Screenshots of the Sepsis R2 Survey for Consumers

CDC and ATSDR Health Message Testing System

B.R2 Sepsis Consumer Survey Screenshots

Sepsis Campaign Development: Round 2 Concept/Materials Testing for Consumers

OMB: 0920-0572

Document [pdf]
Download: pdf | pdf
Introduction, Screening

Form Approved
OMB No. 0920-0572
Expiration Date: 03/31/2018
Public reporting burden of this collection of information is estimated to average 35 minutes per response, including the time for
reviewing instructions, searching existing data sources, gathering and maintaining the data needed, and completing and reviewing the
collection of information. An agency may not conduct or sponsor, and a person is not required to respond to a collection of information
unless it displays a currently valid OMB control number. Send comments regarding this burden estimate or any other aspect of this
collection of information, including suggestions for reducing this burden to CDC/ATSDR Information Collection Review Office, 1600
Clifton Road NE, MS D-74, Atlanta, Georgia 30333; ATTN: PRA (0920-0572).

* 1. The results of this survey will help the Centers for Disease Control and Prevention (CDC) develop
meaningful messages/materials for a national sepsis awareness and prevention education effort. The
survey is divided into four sections that test campaign concepts/messages/materials. These sections are:
1. Section 1. Visual Identities – We will ask you questions about visual identities—similar to logos—
that may be used to raise awareness about sepsis. These visual identities could be used on print
materials, like fact sheets, in television ads, or on webpages.
2. Section 2. Print Ads: We will ask you questions about different concepts, or ideas, that could be
used in print media, such as magazine ads or posters. These concepts are still in development.
3. Section 3. Television Ad Concepts: We will ask you questions about different creative concepts, or
ideas, that could be used in television ads. The concepts are still in development, so you will not see
anything that looks like a final ad. Rather, you will see some pictures and hear some audio to help you
imagine what each TV ad might look like.
4. Section 4. Sepsis Definition: We will ask you questions about a definition of sepsis for patients, their
families, and the general public.
The survey should take no longer than 35 minutes to complete. It is your choice to answer the questions,
and you can stop at any time. Your contact information will be kept separate from your survey responses
and your name will never be linked to any responses. As a token of appreciation for completing and
submitting the survey, you will receive an email with “points” that you can use to redeem online or at a
retailer ($10 value).
May we ask you some questions to see if you are a good match to take this survey?
Yes
No

Roles

* 2. Are you an adult 18 years or older?
Yes
No

Consumer Screener Questions

3. What is your gender?
male
female

4. What is your age?

5. Would you describe yourself as Hispanic or Latino?
Yes
No

6. How would you describe your racial background? You may identify more than one racial background.
American Indian or Alaska Native
Asian
Black or African American
Native Hawaiian or other Pacific Islander
White

7. Are you the primary guardian/caregiver for an infant (age 1 year old or less)?
Yes
No

8. Are you the primary caregiver for an older adult age 65 or older (e.g., parent, older relative)?
Yes
No

9. Are you the primary caregiver for another person (e.g., parent, older relative)?
Yes
No

10. Do you have one or more chronic conditions? (e.g., diabetes, high blood pressure, coronary artery
disease)
Yes
No

11. In what state do you live?

12. Do you have any family members who have been recruited for this study?
Yes
No

13. Are you willing to complete a 30 minute online survey to share your opinions and views regarding initial
campaign concepts?
Yes
No

14. You are eligible to complete the survey. Are you still interested in participating?
Yes
No

Ineligibility Screen

We appreciate your willingness to answer each of the questions. Unfortunately, you are not eligible to participate in the survey. Thank
you for your time.

Visual Identity Testing

First, we will show you some options for visual identities - similar to logos - that may be used to
raise awareness about sepsis. These visual identities could be used on print materials, like fact
sheets, in television ads, or on webpages.

There are a total of 5 visual identities that include a name, slogan, and design and might be used to
raise awareness about sepsis. We will show you one at a time and ask that you indicate your level
of agreement with the following statements by marking 'strongly disagree', 'somewhat disagree',
'neutral', 'somewhat agree', or 'strongly agree'.

