642 2013 642 FEMA Readygov

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Overview

Welcome and Thank You Text
Current Model Qsts
Custom Qsts

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Sheet 1: Welcome and Thank You Text

Model Instance Name: FEMA Readygov
FEMA Readygov
MID:	F0o8UIk10IREgQMB0JcIRQ==
Partitioned (Y/N)? Y
Date:	4/13/2011
Welcome and Thank You Text
	Directions:
	This welcome text is shown at the top of the questionnaire window and the thank you text at the bottom. This is a good place to mention the site/company/agency name so the visitor knows whom they are taking the survey for. Feel free to modify the standard Welcome text shown in the box below.
					Examples
					Welcome Text Example
	Welcome Text
	Thank you for visiting our site. You've been randomly chosen to take part in a brief survey to let us know what we're doing well and where we can improve. Please take a few minutes to share your opinions, which are essential in helping us provide the best online experience possible.
					Thank You Text Example
	Thank You Text
	Thank you for taking our survey - and for helping us serve you better. Please note you will not receive a response from us based on your survey comments. If you would like us to contact you about your feedback, please visit the Contact Us section of our web site.

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Sheet 2: Current Model Qsts

Model Instance Name:
FEMA Readygov
MID:		F0o8UIk10IREgQMB0JcIRQ==
Partitioned (Y/N)?		Yes
NOTE: All non-partitioned surveys will NOT be imputed and the elements will be rotated as a default unless otherwise specified and approved by Research.
Date:		2/29/2012
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Model questions utilize the ACSI methodology to determine scores and impacts
		ELEMENTS (drivers of satisfaction)			CUSTOMER SATISFACTION			FUTURE BEHAVIORS
	MQ Label			MQ Label			MQ Label
		Content (1=Poor, 10=Excellent, Don't Know)			Satisfaction			Return (1=Very Unlikely, 10=Very Likely)
1	Content - Accuracy	Please rate the accuracy of information on this site.	17	Satisfaction - Overall	What is your overall satisfaction with this site? (1=Very Dissatisfied, 10=Very Satisfied)	20	Return	How likely are you to return to this site?
2	Content - Quality	Please rate the quality of information on this site.	18	Satisfaction - Expectations	How well does this site meet your expectations? (1=Falls Short, 10=Exceeds)			Recommend (1=Very Unlikely, 10=Very Likely)
3	Content - Freshness	Please rate the freshness of content on this site.	19	Satisfaction - Ideal	How does this site compare to your idea of an ideal website? (1=Not Very Close, 10=Very Close)	21	Recommend	How likely are you to recommend this site to someone else?
		Look and Feel (1=Poor, 10=Excellent, Don't Know)						Primary Resource (1=Very Unlikely, 10=Very Likely)
4	Look and Feel - Appeal	Please rate the visual appeal of this site.				22	Primary Resource	How likely are you to use this site as your primary resource for obtaining preparedness information?
5	Look and Feel - Balance	Please rate the balance of graphics and text on this site.				23	Create Emergency Plan	Resource for Creating Emergency Plan (1=Very Unlikely, 10=Very Likely)
6	Look and Feel - Readability	Please rate the readability of the pages on this site.						How likely are you to create an emergency plan after visiting this site today (in the next 90 days)?
		Navigation (1=Poor, 10=Excellent, Don't Know)				24	Create Emergency Kit	Resource for Creating Emergency Kit (1=Very Unlikely, 10=Very Likely)
7	Navigation - Organized	Please rate how well the site is organized.						How likely are you to create an emergency kit after visiting this site today (in the next 90 days)?
8	Navigation - Options	Please rate the options available for navigating this site.
9	Navigation - Layout	Please rate how well the site layout helps you find what you are looking for.
10	Navigation - Clicks	Please rate the number of clicks to get where you want on this site.
		Site Performance (1=Poor, 10=Excellent, Don't Know)
11	Site Performance - Loading	Please rate how quickly pages load on this site.
12	Site Performance - Consistency	Please rate the consistency of speed from page to page on this site.
13	Site Performance - Errors	Please rate the ability to load pages without getting error messages on this site.
		Search (1=Poor, 10=Excellent, Don't Know)
14	Search - Results Relevance	Please rate the relevance of search results on this site.
15	Search - Results Organization	Please rate the organization of search results on this site.
16	Search - Results Help	Please rate how well the search results help you decide what to select.
	Search - Feature Narrow	Please rate how well the search feature helps you to narrow the results to find what you want.

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Sheet 3: Custom Qsts

Model Instance Name: FEMA ReadyGov

red & strike-through: DELETE

underlined & italicized: RE-ORDER

MID: F0o8UIk10IREgQMB0JcIRQ==

pink: ADDITION

Partitioned (Y/N)?

