
Improvement

Text area, no char limit
Drop down, select one

Department of Agriculture
Department of Commerce
Department of Defense
Department of Education
Department of Health and Human Services
Department of Homeland Security
Department of Housing and Urban Development
Department of Justice
Department of Labor
Department of State
Department of the Interior
Department of the Treasury
Department of Transportation
Department of Veterans Affairs
Executive Office of the President
Federal Legislative Branch
Independent Agencies
Judicial Branch
Private Vendor
Quasi Official INTNL & Non Govt
Other
None of the above

Single or Required
Type (select from list)
Multi
Y/N
Radio button, one-up Single
Y
vertical

Text field, <100 char
Checkbox, one-up
vertical

Search results were helpful
Too many results
Not enough results
No results
Results were too similar/redundant
Results were not relevant
Not sure what words to use
Required too many refinements
Search speed was too slow
Other

KFB05147
KFB05148

Skip to

Basic Search

A

Text area, no char limit

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
4/6/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

KFB05130

KFB05131
KFB05132

Which best describes you?

A

Other Role
How frequently do you visit UNICOR.gov?

What kind(s) of information were you looking for when
you came to www.unicor.gov today?

KFB05133

Answer Choices
(limited to 50 characters)

Question Text

Administrative Assistant
Contracting Officer/Specialist
Program Manager
Project Manager
End user of UNICOR products
Procurement (Buyer, Purchaser, etc.)
Researcher / Academic
Vendor
Competitor
Other (Please Specify)

G

KFB05135

Other Purpose
Are you visiting UNICOR.gov to conduct market
research?
What is your primary reason for visiting UNICOR.gov?

Daily
About once per week
About once per month
Every 6 months or less
UNICOR products

No
Seeking general information about UNICOR

Obtain or check order status
Other
KFB05136
AED10807

B
N

Please describe your primary reason for visiting.

KFB05137

C

How often do you buy from UNICOR?

KFB05138

KFB05139

KFB05140

KFB05141

KFB05142

KFB05143

D

E

F

M

M

M

Where are you in the purchase process?

How much do you typically spend on UNICOR products
and services per year?

What method(s) do you use when purchasing from
UNICOR? -> What is the primary method you use when
purchasing from UNICOR?

Which UNICOR business group(s) did you purchase or
plan to purchase products and services from?

Compared to other online shopping experiences, how
would you rate UNICOR.gov on each of the following:
Product ordering process

I have no intentions of purchasing UNICOR products
Just browsing
to see
what is available.
Gathering
product
information
for later purchase (Conducting
market research)
I am ready to make a purchase from UNICOR
Weekly or more often
Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
$1 - $10,000
$10,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
Online at UNICOR.gov
By phone
By mail
By fax
I have not purchased
Clothing & Textiles
Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
Much Better

Product pricing

Better
About the same
Worse
Much Worse
Much Better

Shipping options

Better
About the same
Worse
Much Worse
Much Better

Single or Required
Multi
Y/N
Single

Special
Instructions

CQ Label

Y

Role

Text field, <100 char
Radio button, one-up Single
vertical

Y
Y

OE_Role
Visit Frequency

Checkbox, one-up
vertical

Multi

Y

Visit Purpose

Text field, <100 char Single
Radio button, one-up Single
vertical

Y
Y

OE_Other Purpose
Mkt Research

G

Yes

Shop UNICOR products & services

Type (select from list)
Radio button, one-up
vertical

A

First time

Order Status
UNICOR corporate information
Waivers
Event/Tradeshow information
Inmate training and transition programs
Other (Please Specify)
KFB05134
AED10806

Skip to

Radio button, one-up
vertical

Single

Y

Primary Reason

Text field, <100 char
Radio button, one-up
vertical

Single

Y
Y

OE_Primary Reason
Cycle

Radio button, one-up
vertical

Single

Y

Buy Frequency

Radio button, one-up
vertical

Single

Y

Annual Spending

Multi -->
Single

Y

Purchase Method

Multi

Y

Product Group

Single

Y

Multiple Lists
Group

Ordering Process

Single

Y

Multiple Lists
Group

Product Pricing

Single

Y

Multiple Lists
Group

Shipping Options

C,D,E,F,J,
M,N
C,D,E,F,J,
M
B

Checkbox, one-up
vertical

Checkbox, one-up
vertical

Drop down, select one

Drop down, select one

Drop down, select one

Better
About the same
Worse
Much Worse

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
4/6/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)
KFB05144

KFB05145
KFB05146

Skip
Logic
Label

J
H

Question Text
What primary method did you use to locate information
on UNICOR.gov today?

