Recruitment Script

Att. 1: Focus Group Recruitment Text

*Subject to change to make more visually appealing

The Centers for Disease Control and Prevention and Banyan Communications are developing a series of educational materials that will promote information to help prevent vector-borne diseases (diseases spread by ticks and mosquitoes). 

We are asking individuals who...

• engage in outdoor activities such as hiking, camping, park visits, or gardening;

• work in outdoor jobs such as farmer, landscaper, forest manager, park employee, utility worker;

• have at least one child in the home that is 12 years or younger that spends time outdoors; 

• have a dog as a pet

• identify as Latino, Latina, or Hispanic and can understand, read, and speak Spanish;

• live in the Southeastern U.S.; or

• are 65 years or older that spends time outdoors.  

to share their thoughts and opinions on different tick and mosquito disease prevention materials (e.g., posters) in a 90-minute focus group via Zoom. Information provided will help improve communication messages and materials before they are shared with the public. All participants will receive a $50 gift card. If you are interested in participating, please follow this link [insert link to screening survey].

We appreciate you taking the time to consider sharing your opinions and perspectives on these tick- and mosquito-borne disease prevention materials and we look forward to hearing from you!