Discussion Guide OMB Control No. 2127-0682
ADS Phase 2 Expiration Date 8/31/2021
Collection of Qualitative Feedback on Autonomous Driving Systems (ADS), Functions, Levels and Concepts
A DS Phase 2 Bulletin Board Research
Discussion Guide
DRAFT – June 15, 2020
INTRODUCTION
Thank you for taking part in this online discussion. Your opinions are important to us! Please be honest when answering questions and providing feedback as part of this online discussion. Your answers are anonymous and confidential, and none of your individual information will be shared with any third parties.
[INCLUDE ON ITS OWN SEPARATE SCREEN AFTER THE INTRODUCTION SCREEN] This collection of information is voluntary and will be used for formative purposes only so that we may develop communications programs designed to reduce the number of traffic-related injuries and deaths. A federal agency may not conduct or sponsor, and a person is not required to respond to, nor shall a person be subject to a penalty for failure to comply with a collection of information subject to the requirements of the Paperwork Reduction Act unless that collection of information displays a current valid OMB Control Number. The OMB Control Number for this information collection is 2127-0682. Public reporting for this collection of information is estimated to be approximately 60 minutes per response, including the time for reviewing instructions, completing and reviewing the collection of information. All responses to this collection of information are voluntary. Send comments regarding this burden estimate or any other aspect of this collection of information, including suggestions for reducing this burden to: Information Collection Clearance Officer, National Highway Traffic Safety Administration, 1200 New Jersey Ave, S.E., Washington, DC, 20590
Welcome to day 1 of our Online Discussion Forum! My name is [INSERT MODERATOR NAME] and I’ll be the moderator for our discussion over the next few days. I’m glad you could join us and I’m looking forward to our discussions.
As a reminder, you have agreed to participate in a three (3) day research project. It is very important for you to log into the forum on each of the following dates in order to collect your incentive at the end of the project:
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There are about 30 participants in this group and each of you is identified by a unique screen name.
There are a few important things to note about this forum:
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Because of the nature of the topic matter in this discussion and that this is for research purposes, we ask that you keep all content to yourself rather than discussing it with people outside of the forum.
There are a lot of activities, but most are survey style questions and will go quickly. You should be able to easily complete each day in 15 to 20 minutes.
How It Works
Over the next few days you’re going to be asked a series of questions as well as review concepts relating to vehicle safety. I will begin by gathering your general perspectives on vehicle technology and safety, and then we will get into more detail on subsequent days.
The Online Forum works as follows: For the next 3 days, I will post some questions at roughly the same time every day, and then during the rest of the day and night I will read everyone's responses and occasionally respond with my own follow-up questions.
Please be sure to log on multiple times throughout each day—the first time to give your initial response to the posted questions and then later to see what others have said and make follow-up comments or respond to additional posted questions.
Over the next three days we will use the feedback and insights you share to shape the way we communicate with the public on vehicle technology and safety. Your input can help us develop communications that are more relevant and more informative to people like yourself. As a token of appreciation, you will receive an incentive of $75 for completing all 3 days (so make sure to sign on and complete activities each day).
Ready, Set, Go!
To summarize what you need to do:
Log on daily. Read and respond to the questions for the day in as much detail as you can.
Log on again, a few hours later. Read what others have said and respond to any follow-up questions I may have posted and add more comments as appropriate.
If you have downloaded the mobile app to your smart phone or tablet, you can answer directly from there any time of the day or night.
Be respectful of your fellow participants. Be open and honest in expressing your thoughts and feelings with respect.
Log on early. Participate each day as early as you can to give time for the other participants and me to share in what you have said.
OK, let’s get started by clicking on the first activity under Day 1!
Day 1: Baseline Measures & Benefits
I’d like to begin our conversation by talking about technology in general and getting your perspectives on some different types of technologies.
How interested are you in technology overall?
Not at all interested
Not very interested
Somewhat interested
Very interested
Extremely interested
When a new product or technology comes out, are you typically one of the first people to get it?
Yes, I usually get new products or technologies as soon as they come out
No, I usually wait until products or technologies have been out for a while before I get them
How interested are you in vehicle technology? This includes things like automatic liftgates, keyless entry, push button start, and navigation.
Not at all interested
Not very interested
Somewhat interested
Very interested
Extremely interested
And, how interested are you in driver assistance technology? This includes things like:
Blind Spot Warning – Detects vehicles in the blind spot while driving and notifies the driver to their presence. Some systems provide an additional warning if the driver activates the turn signal.
