606 2012 606 US Forest Svc_Enterprise-R&D 11-16-12 Final

---

Overview

Current Model Qsts
Current Custom Qsts - S&PF

---

Sheet 1: Current Model Qsts

Model Instance Name:
Forest Service Enterprise				Shared Model for 3 different segments
MID:	NEW				1. National Forests and Grasslands - http://www.fs.usda.gov/
Partitioned: Yes					2. Research and Development - http://www.fs.fed.us/research/
					3. State and Private Forestry - http://www.fs.fed.us/spf
Date:	9/15/2012
Forest Service Enterprise
Model questions utilize the ACSI methodology to determine scores and impacts
		ELEMENTS (drivers of satisfaction)			CUSTOMER SATISFACTION			FUTURE BEHAVIORS
	MQ Label			MQ Label			MQ Label
		Content (1=Poor, 10=Excellent, Don't Know)			Satisfaction			Primary Resource (1=Very Unlikely, 10=Very Likely)
1	Content - Accuracy	Please rate your perception of the accuracy of information on this site.	18	Satisfaction - Overall	What is your overall satisfaction with this site? (1=Very Dissatisfied, 10=Very Satisfied)	21	Primary Resource	How likely are you to use this site as your primary resource for obtaining information from this organization?
2	Content - Quality	Please rate the quality of information on this site.	19	Satisfaction - Expectations	How well does this site meet your expectations? (1=Falls Short, 10=Exceeds)			Return (1=Very Unlikely, 10=Very Likely)
3	Content - Freshness	Please rate the freshness of content on this site.	20	Satisfaction - Ideal	How does this site compare to your idea of an ideal website? (1=Not Very Close, 10=Very Close)	22	Return	How likely are you to return to this site in the next 30 days?
		Functionality (1=Poor, 10=Excellent, Don't Know)						Recommend (1=Very Unlikely, 10=Very Likely)
4	Functionality - Usefulness	Please rate the usefulness of the website tools provided on this site.				23	Recommend	How likely are you to recommend this site to someone else?
5	Functionality - Convenient	Please rate the convenient placement of the website tools on this site.
6	Functionality - Variety	Please rate the variety of website tools on this site.
		Look and Feel (1=Poor, 10=Excellent, Don't Know)
7	Look and Feel - Appeal	Please rate the visual appeal of this site.
8	Look and Feel - Balance	Please rate the balance of graphics and text on this site.
9	Look and Feel - Readability	Please rate the readability of the pages on this site.
		Navigation (1=Poor, 10=Excellent, Don't Know)
10	Navigation - Organized	Please rate how well the site is organized.
11	Navigation - Options	Please rate the options available for navigating this site.
12	Navigation - Layout	Please rate how well the site layout helps you find what you are looking for.
13	Navigation - Clicks	Please rate the number of clicks to get where you want on this site.
		Site Performance (1=Poor, 10=Excellent, Don't Know)
14	Site Performance - Loading	Please rate how quickly pages load on this site.
15	Site Performance - Consistency	Please rate the consistency of speed from page to page on this site.
16	Site Performance - Errors	Please rate the ability to load pages without getting error messages on this site.