Visual Identity A

15. Visual Identity A
Strongly Disagree Somewhat Disagree
In general, I like this
visual identity.
The tone (e.g., serious,
funny) of this visual
identity is appealing.
The colors in this visual
identity are appealing.
The graphics in this
visual identity are
appealing.
The words in this visual
identity are easy to read.
This visual identity is
relevant to me (and
people like me).

Neutral

Somewhat Agree

Strongly Agree

Strongly Disagree Somewhat Disagree

Neutral

Somewhat Agree

Strongly Agree

This visual identity is
offensive.
This visual identity is
understandable.
This visual identity is
interesting.
The visual identity is
believable.
The visual identity is
worth remembering.
The visual
identity grabbed my
attention.
The visual identity is
powerful/strong.
The visual identity is
informative.
The visual identity is
meaningful.
The visual identity is
convincing.
The visual
identity provides needed
information about
sepsis.
This visual identity is
useful for raising
awareness of sepsis.
The visual identity is
weak.
If you strongly or somewhat disagreed that this message was understandable: What would you change to make this visual identity
more understandable?

16. On a scale from 0 to 5, where 0 means 'not effective', and 5 means 'very effective', how effective do
you think this visual identity is in the following:
0
Increasing knowledge of
sepsis
Increasing awareness of
sepsis

1

2

3

4

5

17. What do you think is the main message of this visual identity?

18. If you could change anything about this visual identity (e.g., words, colors, phrases, graphics) what
would you change? Include changes about anything offensive or controversial.

19. Where would you expect to see this visual identity? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

20. Where would you like to see this visual identity? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

Visual Identity B

21. Visual Identity B
Strongly Disagree Somewhat Disagree
In general, I like this
visual identity.
The tone (e.g., serious,
funny) of this visual
identity is appealing.
The colors in this visual
identity are appealing.
The graphics in this
visual identity are
appealing.
The words in this visual
identity are easy to read.
This visual identity is
relevant to me (and
people like me).
This visual identity is
offensive.
This visual identity is
understandable.
This visual identity is
interesting.
The visual identity is
believable.
The visual identity is
worth remembering.

Neutral

Somewhat Agree

Strongly Agree

Strongly Disagree Somewhat Disagree

Neutral

Somewhat Agree

Strongly Agree

The visual
identity grabbed my
attention.
The visual identity is
powerful/strong.
The visual identity is
informative.
The visual identity is
meaningful.
The visual identity is
convincing.
The visual
identity provides needed
information about
sepsis.
This visual identity is
useful for raising
awareness of sepsis.
The visual identity is
weak.
If you strongly or somewhat disagree that this message was understandable: What would you change to make this visual identity more
understandable?

22. On a scale from 0 to 5, where 0 means 'not effective', and 5 means 'very effective', how effective do
you think this visual identity is in the following:
0

1

2

Increasing knowledge of
sepsis
Increasing awareness of
sepsis

23. What do you think is the main message of this visual identity?

3

4

5

24. If you could change anything about this visual identity (e.g., words, colors, phrases, graphics) what
would you change? Include changes about anything offensive or controversial.

25. Where would you expect to see this visual identity? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

26. Where would you like to see this visual identity? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

Visual Identity C

27. Visual Identity C
Strongly Disagree Somewhat Disagree
In general, I like this
visual identity.
The tone (e.g., serious,
funny) of this visual
identity is appealing.
The colors in this visual
identity are appealing.
The graphics in this
visual identity are
appealing.
The words in this visual
identity are easy to read.
This visual identity is
relevant to me (and
people like me).
This visual identity is
offensive.
This visual identity is
understandable.
This visual identity is
interesting.
The visual identity is
believable.
The visual identity is
worth remembering.
The visual
identity grabbed my
attention.
The visual identity is
powerful/strong.
The visual identity is
informative.
The visual identity is
meaningful.
The visual identity is
convincing.
The visual
identity provides needed
information about
sepsis.
This visual identity is
useful for raising
awareness of sepsis.

