20807 US Mint Desk 20807 US Mint Desktop Survey 3-29-2022
E-Government Website Customer Satisfaction Surveys
20807 US Mint Desktop Survey 3-29-2022.xlsx
OMB: 1090-0008
⚠️ Notice: This form may be outdated. More recent filings and information on OMB 1090-0008 can be found here:
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Welcome and Thank You Text
Custom Questions
CQs (3-8-2022)
CQs (10-05-2021)
CQs (7-9-18)
Attributes
Overview
ModelWelcome and Thank You Text
Custom Questions
CQs (3-8-2022)
CQs (10-05-2021)
CQs (7-9-18)
Attributes
Sheet 1: Model
| Model Name | US Mint Browse V3 |
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| Model ID | NVBJ1l1IAQA8JMBlxod0Aw4C | Underlined & Italicized: Re-order | ||||||
| Partitioned | 2MQ | Pink: Addition | ||||||
| Date | ||||||||
| Model Version | 17.3.Y | Blue: Reword | ||||||
| Label | Element Questions | Label | Satisfaction Questions | Label | Future Behaviors | |||
| Site Performance (1=Poor, 10=Excellent, Don't Know) | Satisfaction | Return (1=Very Unlikely, 10=Very Likely) |
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| 1 | Site Performance - Speed | Please rate the speed that pages and content loaded for you. | 16 | Satisfaction - Overall | What is your overall satisfaction with this site? (1=Very Dissatisfied, 10=Very Satisfied) |
19 | Return | How likely are you to return to U.S. Mint in the next 30 days? |
| 2 | Site Performance - Completeness | Please rate the consistency of complete loading of pages and content. | 17 | Satisfaction - Expectations | How well does this site meet your expectations? (1=Falls Short, 10=Exceeds) |
Purchase Online (1=Very Unlikely, 10=Very Likely) |
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| 3 | Site Performance -Responsiveness | Please rate the responsiveness of the pages to your actions. | 18 | Satisfaction - Ideal | How does this site compare to an ideal website? (1=Not Very Close, 10=Very Close) |
20 | Purchase Online | How likely are you to make a purchase from U.S. Mint's site in the future? |
| Look and Feel (1=Poor, 10=Excellent, Don't Know) | Purchase Offline (1=Very Unlikely, 10=Very Likely) |
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| 4 | Look and Feel - Appeal | Please rate the visual appeal of the pages that you visited. | 21 | Purchase Offline | How likely are you to make a purchase from a U.S. Mint store in the future? | |||
| 5 | Look and Feel - Spacing | Please rate the spacing between items on the pages that you visited. | Recommend (1=Very Unlikely, 10=Very Likely) |
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| 6 | Look and Feel - Legibility | Please rate the legibility of the pages that you visited. | 22 | Recommend | How likely are you to recommend U.S. Mint to someone else? | |||
| Product Finding (1=Poor, 10=Excellent, Don't Know) | ||||||||
| 7 | Product Finding - Ease | Please rate the ease of finding what you were looking for. | ||||||
| 8 | Product Finding - Categories | Please rate the product categories on meeting your expectations of where to find items. | ||||||
| 9 | Product Finding - Filtering | Please rate the filters on showing just the items you were interested in. | ||||||
| Merchandise (1=Poor, 10=Excellent, Don't Know) | ||||||||
| 10 | Merchandise - Meet Needs | Please rate the extent to which the selection of products meets your needs. | ||||||
| 11 | Merchandise - Variety | Please rate the variety of products for you to consider. | ||||||
| 12 | Merchandise - Preferences | Please rate the fit to your preferences of the products you viewed. | ||||||
| Product Descriptions (1=Poor, 10=Excellent, Don't Know) | ||||||||
| 13 | Product Descriptions - Essential Information | Please rate the presentation of essential product information. | ||||||
| 14 | Product Descriptions - Clarity | Please rate the clarity of the product descriptions. | ||||||
| 15 | Product Descriptions - Images | Please rate the product images on displaying the views that you needed. |
Sheet 2: Welcome and Thank You Text
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The text you see here will appear at the top and bottom of your survey, examples below. | ||||||||
| Default text is included and you may modify this text as needed. | |||||||||
| Welcome and Thank You Text | |||||||||
| Welcome Text | |||||||||
| Thank you for visiting USMint.gov. You have been randomly selected to take part in this survey that is being conducted by ForeSee on behalf of the United States Mint. Please take a few minutes to give us your feedback. All results are strictly confidential. The survey is designed to measure your entire experience, please look for it at the conclusion of your visit. |