Please describe your method for locating information.
Please tell us what your search experience was.

Answer Choices
(limited to 50 characters)
H

Advanced Search
Left-hand menu
Site map
Top navigation bar
Bottom navigation bar
Links within the page
Other

H
I
I
I
I
I
J

KFB05149
KFB05150

AED10808
AED10809

K
I

L

M

Please tell us about your search experience
Please describe your navigation experience on
UNICOR.gov today.

Please tell us about your navigation experience
Did you find what you were looking for?

What specifically were you looking for?
What government agency/department do you work for?

AED10810
KFB05152
KFB05153

A

What agency do you work for?
What do you like most about the UNICOR.gov site?
If you could suggest one improvement to help UNICOR
make this site better, what would it be?

Multi

Y
Y

Special
Instructions

CQ Label
Locate Info

OE_Locate Info
Search Experience

K
Text area, no char limit
Checkbox, one-up
vertical

Had no difficulty with the navigation
Site has too many links
Site has too few links
Links/labels are difficult to understand
Often could not determine the best link
Links did not take me where I expected
Could not get started or did not know where to begin
Had technical difficulties (e.g. broken links, error messages)
Navigated to general area but could not find the specific
content I needed
Could not navigate back to previous information
Other

L

Yes
No
Still looking

M
M

Multi

Y
Y

OE_Other Search
Nav Experience

Single

Y
Y

OE_Other Nav
Find Looking For

Text field, <100 char
Drop down, select
one

Single
Single

N
Y

OE_Spec Look For
Agency Work For

Text field, <100 char
Text area, no char limit

Single

N
N
N

Agency
Like Most
Improvement

Text area, no char limit
Drop down, select one

Department of Agriculture
Department of Commerce
Department of Defense
Department of Education
Department of Health and Human Services
Department of Homeland Security
Department of Housing and Urban Development
Department of Justice
Department of Labor
Department of State
Department of the Interior
Department of the Treasury
Department of Transportation
Department of Veterans Affairs
Executive Office of the President
Federal Legislative Branch
Independent Agencies
Judicial Branch
Private Vendor
Quasi Official INTNL & Non Govt
Other
None of the above

Single or Required
Type (select from list)
Multi
Y/N
Radio button, one-up Single
Y
vertical

Text field, <100 char
Checkbox, one-up
vertical

Search results were helpful
Too many results
Not enough results
No results
Results were too similar/redundant
Results were not relevant
Not sure what words to use
Required too many refinements
Search speed was too slow
Other

KFB05147
KFB05148

Skip to

Basic Search

A

Text area, no char limit

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
1/6/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

KFB05130

KFB05131
KFB05132

Which best describes you?

A

Other Role
How frequently do you visit UNICOR.gov?

What kind(s) of information were you looking for when
you came to www.unicor.gov today?

KFB05133

Answer Choices
(limited to 50 characters)

Question Text

Administrative Assistant
Contracting Officer/Specialist
Program Manager
Project Manager
End user of UNICOR products
Procurement (Buyer, Purchaser, etc.)
Researcher / Academic
Vendor
Competitor
Other (Please Specify)

G

KFB05135

Other Purpose
Are you visiting UNICOR.gov to conduct market
research?
What is your primary reason for visiting UNICOR.gov?

Daily
About once per week
About once per month
Every 6 months or less
UNICOR products

No
Seeking general information about UNICOR

Obtain or check order status
Other
KFB05136
AED10807

B
N

Please describe your primary reason for visiting.

KFB05137

C

How often do you buy from UNICOR?

KFB05138

KFB05139

KFB05140

KFB05141

KFB05142

KFB05143

D

E

F

M

M

M

Where are you in the purchase process?

How much do you typically spend on UNICOR products
and services per year?

What method(s) do you use when purchasing from
UNICOR?

Which UNICOR business group(s) did you purchase or
plan to purchase products and services from?

Compared to other online shopping experiences, how
would you rate UNICOR.gov on each of the following:
Product ordering process

I have no intentions of purchasing UNICOR products
Just browsing
to see
what is available.
Gathering
product
information
for later purchase (Conducting
market research)
I am ready to make a purchase from UNICOR
Weekly or more often
Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
$1 - $10,000
$10,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
Online at UNICOR.gov
By phone
By mail
By fax
I have not purchased
Clothing & Textiles
Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
Much Better