Neutral

Somewhat Agree

Strongly Agree

Strongly Disagree Somewhat Disagree

Neutral

Somewhat Agree

Strongly Agree

The visual identity is
weak.
If you strongly or somewhat disagree that this message was understandable: What would you change to make this visual identity more
understandable?

28. On a scale from 0 to 5, where 0 means 'not effective', and 5 means 'very effective', how effective do
you think this visual identity is in the following:
0

1

2

3

4

5

Increasing knowledge of
sepsis
Increasing awareness of
sepsis

29. What do you think is the main message of this visual identity?

30. If you could change anything about this visual identity (e.g., words, colors, phrases, graphics) what
would you change? Include changes about anything offensive or controversial.

31. Where would you expect to see this visual identity? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

32. Where would you like to see this visual identity? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

Visual Identity D

33. Visual Identity D
Strongly Disagree Somewhat Disagree
In general, I like this
visual identity.
The tone (e.g., serious,
funny) of this visual
identity is appealing.
The colors in this visual
identity are appealing.
The graphics in this
visual identity are
appealing.
The words in this visual
identity are easy to read.
This visual identity is
relevant to me (and
people like me).

Neutral

Somewhat Agree

Strongly Agree

Strongly Disagree Somewhat Disagree

Neutral

Somewhat Agree

Strongly Agree

This visual identity is
offensive.
This visual identity is
understandable.
This visual identity is
interesting.
The visual identity is
believable.
The visual identity is
worth remembering.
The visual
identity grabbed my
attention.
The visual identity is
powerful/strong.
The visual identity is
informative.
The visual identity is
meaningful.
The visual identity is
convincing.
The visual
identity provides needed
information about
sepsis.
This visual identity is
useful for raising
awareness of sepsis.
The visual identity is
weak.
If you strongly or somewhat disagree that this message was understandable: What would you change to make this visual identity more
understandable?

34. On a scale from 0 to 5, where 0 means 'not effective', and 5 means 'very effective', how effective do
you think this visual identity is in the following:
0
Increasing knowledge of
sepsis
Increasing awareness of
sepsis

1

2

3

4

5

35. What do you think is the main message of this visual identity?

36. If you could change anything about this visual identity (e.g., words, colors, phrases, graphics) what
would you change? Include changes about anything offensive or controversial.

37. Where would you expect to see this visual identity? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

38. Where would you like to see this visual identity? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

Visual Identity E

39. Visual Identity E
Strongly Disagree Somewhat Disagree
In general, I like this
visual identity.
The tone (e.g., serious,
funny) of this visual
identity is appealing.
The colors in this visual
identity are appealing.
The graphics in this
visual identity are
appealing.
The words in this visual
identity are easy to read.
This visual identity is
relevant to me (and
people like me).
This visual identity is
offensive.
This visual identity is
understandable.
This visual identity is
interesting.
The visual identity is
believable.
The visual identity is
worth remembering.

Neutral

Somewhat Agree

Strongly Agree

Strongly Disagree Somewhat Disagree

Neutral

Somewhat Agree

Strongly Agree

The visual
identity grabbed my
attention.
The visual identity is
powerful/strong.
The visual identity is
informative.
The visual identity is
meaningful.
The visual identity is
convincing.
The visual
identity provides needed
information about
sepsis.
This visual identity is
useful for raising
awareness of sepsis.
The visual identity is
weak.
If you strongly or somewhat disagree that this message was understandable: What would you change to make this visual identity more
understandable?

40. On a scale from 0 to 5, where 0 means 'not effective', and 5 means 'very effective', how effective do
you think this visual identity is in the following:
0

1

2

Increasing knowledge of
sepsis
Increasing awareness of
sepsis

41. What do you think is the main message of this visual identity?

3

4

5

42. If you could change anything about this visual identity (e.g., words, colors, phrases, graphics) what
would you change? Include changes about anything offensive or controversial.