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| Thank You Text | |||||||||
| Thank you for taking our survey - and for helping us serve you better. Please note you will not receive a response from us based on your survey comments. If you would like us to contact you about your feedback, please visit the Contact Us section of our website. |
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| Example Desktop | |||||||||
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Sheet 3: Custom Questions
| Model Name | US Mint Browse V3 | 
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| Model ID | NVBJ1l1IAQA8JMBlxod0Aw4C | Underlined & Italicized: Re-order | |||||||
| Partitioned | 2MQ | Pink: Addition | |||||||
| Date | 10/5/2021 | Blue: Reword | |||||||
| QID | AP Question Tag | Skip From | Question Text | Answer Choices | Skip To | Required Y/N |
Type | Special Instructions | CQ Label |
| JHR8135Q001 | Which of the following best describes your interest in coins and coin collecting? | Coin dealer | Y | Radio button, one-up vertical | Skip Logic Group | Best Describes | |||
| Coin collector | A, B, C, D | ||||||||
| Coin gift-giver | |||||||||
| Friend or family member of a coin collector | |||||||||
| Media | |||||||||
| Teacher / educator | |||||||||
| Student | |||||||||
| Other | |||||||||
| JHR8135Q002 | A | What is the primary reason you collect coins? | For my own personal hobby | Y | Radio button, one-up vertical | Skip Logic Group | Reason for Collecting Coins | ||
| To share hobby with a family member or friend | |||||||||
| As an investment | |||||||||
| Other | |||||||||
| B | What triggered your initial interest in coin collecting? | N | Text area, no char limit | Skip Logic Group | OE_Initial Interest | ||||
| C | Is there anything else you collect with a distinctly American theme? If so, what emotions/memories/values do these items remind you of? (Please be as specific as possible) | N | Text area, no char limit | Skip Logic Group | OE_Also Collect | ||||
| D | Is there anything that would motivate you to share your interest in coin collectors with others? (Please be as specific as possible) | N | Text area, no char limit | Skip Logic Group | OE_Motivate | ||||
| JHR8135Q005 | What is your primary reason for visiting the U.S. Mint website today? | Check the status of an order | Y | Radio button, one-up vertical | Skip Logic Group | Reason for Visit | |||
| Find information / news about the U.S. Mint | |||||||||
| Make a purchase online | G,H | Randomize | |||||||
| Research specific items | G,H | ||||||||
| Just browse | |||||||||
| Contact Customer Service | |||||||||
| Learn about coins and medals | |||||||||
| Find coin schedule / release dates | |||||||||
| Other | OO | Anchor Answer Choice | |||||||
| JHR8135Q006 | OO | What is your other reason for visiting the site today? |
N | Text area, no char limit | Skip Logic Group | OTS_Reason for Visit | |||
| JHR8135Q009 | G | What types of coins were you looking for? (Please select all that apply) | Circulating coins (penny, nickel, dime, quarter) | Y | Checkbox, one-up vertical | Skip Logic Group | Coin Type | ||
| Collectible coins and medals (including proof and uncirculated) | |||||||||
| Bullion investment grade coins or precious metals | |||||||||
| JHR8135Q008 | H | What other coin product information are you looking for today? | N | Text area, no char limit | Skip Logic Group | OTS_Coin Product Info | |||
| JHR8135Q017 | Did you make a purchase during your site visit today? | Yes | K, M | Y | Radio button, one-up vertical | Skip Logic Group | Make a Purchase | ||
| No | Y | ||||||||
| K | What motivated you to make your purchase today? | N | Text area, no char limit | Skip Logic Group | OE_Why Purchase | ||||
| JHR8135Q019 | M | Was this your first purchase on U.S. Mint's website? | Yes | N | Y | Radio button, one-up vertical | Skip Logic Group | Times Purchased from Mint | |
| No | L | ||||||||
| I don't know | |||||||||
| JHR8135Q024 | Y | Please tell us why you did not complete a purchase today. (Please select all that apply) | I did not come to the site to shop today | Y | Checkbox, one-up vertical | Anchor Answer Choice | Purchase Why Not | ||
| Still deciding | T | Skip Logic Group | |||||||
| Don't want to purchase online | |||||||||
| Could not find what I wanted | |||||||||