Product pricing

Better
About the same
Worse
Much Worse
Much Better

Shipping options

Better
About the same
Worse
Much Worse
Much Better

Single or Required
Multi
Y/N
Single

Special
Instructions

CQ Label

Y

Role

Text field, <100 char
Radio button, one-up Single
vertical

Y
Y

OE_Role
Visit Frequency

Checkbox, one-up
vertical

Multi

Y

Visit Purpose

Text field, <100 char Single
Radio button, one-up Single
vertical

Y
Y

OE_Other Purpose
Mkt Research

G

Yes

Shop UNICOR products & services

Type (select from list)
Radio button, one-up
vertical

A

First time

Order Status
UNICOR corporate information
Waivers
Event/Tradeshow information
Inmate training and transition programs
Other (Please Specify)
KFB05134
AED10806

Skip to

Radio button, one-up
vertical

Single

Y

Primary Reason

Text field, <100 char
Radio button, one-up
vertical

Single

Y
Y

OE_Primary Reason
Cycle

Radio button, one-up
vertical

Single

Y

Buy Frequency

Radio button, one-up
vertical

Single

Y

Annual Spending

Checkbox, one-up
vertical

Multi

Y

Purchase Method

Checkbox, one-up
vertical

Multi

Y

Product Group

Single

Y

Multiple Lists
Group

Ordering Process

Single

Y

Multiple Lists
Group

Product Pricing

Single

Y

Multiple Lists
Group

Shipping Options

C,D,E,F,J,
M,N
C,D,E,F,J,
M
B

Drop down, select one

Drop down, select one

Drop down, select one

Better
About the same
Worse
Much Worse

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
1/6/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)
KFB05144

KFB05145
KFB05146

Skip
Logic
Label

J
H

Question Text
What primary method did you use to locate information
on UNICOR.gov today?

Please describe your method for locating information.
Please tell us what your search experience was.

Answer Choices
(limited to 50 characters)
H

Advanced Search
Left-hand menu
Site map
Top navigation bar
Bottom navigation bar
Links within the page
Other

H
I
I
I
I
I
J

KFB05149
KFB05150

AED10808
AED10809

K
I

L

M

Please tell us about your search experience
Please describe your navigation experience on
UNICOR.gov today.

Please tell us about your navigation experience
Did you find what you were looking for?

What specifically were you looking for?
What government agency/department do you work for?

AED10810
KFB05152
KFB05153

A

What agency do you work for?
What do you like most about the UNICOR.gov site?
If you could suggest one improvement to help UNICOR
make this site better, what would it be?

Multi

Y
Y

Special
Instructions

CQ Label
Locate Info

OE_Locate Info
Search Experience

K
Text area, no char limit
Checkbox, one-up
vertical

Had no difficulty with the navigation
Site has too many links
Site has too few links
Links/labels are difficult to understand
Often could not determine the best link
Links did not take me where I expected
Could not get started or did not know where to begin
Had technical difficulties (e.g. broken links, error messages)
Navigated to general area but could not find the specific
content I needed
Could not navigate back to previous information
Other

L

Yes
No
Still looking

M
M

Multi

Y
Y

OE_Other Search
Nav Experience

Single

Y
Y

OE_Other Nav
Find Looking For

Text field, <100 char
Drop down, select
one

Single
Single

N
Y

OE_Spec Look For
Agency Work For

Text field, <100 char
Text area, no char limit

Single

N
N
N

Agency
Like Most
Improvement

Text area, no char limit
Drop down, select one

Department of Agriculture
Department of Commerce
Department of Defense
Department of Education
Department of Health and Human Services
Department of Homeland Security
Department of Housing and Urban Development
Department of Justice
Department of Labor
Department of State
Department of the Interior
Department of the Treasury
Department of Transportation
Department of Veterans Affairs
Executive Office of the President
Federal Legislative Branch
Independent Agencies
Judicial Branch
Private Vendor
Quasi Official INTNL & Non Govt
Other
None of the above

Single or Required
Type (select from list)
Multi
Y/N
Radio button, one-up Single
Y
vertical

Text field, <100 char
Checkbox, one-up
vertical

Search results were helpful
Too many results
Not enough results
No results
Results were too similar/redundant
Results were not relevant
Not sure what words to use
Required too many refinements
Search speed was too slow
Other

KFB05147
KFB05148

Skip to

Basic Search

A

Text area, no char limit

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
1/6/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

KFB05130

KFB05131
KFB05132

Which best describes you?

A

Other Role
How frequently do you visit UNICOR.gov?

What kind(s) of information were you looking for when
you came to www.unicor.gov today?