Lane Departure Warning - Monitors vehicle’s position within the driving lane and alerts driver as the vehicle approaches or crosses lane markers.
Automatic Emergency Braking - Detects potential collisions with a vehicle ahead, provides forward collision warning, and automatically brakes to avoid a collision or lessen the severity of impact. Some systems also detect pedestrians or other objects.
Not at all interested
Not very interested
Somewhat interested
Very interested
Extremely interested
1.5a Which of the vehicle safety technologies listed below are equipped on your vehicle or a vehicle that you regularly drive or ride as a passenger? Please select all that apply.
Automatic Emergency Braking (Detects potential collisions with a vehicle ahead, provides forward collision warning, and automatically brakes to avoid a collision or lessen the severity of impact. Some systems also detect pedestrians or other objects.)
Forward Collision Warning (Detects a potential collision with a vehicle ahead and alerts the driver. Some systems also provide alerts for pedestrians and other objects.)
Blind Spot Warning (Detects vehicles in the blind spot while driving and notifies the driver to their presence. Some systems provide an additional warning if the driver activates the turn signal.)
Rear Cross Traffic Warning (Detects vehicles approaching from the side at the rear of the vehicle while in reverse gear and alerts the driver. Some systems also warn for pedestrians or other objects.)
Reverse Automatic Emergency Braking (Detects potential collisions while in reverse gear and automatically brakes to avoid or lessen the severity of impact. Some systems also detect pedestrians or other objects.)
Back-up Camera (Displays the area behind the vehicle when in reverse gear.)
Lane Departure Warning (Monitors vehicle’s position within the driving lane and alerts driver as the vehicle approaches or crosses lane markers.)
Lane Keeping Assistance (Provides steering support to assist the driver in preventing the vehicle from departing the lane).
Pedestrian Automatic Emergency Braking or Pedestrian Detection (Detects pedestrian crossing in front of the vehicle and warns driver; applies brakes automatically if collision is imminent.)
Active Driving Assistance such as Traffic Jam Assist (Provides steering and brake/acceleration support to the drive at the same time. The driver must constantly supervise this support feature and maintain responsibility for driving.)
Lane Centering Assistance (Provides continual steering to keep vehicle centered in its lane.)
Adaptive Cruise Control (Cruise control that also assists with acceleration and/or braking to maintain a driver-selected gap to the vehicle in front. Some systems can come to a stop and continue while others cannot.)
None of the above [EXCLUSIVE]
1.5b Are there any other vehicle safety technologies equipped on your vehicle or a vehicle that you regularly drive or ride as a passenger? If so, please describe them below.
1.6 People have different views toward what many people call automated or self-driving vehicles. These are fully automated cars, trucks and shuttles that drive people, instead of people driving them. While not available today, this technology is currently being developed and when available will use a combination of hardware (sensors, cameras, and radar) and software to handle the whole task of driving when we don’t want to or can’t do it ourselves. Which of the following best describes your own view?
Automated vehicles are DEFINITELY a good thing
Automated vehicles are PROBABLY a good thing
I am unsure if they are a good thing or not
Automated vehicles are PROBABLY not a good thing
Automated vehicles are DEFINTELTY not a good thing
1.7 In a moment we are going to start discussing vehicle safety technology in more depth. First, I want to get a sense of your understanding of two terms.
Based on the names alone, do you
feel that Advanced Driver Assistance Systems are the same as or
different from Automated Driving Systems? Please select the answer
that best represents your view and then write a short sentence that
explains why you feel they are the same or different.
They are the same
They are different
1.8 There are different types of vehicle safety technologies. Some technologies support the driver through alerts and assistance while the driver remains in control. Thinking specifically of this type of technology, please review the two perspectives:
Some people say that it’s safer when the human driver is in complete control of all the vehicle functions. They trust themselves more than technology and say that technology software could be hacked or that they can’t fully relax in a vehicle where the computer assists with certain driving tasks.
Others say that vehicles in which drivers are assisted by a combination of hardware (sensors, cameras, and radar) and software are safer. Technology can react more quickly and reliably than people can, technology can be rigorously tested in a wide range of situations before they are allowed on vehicles, and new and better technology is on the horizon.
Which of these two perspectives comes closest to your own?