| Not enough product information | T | ||||||||
| Product unavailable/not released yet | Randomize | ||||||||
| Item(s) did not appeal to me | |||||||||
| Item(s) too expensive | |||||||||
| Technical problem with the site | |||||||||
| Difficulty with the checkout process | |||||||||
| I had account/login issues | |||||||||
| Other | G | Anchor Answer Choice | |||||||
| JHR8135Q025 | G | What was your reason for not purchasing? | N | Text area, no char limit | Skip Logic Group | OTS_Purchase Why Not | |||
| JHR8135Q026 | T | What additional information could we provide to help you make a decision? | N | Text area, no char limit | Skip Logic Group | OE_Still Deciding | |||
| JHR8135Q030 | Did you accomplish what you wanted to do today on this site? | Yes | Radio button, one-up vertical | Accomplish Task | |||||
| No | A | Y | Skip Logic Group | ||||||
| JHR8135Q031 | A | Please tell us why you were unable to accomplish your task today. | N | Text area, no char limit | Skip Logic Group | OE_Why Not Accomplish | |||
| JHR8135Q033 | How frequently do you visit the U.S. Mint website? | Daily | Y | Radio button, one-up vertical | Visit Frequency | ||||
| Weekly | |||||||||
| Monthly | |||||||||
| A couple times a year | |||||||||
| About once a year | |||||||||
| This is my first time | |||||||||
| JHR8135Q036 | What are some of the ways you have heard about US Mint products? (Please select all that apply) | Email updates | Y | Checkbox, one-up vertical | How Interact with Site | ||||
| Mobile website | |||||||||
| Text messages | Skip Logic Group | ||||||||
| Mobile application or “app” | |||||||||
| Google+ | |||||||||
| YouTube | |||||||||
| Blogs | |||||||||
| Audio or podcasts | |||||||||
| Regular mail | |||||||||
| Telephone | |||||||||
| Online advertisement | |||||||||
| Print or TV advertisement | |||||||||
| Other | |||||||||
| JHR8135Q041 | If you could suggest one change to improve the U.S. Mint website, what recommendation would you make? | N | Text area, no char limit | OE_Improvements |
Sheet 4: CQs (3-8-2022)
| Model Name | US Mint Browse V3 |
|
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| Model ID | NVBJ1l1IAQA8JMBlxod0Aw4C | Underlined & Italicized: Re-order | |||||||
| Partitioned | 2MQ | Pink: Addition | |||||||
| Date | 10/5/2021 | Blue: Reword | |||||||
| QID | AP Question Tag | Skip From | Question Text | Answer Choices | Skip To | Required Y/N |
Type | Special Instructions | CQ Label |
| JHR8135Q001 | Which of the following best describes your interest in coins and coin collecting? | Coin dealer | Y | Radio button, one-up vertical | Skip Logic Group | Best Describes | |||
| Coin collector | A, B, C, D | ||||||||
| Coin gift-giver | |||||||||
| Friend or family member of a coin collector | |||||||||
| Media | |||||||||
| Teacher / educator | |||||||||
| Student | |||||||||
| Other | |||||||||
| JHR8135Q002 | A | What is the primary reason you collect coins? | For my own personal hobby | Y | Radio button, one-up vertical | Skip Logic Group | Reason for Collecting Coins | ||
| To share hobby with a family member or friend | |||||||||
| As an investment | |||||||||
| Other | |||||||||
| B | What older designs from the U.S. Mint's history would you like to bring back as a new coin to purchase? |
N | Text area, no char limit | Skip Logic Group | OE_Older Designs | ||||
| JHR8135Q005 | What is your primary reason for visiting the U.S. Mint website today? | Check the status of an order | Y | Radio button, one-up vertical | Skip Logic Group | Reason for Visit | |||
| Find information / news about the U.S. Mint | |||||||||
| Make a purchase online | G,H | Randomize | |||||||
| Research specific items | G,H | ||||||||
| Just browse | |||||||||
| Contact Customer Service | |||||||||
| Learn about coins and medals | |||||||||
| Find coin schedule / release dates | |||||||||
| Other | OO | Anchor Answer Choice | |||||||
| JHR8135Q006 | OO | What is your other reason for visiting the site today? |
N | Text area, no char limit | Skip Logic Group | OTS_Reason for Visit | |||
| JHR8135Q009 | G | What types of coins were you looking for? (Please select all that apply) | Circulating coins (penny, nickel, dime, quarter) | Y | Checkbox, one-up vertical | Skip Logic Group | Coin Type | ||
| Collectible coins and medals (including proof and uncirculated) | |||||||||
| Bullion investment grade coins or precious metals | |||||||||
| JHR8135Q008 | H | What other coin product information are you looking for today? | N | Text area, no char limit | Skip Logic Group | OTS_Coin Product Info | |||