KFB05133

Answer Choices
(limited to 50 characters)

Question Text

Administrative Assistant
Contracting Officer --> Contracting Officer/Specialist
Program Manager
Project Manager
End user --> End user of UNICOR products
Procurement (Buyer, Purchaser, etc.)
Researcher / Academic
Vendor
Competitor
Other (Please Specify)

G

KFB05135

Other Purpose
Are you visiting UNICOR.gov to conduct market
research?
What is your primary reason for visiting UNICOR.gov?

Daily
About once per week
About once per month
Every 6 months or less
UNICOR products

No
Seeking general information about UNICOR

Obtain or check order status
Other
KFB05136

KFB05137

KFB05138

KFB05139

KFB05140

KFB05141

KFB05142

KFB05143

B
N

Please describe your primary reason for visiting.

C

How often do you buy from UNICOR?

D

E

F

M

M

M

Where are you in the purchase process?

How much do you typically spend on UNICOR products
and services per year?

What method(s) do you use when purchasing from
UNICOR?

Which UNICOR business group(s) did you purchase or
plan to purchase products and services from?

Compared to other online shopping experiences, how
would you rate UNICOR.gov on each of the following:
Product ordering process

I have no intentions of purchasing UNICOR products
Just browsing
to see
what is available.
Gathering
product
information
for later purchase (Conducting
market research)
I am ready to make a purchase from UNICOR
Weekly or more often
Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
$1 - $10,000
$10,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
Online at UNICOR.gov
By phone
By mail
By fax
I have not purchased
Clothing & Textiles
Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
Much Better

Product pricing

Better
About the same
Worse
Much Worse
Much Better

Shipping options

Better
About the same
Worse
Much Worse
Much Better

Single or Required
Multi
Y/N
Single

Special
Instructions

CQ Label

Y

Role

Text field, <100 char
Radio button, one-up Single
vertical

Y
Y

OE_Role
Visit Frequency

Checkbox, one-up
vertical

Multi

Y

Visit Purpose

Text field, <100 char Single
Radio button, one-up Single
vertical

Y
Y

OE_Other Purpose
Mkt Research

G

Yes

Shop UNICOR products & services

Type (select from list)
Radio button, one-up
vertical

A

First time

Order Status
UNICOR corporate information
Waivers
Event/Tradeshow information
Inmate training and transition programs
Other (Please Specify)
KFB05134

Skip to

Radio button, one-up
vertical

Single

Y

Primary Reason

Text field, <100 char
Radio button, one-up
vertical

Single

Y
Y

OE_Primary Reason
Cycle

Radio button, one-up
vertical

Single

Y

Buy Frequency

Radio button, one-up
vertical

Single

Y

Annual Spending

Checkbox, one-up
vertical

Multi

Y

Purchase Method

Checkbox, one-up
vertical

Multi

Y

Product Group

Single

Y

Multiple Lists
Group

Ordering Process

Single

Y

Multiple Lists
Group

Product Pricing

Single

Y

Multiple Lists
Group

Shipping Options

C,D,E,F,J,
M,N
C,D,E,F,J,
M
B

Drop down, select one

Drop down, select one

Drop down, select one

Better
About the same
Worse
Much Worse

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
1/6/2010

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)
KFB05144

KFB05145
KFB05146

Skip
Logic
Label

J
H

Question Text
What primary method did you use to locate information
on UNICOR.gov today?

Please describe your method for locating information.
Please tell us what your search experience was.

Answer Choices
(limited to 50 characters)
H

Advanced Search
Left-hand menu
Site map
Top navigation bar
Bottom navigation bar
Links within the page
Other

H
I
I
I
I
I
J

KFB05149
KFB05150

K
I

L

M
KFB05151

Please tell us about your search experience
Please describe your navigation experience on
UNICOR.gov today.

Please tell us about your navigation experience
Did you find what you were looking for?

What specifically were you looking for?
Please rate your impression of how well this agency
encourages citizen participation in government.

What government agency/department do you work for?

A
KFB05152
KFB05153

What agency do you work for?
What do you like most about the UNICOR.gov site?
If you could suggest one improvement to help UNICOR
make this site better, what would it be?