Definitely feel humans are safer
Somewhat feel humans are safer
Somewhat feel technology is safer
Definitely feel technology is safer
1.9 In the future there will be other vehicle safety technologies that can handle all driving tasks when the driver doesn’t want to or is unable to drive. These systems will offer fully automated driving. Thinking specifically of this type of technology, please review the two perspectives:
Some people say that it’s safer when the human driver is in complete control of all the vehicle functions. They trust themselves more than technology and say that technology software could be hacked or that they can’t fully relax in a vehicle where the computer is in full control of driving tasks.
Others say that vehicles in which are fully controlled by a combination of hardware (sensors, cameras, and radar) and software are safer. Technology can react more quickly and reliably than people can, technology can be rigorously tested in a wide range of situations before they are allowed on vehicles, and new and better technology is on the horizon.
Which of these two perspectives comes closest to your own?
Definitely feel humans are safer
Somewhat feel humans are safer
Somewhat feel technology is safer
Definitely feel technology is safer
1.10a One type of vehicle technology is called Advanced Driver Assistance System. Some of these systems alert or inform the driver of hazards that may be present on the road, but don’t physically assist the driver with any driving task.
What do you believe are the benefits of having alerts? Please list as many as you can think of.
1.10b In other circumstances, the Advanced Driver Assistance Systems have technology that provide alerts and information along with assistance with steering and/or braking/accelerating. The human driver must continue to pay full attention (“monitor the driving environment”) at all times.
What do you believe are the benefits of having alerts AND assistance?? Please list as many as you can think of.
1.11a Another type of vehicle technology is called Automated Driving Systems. This system has technology that can perform all aspects of the driving tasks and monitor the driving environment (but still requires the human driver to be ready to take back control when the system requests the human driver to do so).
What do you believe are the benefits of Automated Driving Systems when the when the vehicle performs most of the driving tasks, but the human driver is still required and must be ready to take control? Please list as many as you can think of.
1.11b In other circumstances, the Automated Driving Systems have vehicle technology where the human need not pay attention and, in some cases, the human occupants are just passengers and never need to be involved in driving.
What do you believe are the benefits of Automated Driving Systems where the human occupants are just passengers and need not be involved in driving? Please list as many as you can think of.
1.12a Now, let’s think back to benefits of Advanced Driver Assistance Systems, which alert or inform the driver of hazards that may be present on the road, but don’t physically assist the driver with any driving task.
Please select the items that best describe the benefit(s) you shared at Q1.10a
Makes driving easier
Less road rage
Greater awareness of surroundings
Can provide feedback on driving abilities
Can offset momentary distractions
Can help protect against other “bad” drivers on the road
Gives driving support while still allowing the driver to be in control
Increased safety for me/my loved ones
Helps teen drivers learn to drive better
Other
1.12b Please think back to the benefits of Advanced Driver Assistance Systems that provide alerts and information along with assistance with steering and/or braking/accelerating.
Please select the items that best describe the benefit(s) you shared at Q1.10b
Makes driving easier
Less road rage
Greater awareness of surroundings
Can provide feedback on driving abilities
Can offset momentary distractions
Can help protect against other “bad” drivers on the road
Gives driving support while still allowing the driver to be in control
Increased safety for me/my loved ones
Helps teen drivers learn to drive better
Other
1.13a Now let’s do a similar exercise for the benefits for Automated Driving Systems. Please think back to the benefits of technology that can perform all aspects of the driving tasks and monitor the driving environment (but still requires the human driver to be ready to take back control when the system requests the human driver to do so).
Please select the items that best describe the benefit(s) you shared at Q1.11a
Makes travel easier
Can offset momentary distractions
Can help protect against other “bad” drivers on the road
Increased safety for me/my loved ones
Other
1.13b Still thinking about the benefits of Automated Driving Systems. We also talked about some of the benefits associated with vehicle technology where the human need not pay attention and, in some cases, the human occupants are just passengers and never need to be involved in driving.
Please select the items that best describe the benefit(s) you shared at Q1.11b
Makes travel easier
Increased mobility
Less road rage
Frees up time that would have been spent driving, allowing for increased productivity
Can offset momentary distractions
Can help protect against other “bad” drivers on the road
Gives greater options for traveling when a person can’t or doesn’t want to
Increased safety for me/my loved ones
Gives you the option for mixed use…you can drive to a bar and have the car drive you home
Other
1.14. Now let’s talk about the different places where you would go to read, hear, or see information about these types of vehicle technologies. From the list below, please select the source or sources you are likely to seek out when looking for information. Please select all that apply.