| JHR8135Q017 | Did you make a purchase during your site visit today? | Yes | K, M | Y | Radio button, one-up vertical | Skip Logic Group | Make a Purchase | ||
| No | Y | ||||||||
| JHR8135Q019 | M | Was this your first purchase on U.S. Mint's website? | Yes | N | Y | Radio button, one-up vertical | Skip Logic Group | Times Purchased from Mint | |
| No | L | ||||||||
| I don't know | |||||||||
| JHR8135Q024 | Y | Please tell us why you did not complete a purchase today. (Please select all that apply) | I did not come to the site to shop today | Y | Checkbox, one-up vertical | Anchor Answer Choice | Purchase Why Not | ||
| Still deciding | T | Skip Logic Group | |||||||
| Don't want to purchase online | |||||||||
| Could not find what I wanted | |||||||||
| Not enough product information | T | ||||||||
| Product unavailable/not released yet | Randomize | ||||||||
| Item(s) did not appeal to me | |||||||||
| Item(s) too expensive | |||||||||
| Technical problem with the site | |||||||||
| Difficulty with the checkout process | |||||||||
| I had account/login issues | |||||||||
| Other | G | Anchor Answer Choice | |||||||
| JHR8135Q025 | G | What was your reason for not purchasing? | N | Text area, no char limit | Skip Logic Group | OTS_Purchase Why Not | |||
| JHR8135Q026 | T | What additional information could we provide to help you make a decision? | N | Text area, no char limit | Skip Logic Group | OE_Still Deciding | |||
| JHR8135Q030 | Did you accomplish what you wanted to do today on this site? | Yes | Radio button, one-up vertical | Accomplish Task | |||||
| No | A | Y | Skip Logic Group | ||||||
| JHR8135Q031 | A | Please tell us why you were unable to accomplish your task today. | N | Text area, no char limit | Skip Logic Group | OE_Why Not Accomplish | |||
| JHR8135Q033 | How frequently do you visit the U.S. Mint website? | Daily | Y | Radio button, one-up vertical | Visit Frequency | ||||
| Weekly | |||||||||
| Monthly | |||||||||
| A couple times a year | |||||||||
| About once a year | |||||||||
| This is my first time | |||||||||
| Please select the category that includes your age. | Under 18 | Y | Radio button, one-up vertical | Age | |||||
| 18-24 | |||||||||
| 25-34 | |||||||||
| 35-44 | |||||||||
| 45-54 | |||||||||
| 55-64 | |||||||||
| 65-74 | |||||||||
| 75+ | |||||||||
| Prefer not to answer | |||||||||
| JHR8135Q036 | What are some of the ways you have heard about US Mint products? (Please select all that apply) | Email updates | Y | Checkbox, one-up vertical | How Interact with Site | ||||
| Mobile website | |||||||||
| Text messages | Skip Logic Group | ||||||||
| Mobile application or “app” | |||||||||
| Google+ | |||||||||
| YouTube | |||||||||
| Blogs | |||||||||
| Audio or podcasts | |||||||||
| Regular mail | |||||||||
| Telephone | |||||||||
| Online advertisement | |||||||||
| Print or TV advertisement | |||||||||
| Other | |||||||||
| JHR8135Q041 | If you could suggest one change to improve the U.S. Mint website, what recommendation would you make? | N | Text area, no char limit | OE_Improvements | |||||
| Any new product ideas that you would purchase for yourself or as a gift for someone else, that the U.S. Mint should consider for the future? | N | Text area, no char limit | OE_New Products |
Sheet 5: CQs (10-05-2021)
| Model Name | US Mint Browse V3 |
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| Model ID | NVBJ1l1IAQA8JMBlxod0Aw4C | Underlined & Italicized: Re-order | |||||||
| Partitioned | 2MQ | Pink: Addition | |||||||
| Date | 7/9/2018 | Blue: Reword | |||||||
| QID | AP Question Tag | Skip From | Question Text | Answer Choices | Skip To | Required Y/N |
Type | Special Instructions | CQ Label |
| JHR8135Q001 | Which of the following best describes your interest in coins and coin collecting? | Coin dealer | Y | Radio button, one-up vertical | Skip Logic Group | Best Describes | |||
| Coin collector | A, B, C, D | ||||||||
| Coin gift-giver | |||||||||
| Friend or family member of a coin collector | |||||||||
| Media | |||||||||
| Teacher / educator | |||||||||
| Student | |||||||||
| Other | |||||||||
| JHR8135Q002 | A | What is the primary reason you collect coins? | For my own personal hobby | Y | Radio button, one-up vertical | Skip Logic Group | Reason for Collecting Coins | ||
| To share hobby with a family member or friend | |||||||||
| As an investment | |||||||||
| Other | |||||||||
| B | What triggered your initial interest in coin collecting? | N | Text area, no char limit | Skip Logic Group | OE_Initial Interest | ||||