---

Sheet 2: Current Custom Qsts - S&PF

Model Instance Name:			red & strike-through: DELETE
Forest Service Ent - S&PF			underlined & italicized: RE-ORDER
MID:			pink: ADDITION
Date:	10/23/2012		blue + -->: REWORDING
Forest Service Ent - S&PF
QID	Skip Logic Label	Question Text	Answer Choices (limited to 50 characters)	Skip to	Type (select from list)	Single or Multi	Required Y/N	Special Instructions	CQ Label
		In what role are you visiting this site?	Consulting forester		Radio button, one-up vertical	S	Y	Skip Logic Group*	Role
			Extension agent
			General public
			Government employee (federal, state, or local)
			Land manager
			Landowner
			Primary or Secondary Education Student (K-12 student)
			Primary or Secondary Education Teacher
			Private sector (business owner/employee)
			Recreationist
			Regulator
			Researcher
			Congresssional member/policy maker
			University Student (Undergrad or Graduate)					Randomize
			Journalist/Media
			Other (Please specify)	A				Anchor Answer Choice
	A	Please specify your primary role in visiting the site today.			Text area, no char limit		N	Skip Logic Group*	OE_Role
		What were you primarily looking for during your visit today?	Employment Information		Radio button, one-up vertical	S	Y	Skip Logic Group*	Primary Looking For
			Publications
			Scientific Information	A
			Other, (Please specify)
	A	What information were you primarily looking for during your visit today?	Climate change		Radio button, one-up vertical	S	Y	Skip Logic Group*	Info Looking For
			Ecology, ecosystems, and environment
			Environment and people
			Fire
			Forest and plant health
			Forest products
			Inventory, monitoring and analysis
			Economic Information
			Policy Information
			Natural resource management and use
			Threatened and endangered species
			Wildlife
			Other (Please specify)	B
	B	Please specify the information you were primarily looking for.			Text area, no char limit		N	Skip Logic Group*	OE_Looking For
		Did you find what you were looking for on the site today?	Yes		Radio button, one-up vertical	S	Y	Skip Logic Group*	Find Looking For
			No	A
	A	Please specify what you were looking for today.			Text area, no char limit		N	Skip Logic Group*	OE_Find Looking For
		How did you plan to use the information you were looking for?	Land management planning		Radio button, one-up vertical	S	Y	Skip Logic Group*	Plan Use Info
	A		Extension of education
			Fire management
			Fisheries management
			Media reporting
			Regulation development
			Resource valuation
			Policy development
			Wildlife management
			Other (Please specify)	A
	A	Please specify how you plan to use this information.			Text area, no char limit		N	Skip Logic Group*	OE_Plan Use Info
		How did you arrive at this website today?	Manually typed in the website address		Radio button, one-up vertical	S	Y	Skip Logic Group*	Arrived To Site
			Used a search engine (e.g. Google, Bing, etc.)
			From the Forest Service homepage
			I have the page bookmarked
			Other (Please specify)	A
	A	Please specify how you arrived to this website today.			Text area, no char limit		N	Skip Logic Group*	OE_Arrived To Site
		How did you primarily look for information on this site today?	Search feature		Radio button, one-up vertical	S	Y	Skip Logic Group*	Primary Look For Info
			Top navigation bar
			Left navigation bar
			Links in the center of the page
			Site map
			I have the information bookmarked
			Other (please specify)	A
	A	Please specify how you primarily looked for information on the site today.			Text area, no char limit		N	Skip Logic Group*	OE_Look For Info
		Are you a private landowner?	Yes	A	Radio button, one-up vertical	S	Y	Skip Logic Group*	Landowner
			No
		If yes, what state do you own land?
	A	How many acres do you own?			Text area, no char limit		Y	Skip Logic Group*	Acres Owned
		Do you manage your land for any of the following? (Please select all that apply)	Wildlife		Checkbox, one-up vertical	M	Y	Skip Logic Group*	How Manage Land
			Aesthetics
			Agricultural
			Non timber forest products
			Recreation
			Timber
			Water resources
			Other (Please specify)	A
			None of the above					Mutually Exclusive
	A	What do you manage your land for?			Text area, no char limit		N	Skip Logic Group*	OE_How Manage Land
		Are you a member of any natural resource or conservation organizations? (Please select all that apply)	State industry organization (i.e., Tennessee Foresetry Association)		Checkbox, one-up vertical	Multi	Y	Skip Logic Group*	Conservation Orgs
			National industry orgnization (i.e., American Forest and Paper Association, etc.)
			Investment organization (i.e., Real Estate Investment Trust, Timber Investment Management Orgainzation, etc.)
			Conservation organization or environmental group
			State or regional private landowner organization (Minority Landowner, etc.)
			National landowner orgnization (i.e., National Woodland Owners Association, Forest Landowner, etc.)
			Professional Society (American Fisheries Society, Society of American Foresters, etc.)
			International organizations
			Consulting organization (Association of Consulting Foresters, Aborists Association, etc.)					Randomize
			Other (Please specify)	A				Anchor Answer Choice
			I am not a member of any organization					Mutually Exclusive
	A	What other wildlife or natural resource organizations are you a member of?			Text area, no char limit		N	Skip Logic Group*	OE_Conservation Orgs
		How frequently do you visit this site?	This is my first visit		Radio button, one-up vertical	S	Y		Visit Frequency
			A few times a year
			Monthly
			Weekly
			Daily
		Education level	High school		Radio button, one-up vertical	S	Y		Education
			Some college
			College degree
			Graduate degree (master's)
			Advanced degree (PhD, JD, MD, etc.)
			Prefer not to respond
		Are you visiting the site from the United States?	Yes	A	Radio button, one-up vertical	S	Y	Skip Logic Group*	Visit from USA
			No	B
	B	What country are you from?			Text field, <100 char		N	Skip Logic Group*	OE_Country
	A	What state are you from?	Alabama		Drop down, select one	S	N	Skip Logic Group*	State
			Alaska
			Arizona
			Arkansas
			California
			Colorado
			Connecticut
			Delaware
			Florida
			Georgia
			Hawaii
			Idaho
			Illinois
			Indiana
			Iowa
			Kansas
			Kentucky
			Louisiana
			Maine
			Maryland
			Massachusetts
			Michigan
			Minnesota
			Mississippi
			Missouri
			Montana
			Nebraska
			Nevada
			New Hampshire
			New Jersey
			New Mexico
			New York
			North Carolina
			North Dakota
			Ohio
			Oklahoma
			Oregon
			Pennsylvania
			Puerto Rico
			Rhode Island
			South Carolina
			South Dakota
			Tennessee
			Texas
			Utah
			Vermont
			Virginia
			Washington
			West Virginia
			Wisconsin
			Wyoming
		If you could make one improvement to the site, what would it be?			Text area, no char limit	S	N		One Improvement
			Northern Research Station (NRS)
			Southern Research Station (SRS)
			Rocky Mountain Research Station (RMRS)
			International Institute of Tropical Forestry (IITF)
			Forest Products Laboratory (FPL)
			Pacific Southwest Research Station (PSW)
			Pacific Northwest Research Station (PNW)