User testing for soliciting feedback on the Bureau's Planning for retirement- Before you claim website (both in English and Spanish)

Generic Clearance for the Collection of Qualitative Feedback on the Service Delivery of the Consumer Financial Protection Bureau

English_CSS_UX Study_Screener_Eye Tracking_2015(FINAL)

User testing for soliciting feedback on the Bureau's Planning for retirement- Before you claim website (both in English and Spanish)

OMB: 3170-0024

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CFPB: Consumer Engagement Spanish CSS1
Quota
•

9 adults who state that they:
o Speak primarily Spanish at home
o plan to claim Social Security at age 65 or less, or are unsure when they
will claim
o visit financial websites for information gathering or account tracking
purposes, such as:
 Tracking or managing general financial accounts online
 Accessing retirement plan accounts online
 Accessing Social Security retirement benefit information online
 Accessing a Social Security retirement benefit account (e.g.
mySSA) online
 Exclude anyone who states that they are currently receiving Social
Security retirement benefits, Social Security disability benefits, SSI, or
Social Security survivor benefits or have claimed them in the past.
 Recruit for an equal distribution of gender and education.
 Recruit for a mix of device type usage to access financial websites
(Q13).
 Recruit at least 1 participant who characterizes his/her beliefs around
retirement planning as either “When I find new advice about retirement,
I investigate it to see if it can help my planning” or “I have planned for
my retirement, but that planning could change”.
 Recruit at least 1 participant who characterizes his/her beliefs around
retirement planning as either “My retirement planning is pretty set. I've
gotten all the guidance and advice I might need” or “I've done clearly
defined planning for my retirement, and know exactly what I have to do
to achieve it”.

 Recruit exactly 1 participant who indicates that he/she hasn’t done any
planning for his/her retirement
 Recruit at least 1 participant who indicates that they are widowed, to a
maximum of 3 participants.
 Recruit with a strong priority towards the 50-61 age range, with the aim
of 90% to 100% of participants following into this range.
o If needed to fill out the recruitment pool, recruit from the 40-49
age range first, followed by the 62-69 age range.
 Recruit with the following aims for income:
o roughly 50% of participants falling into the $30,000 - $50,000 or
$50,000 - $100,000 income brackets
o roughly 25% of participants in the less than $30,000 income
bracket
o roughly 25% of participants in the $100,000 - $150,000 or
$150,000 or more income brackets.

Participants (Planning Behavior Criteria)

Location

9 adults who plan to claim Social Security at an
age of 65 or less or are unsure when they would
claim, AND who visit financial websites for
information gathering or account tracking
purposes
Recruit at least 1 participant who
characterizes his/her beliefs around
retirement planning as either “When I
find new advice about retirement, I
investigate it to see if it can help my
planning” or “I have planned for my
retirement, but that planning could
change”.
Recruit at least 1 participant who
characterizes his/her beliefs around
retirement planning as either “My
retirement planning is pretty set. I've
gotten all the guidance and advice I
might need” or “I've done clearly
defined planning for my retirement,
and know exactly what I have to do to
achieve it”.
Recruit at least 1 participant who
characterizes his/her beliefs around
retirement planning as “I haven’t

TBD

done any planning for my
retirement”.

Participants (Origin Criteria)

Location

9 adults who select their origin according to the
following categories:
Recruit at least 2 participants who
select Mexican, Mexican American,
Chicano.
Recruit at least 2 participants who
select Puerto Rican.

TBD

Recruit at least 2 participants who
select Central American countries.
Recruit at least 1 participant who
selects South American countries.
Recruit at least 1 participant who
selects Cuban.

Recruitment Plan
 Recruitment will be conducted by the focus group facility.
 Participants’ information is reconfirmed upon arrival of interview.
 Participants are compensated $75 for the 60-minute session.

Web-Based Screener (NOTE: Items in grey are FMG standard recruiting items.)
Thank you for your interest in participating in user experience studies at [Insert name of
organization]. We are seeking participants to complete tasks and provide feedback on a website.
One-on-one interviews will be held [Insert dates] and will take place at our office in [Insert location]. If
you are interested in participating, please complete this questionnaire. If you qualify for this study,
we will contact you for further screening and to schedule you at a time that is convenient for you.
Compensation ($75) will be provided to those who participate in the study.
Paperwork Reduction Act Statement [Link to new window].
[Paragraph below in the new window]
Paperwork Reduction Act

According to the Paperwork Reduction Act of 1995, an agency may not conduct or sponsor,
and a person is not required to respond to a collection of information unless it displays a
valid OMB control number. The OMB control number for this collection is 3170-0024. It
expires on 12/31/2015. The time required to complete this information collection is
estimated to average approximately 5 minutes per response, including the time for reviewing
any instructions, searching existing data sources, gathering and maintaining the data
needed, and completing and reviewing the collection of information. Responding to this
collection of information is voluntary. Comments regarding this collection of information,
including the estimated response time, suggestions for improving the usefulness of the
information, or suggestions for reducing the burden to respond to this collection should be
submitted to Bureau at the Consumer Financial Protection Bureau (Attention: PRA Office),
1700 G Street NW, Washington, DC 20552, or by email to [email protected].