| C | Is there anything else you collect with a distinctly American theme? If so, what emotions/memories/values do these items remind you of? (Please be as specific as possible) | N | Text area, no char limit | Skip Logic Group | OE_Also Collect | ||||
| D | Is there anything that would motivate you to share your interest in coin collectors with others? (Please be as specific as possible) | N | Text area, no char limit | Skip Logic Group | OE_Motivate | ||||
| JHR8135Q005 | What is your primary reason for visiting the U.S. Mint website today? | Check the status of an order | Y | Radio button, one-up vertical | Skip Logic Group | Reason for Visit | |||
| Find information / news about the U.S. Mint | |||||||||
| Make a purchase online | G,H | Randomize | |||||||
| Research specific items | G,H | ||||||||
| Just browse | |||||||||
| Contact Customer Service | |||||||||
| Learn about coins and medals | |||||||||
| Find coin schedule / release dates | |||||||||
| Other | OO | Anchor Answer Choice | |||||||
| JHR8135Q006 | OO | What is your other reason for visiting the site today? |
N | Text area, no char limit | Skip Logic Group | OTS_Reason for Visit | |||
| JHR8135Q009 | G | What types of coins were you looking for? (Please select all that apply) | Circulating coins (penny, nickel, dime, quarter) | Y | Checkbox, one-up vertical | Skip Logic Group | Coin Type | ||
| Collectible coins and medals (including proof and uncirculated) | |||||||||
| Bullion investment grade coins or precious metals | |||||||||
| JHR8135Q008 | H | What other coin product information are you looking for today? | N | Text area, no char limit | Skip Logic Group | OTS_Coin Product Info | |||
| JHR8135Q017 | Did you make a purchase during your site visit today? | Yes | K, M | Y | Radio button, one-up vertical | Skip Logic Group | Make a Purchase | ||
| No | X, Y | ||||||||
| K | What motivated you to make your purchase today? | N | Text area, no char limit | Skip Logic Group | OE_Why Purchase | ||||
| JHR8135Q019 | M | Was this your first purchase on U.S. Mint's website? | Yes | N | Y | Radio button, one-up vertical | Skip Logic Group | Times Purchased from Mint | |
| No | L | ||||||||
| I don't know | |||||||||
| JHR8135Q024 | Y | Please tell us why you did not complete a purchase today. (Please select all that apply) | I did not come to the site to shop today | Y | Checkbox, one-up vertical | Anchor Answer Choice | Purchase Why Not | ||
| Still deciding | T | Skip Logic Group | |||||||
| Don't want to purchase online | |||||||||
| Could not find what I wanted | |||||||||
| Not enough product information | T | ||||||||
| Product unavailable/not released yet | Randomize | ||||||||
| Item(s) did not appeal to me | |||||||||
| Item(s) too expensive | |||||||||
| Technical problem with the site | |||||||||
| Difficulty with the checkout process | |||||||||
| I had account/login issues | |||||||||
| Other | G | Anchor Answer Choice | |||||||
| JHR8135Q025 | G | What was your reason for not purchasing? | N | Text area, no char limit | Skip Logic Group | OTS_Purchase Why Not | |||
| JHR8135Q026 | T | What additional information could we provide to help you make a decision? | N | Text area, no char limit | Skip Logic Group | OE_Still Deciding | |||
| JHR8135Q030 | Did you accomplish what you wanted to do today on this site? | Yes | Radio button, one-up vertical | Accomplish Task | |||||
| No | A, B | Y | Skip Logic Group | ||||||
| JHR8135Q031 | A | Please tell us why you were unable to accomplish your task today. | N | Text area, no char limit | Skip Logic Group | OE_Why Not Accomplish | |||
| JHR8135Q033 | How frequently do you visit the U.S. Mint website? | Daily | Y | Radio button, one-up vertical | Visit Frequency | ||||
| Weekly | |||||||||
| Monthly | |||||||||
| A couple times a year | |||||||||
| About once a year | |||||||||
| This is my first time | |||||||||
| JHR8135Q036 | What are some of the ways you have heard about US Mint products? (Please select all that apply) | Email updates | Y | Checkbox, one-up vertical | How Interact with Site | ||||
| Mobile website | |||||||||
| Text messages | Skip Logic Group | ||||||||
| Mobile application or “app” | |||||||||
| Google+ | |||||||||
| YouTube | |||||||||
| Blogs | |||||||||
| Audio or podcasts | |||||||||
| Regular mail | |||||||||
| Telephone | |||||||||
| Online advertisement | |||||||||
| Print or TV advertisement | |||||||||
| Other | |||||||||
