Form 1035 2017 1035 Q_DOSCareers_Mobile_App_20171004

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Overview

How to read this file
Welcome and Thank You Text
Model Questions
Custom Questions

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Sheet 1: How to read this file

Welcome and Thank You Text
The text you see here will appear at the top and bottom of your survey. Default text is included and you may modify this text as needed.
Model Questions
As discussed during the kick-off call, the model questions are part of the ForeSee methodology. For consistency within the model, these questions are standardized and have been tested and validated. Standardization of model questions allows benchmarking across companies/industries, and these questions are used in calculating scores and impacts.
Focus on the future behaviors; I’ve started with some that I believe are a good fit but we can certainly make adjustments. These are desired customer outcomes that are impacted by customer satisfaction.
Custom Questions
When reviewing the custom questions tab, keep in mind these questions are used for segmentation analysis of the model data. It is suggested that you add, delete or change custom questions over time, as your needs or business objectives change.
Focus Area #1: Achieving Actionable Data - Know what changes are being made based on the intelligence - Change Custom Questions so that stakeholders see a clear “must do”
Focus Area #2: Aligning Data to Business Strategies - Update your Custom Questions as business cycles change - Integrate Executive Level questions to evaluate initiatives
Focus Area #3: Strategic and Tactical Value - Influence Board Room Decisions - Change Operational Approaches - Mature Your Research

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Sheet 2: Welcome and Thank You Text

	The text you see here will appear at the top and bottom of your survey, examples below.
	Default text is included and you may modify this text as needed.
	Welcome and Thank You Text
		Welcome Text - Tablet / Phone
		Thank you for using the DOSCareers App. You've been selected to participate in a brief survey to let us know how we can improve your experience. Please take a minute to share your opinions.
		Thank You Text - Tablet / Phone
		Thank you for taking our survey - and for helping us serve you better. We appreciate your input!
		Example Mobile App

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Sheet 3: Model Questions

Model Name		Q_DOSCareers_Mobile_App_20171004					Red & Strike-Through: Delete
Model ID							Underlined & Italicized: Re-order
Partitioned		Yes - 2MQ					Pink: Addition
Date							Blue: Reword
Model Version		17.2.G
	Label	Element Questions		Label	Satisfaction Questions		Label	Future Behaviors
		Look and Feel (1=Poor, 10=Excellent, Don't Know)			Satisfaction			Brand Confidence (1=Not At All Confident, 10=Very Confident)
1	Look and Feel - Appeal	Please rate the visual appeal of this app.	19	Satisfaction - Overall	What is your overall satisfaction with this app? (1=Very Dissatisfied, 10=Very Satisfied)	22	Brand Confidence	Please rate your level of confidence in DOSCareers.
2	Look and Feel - Balance	Please rate the balance of graphics and text on this app.	20	Satisfaction - Expectations	How well does this app meet your expectations? (1=Falls Short, 10=Exceeds)			Use Again (1=Very Unlikely 10=Very Likely)
3	Look and Feel - Readability	Please rate the readability of the pages on this app.	21	Satisfaction - Ideal	How does this app compare to an ideal app? (1=Not Very Close, 10=Very Close)	23	Use Again	How likely are you to use this app again?
		App Performance (1=Poor, 10=Excellent, Don't Know)						Recommend Company (1=Very Unlikely, 10=Very Likely)
4	Site Performance - Loading	Please rate how quickly pages load on this app.				24	Recommend Company	How likely are you to recommend the DOSCareers mobile app to someone else?
5	Site Performance - Consistency	Please rate the consistency of speed from page to page on this app.
6	Site Performance - Completeness	Please rate how completely the page content loads on this app.
		Navigation (1=Poor, 10=Excellent, Don't Know)
7	Navigation - Organized	Please rate how well this app is organized.
8	Navigation - Options	Please rate the options available for navigating this app.
9	Navigation - Layout	Please rate how well the app layout helps you find what you need.
		Information Browsing (1=Poor, 10=Excellent, Don't Know)
10	Information Browsing - Sort	Please rate the ability to sort information by criteria that are important to you on this app.
11	Information Browsing - Narrow	Please rate the ability to narrow choices to find the information you are looking for on this app.
12	Information Browsing - Features	Please rate how well the features on the app help you find the information you need.
		Site Information (1=Poor, 10=Excellent, Don't Know)
13	Site Information - Thoroughness	Please rate the thoroughness of information provided on this app.
14	Site Information - Understandable	Please rate how understandable this app’s information is.
15	Site Information - Answers	Please rate how well the app’s information provides answers to your questions.

