CMS-10437.GenIC#20 - Medicare Online Panel CoverPage (final)

CMS-10437.GenIC#20 - Medicare Online Panel CoverPage (final).docx

Generic Social Marketing & Consumer Testing Research (CMS-10437)

CMS-10437.GenIC#20 - Medicare Online Panel CoverPage (final).docx

OMB: 0938-1247

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Study Initiation Request Form


Study Title:

Medicare Online Qualitative Panel Monthly Survey

Description:

CMS will be conducting brief qualitative monthly surveys online with a panel of Medicare beneficiary audiences over the course of one year to examine topics of interest to CMS as it relates to understanding the needs of beneficiaries and their experiences with Medicare over time.

Lead Researcher:


Yewande A. Oladeinde

Centers for Medicare and Medicaid Services

Office of Communications

Strategic Marketing Group

Division of Research


410-786-2157

[email protected]


Audience Characteristics:

Participants will be selected based on the following characteristics:

  • Current Medicare beneficiaries

  • Individuals who will be getting Medicare within the next six months (Coming-Of- Agers)

Purpose of the Study:

The brief qualitative surveys used in this project are designed to engage panel members regularly on Medicare-related topics of interest that would help improve outreach and education, as well as the overall beneficiary experience.

Methods to be Used:

Brief surveys will conducted online each month with approximately 500 participants per survey.




Sample Size:

The total sample size for this research study will be 500.

Items to be Included:

AWG2A, AWG2B, AWG2, AWG3, AWG4, ISG1, ISG4A, SOI1, SOI2C

Timeline:

This collection will begin as soon as clearance can be obtained and continue for a period of 12 months

Estimated Burden Hours:

500 hours

For Information on this project please contact:

Yewande A. Oladeinde

Social Science Research Analyst

Office of Communications

(410)786-2157

[email protected]



File Typeapplication/vnd.openxmlformats-officedocument.wordprocessingml.document
File TitleSocial Marketing & Consumer Testing Item Bank, OMB No. CMS 10437
SubjectOMB Clearance Package, OMB Number: CMS-10437, Social Marketing & Consumer Testing Research
AuthorCMS, OC
File Modified0000-00-00
File Created2021-01-12

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