| JHR8135Q041 | If you could suggest one change to improve the U.S. Mint website, what recommendation would you make? | N | Text area, no char limit | OE_Improvements |
Sheet 6: CQs (7-9-18)
| Model Name | US Mint Browse V3 |
|
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| Model ID | NVBJ1l1IAQA8JMBlxod0Aw4C | Underlined & Italicized: Re-order | |||||||
| Partitioned | 2MQ | Pink: Addition | |||||||
| Date | 7/9/2018 | Blue: Reword | |||||||
| QID | AP Question Tag | Skip From | Question Text | Answer Choices | Skip To | Required Y/N |
Type | Special Instructions | CQ Label |
| JHR8135Q001 | Which of the following best describes your interest in coins and coin collecting? | Coin dealer | Y | Radio button, one-up vertical | Skip Logic Group | Best Describes | |||
| Coin collector | A, B, C | ||||||||
| Coin gift-giver | |||||||||
| Friend or family member of a coin collector | |||||||||
| Media | |||||||||
| Teacher / educator | |||||||||
| Student | |||||||||
| Other | |||||||||
| JHR8135Q002 | A | What is the primary reason you collect coins? | For my own personal hobby | Y | Radio button, one-up vertical | Skip Logic Group | Reason for Collecting Coins | ||
| To share hobby with a family member or friend | |||||||||
| As an investment | |||||||||
| Other | |||||||||
| JHR8135Q003 | B | How long have you been collecting coins? | Less than 2 years | Y | Radio button, one-up vertical | Time Collecting | |||
| 2-5 years | |||||||||
| 6-9 years | |||||||||
| 10 or more years | Skip Logic Group | ||||||||
| JHR8135Q004 | C | How do you typically purchase coins from the US Mint? (Please select all that apply) | By mail | Y | Checkbox, one-up vertical | How Purchase Coins | |||
| By phone | |||||||||
| Online | |||||||||
| In-person or through a dealer | Skip Logic Group | ||||||||
| Other way(s) | |||||||||
| Have not purchased coins yet | Mutually Exclusive | ||||||||
| JHR8135Q005 | What is your primary reason for visiting the U.S. Mint website today? | Check the status of an order | Y | Radio button, one-up vertical | Skip Logic Group | Reason for Visit | |||
| Find information / news about the U.S. Mint | |||||||||
| Make a purchase online | E,G | Randomize | |||||||
| Research specific items | E,G | ||||||||
| Just browse | |||||||||
| Contact Customer Service | AA | ||||||||
| Learn about coins and medals | |||||||||
| Find coin schedule / release dates | |||||||||
| Other | OO | Anchor Answer Choice | |||||||
| JHR8135Q006 | OO | What is your other reason for visiting the site today? |
N | Text area, no char limit | Skip Logic Group | OTS_Reason for Visit | |||
| JHR8135Q007 | E | What type of information were you looking for? (Please select all that apply) | Coin details and descriptions | Y | Checkbox, one-up vertical | Skip Logic Group | Coin Product Info | ||
| Coin images of front and back on coin (obverse and reverse) | |||||||||
| Coin specifications (weight, metal, and size) | |||||||||
| Coin prices (for collectible coins available to purchase) | Randomize | ||||||||
| Coin values (for coins in your collection) | |||||||||
| Coin production figures (for circulating coins) | |||||||||
| Coin mintage limits (for collectible coins) | |||||||||
| Coin sales figures (for bullion coins) | |||||||||
| Other | F | Anchor Answer Choice | |||||||
| JHR8135Q008 | F | What other coin product information are you looking for today? | N | Text area, no char limit | Skip Logic Group | OTS_Coin Product Info | |||
| JHR8135Q009 | G | What types of coins were you looking for? (Please select all that apply) | Circulating coins (penny, nickel, dime, quarter) | Y | Checkbox, one-up vertical | Skip Logic Group | Coin Type | ||
| Collectible coins and medals (including proof and uncirculated) | |||||||||
| Bullion investment grade coins or precious metals | |||||||||
| JHR8135Q010 | AA | Why did you seek Customer Service today? (Please select all that apply) | Help with my online account | Y | Checkbox, one-up vertical | Skip Logic Group | Customer Service | ||
| Manage/check status of an order | |||||||||
| Manage a subscription | |||||||||
| Problems with a delivery | |||||||||
| Problems with my credit card | |||||||||
| Other | CC | ||||||||
| JHR8135Q011 | CC | Please specify the other reason you sought Customer Service. | N | Text area, no char limit | Skip Logic Group | OTS_Customer Service | |||
| JHR8135Q012 | When do you plan on making a purchase from the U.S. Mint website? | Today | Y | Radio button, one-up vertical | Purchase Timing | ||||
| In the next week | |||||||||
