30813 Q_NHLBI_Brow 30813 Q_NHLBI_Browse V2_20211007_DOT

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Overview

Welcome and Thank You Text
Model Questions
Custom Questions
Attributes

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Sheet 1: Welcome and Thank You Text

	The text you see here will appear at the top and bottom of your survey, examples below.
	Default text is included and you may modify this text as needed.
	Welcome and Thank You Text
		Welcome Text - Alternate
		Thank you for visiting the NIH National Heart, Lung, and Blood Institute site. You've been selected to participate in a brief survey to let us know how we can improve your experience. Please take a minute to share your opinions.
		Thank You Text - Alternate
		Thank you for taking our survey - and for helping us serve you better. We appreciate your input!
		Example Desktop

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Sheet 2: Model Questions

Model Name		NIH NHLBI Desktop V2					Red & Strike-Through: Delete
Model ID		hMVwdxFM1NpcBNQUZ4gcVg4C					Underlined & Italicized: Re-order
Partitioned		Yes - 2MQ					Pink: Addition
Date							Blue: Reword
Model Version		17.3.Y
	Label	Satisfaction Questions		Label	Element Questions		Label	Future Behaviors
		Satisfaction			Site Performance (1=Poor, 10=Excellent, Don't Know)
1	Satisfaction - Overall	What is your overall satisfaction with this site? (1=Very Dissatisfied, 10=Very Satisfied)	5	Site Performance - Speed	Please rate the speed that pages and content loaded for you.
2	Satisfaction - Expectations	How well does this site meet your expectations? (1=Falls Short, 10=Exceeds)	6	Site Performance - Completeness	Please rate the consistency of complete loading of pages and content.
3	Satisfaction - Ideal	How does this site compare to an ideal website? (1=Not Very Close, 10=Very Close)	7	Site Performance -Responsiveness	Please rate the responsiveness of the pages to your actions.
		Recommend (NPS) (1=Very Unlikely, 10=Very Likely)			Look and Feel (1=Poor, 10=Excellent, Don't Know)
4	Recommend	How likely are you to recommend NHLBI to someone else?	8	Look and Feel - Appeal	Please rate the visual appeal of the pages that you visited.
			9	Look and Feel - Spacing	Please rate the spacing between items on the pages that you visited.
			10	Look and Feel - Readability	Please rate the legibility of the pages that you visited.
					Navigation (1=Poor, 10=Excellent, Don't Know)
			11	Navigation - Ease	Please rate the ease of finding what you were looking for.
			12	Navigation - Layout	Please rate the page layout on displaying content and links where you could find them.
			13	Navigation - Links	Please rate the links on taking you where you needed to go.
					Site Information (1=Poor, 10=Excellent, Don't Know)
			14	Site Information - Relevance	Please rate the relevance to your interests of the information that you found.
			15	Site Information - Thoroughness	Please rate the thoroughness of the information that you found.
			16	Site Information - Readability	Please rate the readability of the information that you found.