Yes

Date:

2/29/2012

blue + -->: REWORDING

CUSTOM QUESTION LIST

QID

Skip Logic Label

Question Text

Answer Choices (limited to 50 characters)

Skip to

Type (select from list)

Single or Multi

Required Y/N

Special Instructions

CQ Label

EDO11022

After visiting this site I feel more prepared for a disaster. (1=Strongly Disagree, 10=Strongly Agree)

1-Strongly Disagree

Radio button, scale, has don't know

Single

Y

More Prepared for Disaster

2

3

4

5

6

7

8

9

10-Strongly Agree

DK

EDO11023

How did you hear about the site? (Please select all that apply)

TV Advertising

Checkbox, one-up vertical

Multi

Y

Skip Logic Group

Heard About

Print Advertising

Outdoor Advertising

Randomize

Radio Advertising

Advertising on Social Networks (Facebook, Twiiter)

Internet Advertising

Employer

Search Engine

I already knew about the site

Other, please specify:

A

Anchor Answer Choice

EDO11024

A

What other sources brought you to the site?

Text area, no char limit

N

Skip Logic Group

Other Heard About Source

EDO11029

What best describes your role when coming to this site?

Parent

Radio button, one-up vertical

S

Y

Role

Home (Property) Owner

Skip Logic Group

First Responder

Emergency Managers and Personnel

Private Sector (business, small business, contractor, vendor)

Government official or employee

Media

Student or educator

Other, please specify

A

EDO11030

A

If you answered "other" above, please specify other role.

Text area, no char limit

N

Skip Logic Group

Other Role

EDO11031

What was your primary reason for visiting Ready.gov today?

Get an emergency supply kit

Radio button, one-up vertical

S

Y

Skip Logic Group

Reason for Visit

Make a family emergency plan

Learn more about the potential emergencies that could happen where I live and the appropriate way to respond to them.

Randomize

Learn about which disasters are likely to happen in my area

Prepare employees for an emergency

Just browsing/not looking for anything in particular

Other (please specify)

A

Anchor Answer Choice

EDO11032

A

If you answered "other" above, please specify other reason for visit.

Text area, no char limit

N

Skip Logic Group

Other Reason for Visit

EDO11033

Were you able to complete the purpose of your visit?

Yes

Radio button, one-up vertical

S

Y

Skip Logic Group

Found Information

No

A,B

EDO11034

A

What prevented you from completing the purpose of your visit? (Please be as specific as possible)

Text area, no char limit

N

Skip Logic Group

Information Seeking

ACQinh0011587

B

If you did not find your information, what will you do next?

Text area, no char limit

N

Skip Logic Group

Next Steps to Find Info

ACQinh0011588

Please describe your navigation experience.

I had no difficulty browsing on this site.

Checkbox, one-up vertical

M

Y

Skip Logic Group

Navigation Experience

Could not navigate back to previous information

Would often feel lost, not know where I was

Links did not take me where I expected

Links/labels are difficult to understand

Too many links or navigational choices

Had technical difficulties (e.g. broken link)

Other, please specify:

A

ACQinh0011589

A

What other experience did you have with navigation?

Text area, no char limit

N

Skip Logic Group

Other Navigation Experience

ACQinh0011555

If you used the search/text box feature of the site today to find your information, what was your experience with the search functionality?

Search results were not helpful

Checkbox, one-up vertical

M

Y

Skip Logic Group

Search Experience

Returned too many results

Returned not enough results

Returned no results

Returned results that were too similar/redundant

Results were not relevant to my search

I did not use the search feature today

Other, please specify:

A

ACQinh0011592

A

What other experience did you have with the search feature?

Text area, no char limit

N

Skip Logic Group

Other Search Experience

EDO11037

If you can make one improvement to this site, what would it be?

Text area, no char limit

N

Improvements

ACQinh0011593

Have you been through a disaster before?

Yes

Radio button, one-up vertical

S

Y

Disaster Survivor

No

EDO11038

Please select your gender:

Male

Radio button, one-up vertical

S

N

Gender

Female

EDO11039

Please select your age group:

Under 21 Years Old

Checkbox, one-up vertical

S

N

Age

21-30 Years Old

31-40 Years Old

41-50 Years Old

51-60 Years Old

61-70 Years Old

Over 70 Years Old

ACQinh0023659

How would you rate your overall experience today?

1 = Poor

Radio button, scale, no don't know

Single

Y

Overall Experience

2

3

4

5

6

7

8

9

10 = Excellent

ACQinh0023660

Would you still return to this website if you could get this information or service from another source?

Yes

Radio button, one-up vertical

Single

Y

Return to Site

No

ACQinh0023661

Will you recommend this website to a friend or colleague?

Yes

Radio button, one-up vertical

Single

Y

Recommend to Friend

No