| In the next month | |||||||||
| In the next 1-3 months | |||||||||
| As soon as the product I am looking for is released | |||||||||
| Never | |||||||||
| Not Sure | |||||||||
| JHR8135Q013 | Did you add an item to your shopping bag or Wish List today? | Yes, I added to my shopping bag | H | Y | Radio button, one-up vertical | Skip Logic Group | Add Item to Cart | ||
| Yes, I added to my Wish List | |||||||||
| Yes, I added to both | H | ||||||||
| No, I did not | |||||||||
| JHR8135Q014 | H | After you added an item to your shopping bag did you start the checkout process? | Yes, I did | I | Y | Radio button, one-up vertical | Skip Logic Group | Checkout | |
| No, I did not | |||||||||
| Not sure | |||||||||
| JHR8135Q015 | I | Did you find the checkout process on the U.S. Mint site to be: | Better than other online purchase experiences | Y | Radio button, one-up vertical | Skip Logic Group | Checkout Success | ||
| Equal to other online purchase experiences | |||||||||
| More difficult than other online purchase experiences | J | ||||||||
| Not sure / Don't make other online purchases | |||||||||
| JHR8135Q016 | J | Please describe why you found this checkout process to be more difficult than others you have experienced: | N | Text area, no char limit | Skip Logic Group | OE_Checkout Difficult | |||
| JHR8135Q017 | Did you make a purchase during your site visit today? | Yes | K, M | Y | Radio button, one-up vertical | Skip Logic Group | Make a Purchase | ||
| No | X, Y | ||||||||
| JHR8135Q018 | K | How many items did you purchase today? | 1-2 | Y | Radio button, one-up vertical | Skip Logic Group | Purchase Quantity | ||
| 3-5 | |||||||||
| 6-9 | |||||||||
| 10 or more | |||||||||
| JHR8135Q019 | M | Was this your first purchase on U.S. Mint's website? | Yes | N | Y | Radio button, one-up vertical | Skip Logic Group | Times Purchased from Mint | |
| No | L | ||||||||
| I don't know | |||||||||
| JHR8135Q020 | L | Including today, how many times have you purchased from this website in the last two years? | 2 times | Y | Radio button, one-up vertical | Skip Logic Group | Previous Purchases | ||
| 3 times | |||||||||
| 4-5 times | |||||||||
| 6-9 times | |||||||||
| 10 or more times | |||||||||
| JHR8135Q021 | N | What was the primary factor that drove you to make your first purchase today? | Found a product that appealed to me | Y | Radio button, one-up vertical | Skip Logic Group | First Purchase | ||
| Thought product would make a good gift | |||||||||
| Starting to get into coin collecting | |||||||||
| Purchase seemed liked a good investment | |||||||||
| Saved enough money | |||||||||
| Other | AA | ||||||||
| JHR8135Q022 | AA | Please specify the factor that drove your first purchase. | N | Text area, no char limit | Skip Logic Group | OTS_First Purchase | |||
| JHR8135Q023 | X | When was the last time you purchased from this website? | Within the past month | Y | Radio button, one-up vertical | Skip Logic Group | Most Recent Purchase | ||
| Within the past year | |||||||||
| Between 1-2 years ago | |||||||||
| Between 2-3 years ago | |||||||||
| Over 3 years ago | |||||||||
| Never purchased from U.S. Mint online | |||||||||
| JHR8135Q024 | Y | Please tell us why you did not complete a purchase today. (Please select all that apply) | I did not come to the site to shop today | Y | Checkbox, one-up vertical | Anchor Answer Choice | Purchase Why Not | ||
| Still deciding | T | Skip Logic Group | |||||||
| Don't want to purchase online | |||||||||
| Could not find what I wanted | |||||||||
| Not enough product information | BB | ||||||||
| Product unavailable/not released yet | Randomize | ||||||||
| Item(s) did not appeal to me | |||||||||
| Item(s) too expensive | |||||||||
| Technical problem with the site | E | ||||||||
| Difficulty with the checkout process | |||||||||
| I had account/login issues | CC | ||||||||
| Other | G | Anchor Answer Choice | |||||||
| JHR8135Q025 | G | What was your reason for not purchasing? | N | Text area, no char limit | Skip Logic Group | OTS_Purchase Why Not | |||
| JHR8135Q026 | T | What additional information could we provide to help you make a decision? | N | Text area, no char limit | Skip Logic Group | OE_Still Deciding | |||
| JHR8135Q027 | BB | What additional information would you like to have before making a purchase? | N | Text area, no char limit | Skip Logic Group | OE_Additional Info | |||
| JHR8135Q028 | CC | What kind of issues did you have? | N | Text area, no char limit | Skip Logic Group | OE_Issues | |||