[Paragraph below included]
Privacy Act Statement
5 U.S.C. 552(a)(e)(3)
The information you provide through your responses to Fors Marsh will assist the study sponsor, the
Consumer Financial Protection Bureau (“CFPB”), in evaluating a prototype website that has financial
information.
The CFPB will obtain or access personally identifiable information such as your first name, will record
your responses, and use eye-tracking technology during the interview for the purpose of reviewing
your comments to better evaluate a prototype website that has financial information.
Information collected on behalf of the Bureau by Fors Marsh will be treated in accordance with the
System of Records Notice (“SORN”), CFPB.021 – CFPB Consumer Education and Engagement
Records, 79 F.R. 78839. This information will not be disclosed as outlined in the Routine Uses for
the SORN. Direct identifying information will only be used by Fors Marsh to facilitate the study and
will be kept private except as required by law.
This collection of information is authorized by Pub. L. No. 111-203, Title X, Sections 1013 and 1022,
codified at 12 U.S.C. §§ 5493 and 5512.
Participation in this study is voluntary, you are not required to participate or share any identifying
information with Fors March, including name, email address, video recording, eye-tracking, and you
may withdraw participation at any time. However, if you do not include the requested information,
you may not participate in the interview.

[The gray highlighted questions are standard FMG questions]
Q1.

First name: [Text box]

Last name: [Text box]

Q2.

Email [Text box]

Q3.

Mobile number: [Text box]

Q4.

Alternate number: [Text box]

Q5.

Age: [Text box]

Q6.

What is your gender?
1. Male
2. Female

Q7. What language do you primarily speak when you are at home?
1. Only Spanish
2. Mostly Spanish, but some English
3. An equal amount of Spanish and English [Terminate]
4. Mostly English, but some Spanish [Terminate]
5. Only English [Terminate]
6. Don’t know/Refused [Terminate]
Q8a. Are you a person of Hispanic, Latino, or Spanish origin?
1.
2.
3.
4.
5.

No, not of Hispanic, Latino, or Spanish origin [Terminate]
Yes, Mexican, Mexican American, Chicano
Yes, Puerto Rican
Yes, Cuban
Yes, another Hispanic, Latino, or Spanish origin:
(Please specify, for example, Argentinian, Colombian, Salvadorian, and so on):

Q8b. Please select all of the following that best describes your race:
1. White
2. Black or African American
3. American Indian or Alaska Native
4. Asian
5. Native Hawaiian or Other Pacific Islander

Q9.

What city and state do you live in? [Text box]

Q10.

How often do you access the Internet? [Radio buttons, select only one]

1.
2.
3.
4.
5.
Q11.

20+ hours a week
10-20 hours a week
5-9 hours a week
1-4 hours a week
Hardly ever

Which device do you use the most to access the Internet? [Radio buttons, select only one]
1. Desktop or laptop computer
2. Tablet (For example, iPad, Nexus 7 or 9, Samsung Galaxy Tab, Kindle Fire)
3. Smartphone (For example, iPhone, HTC One, Samsung Galaxy S5, Nexus 4 or 5, Nokia
Lumia)
4. Other: [Please specify]

Q12. Are you already eligible or do you expect to be eligible for SS in the future?
1. Yes [Continue]
2. No [Terminate]

Q13.

Have you engaged in any of the following activities in the past six months? [Check

boxes, select all that apply]
1. Read news, magazines, or blogs about financial concepts
2. Read news, magazines, or blogs about retirement
3. Read news, magazines, or blogs about Social Security
4. Tracked or managed financial accounts through a website
5. Accessed retirement plan accounts online
6. Accessed Social Security retirement benefit information online
7. Accessed a Social Security retirement benefit account (e.g. mySSA) online
8. None of the above

Q14. If you wanted to access a website to track or manage one of your financial accounts, what
type of device would you use? [Check boxes, select all that apply]
1. Desktop or laptop computer
2. Tablet (For example, iPad, Nexus 7 or 9, Samsung Galaxy Tab, Kindle Fire)
3. Smartphone (For example, iPhone, HTC One, Samsung Galaxy S5, Nexus 4 or 5, Nokia
Lumia)
4. Other: [Please specify]
Q15.

Are you currently receiving any of the following Social Security benefits, or have you

claimed any of these benefits in the past? [Check boxes, select all that apply]

1. Social Security retirement benefits [Terminate]
2. Social Security disability benefits [Terminate]
3. Social Security survivor benefits [Terminate]
4. None of the above [Continue]
Q16.

At what age do you plan to retire? [Radio buttons, select only one]
1. 35 – 49
2. 50 – 54
3. 55 – 61
4. 62 – 65
5. 66 – 69
6. 70 – 84
7. I don't know when I'll retire
8. I don't plan on retiring

Q17.

