Social Media Implementation Checklist

FAP Outreach Project Online/Social Media Implementation Checklist Observer Name: _______________________________ Observation Date: ____________________________ Installation Name/ID: ___________________________ Service Branch:  Army  Navy  Air Force  Marine Corps Campaign for Observation:  Domestic Violence Awareness  Child Abuse Prevention *Please note: This checklist will need to be filled out for each website or social media post observed. Accessibility and translation for different languages will be an important consideration.
WEBSITES
Item	Response	Notes
Did the installation have any campaign information or materials on their website?	Yes No [If “No”, skip to item 2]
a. Where did you observe the campaign materials or information?	Home page FAP-specific page Events page Other ______________________
b. Describe the ease of finding/accessing the information (i.e., was the information easy to find or did you have to dig for it on the website?).
c. Describe the campaign content on the website (i.e., was the information easy to see, eye-catching, large, etc.?).
d. Take a screenshot of the campaign messages.
SOCIAL MEDIA
Item	Response	Notes
Did the installation have any campaign information or materials on social media?	Yes No [If “No”, skip this section]
a. Where did you observe the campaign materials or information?	Facebook Twitter Instagram Other ______________________
b. Please describe the campaign materials or information.	Description of content: Number of likes, views, or comments (if applicable):
c. Take screenshots of each social media post.