Google/internet search
YouTube
Car magazines
Auto shows
Mechanic
Dealership
Friends and family
Consumer reports
Kelley Blue Book
Auto insurance agencies
A government agency website such as National Highway Traffic Safety Administration website or U.S. Department of Transportation
The vehicle owner’s manual
Other – please tell me the specific source(s)
1.15. Looking at this same list of places where you would go to read, hear, or see information about these types of vehicle technologies. From the list below, please select the source you are MOST likely to seek out when looking for information. [SELECT ONE]
DISPLAY SAME LIST AS Q1.14
End of Day 1 Topics
Thanks! That’s all for today. I am very appreciative of the time you spent answering these questions. New questions will be posted tomorrow.
Until then, be sure to come back later today to review responses from other participants and share your thoughts about their answers. Also answer any follow-up questions I might have for you before tomorrow’s activities or add more ideas to some of your responses and respond to ideas of other participants.
Thanks again, [INSERT MODERATOR NAME]
Day 2 Deep Dive on Levels of Automation
Welcome Back!
Welcome back and thank you again for your time.
Yesterday, we had some discussion around vehicle safety technology. We’ll be exploring the topic a bit more in-depth in our discussion today and talking about different levels of vehicle automation.
2.1 There are a variety of different levels of automation that can be incorporated into vehicles to assist drivers and help vehicles operate more safely. Please read through those levels below and then move on to the next question when you’re ready.
Level 0 |
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Level 1 |
An advanced driver assistance system (ADAS) on the vehicle can sometimes assist the human driver with either steering or braking/accelerating, but not both simultaneously.
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Level 2 |
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Level 3 |
An automated driving system (ADS) on the vehicle can itself perform all aspects of the driving task under some circumstances. In those circumstances, the human driver must be ready to take back control at any time when the ADS requests the human driver to do so. In all other circumstances, the human driver performs the driving task.
|
Level 4 |
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Level 5 |
An automated driving system (ADS) on the vehicle can do all the driving in all circumstances. The human occupants are just passengers and need never be involved in driving.
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2.2 Thinking about Level 0, described below, please rate the clarity of the description and tell us what, if anything, can be done to make the description clearer and easier to understand?
LEVEL 0
The human driver does all the driving.
Not at all clear
Not very clear
Somewhat clear
Very clear
Extremely clear
2.3 Of the options provided, which name do you think best describes Level 0, again described below?
LEVEL 0
The human driver does all the driving.
Basic driver assistance
Limited driver support
Advanced warning
2.4 Thinking about Level 1, described below, please rate the clarity of the description and tell us what, if anything, can be done to make the description clearer and easier to understand?
LEVEL 1
An advanced driver assistance system (ADAS) on the vehicle can sometimes assist the human driver with either steering or braking/accelerating, but not both simultaneously.
Not at all clear
Not very clear
Somewhat clear
Very clear
Extremely clear
2.5 Of the options provided, which name do you think best describes Level 1, again described below?
LEVEL 1
An advanced driver assistance system (ADAS) on the vehicle can sometimes assist the human driver with either steering or braking/accelerating, but not both simultaneously.
Driver assistance
Driver support
Limited auto-assisted driving
2.6 Thinking about Level 2, described below, please rate the clarity of the description and tell us what, if anything, can be done to make the description clearer and easier to understand?
LEVEL 2
An advanced driver assistance system (ADAS) on the vehicle can itself actually control both steering and braking/accelerating simultaneously under some circumstances. The human driver must continue to pay full attention (“monitor the driving environment”) at all times and perform the rest of the driving task.
Not at all clear
Not very clear
Somewhat clear
Very clear
Extremely clear
2.7 Of the options provided, which name do you think best describes Level 2, again described below?
LEVEL 2
An advanced driver assistance system (ADAS) on the vehicle can itself actually control both steering and braking/accelerating simultaneously under some circumstances. The human driver must continue to pay full attention (“monitor the driving environment”) at all times and perform the rest of the driving task.
Advanced driver assistance
Advanced driver support
Auto-assisted driving
2.8 Thinking about Level 3, described below, please rate the clarity of the description and tell us what, if anything, can be done to make the description clearer and easier to understand?
