This ICR collects information from a
low to non-internet user sample regarding their utilization of the
components of adequate provision in direct-to-consumer prescription
drug broadcast advertising. Additionally, we will examine the
impact of statements that could be used to frame risk information
in the same context. Using a telephone survey methodology, we plan
to conduct one 15-minute pretest with 25 adults followed by a
15-minute main study including 1996 adults.
On behalf of this Federal agency, I certify that
the collection of information encompassed by this request complies
with 5 CFR 1320.9 and the related provisions of 5 CFR
1320.8(b)(3).
The following is a summary of the topics, regarding
the proposed collection of information, that the certification
covers:
(i) Why the information is being collected;
(ii) Use of information;
(iii) Burden estimate;
(iv) Nature of response (voluntary, required for a
benefit, or mandatory);
(v) Nature and extent of confidentiality; and
(vi) Need to display currently valid OMB control
number;
If you are unable to certify compliance with any of
these provisions, identify the item by leaving the box unchecked
and explain the reason in the Supporting Statement.