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Sheet 4: Custom Questions

Model Name		Q_DOSCareers_Mobile_App_20171004				Red & Strike-Through: Delete
Model ID		0				Underlined & Italicized: Re-order
Partitioned		Yes - 2MQ				Pink: Addition
Date		10/11/2017				Blue: Reword
QID	QUESTION META TAG	Skip From	Question Text	Answer Choices	Skip To	Required Y/N	Type	Special Instructions	CQ Label
	Primary Reason: Federal Government or Informational Non-Profit		What is your primary reason for using this app today?	Find general information regarding DOSCareers		Y	Radio button, one-up vertical	Skip Logic Group*	Primary Reason
				Find a recruiting event				Randomize
				Contact a Diplomat in Residence
				Take a practice test
				Find test resources
				Register for a test
				View process for a specific career path
				Research a specific career path
				Watch a video
				Find employment opportunities
				Subscribe to notifications
				Other (please specify)	A			Anchor Answer Choice
		A	Please specify the other reason for your visit.			N	Text field, <100 char	Skip Logic Group*	Primary Reason - Other
	Accomplish		Did you accomplish what you wanted to do today on this app?	Yes	B	Y	Radio button, one-up vertical	Skip Logic Group*	Accomplish
				No	A
	OE_Accomplish	A	Please tell us why you were unable to accomplish your task today.			N	Text area, no char limit	Skip Logic Group*	Why Not Accomplish
		B	Was it easy to accomplish what you wanted?	Yes		Y	Radio button, one-up vertical	Skip Logic Group*	Accomplish Experience
				No	B1
		B1	Why was it difficult to accomplish what you wanted?			N	Text area, no char limit	Skip Logic Group*	Not Easy Accomplish
	Acquisition Source		How were you referred to the DOSCareers app?	An email from DOSCareers		Y	Radio button, one-up vertical	Skip Logic Group*	Acquisition Source
				DOSCareers social network post, tweet, video, etc.
				Non - DOSCareers social network post, tweet, video, etc.
				Internet blogs or discussion forums				Randomize
				Search engine results
				Recommendation from someone I know
				Internet advertising
				Advertising on social networks (Facebook, Twitter)
				Other (please specify)	A			Anchor Answer Choice
				I was not referred to the app by anything specific				Anchor Answer Choice
		A	Please specify how else you were referred to the DOSCareers app.			N	Text field, <100 char	Skip Logic Group*	Acquisition Source - Other
	Role		Please describe your current role.	Undergraduate student		Y	Drop down, select one		Role
				Graduate/Post-graduate student
				Entry-level professional (1-5 yrs.)
				Experienced professional (6+ yrs.)
				Current active duty (military/armed forces/reserves)
				Veteran
				Teacher/educator
				Retired
				Other
				Prefer not to answer
	OE_Improve Experience		What else would you like to share with us to help improve your online experience with DOSCareers App?			N	Text area, no char limit		Improve
	Demographics: Gender		What is your gender?	Male		N	Radio button, one-up vertical		Demos: Gender Fed Govt
				Female
				Prefer not to respond
	Demographics: Age		Which category includes your age?	Under 18		N	Drop down, select one		Demos: Age
				18 - 24
				25 - 34
				35 - 44
				45 - 54
				55 - 64
				65 or older
				Prefer not to respond
			What is your ethnicity?	Hispanic or Latino		N	Radio button, one-up vertical		Demos: Ethnicity Fed Govt
				Not Hispanic or Latino
				Prefer not to respond
			What is your race? (Please select all that apply.)	American Indian or Alaska Native		N	Checkbox, one-up vertical		Demos: Race Fed Govt
				Asian
				Black or African American
				Native Hawaiian or Other Pacific Islander
				White
				Prefer not to respond				Mutually Exclusive