At what age do you plan to claim Social Security retirement benefits? (Note: this does

not have to be the same as the age at which you retire from working.) [Radio buttons, select only

one]
5. 62 [Continue]
6. 63 [Continue]
7. 64 [Continue]
8. 65 [Continue]
9. 66 [Terminate]
10. 67 [Terminate]
11. 68 [Terminate]
12. 69 [Terminate]
13. 70 [Terminate]
14. I'm not sure when I’ll claim Social Security retirement benefits [Continue]

Q18. Tell us a little about why you plan to claim Social Security retirement benefits at that age.
(Two to three sentences, please).
Q19.

Which of these statements best describes your approach to retirement planning? [Radio

buttons, select only one]
1. My retirement planning is pretty set. I've gotten all the advice and information that I
need.

2. When I find or stumble upon new information about retirement, I investigate it to see if it
can help my planning.
3. I haven't done any planning for my retirement.
4. I've done clearly defined planning for my retirement, and know exactly what I have to do
to achieve it.
5. Retirement is something that is very uncertain, and a little scary for me. I tend to wait
until the last minute when I am forced to make a decision.
6. I have planned for my retirement, but my plans could change.
[If eye tracking: instructions and Q19, Q20] This study includes eye tracking which will allow
researchers to see where participants look on the screen. We will ask you a couple of questions
related to this.
Q20. Do you require glasses for reading? [Radio buttons, select only one]
1. Yes [Continue]
2. No [Skip to Q21]
Q21. Can you wear contacts to the session rather than glasses? [Radio buttons, select only one]
1. Yes [Continue]
2. No [Terminate]

Q22.

What is the highest educational degree that you have earned? [Radio buttons, select only
one]
1. Less than high school degree or equivalent
2. High school graduate (grade 12, diploma, or GED)
3. Trade school certificate
4. Some college courses completed
5. Graduated with a 2 year degree (Associates)
6. Graduated with a 4 year degree (Bachelors)
7. Some graduate school courses completed
8. Graduated with a post-graduate degree

Q23.

Which of the following best describes what you are currently doing? [Check boxes, select all
that apply]
1. Going to high school
2. Going to community college, 2-year degree program, or trade school (either full-time or
part-time)
3. Going to a 4-year college/university (either full-time or part-time)
4. Working full-time
5. Working part-time
6. Homemaker
7. Retired

8. Not employed
Q24.

What is your occupation? [Text box]

Q25.

What industry do you work in? [Text box]

Q26.

What is your annual household income? [Radio buttons, select only one]
1. Less than $30K
2. $30K - $50K
3. $50K - $100K
4. $100 - $150K
5. More than $150K

Q27. What is your current marital status?
1. Single, never married
2. Married/In a civil union
3. Divorced
4. Widowed
5. Other / Do not wish to share
Q28.

How did you hear about research opportunities with us?
1.
2.
3.
4.
5.
6.

Google
Facebook
Craigslist.org
Restaurants or Cafes in Ballston (e.g., Starbucks, Panera, Buzz Bakery)
Friend or Family Other [Text box]

Thank you for completing this survey. The study is taking place [insert dates of study]. We hope to be
in contact with you soon about scheduling a time for you to participate. If you have any questions
please contact us at [Insert email address] or call us at [Insert phone number]. You can also visit our
website at [Insert website address].

Phone-Based Screener (for those who qualify based on web-based screener)
Hello ______. Thank you for your interest in participating in user experience studies at Fors Marsh
Group. My name is ________ and I wanted to follow up regarding a web-based screener that you
completed recently for an upcoming study about a website. I wanted to ask a couple more questions
and see if we can schedule you.
Privacy Act Statement
5 U.S.C. 552(a)(e)(3)

The information you provide through your responses to Fors Marsh will assist the study sponsor, the
Consumer Financial Protection Bureau (“CFPB”), in determining your eligibility in participating in oneon-one interviews evaluating a prototype website that has financial information.
A federal law called the Privacy Act directs how the CFPB collects, keeps and shares your personal,
private information- including the personal information contained in your answers to these
questions. Your participation is completely voluntary, and is subject to the CFPB privacy policy that
can be found on our website, consumerfinance.gov.
Do you have a few minutes?

Q1. Can you please verify your age?
Q2. What is your current occupation?
Q3. You had indicated in the questionnaire the age at which you plan to claim Social Security
retirement benefits. Would you please restate that age, and tell me a little about why you chose it?
[Open ended. Terminate if responses are inconsistent with web screener. Restated age allowed to be
off by 1 year from the age in the submitted screener.]
Invitation:
We would like to invite you to participate in our study. We will show you a financial website and ask
you to complete tasks using the website. The entire interview should last about an hour, and you will
be paid $75 in the form of a check when you are done. Would you be willing to participate in this
study?
Reconfirm participant’s email address.

Terminate message: both for web and phone screener
We are sorry but you do not qualify for this study. Would you like us to contact you for future studies
that you qualify for? [Radio buttons, select only one]
1. Yes
2. No


File Typeapplication/pdf
AuthorDavid Hawkins
File Modified2015-08-19
File Created2015-08-19

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