Multi

Y
Y

Special
Instructions

CQ Label
Locate Info

OE_Locate Info
Search Experience

K
Text area, no char limit
Checkbox, one-up
vertical

Had no difficulty with the navigation
Site has too many links
Site has too few links
Links/labels are difficult to understand
Often could not determine the best link
Links did not take me where I expected
Could not get started or did not know where to begin
Had technical difficulties (e.g. broken links, error messages)
Navigated to general area but could not find the specific
content I needed
Could not navigate back to previous information
Other

L

Yes
No
Still looking

M
M

Multi

Y
Y

OE_Other Search
Nav Experience

Single

Y
Y

OE_Other Nav
Find Looking For

Text field, <100 char
Radio button, scale,
has don't know

Single
Single

N
Y

OE_Spec Look For
Encouragement of
Participation

Drop down, select
one

Single

Y

Agency Work For

Text field, <100 char
Text area, no char limit

Single

N
N
N

Agency
Like Most
Improvement

Text area, no char limit
Drop down, select one

1=Poor
2
3
4
5
6
7
8
9
10=Excellent
Don't Know
Department of Agriculture
Department of Commerce
Department of Defense
Department of Education
Department of Health and Human Services
Department of Homeland Security
Department of Housing and Urban Development
Department of Justice
Department of Labor
Department of State
Department of the Interior
Department of the Treasury
Department of Transportation
Department of Veterans Affairs
Executive Office of the President
Federal Legislative Branch
Independent Agencies
Judicial Branch
Private Vendor
Quasi Official INTNL & Non Govt
Other
None of the above

Single or Required
Type (select from list)
Multi
Y/N
Radio button, one-up Single
Y
vertical

Text field, <100 char
Checkbox, one-up
vertical

Search results were helpful
Too many results
Not enough results
No results
Results were too similar/redundant
Results were not relevant
Not sure what words to use
Required too many refinements
Search speed was too slow
Other

KFB05147
KFB05148

Skip to

Basic Search

A

Text area, no char limit

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
7/22/2009

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

KFB05130

KFB05131
KFB05132

25 character limit.
Leave blank if you
want DOT to fill this
part out.

Which best describes you?

A

KFB05133

Answer Choices
(limited to 50 characters)

Question Text

Other Role
How frequently do you visit UNICOR.gov?

What kind(s) of information were you looking for when
you came to www.unicor.gov today?

Program Manager
Contracting Officer
Project Manager
End user
Researcher / Academic
Competitor
Other (Please Specify)

G

Other Purpose
What is your primary reason for visiting UNICOR.gov?

Daily
About once per week
About once per month
Every 6 months or less
UNICOR products

KFB05136
KFB05137

KFB05138

KFB05139

KFB05140

KFB05141

KFB05142

B
C

D

E

F

M

M

Please describe your primary reason for visiting.
How often do you buy from UNICOR?

How much do you typically spend on UNICOR products
and services per year?

What method(s) do you use when purchasing from
UNICOR?

Which UNICOR business group(s) did you purchase or
plan to purchase products and services from?

Compared to other online shopping experiences, how
would you rate UNICOR.gov on each of the following:
Product ordering process

Product pricing

Weekly or more often
Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
$1 - $10,000
$1 0,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
Online at UNICOR.gov
By phone
By mail
By fax
I have not purchased
Clothing & Textiles
Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
Much Better
Better
About the same
Worse
Much Worse
Much Better

Single or Required
Multi
Y/N
Single

Special
Instructions

CQ Label

Y

Role

Text field, <100 char
Radio button, one-up Single
vertical

Y
Y

OE_Role
Visit Frequency

Checkbox, one-up
vertical

Y

Visit Purpose

Y
Y

OE_Other Purpose
Primary Reason

Single

Y
Y

OE_Primary Reason
Buy Frequency

Radio button, one-up
vertical

Single

Y

Annual Spending

Checkbox, one-up
vertical

Multi

Y

Purchase Method

Checkbox, one-up
vertical

Multi

Y

Product Group

Single

Y

Multiple Lists
Group

Ordering Process

Single

Y

Multiple Lists
Group

Product Pricing

Multi

G
Text field, <100 char Single
Radio button, one-up Single
vertical

Seeking general information about UNICOR
Shop UNICOR products & services
Obtain or check order status
Other

Type (select from list)
Radio button, one-up
vertical

A

First time

Order Status
UNICOR corporate information
Waivers
Event/Tradeshow information
Inmate training and transition programs
Other (Please Specify)
KFB05134
KFB05135

Skip to

C,D,E,F,M
C,D,E,F,M
B
Text field, <100 char
Radio button, one-up
vertical

Drop down, select one

Drop down, select one

Better
About the same
Worse
Much Worse
ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
7/22/2009

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)
KFB05143

Skip
Logic
Label
M

25 character limit.
Leave blank if you
want DOT to fill this
part out.
Answer Choices
(limited to 50 characters)

Question Text
Shipping options

Much Better

Skip to

Single or Required
Special
CQ Label
Multi
Y/N
Instructions
Single
Y
Multiple Lists Shipping Options
Drop down, select one
Group
Type (select from list)

Better
About the same
Worse
Much Worse

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID:
BY5UEQMxZp8t0gYl1Ichlw==
Date:
7/22/2009

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)
KFB05144

KFB05145
KFB05146

Skip
Logic
Label

J
H

25 character limit.
Leave blank if you
want DOT to fill this
part out.
Question Text
What primary method did you use to locate information
on UNICOR.gov today?