| JHR8135Q029 | E | What kind of technical problem did you experience? | N | Text area, no char limit | Skip Logic Group | OE_Technical Error | |||
| JHR8135Q030 | Did you accomplish what you wanted to do today on this site? | Yes | Radio button, one-up vertical | Accomplish Task | |||||
| No | A, B | Y | Skip Logic Group | ||||||
| JHR8135Q031 | A | Please tell us why you were unable to accomplish your task today. | N | Text area, no char limit | Skip Logic Group | OE_Why Not Accomplish | |||
| JHR8135Q032 | B | What do you plan to do next? | Visit a U.S. Mint gift shop or sales counter | Y | Radio button, one-up vertical | Skip Logic Group | Do Next | ||
| Return to usmint.gov to research items | |||||||||
| Wait for coin(s) to be released | |||||||||
| Wait for coin(s) to come back in stock | |||||||||
| Return to usmint.gov to purchase | |||||||||
| Contact U.S. Mint Customer Service | |||||||||
| Visit other retail store(s) | |||||||||
| Comparison shop at other retailers | |||||||||
| Purchase from another retailer website | |||||||||
| Contact customer service at another retailer | |||||||||
| None of the above | |||||||||
| JHR8135Q033 | How frequently do you visit the U.S. Mint website? | Daily | Y | Radio button, one-up vertical | Visit Frequency | ||||
| Weekly | |||||||||
| Monthly | |||||||||
| A couple times a year | |||||||||
| About once a year | |||||||||
| This is my first time | |||||||||
| JHR8135Q034 | How were you referred to the site today? | Typed the website address into my browser | Y | Radio button, one-up vertical | Randomize | Site Awareness | |||
| Have the website bookmarked or is one of my favorites | Skip Logic Group | ||||||||
| Used a search engine | |||||||||
| Received a flyer or brochure in the mail | |||||||||
| Saw TV, radio, newspaper, or magazine advertisement | |||||||||
| Saw Internet advertisement | |||||||||
| Received a link in an e-mail | |||||||||
| Recommended by someone I know | |||||||||
| Other | A | Anchor Answer Choice | |||||||
| I was not referred to the site by anything specific | Anchor Answer Choice | ||||||||
| JHR8135Q035 | A | Please specify how you were referred to the site. | N | Text area, no char limit | Skip Logic Group | OTS_Site Awareness | |||
| JHR8135Q036 | What are some of the other ways you have heard about US Mint products? (Please select all that apply) | Email updates | Y | Checkbox, one-up vertical | How Interact with Site | ||||
| Mobile website | |||||||||
| Text messages | Skip Logic Group | ||||||||
| Mobile application or “app” | |||||||||
| Google+ | |||||||||
| YouTube | |||||||||
| Blogs | |||||||||
| Audio or podcasts | |||||||||
| Regular mail | |||||||||
| Telephone | |||||||||
| Online advertisement | |||||||||
| Print or TV advertisement | |||||||||
| Other | A | ||||||||
| JHR8135Q037 | A | What other ways you would be interested in interacting or connecting with the site? | N | Text area, no char limit | Skip Logic Group | OTS_Interact with Site | |||
| JHR8135Q038 | Please select the category that includes your age. | Under 18 | Y | Radio button, one-up vertical | Age | ||||
| 18-24 | |||||||||
| 25-34 | |||||||||
| 35-44 | |||||||||
| 45-54 | |||||||||
| 55-64 | |||||||||
| 65-74 | |||||||||
| 75+ | |||||||||
| Prefer not to answer | |||||||||
| JHR8135Q039 | What is your gender? | Female | Y | Radio button, one-up vertical | Gender | ||||
| Male | |||||||||
| Prefer not to answer | |||||||||
| JHR8135Q040 | Which category includes your household income? | Under $25,000 | Y | Drop down, select one | Income | ||||
| $25,000 - $49,999 | |||||||||
| $50,000 - $74,999 | |||||||||
| $75,000 - $99,999 | |||||||||
| $100,000 - $124,999 | |||||||||
| $125,000 - $149,999 | |||||||||
| $150,000 or more | |||||||||
| Prefer not to answer | |||||||||
| JHR8135Q041 | If you could suggest one change to improve the U.S. Mint website, what recommendation would you make? | N | Text area, no char limit | OE_Improvements |
Sheet 7: Attributes
| Attribute | Value |
| Channel | Web |
| Touchpoint Name | Browse |
| Hierarchy | No |
| Model Type | |
| Journey Phase | #N/A |
| Touchpoint Type | #N/A |
| Partner Involved | No |
| Replay | No |
| Version Number of Model Template | 18.1.J |
| Survey Type | PREDCSAT_NPS |
| Look and Feel | Single Page |
| Theme Color | #009fea |
| File Type | application/vnd.openxmlformats-officedocument.spreadsheetml.sheet |
| File Modified | 0000-00-00 |
| File Created | 0000-00-00 |
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