43. Where would you expect to see this visual identity? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

44. Where would you like to see this visual identity? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

45. Now, looking at all visual identities together, rank them in order of preference from most to least
preferred.
A

B

C

D

E

Print Ad Concept Testing

Now, we will show you three different concepts, or ideas, that could be used in print media, such as
magazine ads or posters. These concepts are still in development.
There are a total of 3 concepts or ideas that might be used to raise awareness about sepsis. We will
show you one at a time and ask that you indicate your level of agreement with the following
statements by marking, 'strongly disagree', 'somewhat disagree', 'neutral', 'somewhat agree', or
'strongly agree'. Please imagine yourself seeing these as an ad in a magazine as you review each.

Print Ad Concept A

46. Print Ad Concept A

Strongly Disagree Somewhat Disagree

Neutral

Somewhat Agree

Strongly Agree

In general, I like this print
ad.
The tone (e.g., serious,
funny) of this print ad is
appealing.
The colors in this print
ad are appealing.
The graphics in this print
ad are appealing.
The words in this print
ad are easy to read.
This print ad is relevant
to me (and people like
me).
This print ad is
offensive.
This print ad is
understandable.
This print ad is
interesting.
The print ad is
believable.
The print ad is worth
remembering.
The print ad grabbed my
attention.
The print ad is
powerful/strong.
The print ad is
informative.
The print ad is
meaningful.
The print ad is
convincing.
The print ad provides
needed information
about sepsis.
This print ad is useful for
raising awareness of
sepsis.
The print ad is weak.
If you strongly or somewhat disagree that this message was understandable: What would you change to make this print ad more
understandable?

47. On a scale from 0 to 5, where 0 means 'not effective', and 5 means 'very effective', how effective do
you think this print ad is in the following:
0

1

2

3

4

5

Increasing knowledge of
sepsis
Increasing awareness of
sepsis

48. What do you think is the main message of this print ad?

49. If you could change anything about this print ad (e.g., words, colors, phrases, graphics) what would you
change? Include changes about anything offensive or controversial.

50. Where would you expect to see this print ad? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

51. Where would you like to see this print ad? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

Print Ad Concept B

52. Print Ad Concept B

Strongly Disagree Somewhat Disagree

Neutral

Somewhat Agree

Strongly Agree

In general, I like this print
ad.
The tone (e.g., serious,
funny) of this print ad is
appealing.
The colors in this print
ad are appealing.
The graphics in this print
ad are appealing.
The words in this print
ad are easy to read.
This print ad is relevant
to me (and people like
me).
This print ad is
offensive.
This print ad is
understandable.
This print ad is
interesting.
The print ad is
believable.
The print ad is worth
remembering.
The print ad grabbed my
attention.
The print ad is
powerful/strong.
The print ad is
informative.
The print ad is
meaningful.
The print ad is
convincing.
The print ad provides
needed information
about sepsis.
This print ad is useful for
raising awareness of
sepsis.
The print ad is weak.
If you strongly or somewhat disagree that this message was understandable: What would you change to make this print ad more
understandable?

53. On a scale from 0 to 5, where 0 means 'not effective', and 5 means 'very effective', how effective do
you think this print ad is in the following:
0

1

2

3

4

5

Increasing knowledge of
sepsis
Increasing awareness of
sepsis

54. What do you think is the main message of this print ad?

55. If you could change anything about this print ad (e.g., words, colors, phrases, graphics) what would you
change? Include changes about anything offensive or controversial.

56. Where would you expect to see this print ad? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

57. Where would you like to see this print ad? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

Print Ad Concept C

58. Print Ad Concept C

Strongly Disagree Somewhat Disagree

Neutral

Somewhat Agree

Strongly Agree

In general, I like this print
ad.
The tone (e.g., serious,
funny) of this print ad is
appealing.
The colors in this print
ad are appealing.
The graphics in this print
ad are appealing.
The words in this print
ad are easy to read.
This print ad is relevant
to me (and people like
me).
This print ad is
offensive.
This print ad is
understandable.
This print ad is
interesting.
The print ad is
believable.
The print ad is worth
remembering.
The print ad grabbed my
attention.
The print ad is
powerful/strong.
The print ad is
informative.
The print ad is
meaningful.
The print ad is
convincing.
The print ad provides
needed information
about sepsis.
This print ad is useful for
raising awareness of
sepsis.
The print ad is weak.
If you strongly or somewhat disagree that this message was understandable: What would you change to make this print ad more
understandable?