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Sheet 3: Custom Questions

Model Name			NIH NHLBI Desktop V2				Red & Strike-Through: Delete
Model ID			hMVwdxFM1NpcBNQUZ4gcVg4C				Underlined & Italicized: Re-order
Partitioned			Yes - 2MQ				Pink: Addition
Date							Blue: Reword
QID	AP Question Tag	Skip From	Question Text	Answer Choices	Skip To	AP Answer Tag	Required Y/N	Type	Special Instructions	CQ Label
SBD9363Q001	Primary Reason: Federal Government or Informational Non-Profit		What were you looking for today? (Please select the best general match to the type of information you were looking for.)	Health condition or disease			Y	Radio button, one-up vertical	Skip Logic Group*	Primary Reason
				Healthy lifestyle (nutrition, fitness, weight, or BMI calculator)
				Fact sheets, brochures, or posters
				Educational programs
				Clinical trials
				Guidelines and recommendations for healthcare providers
				Research studies and findings
				Grants and funding opportunities
				Events and meetings
				Training and career development
				News or press releases
				NHLBI organizational or contact information
				Other (please specify)	A
SBD9363Q002		A	Please specify the other reason for your visit.				N	Text field, <100 char	Skip Logic Group*	Primary Reason - Other
SBD9363Q003	Accomplish		Were you able to do or find what you wanted on the site today?	Yes	Y		Y	Radio button, one-up vertical	Skip Logic Group	Accomplish
				No	N
				Still looking	N
SBD9363Q004	OE_Accomplish	N	What specifically were you unable to find or do?				N	Text area, no char limit	Skip Logic Group	OE_Did Not Find
SBD9363Q005		Y	Please rate how easy it was for you to accomplish what you wanted on the site today.	1=Very Difficult	Y1		Y	Radio button, scale, no don't know	Skip Logic Group	Ease
				2	Y1
				3	Y1
				4
				5
				6
				7
				8
				9
				10=Very Easy
SBD9363Q006		Y1	Please briefly explain why you gave this rating and what you were trying to do or find on the site today.				N	Text area, no char limit	Skip Logic Group*	OE_Accomplish Not Easy
SBD9363Q007			Did you use the site's search feature during your visit today?	Yes			Y	Radio button, one-up vertical		Search Use
				No
				Don't recall
SBD9363Q008			Which of the following best describes NHLBI site information you accessed?	Much too general for my needs			Y	Radio button, scale, has don't know	`	NHLBI Specificity Level
				Somewhat too general
				Level of detail meets my needs
				Somewhat too specific
				Much too specific
SBD9363Q009			Please rate your level of agreement with the following statement: NHLBI compares well to other health informational websites I have visited.	1=Strongly Disagree			Y	Radio button, scale, has don't know		NHLBI Comparison Rating
				2
				3
				4
				5
				6
				7
				8
				9
				10=Strongly Agree
				Don't Know
SBD9363Q010			For this visit, which best describes you? "I am a…"	Person with health concerns			Y	Radio button, one-up vertical	Skip Logic Group	Role
				Parent, family, or friend of person with health concerns
				Researcher
				Medical/healthcare professional (e.g., doctors, nurses, etc.)
				Student (any level)
				Teacher or educator
				Advocate
				Member of the general public
				Other	D
SBD9363Q011		D	Please specify what other role best describes you.				N	Text field, <100 char	Skip Logic Group	OE_Role
SBD9363Q012			Please select your level of familiarity with NHLBI prior to your visit to the site today.	I had never heard of NHLBI prior to visiting the site today			Y	Radio button, one-up vertical		Awareness NHLBI
				I was slightly familiar with NHLBI
				I was fairly familiar with NHLBI
				I was very familiar with NHLBI
SBD9363Q013	Visit Frequency		How often do you visit this site?	This is my first visit			Y	Radio button, one-up vertical		Visit Frequency
				Once every 6 months or less often
				Monthly or every few months
				Weekly or more often
SBD9363Q014	Demographics: Age		Which category includes your age?	Under 18			N	Drop down, select one		Demos: Age
				18 - 29
				30 - 44
				45 - 59
				60 - 74
				75 or older
				Prefer not to respond
SBD9363Q015	demos_education_US		What is the highest level of education you have completed?	Some High School or Less		some_high_school_or_less	N	Drop down, select one		Demos: Education
				High School/GED		high_school_ged
				Associate Degree or Some College		associate_degree_or_some_college
				Bachelor's Degree		bachelors
				Master's Degree		masters
				Advanced Graduate Work or Ph.D		advanced_graduate
				Prefer not to respond		prefer_not_to_respond
SBD9363Q016	OE_Improve Experience		We value your feedback! If you have any other ideas on how we could improve the NHLBI website, please share them here.				N	Text area, no char limit		Improve

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Sheet 4: Attributes

Attribute	Value
Channel	Web
Touchpoint Name	Browse
Hierarchy	No
Model Type	PredCSAT Desktop Info
Journey Phase	Consideration
Touchpoint Type	Standard
Partner Involved	No
Replay	No
Version Number of Model Template	17.3.Y
Survey Type	PREDCSAT_NPS
Look and Feel	Single Page
Theme Color	#000000