Form USDA NAL Browse 20 USDA NAL Browse 20 USDA NAL Browse 2017_DOT (1)

E-Government Website Customer Satisfaction Surveys

USDA NAL Browse 2017_DOT (1).xlsx

Mapping and Questionnaire Documents IA 30747 A1 (USDA)

OMB: 1090-0008

Document [xlsx]
Download: xlsx | pdf

Overview

Attributes
How to read this file
Welcome and Thank You Text
Model Questions
Custom Questions


Sheet 1: Attributes

Attribute Value
Channel Web
Touchpoint Name Browse
Hierarchy No
Model Type Desktop Informational
Journey Phase Consideration
Touchpoint Type Standard
Partner Involved No
Replay No
Version Number of Model Template 17.2.G

Sheet 2: How to read this file

Welcome and Thank You Text





The text you see here will appear at the top and bottom of your survey. Default text is included and you may modify this text as needed.












Model Questions





As discussed during the kick-off call, the model questions are part of the ForeSee methodology. For consistency within the model, these questions are standardized and have been tested and validated. Standardization of model questions allows benchmarking across companies/industries, and these questions are used in calculating scores and impacts.





Focus on the future behaviors; I’ve started with some that I believe are a good fit but we can certainly make adjustments. These are desired customer outcomes that are impacted by customer satisfaction.












Custom Questions





When reviewing the custom questions tab, keep in mind these questions are used for segmentation analysis of the model data. It is suggested that you add, delete or change custom questions over time, as your needs or business objectives change.





Focus Area #1: Achieving Actionable Data
- Know what changes are being made based on the intelligence
- Change Custom Questions so that stakeholders see a clear “must do”






Focus Area #2: Aligning Data to Business Strategies
- Update your Custom Questions as business cycles change
- Integrate Executive Level questions to evaluate initiatives






Focus Area #3: Strategic and Tactical Value
- Influence Board Room Decisions
- Change Operational Approaches
- Mature Your Research















Sheet 3: Welcome and Thank You Text


The text you see here will appear at the top and bottom of your survey, examples below.



Default text is included and you may modify this text as needed.










Welcome and Thank You Text









Welcome Text
Welcome Text - Tablet / Phone






Thank you for visiting nal.usda.gov. You've been randomly chosen to take part in a brief survey to let us know what we're doing well and where we can improve.

Please take a few minutes to share your opinions, which are essential in helping us provide the best online experience possible.

Thank you for visiting nal.usda.gov. You've been selected to participate in a brief survey to let us know how we can improve your experience. Please take a minute to share your opinions.




































Thank You Text
Thank You Text - Tablet / Phone






Thank you for taking our survey - and for helping us serve you better.

Please note you will not receive a response from us based on your survey comments. If you would like us to contact you about your feedback, please visit the Contact Us section of our website.

Thank you for taking our survey - and for helping us serve you better.
We appreciate your input!





































Example Desktop
Example Mobile











































































































































































Sheet 4: Model Questions

Model Name
USDA NAL Browse 2017



Red & Strike-Through: Delete
Model ID
VUBpIktNVx4Nkph4xc1AUQ4C



Underlined & Italicized: Re-order
Partitioned
Yes - 2MQ



Pink: Addition
Date





Blue: Reword
Model Version
17.2.G















Label Element Questions
Label Satisfaction Questions
Label Future Behaviors





Look and Feel (1=Poor, 10=Excellent, Don't Know)

Satisfaction

Brand Confidence (1=Not At All Confident, 10=Very Confident)
1 Look and Feel - Appeal Please rate the visual appeal of this site. 19 Satisfaction - Overall What is your overall satisfaction with this site?
(1=Very Dissatisfied, 10=Very Satisfied)
22 Brand Confidence Please rate your level of confidence in U.S.D.A. Agricultural Research Service.
2 Look and Feel - Balance Please rate the balance of graphics and text on this site. 20 Satisfaction - Expectations How well does this site meet your expectations?
(1=Falls Short, 10=Exceeds)


Return
(1=Very Unlikely, 10=Very Likely)
3 Look and Feel - Readability Please rate the readability of the pages on this site. 21 Satisfaction - Ideal How does this site compare to an ideal website?
(1=Not Very Close, 10=Very Close)
23 Return How likely are you to return to nal.usda.gov in the future?