LEVEL 3
An automated driving system (ADS) on the vehicle can itself perform all aspects of the driving task under some circumstances. In those circumstances, the human driver must be ready to take back control at any time when the ADS requests the human driver to do so. In all other circumstances, the human driver performs the driving task.
Not at all clear
Not very clear
Somewhat clear
Very clear
Extremely clear
2.9 Of the options provided, which name do you think best describes Level 3, again described below?
LEVEL 3
An automated driving system (ADS) on the vehicle can itself perform all aspects of the driving task under some circumstances. In those circumstances, the human driver must be ready to take back control at any time when the ADS requests the human driver to do so. In all other circumstances, the human driver performs the driving task.
Limited automation
Conditional automation
Partial automation
2.10 Thinking about Level 4, described below, please rate the clarity of the description and tell us what, if anything, can be done to make the description clearer and easier to understand?
LEVEL 4
An automated driving system (ADS) on the vehicle can itself perform all driving tasks and monitor the driving environment – essentially, do all the driving – in certain circumstances. The human need not pay attention in those circumstances.
Not at all clear
Not very clear
Somewhat clear
Very clear
Extremely clear
2.11 Of the options provided, which name do you think best describes Level 4, again described below?
LEVEL 4
An automated driving system (ADS) on the vehicle can itself perform all driving tasks and monitor the driving environment – essentially, do all the driving – in certain circumstances. The human need not pay attention in those circumstances.
Advanced automation
Optional self-driving
Limited automated driving
2.12 Thinking about Level 5, described below, please rate the clarity of the description and tell us what, if anything, can be done to make the description clearer and easier to understand?
LEVEL 5
An automated driving system (ADS) on the vehicle can do all the driving in all circumstances. The human occupants are just passengers and need never be involved in driving.
Not at all clear
Not very clear
Somewhat clear
Very clear
Extremely clear
2.13 Of the options provided, which name do you think best describes Level 5, again described below?
LEVEL 5
An automated driving system (ADS) on the vehicle can do all the driving in all circumstances. The human occupants are just passengers and need never be involved in driving.
Fully automated
Self-driving
Auto-drive
2.14a Do you feel like each level is distinct from the level that precedes it?
[INSERT LEVELS 0-5 TABLE AS WHITEBOARD]
If you select no, please tell me which levels feel similar and what specifically makes them feel that way?
Yes, the levels are distinct from one another
No, the levels are not all distinct from one another
2.14b In particular, I’m interested in exploring the differences or similarities between level 3 and level 4. Please tell me the key words that make these levels distinctive from one another or the key words in their definitions that sound similar to you.
[INSERT LEVELS 3 AND 4 TABLE AS WHITEBOARD]
2.14c Next, I’m interested in exploring the differences or similarities between level 4 and level 5. Please tell me the key words that make these levels distinctive from one another or the key words in their definitions that sound similar to you.
[INSERT LEVELS 4 AND 5 TABLE AS WHITEBOARD]
2.15 Now that we’ve spent some time thinking about the specific levels of automation, I want to know how comfortable you would be moving between those different levels in a vehicle. Please use the scale below and indicate how comfortable you would be moving from a vehicle with Level 0 automation to a vehicle with Level 1 automation?
[INSERT LEVELS 0-5 TABLE AS WHITEBOARD]
Not at all comfortable
Extremely comfortable
2.16 Now that we’ve spent some time thinking about the specific levels of automation, I want to know how comfortable you would be moving between those different levels in a vehicle. Please use the scale below and indicate how comfortable you would be moving from a vehicle with Level 1 automation to a vehicle with Level 2 automation?
[INSERT LEVELS 0-5 TABLE AS WHITEBOARD]
Not at all comfortable
Extremely comfortable
2.17 Now that we’ve spent some time thinking about the specific levels of automation, I want to know how comfortable you would be moving between those different levels in a vehicle. Please use the scale below and indicate how comfortable you would be moving from a vehicle with Level 2 automation to a vehicle with Level 3 automation?
[INSERT LEVELS 0-5 TABLE AS WHITEBOARD]
Not at all comfortable
Extremely comfortable
2.18 Now that we’ve spent some time thinking about the specific levels of automation, I want to know how comfortable you would be moving between those different levels in a vehicle. Please use the scale below and indicate how comfortable you would be moving from a vehicle with Level 3 automation to a vehicle with Level 4 automation?
