The Food and Drug Administration (FDA)
requests Office of Management and Budget (OMB) approval to conduct
in-person and Web-based surveys of multicultural youth in the
United States, as the Evaluation of the Fresh Empire Campaign on
Tobacco (EFECT). These surveys will be fielded for purposes of
evaluating FDA’s Fresh Empire public education campaign for
multicultural youth 12 to 17 years old. The primary outcome
evaluation will consist of a pre-test survey and cross-sectional
post-test surveys with an embedded longitudinal cohort in campaign
and control cities beginning approximately 6 months following the
campaign launch. Data from this evaluation will be used to gauge
campaign awareness and examine the statistical relationships
between exposure to the campaign and changes in outcome variables
of interest.
FDA requests OMB approval to
extend the evaluation of FDA’s multicultural youth tobacco public
education campaign and to add two additional waves of data
collection. Continued evaluation is necessary in order to determine
the campaign’s impact on outcomes of interest. Adding the two waves
increases the target number of completed campaign questionnaires
for all respondents to 107,743, an increase of 32,638 responses,
and the annualized response burden to 15,135, an increase of 4,813
hours.
On behalf of this Federal agency, I certify that
the collection of information encompassed by this request complies
with 5 CFR 1320.9 and the related provisions of 5 CFR
1320.8(b)(3).
The following is a summary of the topics, regarding
the proposed collection of information, that the certification
covers:
(i) Why the information is being collected;
(ii) Use of information;
(iii) Burden estimate;
(iv) Nature of response (voluntary, required for a
benefit, or mandatory);
(v) Nature and extent of confidentiality; and
(vi) Need to display currently valid OMB control
number;
If you are unable to certify compliance with any of
these provisions, identify the item by leaving the box unchecked
and explain the reason in the Supporting Statement.