Site Performance (1=Poor, 10=Excellent, Don't Know)




Recommend Company
(1=Very Unlikely, 10=Very Likely)
4 Site Performance - Loading Please rate how quickly pages load on this site.


24 Recommend Company How likely are you to recommend U.S.D.A. Agricultural Research Service to someone else?
5 Site Performance - Consistency Please rate the consistency of speed from page to page on this site.




Primary Resource (1=Very Unlikely, 10=Very Likely)
6 Site Performance - Completeness Please rate how completely the page content loads on this site.


25 Primary Resource How likely are you to use this site as your primary resource for obtaining information from this organization?


Navigation (1=Poor, 10=Excellent, Don't Know)





7 Navigation - Organized Please rate how well this site is organized.





8 Navigation - Options Please rate the options available for navigating this site.





9 Navigation - Layout Please rate how well the site layout helps you find what you need.







Information Browsing (1=Poor, 10=Excellent, Don't Know)





10 Information Browsing - Sort Please rate the ability to sort information by criteria that are important to you on this site.





11 Information Browsing - Narrow Please rate the ability to narrow choices to find the information you are looking for on this site.





12 Information Browsing - Features Please rate how well the features on the site help you find the information you need.







Site Information (1=Poor, 10=Excellent, Don't Know)





13 Site Information - Thoroughness Please rate the thoroughness of information provided on this site.





14 Site Information - Understandable Please rate how understandable this site’s information is.





15 Site Information - Answers Please rate how well the site’s information provides answers to your questions.






Sheet 5: Custom Questions

Model Name
USDA NAL Browse 2017


Red & Strike-Through: Delete



Model ID
VUBpIktNVx4Nkph4xc1AUQ4C


Underlined & Italicized: Re-order


Partitioned
Yes - 2MQ


Pink: Addition


Date
1/1/2016


Blue: Reword














QID QUESTION META TAG Skip From Question Text Answer Choices Skip To Required
Y/N
Type Special Instructions CQ Label
LBT7689Q001 Primary Reason: Federal Government or Informational Non-Profit
What is your primary reason for visiting the site today? Find information regarding this organization
Y Radio button, one-up vertical Skip Logic Group* Primary Reason




Conduct a food search


Randomize





Create a nutrient list report









Utilize the ground beef calculator









Obtain documentation on USDA branded foods









Get help with the food composition database









Find contact information









Download a document









Provide feedback









Other (please specify) A

Anchor Answer Choice

LBT7689Q002
A Please specify the other reason for your visit.

N Text field, <100 char Skip Logic Group* Primary Reason - Other
LBT7689Q003 Accomplish
Did you accomplish what you wanted to do today on this site? Yes B Y Radio button, one-up vertical Skip Logic Group* Accomplish




No A




LBT7689Q004 OE_Accomplish A Please tell us why you were unable to accomplish your task today.

N Text area, no char limit Skip Logic Group* Why Not Accomplish
LBT7689Q005
B Was the information easy to find? Yes
Y Radio button, one-up vertical Skip Logic Group* Accomplish Experience




No B1




LBT7689Q006
B1 Why was this information difficult to find?

N Text area, no char limit Skip Logic Group* Not Easy Accomplish
LBT7689Q007 Acquisition Source
How were you referred to the site today? An email from U.S.D.A. Agricultural Research Service
Y Radio button, one-up vertical Skip Logic Group* Acquisition Source




U.S.D.A. Agricultural Research Service social network post, tweet, video, etc.









Non - U.S.D.A. Agricultural Research Service social network post, tweet, video, etc.









Internet blogs or discussion forums


Randomize





Search engine results









Recommendation from someone I know









Other (please specify) A

Anchor Answer Choice





I was not referred to the site by anything specific


Anchor Answer Choice

LBT7689Q008
A Please specify how else you were referred to the site.

N Text field, <100 char Skip Logic Group* Acquisition Source - Other
LBT7689Q009 Role
What is your primary role in visiting the site today? General public
Y Drop down, select one Skip Logic Group* Role




Business/industry employee









College/university faculty/staff









Elementary/secondary educator









Farmer, rancher, or agricultural producer









Federal government (non-USDA employee)









USDA employee









State or local government representative









Student









Other (please specify) A




LBT7689Q010
A Please indicate your role in visiting the site today.

