This project is a joint effort of the
University of Utah (U of U), NOAAs National Weather Service (NWS),
the Utah Department of Transportation (UDOT), and NorthWest
Weathernet (NWN) to investigate and understand the relationship
between meteorological phenomena and road conditions, as well as
public understanding and response to available forecast
information. The events which impact the Salt Lake City metro area
during the winter of 20102011 will be examined. Through the
administration of a targeted survey, important details will be
gathered regarding: (a) the information that drivers possessed
prior to and during a storm, including knowledge of observed and
forecast weather conditions; (b) sources of weather and road
information; (c) any modification of travel and/or commute plans,
based on event information; (d) anticipation and perception of
storm impacts and severity; and (e) perception and behavioral
response to messages conveyed by the NWS and UDOT, along with their
satisfaction of information provided. Analyses of the information
gathered will focus on driver knowledge, perceptions, and decision
making. Ultimately, the results of this survey will provide insight
on how the Weather Enterprise may more effectively communicate
hazard information to the public in a manner which leads to
improved response (i.e., change travel times, modes, etc.). With a
sufficient level of behavior change, it should be possible to
improve safety and reduce the costs associated with weather-related
congestion and associated delays. Additionally, the project will
shed light upon the interrelationship between meteorological
phenomena, road conditions, and their combined impact on
travel.
EO: EO
12862 Name/Subject of EO: Setting Customer Service Standards
This is a reinstatement of a
survey that did not take place; therefore, in effect, a new survey.
(Due to an unusually dry winter, this survey could not be conducted
during the OMB approval period.)
On behalf of this Federal agency, I certify that
the collection of information encompassed by this request complies
with 5 CFR 1320.9 and the related provisions of 5 CFR
1320.8(b)(3).
The following is a summary of the topics, regarding
the proposed collection of information, that the certification
covers:
(i) Why the information is being collected;
(ii) Use of information;
(iii) Burden estimate;
(iv) Nature of response (voluntary, required for a
benefit, or mandatory);
(v) Nature and extent of confidentiality; and
(vi) Need to display currently valid OMB control
number;
If you are unable to certify compliance with any of
these provisions, identify the item by leaving the box unchecked
and explain the reason in the Supporting Statement.