59. On a scale from 0 to 5, where 0 means 'not effective', and 5 means 'very effective', how effective do
you think this print ad is in the following:
0

1

2

3

4

5

Increasing knowledge of
sepsis
Increasing awareness of
sepsis

60. What do you think is the main message of this print ad?

61. If you could change anything about this print ad (e.g., words, colors, phrases, graphics) what would you
change? Include changes about anything offensive or controversial.

62. Where would you expect to see this print ad? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

63. Where would you like to see this print ad? (Select all that apply)
On a poster in a doctor's office
On a billboard
In a medical brochure
In an online video
On a website
In a newspaper
In a magazine

64. Now, looking at all the print ads together, rank them in order of preference from most to least preferred.
A

B

C

Television Ad Concept Testing

Now, we will show you 3 different creative concepts, or ideas, that could be used in television or
online ads. The concepts are still in development, so you will not see anything that looks like a
final ad. Rather, you will see some pictures and hear some audio to help you imagine what each ad
might look like. As each one is presented, please imagine that you are watching it on television or
on the internet.
There are a total of 3 concepts that might be used to raise awareness about sepsis. You will see
one concept at a time and it will be played twice. Please indicate your level of agreement with the
following statements by marking, 'strongly disagree', 'somewhat disagree', 'neutral', 'somewhat
agree', or 'strongly agree'.
TV Ad Concept A

65. TV Ad Concept A
Strongly Disagree Somewhat Disagree
In general, I like this TV
ad concept.

The tone (e.g., serious,
funny) of this TV ad
concept is appealing.

Neutral

Somewhat Agree

Strongly Agree

Strongly Disagree Somewhat Disagree

Neutral

Somewhat Agree

Strongly Agree

The graphics in this
TV ad concept are
appealing.
The words in this TV ad
concept are easy to
read.
This TV ad concept is
relevant to me (and
people like me).
This TV ad concept is
offensive.
This TV ad concept is
understandable.
This TV ad concept is
interesting.
The TV ad concept is
believable.
The TV ad concept is
worth remembering.
The TV ad
concept grabbed my
attention.
The TV ad concept is
powerful/strong.
The TV ad concept is
informative.
The TV ad concept is
meaningful.
The TV ad concept is
convincing.
The TV ad
concept provides
needed information
about sepsis.
This TV ad concept is
useful for raising
awareness of sepsis.
The TV ad concept is
weak.
If you strongly or somewhat disagree that this message was understandable: What would you change to make this TV Ad concept
more understandable?

66. On a scale from 0 to 5, where 0 means 'not effective', and 5 means 'very effective', how effective do
you think this TV ad concept is in the following:
0

1

2

3

4

5

Increasing knowledge of
sepsis
Increasing awareness of
sepsis

67. What do you think is the main message of this TV ad concept?

68. If you could change anything about this TV ad concept (e.g., words, phrases, graphics) what would you
change? Include changes about anything offensive or controversial.

TV Ad Concept B

69. TV Ad Concept B

Strongly Disagree Somewhat Disagree
In general, I like this TV
ad concept.
The tone (e.g., serious,
funny) of this TV ad
concept is appealing.
The graphics in this
TV ad concept are
appealing.
The words in this TV ad
concept are easy to
read.
This TV ad concept is
relevant to me (and
people like me).
This TV ad concept is
offensive.
This TV ad concept is
understandable.
This TV ad concept is
interesting.
The TV ad concept is
believable.
The TV ad concept is
worth remembering.
The TV ad
concept grabbed my
attention.
The TV ad concept is
powerful/strong.
The TV ad concept is
informative.
The TV ad concept is
meaningful.
The TV ad concept is
convincing.
The TV ad
concept provides
needed information
about sepsis.
This TV ad concept is
useful for raising
awareness of sepsis.
The TV ad concept is
weak.

Neutral

Somewhat Agree

Strongly Agree

If you strongly or somewhat disagree that this message was understandable: What would you change to make this TV Ad concept
more understandable?