Please describe your method for locating information.
Please tell us what your search experience was.

Answer Choices
(limited to 50 characters)
Basic Search

H

Advanced Search
Left-hand menu
Site map
Top navigation bar
Bottom navigation bar
Links within the page
Other

H
I
I
I
I
I
J

K
I

Please tell us about your search experience
Please describe your navigation experience on
UNICOR.gov today.

KFB05149
KFB05150

KFB05151

L

Please tell us about your navigation experience
Did you find what you were looking for?

Please rate your impression of how well this agency
encourages citizen participation in government.

Yes
No
Still looking
1=Poor

Multi

Y
Y

Special
Instructions

CQ Label
Locate Info

OE_Locate Info
Search Experience

K
Text area, no char limit
Checkbox, one-up
vertical

Had no difficulty with the navigation
Site has too many links
Site has too few links
Links/labels are difficult to understand
Often could not determine the best link
Links did not take me where I expected
Could not get started or did not know where to
begin
Had technical difficulties (e.g. broken links, error
messages)
Navigated to general area but could not find the
specific content I needed
Could not navigate back to previous information
Other

Single or Required
Type (select from list)
Multi
Y/N
Radio button, one-up Single
Y
vertical

Text field, <100 char
Checkbox, one-up
vertical

Search results were helpful
Too many results
Not enough results
No results
Results were too similar/redundant
Results were not relevant
Not sure what words to use
Required too many refinements
Search speed was too slow
Other

KFB05147
KFB05148

Skip to

Multi

Y
Y

OE_Other Search
Nav Experience

Single

Y
Y

OE_Other Nav
Find Looking For

Single

Y

Encouragement of
Participation

N
N

Like Most
Improvement

L
Text area, no char limit
Drop down, select one

Radio button, scale,
has don't know

2
3
4
5
6
7
8
9
10=Excellent
Don't Know
KFB05152
KFB05153

What do you like most about the UNICOR.gov site?
If you could suggest one improvement to help UNICOR
make this site better, what would it be?

Text area, no char limit
Text area, no char limit

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID: BY5UEQMxZp8t0gYl1Ichlw==
Date:
7/22/2009

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

Skip
Logic
Label

QID
(Group ID)

A

G

B
C

D

E

F

M

M

M

Question Text
Which best describes you?

Answer Choices
(limited to 50 characters)

Skip to

Program Manager
Contracting Officer
Project Manager
End user
Researcher / Academic
Competitor
Other (Please Specify)

Single or
Multi
Single

Required
Y/N
Y

Special
Instructions

A
Text field, <100 char
Radio button, one-up vertical

Other Role
How frequently do you visit UNICOR.gov?

First time
Daily
About once per week
About once per month
Every 6 months or less
What kind(s) of information were you looking for when you came to UNICOR products
www.unicor.gov today?
Order Status
UNICOR corporate information
Waivers
Event/Tradeshow information
Inmate training and transition programs
Other (Please Specify)
Other Purpose
What is your primary reason for visiting UNICOR.gov?
Seeking general information about UNICOR
Shop UNICOR products & services
Obtain or check order status
Other
Please describe your primary reason for visiting.
How often do you buy from UNICOR?
Weekly or more often
Every 1-3 months
Every 3-6 months
Every 6-12 months
Less often than every 12 months
$1 - $10,000
How much do you typically spend on UNICOR products and
services per year?
$1 0,001- $25,000
$25,001 - $100,000
$100,001 - $250,000
$250,000 or more
None
What method(s) do you use when purchasing from UNICOR?
Online at UNICOR.gov
By phone
By mail
By fax
I have not purchased
Clothing & Textiles
Which UNICOR business group(s) did you purchase or plan to
purchase products and services from?
Office Furniture
Industrial Products
Electronics
Recycling
Fleet Solutions
Services
Compared to other online shopping experiences, how would you
rate UNICOR.gov on each of the following:
Product ordering process
Much Better
Better
About the same
Worse
Much Worse
Product pricing
Much Better
Better
About the same
Worse
Much Worse
Shipping options
Much Better
Better
About the same
Worse