N Text area, no char limit Skip Logic Group* OE_Role
LBT7689Q011

Did you use the search feature during your visit today? Yes Y,X,Z,L,M,N,O,P,Q Y Radio button, one-up vertical Skip Logic Group* Search Use BASIC SEARCH USE QUESTION




No NN








Don't recall





LBT7689Q012
Y Please tell us about your experience with the site's search feature today. (Select all that apply.) Results were not relevant/not what I wanted
Y Checkbox, one-up vertical Randomize Search Experience




Too many results/I needed to refine my search









Not enough results


Skip Logic Group*





Returned NO results









Received error message(s)









Search speed was too slow









I experienced a different search issue: A

Anchor Answer Choice





I had no difficulty with search/results were helpful


Mutually Exclusive

LBT7689Q013
A Please specify the search issue you experienced.

N Text area, no char limit Skip Logic Group* Search Issue - Other
LBT7689Q014
X Did you try using the site's navigational links before using the search feature today? Yes, I navigated first
Y Radio button, one-up vertical Skip Logic Group* Search or Nav First




No, I went straight to the search feature









Don't recall





LBT7689Q015
Z Did the search feature help you to locate what you were looking for today? Yes B Y Radio button, one-up vertical Skip Logic Group* Search Help Locate




Partially B








No B




LBT7689Q016
B Please describe in detail what you were primarily searching for.

N Text area, no char limit Skip Logic Group* Search Detail OE
LBT7689Q017
L What specific search terms did you use to try to find the information/product?

N Text area, no char limit Skip Logic Group* Search Terms OE
LBT7689Q018
M Were the search results relevant to your needs? Yes
Y Radio button, one-up vertical Skip Logic Group* Search Results Relevant




Partially









No





LBT7689Q019
N How many searches did you conduct to find the main thing you were looking for today? One search
Y Drop down, select one Skip Logic Group* Search Number




Two









Three









Four or more









Don't recall





LBT7689Q020
O If you could make one improvement to the search feature, what would you suggest?

N Text area, no char limit Skip Logic Group* Search Improvements
LBT7689Q021
P Please rate your satisfaction with this site's search feature. 1 = Very dissatisfied
Y Radio button, scale, no don't know Skip Logic Group* Search Satisfaction




2









3









4









5









6









7









8









9









10 = Very satisfied





LBT7689Q022
Q How can we make the search feature more useful to you?

N Text area, no char limit Skip Logic Group* Search More Useful OE
LBT7689Q023
NN Why did you choose not to use the search feature today? Didn't need it today
Y Radio button, one-up vertical Skip Logic Group* Search Non-Use




Used search feature on a previous site visit, but it wasn't useful









Prefer to navigate the site instead









Didn't know there was a search feature









Other (please specify) D




LBT7689Q024
D Please specify why you did not use the search feature.

N Text area, no char limit Skip Logic Group* Search Non Use - Other
LBT7689Q025 Visit Frequency
How often do you visit this site? This is my first visit
Y Drop down, select one
Visit Frequency




Once every 6 months or less often









Once every few months









Monthly









Weekly









Daily or more often





LBT7689Q026 Demographics: Gender
What is your gender? Male
N Radio button, one-up vertical
Demos: Gender Fed Govt




Female









Prefer not to respond





LBT7689Q027 Demographics: Age
Which category includes your age? Under 18
N Drop down, select one
Demos: Age




18 - 24









25 - 34









35 - 44









45 - 54









55 - 64









65 or older









Prefer not to respond





LBT7689Q028

What is your highest level of education completed? Some high school or less
N Drop down, select one
Demos: Education




High school graduate or GED









Some college credit, no degree









Associate degree (e.g., AA, AS)









Bachelor's degree (e.g., BA, AB, BS)









Master's degree (e.g., MA, MS, MEng, MEd, MSW, MBA)









Professional degree (e.g., MD, DDS, DVM, LLB, JD)









Doctorate degree (e.g., PhD, EdD)









Prefer not to respond





LBT7689Q029 OE_Improve Experience
What else would you like to share with us to help improve your online experience with nal.usda.gov?

N Text area, no char limit
Improve
File Typeapplication/vnd.openxmlformats-officedocument.spreadsheetml.sheet
File Modified0000-00-00
File Created0000-00-00

© 2024 OMB.report | Privacy Policy