[INSERT LEVELS 0-5 TABLE AS WHITEBOARD]
Not at all comfortable
Extremely comfortable
2.19 Now that we’ve spent some time thinking about the specific levels of automation, I want to know how comfortable you would be moving between those different levels in a vehicle. Please use the scale below and indicate how comfortable you would be moving from a vehicle with Level 4 automation to a vehicle with Level 5 automation?
[INSERT LEVELS 0-5 TABLE AS WHITEBOARD]
Not at all comfortable
Extremely comfortable
2.20 Thinking about all the different levels of automation, some people have voiced concerns. To what degree are each of the items below concerning for you?
Not at all concerning
Not too concerning
Somewhat concerning
Very concerning
Extremely concerning
Lack of experience with automated features
Giving up control to the vehicle/technology
Not knowing the conditions when the automated features would work
Having to be prepared to take over when the Automated Driving System is in control
2.21 Which of the following would do the best job of addressing your concerns with regard to the different levels of vehicle automation? Please select your top 3.
[SELECT THREE]
Continue to promote benefit of safety technologies and educate consumers
Create and share videos/virtual experiences to show how the system works
Provide opportunities for direct experience with the different levels of vehicle automation
Transparency in testing procedures
Increased access to research/safety data
Knowing you have the option to turn on or off the automated features
Include detailed examples to help explain conditions in which systems will operate
Create and share videos/virtual experiences to show how the system works
Offer access to additional information/FAQs about conditions
Carefully explain what is required for the system to work
Clarify if the vehicle can still operate with a human driver if requirements are not met
Offer access to additional information/FAQs about conditions
Provide examples of specific situations when the driver would be requested to take over driving
Set expectations around how quickly driver would need to engage
Give examples of the types of vehicles where this type of technology would be applicable
2.22 There are different ways people can think about their vehicles and the level of automation. Do you tend to think about your vehicle operating at a certain level? Or do you tend to think about your vehicle having different technology and systems that can enable it to function at a certain level?
Think about my vehicle operating at a certain level
Think about my vehicle having different technology and systems that can enable it to function at a certain level
END OF DAY 2 TOPICS
That’s all for today. Our final activity and questions will be posted tomorrow.
Until then, be sure to come back later today to review responses from other participants and share your thoughts about their answers. Also answer any follow-up questions I might have for you before tomorrow’s activities or add more ideas to some of your responses and respond to ideas of other participants.
Thanks again for your thoughtful responses!
[INSERT MODERATOR NAME]
Day 3 Concept Assessment
Welcome Back!
Hello, welcome to our third day with our final activity and set of questions. I really appreciate the thoughtful responses and discussion you all have been having over the last couple days.
Today we will be reviewing and discussing three (3) concepts related to the different levels of vehicle automation. Please keep in mind these concepts are in DRAFT form at the moment, so please don’t worry about the resolution of the images. If/when they are turned into final concepts, they will be presented in higher resolution.
[ROTATE ORDER OF CONCEPTS DISPLAYED (A/B/C) BY REGION]
3.1a Let’s take a look at our first concept.
[SHOW VISUAL OF CONCEPT A, INCLUDE OPTION TO OPEN LARGER IMAGE]
How effective is this concept at conveying the different levels of automation and what that means for the driver?
Not at all effective
Not too effective
Somewhat effective
Very effective
Extremely effective
3.2a How easy to understand is this concept?
[SHOW VISUAL OF CONCEPT A, INCLUDE OPTION TO OPEN LARGER IMAGE]
Not at all easy to understand
Not too easy to understand
Somewhat easy to understand
Very easy to understand
Extremely easy to understand
3.3a Select which of the following reactions align with your own view of this concept. Please select all that apply.
[SHOW VISUAL OF CONCEPT A, INCLUDE OPTION TO OPEN LARGER IMAGE]
Color coding helps show where driver is in control
Bulleted lists are helpful to show examples, especially at higher levels
Good resource for those who want to get into the details and like having more information
Color coding is distracting
Volume of information can be overwhelming
The language and design feel very technically-oriented
None of the above
3.4a Do you have any suggested additions or changes to this concept? Please be as specific as possible. [MODERATOR: PROBE FOR SPECIFICS]
[SHOW VISUAL OF CONCEPT A, INCLUDE OPTION TO OPEN LARGER IMAGE]
3.1b Let’s take a look at our next concept.
[SHOW VISUAL OF CONCEPT B, INCLUDE OPTION TO OPEN LARGER IMAGE]
How effective is this concept at conveying the different levels of automation and what that means for the driver?
