FACT Act Affiliate Marketing Rule

The Federal Trade Commission ("FTC") is seeking renewal of the clearance for its enforcement of the information collection requirements in its Affiliate Marketing Rule, which applies to certain motor vehicle dealers, and its shared enforcement with the Consumer Financial Protection Bureau ("CFPB") of the provisions (subpart C) of the CFPB's Regulation V regarding other entities. The Rule requires covered entities to provide consumers with notice and an opportunity to opt out of the use of certain information before sending marketing solicitations. The Rule has no recordkeeping or reporting requirements.

The latest form for FACT Act Affiliate Marketing Rule expires 2029-07-31 and is listed under ICR 202603-3084-002.