70. On a scale from 0 to 5, where 0 means 'not effective', and 5 means 'very effective', how effective do
you think this TV ad concept is in the following:
0

1

2

3

4

5

Increasing knowledge of
sepsis
Increasing awareness of
sepsis

71. What do you think is the main message of this TV ad concept?

72. If you could change anything about this TV ad concept (e.g., words, phrases, graphics) what would you
change? Include changes about anything offensive or controversial.

TV Ad Concept C

73. TV Ad Concept C
Strongly Disagree Somewhat Disagree
In general, I like this TV
ad concept.
The tone (e.g., serious,
funny) of this TV ad
concept is appealing.
The graphics in this
TV ad concept are
appealing.
The words in this TV ad
concept are easy to
read.
This TV ad concept is
relevant to me (and
people like me).
This TV ad concept is
offensive.
This TV ad concept is
understandable.
This TV ad concept is
interesting.
The TV ad concept is
believable.
The TV ad concept is
worth remembering.
The TV ad
concept grabbed my
attention.
The TV ad concept is
powerful/strong.
The TV ad concept is
informative.
The TV ad concept is
meaningful.
The TV ad concept is
convincing.
The TV ad
concept provides
needed information
about sepsis.
This TV ad concept is
useful for raising
awareness of sepsis.

Neutral

Somewhat Agree

Strongly Agree

Strongly Disagree Somewhat Disagree

Neutral

Somewhat Agree

Strongly Agree

The TV ad concept is
weak.
If you strongly or somewhat disagree that this message was understandable: What would you change to make this TV Ad concept
more understandable?

74. What do you think is the main message of this TV ad concept?

75. On a scale from 0 to 5, where 0 means 'not effective', and 5 means 'very effective', how effective do
you think this TV ad concept is in the following:
0

1

2

3

4

5

Increasing knowledge of
sepsis
Increasing awareness of
sepsis

76. What do you think is the main message of this TV ad concept?

77. If you could change anything about this TV ad concept (e.g., words, phrases, graphics) what would you
change? Include changes about anything offensive or controversial.

78. Now, looking at all of the TV ad concepts together, rank them in order from most to least preferred.
A

B

C

Sepsis Definition Testing

Please review this definition of sepsis for patients, their families, and the general public:
Sepsis is an extreme response to an infection that includes vital organ damage. Sepsis is lifethreatening, especially if it is not treated and moves to its late stage—septic shock.
You can't catch sepsis from someone else. It happens inside your body, when an infection you
already have—like in your skin, lungs, or urinary tract—triggers a chain reaction throughout your
body resulting in organ damage.
It's important to seek medical help as soon as possible if you think you have it.
79. Now that you have reviewed the definition of sepsis, please indicate your level of agreement with the
following statements by marking, 'strongly disagree', 'somewhat disagree', 'neutral', 'somewhat agree', or
'strongly agree'.
Strongly disagree
In general, I like this
definition of sepsis.
The words in this
definition of sepsis are
easy to read.
This definition of sepsis
is understandable.
After reading this
definition of sepsis, I
understand what sepsis
is.
After reading this
definition of sepsis, I
understand what causes
sepsis.
This definition of sepsis
is believable.
This definition of sepsis
is informative.
This definition of sepsis
is meaningful.
This definition of sepsis
is convincing.
Sepsis is contagious.
Sepsis is an infection.

Somewhat disagree

Neutral

Somewhat agree

Strongly agree

Strongly disagree

Somewhat disagree

Neutral

Somewhat agree

Strongly agree

Sepsis is a minor
condition.
Sepsis is the result of an
infection that you
already have.
Sepsis is a serious
condition that can result
in organ failure and
death.
Sepsis is serious and
you should seek medical
care if you think you
have it.
If you strongly or somewhat disagreed that this definition was understandable: What would change to make this definition more
understandable?

Closing

You are done! Thank you for completing this survey - your answers to this survey will be kept private. As a token of appreciation for
completing and submitting the survey, you will receive an email with “points” that you can use to redeem online or at a retailer ($10
value).


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