Type (select from list)
Radio button, one-up vertical

Checkbox, one-up vertical

Single

Y
Y

Multi

Y

G
Text field, <100 char
Radio button, one-up vertical

Single
Single

N

Text field, <100 char
Radio button, one-up vertical

Single

Y
Y

Single

Y

Multi

Y

Multi

Y

Single

Y

Multiple Lists Grou

Drop down, select one

Single

Y

Multiple Lists Grou

Drop down, select one

Single

Y

Multiple Lists Grou

Y

C,D,E,F,M
C,D,E,F,M
B

Radio button, one-up vertical

Checkbox, one-up vertical

Checkbox, one-up vertical

Drop down, select one

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID: BY5UEQMxZp8t0gYl1Ichlw==
Date:
7/22/2009

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

Answer Choices
(limited to 50 characters)

Question Text

Skip to

Type (select from list)

Single or
Multi

Required
Y/N

Special
Instructions

Much Worse

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID: BY5UEQMxZp8t0gYl1Ichlw==
Date:
7/22/2009

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

Skip
Logic
Label

QID
(Group ID)

Question Text
What primary method did you use to locate information on
UNICOR.gov today?

Answer Choices
(limited to 50 characters)
H

Advanced Search
Left-hand menu
Site map
Top navigation bar
Bottom navigation bar
Links within the page
Other

H
I
I
I
I
I
J

J
H

Please describe your method for locating information.
Please tell us what your search experience was.

K
I

Please tell us about your search experience
Please describe your navigation experience on UNICOR.gov today. Had no difficulty with the navigation
Site has too many links
Site has too few links
Links/labels are difficult to understand
Often could not determine the best link
Links did not take me where I expected
Could not get started or did not know where to begin
Had technical difficulties (e.g. broken links, error messages)
Navigated to general area but could not find the specific content I needed
Could not navigate back to previous information
Other
Please tell us about your navigation experience
Did you find what you were looking for?
Yes
No
Still looking
1=Poor
Please rate your impression of how well this agency encourages
citizen participation in government.
2
3
4
5
6
7
8
9
10=Excellent
Don't Know
What do you like most about the UNICOR.gov site?
If you could suggest one improvement to help UNICOR make this
site better, what would it be?

L

Skip to

Basic Search

Search results were helpful
Too many results
Not enough results
No results
Results were too similar/redundant
Results were not relevant
Not sure what words to use
Required too many refinements
Search speed was too slow
Other

Type (select from list)
Radio button, one-up vertical

Text field, <100 char
Checkbox, one-up vertical

Single or
Multi
Single

Y

Required
Y/N

Multi

Y
Y

Special
Instructions

K
Text area, no char limit
Checkbox, one-up vertical

Multi

Y
Y

Text area, no char limit
Drop down, select one

Single

Y
Y

Single

Y

L

Radio button, scale, has don't know

Text area, no char limit
Text area, no char limit

N
N

ForeSee Results - Confidential and Proprietary

25 character limit.
Leave blank if you
want DOT to fill this
part out.
CQ Label
Role

OE_Role
Visit Frequency

Visit Purpose

OE_Other Purpose
Primary Reason

OE_Primary Reason
Buy Frequency

Annual Spending

Purchase Method

Product Group

Ordering Process

Product Pricing

Shipping Options

ForeSee Results - Confidential and Proprietary

25 character limit.
Leave blank if you
want DOT to fill this
part out.
CQ Label

ForeSee Results - Confidential and Proprietary

25 character limit.
Leave blank if you
want DOT to fill this
part out.
CQ Label
Locate Info

OE_Locate Info
Search Experience

OE_Other Search
Nav Experience

OE_Other Nav
Find Looking For

Encouragement of Participation

Like Most
Improvement

ForeSee Results - Confidential and Proprietary

Model Instance Name:
Fill-in Measure Name
MID:

Existing Measure - Please fill in; New Measure - DOT will fill in

Date: Fill In Date
\
Model questions utilize the ACSI methodology to determine scores and impacts
ELEMENTS (drivers of satisfaction)

CUSTOMER SATISFACTION

FUTURE BEHAVIORS

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID: BY5UEQMxZp8t0gYl1Ichlw==
Date:
3/1/2008

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

Question Text

Answer Choices
(limited to 50 characters)

Skip to

Type (select from list)

Single or
Multi

Required
Y/N

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID: BY5UEQMxZp8t0gYl1Ichlw==
Date:
3/1/2008

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
(Group ID)

Skip
Logic
Label

Question Text

Answer Choices
(limited to 50 characters)

Skip to

Type (select from list)

Single or
Multi

Required
Y/N

ForeSee Results - Confidential and Proprietary

Special
Instructions

ForeSee Results - Confidential and Proprietary

Special
Instructions

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID: BY5UEQMxZp8t0gYl1Ichlw==
Date:
3/1/2008

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID
CQ0004444

Skip
Logic
Label

How frequently do you visit this site?