Not at all effective
Not too effective
Somewhat effective
Very effective
Extremely effective
3.2b How easy to understand is this concept?
[SHOW VISUAL OF CONCEPT B, INCLUDE OPTION TO OPEN LARGER IMAGE]
Not at all easy to understand
Not too easy to understand
Somewhat easy to understand
Very easy to understand
Extremely easy to understand
3.3b Select which of the following reactions align with your own view of this concept. Please select all that apply.
[SHOW VISUAL OF CONCEPT B, INCLUDE OPTION TO OPEN LARGER IMAGE]
Clearly breaks down the levels
The use of visuals to reinforce differences noted in the text helps to differentiate the levels and what the driver is doing
Inclusion of visuals and text provides just enough detail
Text is highly technical and cumbersome
The visuals convey progression, but need additional details to show differences between Levels 1 & 2 and Levels 4 & 5
Image including steering wheel at Level 5 is confusing
None of these
3.4b Do you have any suggested additions or changes to this concept? Please be as specific as possible. [MODERATOR: PROBE FOR SPECIFICS]
[SHOW VISUAL OF CONCEPT B, INCLUDE OPTION TO OPEN LARGER IMAGE]
3.1c Let’s take a look at our final concept.
[SHOW VISUAL OF CONCEPT C, INCLUDE OPTION TO OPEN LARGER IMAGE]
How effective is this concept at conveying the different levels of automation and what that means for the driver?
Not at all effective
Not too effective
Somewhat effective
Very effective
Extremely effective
3.2c How easy to understand is this concept?
[SHOW VISUAL OF CONCEPT C, INCLUDE OPTION TO OPEN LARGER IMAGE]
Not at all easy to understand
Not too easy to understand
Somewhat easy to understand
Very easy to understand
Extremely easy to understand
3.3c Select which of the following reactions align with your own view of this concept. Please select all that apply.
[SHOW VISUAL OF CONCEPT C, INCLUDE OPTION TO OPEN LARGER IMAGE]
Includes simple language
Has a clean look
Visuals show hands, feet, and field of vision which offer helpful detail
Clearly spells out what the vehicle does vs. what the driver does
Text lacks helpful detail
Looks too cluttered
Consider changing “Machine Operated” to “System Operated” to be more consistent with language relating to What the Vehicle Does
The text for What the Vehicle Does at Level 3 is confusing
None of these
3.4c Do you have any suggested additions or changes to this concept? Please be as specific as possible. [MODERATOR: PROBE FOR SPECIFICS]
[SHOW VISUAL OF CONCEPT C, INCLUDE OPTION TO OPEN LARGER IMAGE]
3.5 Please take a moment to review all three of the concepts you just evaluated. Please thoroughly review the concepts, including all images and written text, before answering the question below. Please scroll up and down to be sure you are viewing the concepts in their entirety.
[SHOW VISUAL OF ALL THREE CONCEPTS]
Please select the concept you prefer the MOST and tell me why.
Concept A
Concept B
Concept C
3.6 I’d like to revisit a question I asked you on our first day together.
Some people say that it’s safer when the human driver is in complete control of all the vehicle functions. They trust themselves more than technology, and say that technology software could be hacked, or that they can’t fully relax in a vehicle where the computer assists with certain driving tasks.
Others say that vehicles in which drivers are assisted by a computer are safer. Technology can react more quickly and reliably than people can, technology can be rigorously tested in a wide range of situations before they are allowed on vehicles, and new and better technology is on the horizon.
Now, which of these two perspectives comes closest to your own?
Definitely feel humans are safer
Somewhat feel humans are safer
Somewhat feel technology is safer
Definitely feel technology is safer
3.7 Is there anything else you’d like to share, regarding automated vehicles, levels of automation, or the concepts you evaluated?
END OF DAY 3 TOPICS
This brings us to the end of our session. Thank you so much for your thorough participation these past few days.
Please plan to come back to the forum a couple more times today to answer any follow up questions I might have for you and to read what others have posted. You can also comment on each other’s posts by clicking on the reply button under the post.
Thanks again for your engagement and thoughtful answers to my questions!
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File Type | application/vnd.openxmlformats-officedocument.wordprocessingml.document |
File Title | Headline Placement Here |
Author | Benjamin Custer |
File Modified | 0000-00-00 |
File Created | 2021-01-13 |