Are you a registered user on this site?

CQ0004445

Answer Choices
(limited to 50 characters)

Question Text

Daily
Two to three times per week
About once a month
Every few months
Every 6 months or less often
This is my first time visiting this site
I am registered
I am not registered, and do not intend to
I am not registered, but intend to register during my visit today

CQ0004446
CQ0004447

A

Please explain why you do not intend to register?
What best describes your primary reason for visiting the site today? Researching products for possible inclusion in a design

Gathering information on a product or manufacturer specified in a design
Other (please specify)
CQ0004448
CQ0004449

CQ0004450

A
B

C

Other primary reason
What type of information were you looking for when researching
products for the possible inclusion in a design?

What type of information were you looking for when researching
products for the possible inclusion in a design?

Skip to

Type (select from list)
Dropdown (Select-one)

Radio button, one-up vertical

3D models
Product application
Green information
Manufacturer's contacts
Cost
Other
CAD

Single

A
Text area, no char limit
B

Radio button, one-up vertical

Single
Single

C
A
Text area, no char limit

Spec

Single or
Multi
Single

Checkbox, one-up vertical

Checkbox, one-up vertical

Single
Multi

Multi

Spec
3D models
Green information
Product application
Manufacturer's contacts
Cost

ForeSee Results - Confidential and Proprietary

Model Instance Name:
UNICOR Satisfaction Survey
MID: BY5UEQMxZp8t0gYl1Ichlw==
Date:
3/1/2008

red & strike-through: DELETE
underlined & italicized: RE-ORDER
pink: ADDITION
blue + -->: REWORDING

UNICOR Satisfaction Survey CUSTOM QUESTION LIST

QID

Skip
Logic
Label

How were you primarily seeking information on sweets.com?

CQ0004451

CQ0004452
CQ0004453

A

Answer Choices
(limited to 50 characters)

Question Text

Other reason seeking information
Were you able to find what you were looking for today?

CQ0004454

A

Why were you not able to find what you were looking for?

CQ0004455

B

Since you could not find what you were looking for, what do you
plan to do next?

Other
Search by keyword feature
Browse by master format feature
Other (please specify)
Yes
No
Not sure
I could not find the manufacturer I was looking for
I could not find the product I was looking for
I haven’t completed my search on sweets.com yet
The search results did not appear relevant
Other
Continue looking for the information at this site
Call Sweets.com customer service
E-mail Sweets.com customer service
Return to this site later and try again
Conduct a new internet search
Visit other building product sites
Other

CQ0004458
CQ0004456

E
C

What other site(s) do you plan to visit?
Why were you not sure?

CQ0004457

D

Since you were not sure, what do you plan to do next?

CQ0004459
CQ0004460

F

I haven’t completed my search on sweets.com yet
I am not sure how to find the product I am looking for
Could not find the product I was looking for under the division it should be listed in
The search results did not appear relevant
Other
Continue looking for the information at this site
Call Sweets.com customer service
E-mail Sweets.com customer service
Return to this site later and try again
Conduct a new internet search
Visit other building product sites
Other

What other site(s) do you plan to visit?

What other sources do you use to search for construction
product information?

Google

Skip to

Type (select from list)

Single or
Multi

Radio button, one-up vertical

Single

Text field, <100 char
Radio button, one-up vertical

Single
Single

Radio button, one-up vertical

Single

A

A,B
C,D

Drop down, select one

Single

E
Text area, no char limit
Radio button, one-up vertical

Single
Single

Drop down, select one

Single

Text area, no char limit

Single
Multi

F

Checkbox, one-up vertical

Other search engine (i.e.: Yahoo!, Teoma, Dogpile, etc.)
Reed First Source
4specs
Arcat
Manufacturers websites

ForeSee Results - Confidential and Proprietary

Required
Y/N
Y

Y

Special
Instructions

Randomize
OPS Group

N
Y

OPS Group
Skip Logic Group

N
Y

Skip Logic Group
Skip Logic Group

Y

Skip Logic Group

ForeSee Results - Confidential and Proprietary

Required
Y/N

Special
Instructions

Y

OPS Group

N
Y

OPS Group
Skip Logic Group

Y

Skip Logic Group

Y

Skip Logic Group

N
Y

Skip Logic Group
Skip Logic Group

Y

Skip Logic Group

N
Y

Skip Logic Group

ForeSee Results - Confidential and Proprietary