Online Survey Questionnaire OMB Control No. 2127-0682
Drug-Impaired Driving Prevention Expiration Date 8/31/2021
Please note that recruitment quotas will be established to be representative to the U.S. Census for males 18-34 years old for race/ethnicity, income, age, and region.
INTRODUCTION SCREEN:
Thank you for taking this survey. Your opinions are important to us! Please be honest when answering the survey. Your answers are anonymous and confidential, and none of your individual information will be shared with any third parties.
[INCLUDE ON ITS OWN SEPARATE SCREEN AFTER THE INTRODUCTION SCREEN] This collection of information is voluntary and will be used for formative purposes only so that we may develop communications programs designed to reduce the number of traffic-related injuries and deaths. A federal agency may not conduct or sponsor, and a person is not required to respond to, nor shall a person be subject to a penalty for failure to comply with a collection of information subject to the requirements of the Paperwork Reduction Act unless that collection of information displays a current valid OMB Control Number. The OMB Control Number for this information collection is 2127-0682. Public reporting for this collection of information is estimated to be approximately 10 minutes per response, including the time for reviewing instructions, completing and reviewing the collection of information. All responses to this collection of information are voluntary. Send comments regarding this burden estimate or any other aspect of this collection of information, including suggestions for reducing this burden to: Information Collection Clearance Officer, National Highway Traffic Safety Administration, 1200 New Jersey Ave, S.E., Washington, DC, 20590
What is your gender? ACCEPT ONE
Male
Female [TERMINATE]
What is your age? _________ NUMERIC. RANGE 0-99. PROGRAMMER NOTE: MUST BE 18-34 TO CONTINUE
PROGRAMMER: PLEASE ADD THE FOLLOWING TRACKING VARIABLES:
18-24 years
25-34 years
What state do you live in? DROP DOWN LIST
Are you of Hispanic or Latino origin? [ACCEPT ONE] [*Add popup option: “Why do we ask this question?”]
Yes
No
What is your race? (Please select all that apply). [*Add popup option: “Why do we ask this question?”]
ACCEPT MULTIPLE
White
Black or African-American
Asian
Native Hawaiian or other Pacific Islander
American Indian or Alaska Native
Today, we are looking for people who work in certain industries or fields. Are you, or is any member of your immediate household, employed in any of the following sectors? Please select all that apply.
Marketing, advertising, public relations or marketing research (1)
Law enforcement (2)
Local, state or federal government (3)
Manufacturing, distribution or sales of marijuana (4)
Banking (5)
Insurance (6)
None of the above (anchor, single punch) (7)
TERMINATE IF SELECT 1, 2, OR 4; OTHERWISE CONTINUE
What is the highest level of education that you have completed? [ACCEPT ONE]
8th grade or below
9th grade to 11th grade
High school graduate
Some college
Associate degree
Bachelor's degree
Some postgraduate study
Graduate-school degree
Trade school
None of the above/ Prefer not to state
Which classification best describes your total pre-tax household income? [*Add popup option: “Why do we ask this question?”] [ACCEPT ONE]
Under $10,000
$10,000-$19,999
$20,000-$29,999
$30,000-$39,999
$40,000-$49,999
$50,000-$74,999
$75,000-$99,999
$100,000-$124,999
$125,000-$149,999
$150,000-$174,999
$175,000-$199,999
More than $200,000
Prefer not to state
Which of the following activities do you do at least three times a week?
[Yes/No Grid]
Working out
Driving an automobile
Reading a book
Playing online games
MUST SELECT ‘YES’ FOR “DRIVING AN AUTOMOBILE” TO CONTINUE
Which of the following have you done at least once in the past three months?
[Yes/No Grid]
Consumed an alcoholic beverage
Drank an energy drink
Smoked or consumed marijuana recreationally (Please do not select yes if you only consume marijuana with a prescription for medical purposes.)
MUST SELECT ‘YES’ FOR “SMOKED OR CONSUMED MARIJUANA RECREATIONALLY”
[INTRO SCREEN PRIOR TO Q10] The next set of questions are about the use of marijuana (also commonly referred to as cannabis, pot, weed, or grass). In this case, we mean any form of marijuana that contains the psychoactive component THC. It could be smoked or consumed by a variety of other methods; examples include edibles, waxes, and oils.
As a reminder, your answers in this survey are confidential and anonymous. We want to hear your opinions, so please be honest when answering.
How often do you typically use marijuana?
Daily
A couple times a week
Once per week
1-3 times per month
Less than once per month
When it comes to driving after using marijuana, which of the following best describes your behavior?
I never drive high
I rarely drive high
I sometimes drive high
I often drive high
I always drive high
Some people are concerned about driving after using marijuana and some people aren’t. Which statement below best describes your mindset about driving after using marijuana?
I’ll drive without thinking twice about it
I’ll think twice about driving, but usually I will drive
I’ll think twice about driving, and I will not drive if I’m high
I won’t drive
Not applicable – I’ve never been in that situation
Thinking about your typical experience, how does using marijuana affect your ability to drive?
Makes me a worse driver
Makes me a better driver
Does not make a difference one way or the other
Not sure
Not applicable – I’ve never driven after using marijuana
In the past six months, have you driven somewhere while feeling the effects of marijuana?
Yes
No
Have you ever been in a situation where you decided to NOT drive because you had used marijuana, even though you had originally planned to drive?
Yes
No
Not sure
[PROGRAMMER NOTE: IF SELECTED ‘YES’, MOVE TO Q16. IF SELECTED ‘NO’, MOVE TO Q17]
When was the last time you were in a situation where you decided to NOT drive because you had used marijuana, even though you had originally planned to drive?
Within the last 3 months
4-6 months ago
7-12 months ago
More than a year ago
Not sure
How personally concerned are you about having other drivers on the road who have used marijuana before driving?
Randomize scale 1-5, 5-1
Extremely concerned
Very concerned
Somewhat concerned
Not too concerned
Not at all concerned
Have you ever visited a website to get information about marijuana use and driving?
Yes
No
Not Sure
Have you have recently seen or heard messages about the risks of marijuana and driving in advertising, publicity, the media, or other places?
Yes
No
Not Sure
[IF YES IN Q20, ask Q21; IF SELECTED NO/NOT SURE, MOVE TO Q22]
Where was that…?
TV program
TV ad
Radio program or podcast
Radio commercial
Print (magazine or newspaper)
Website or social media content
Website ad
Outdoor billboards or posters
From friends or family
Other, please specify___________
Have you ever seen or heard any messages with the tagline, “If you feel different, you drive different?”
Yes
No
Not Sure
[INTRO SCREEN PRIOR TO Q23] On the following pages, we will show you examples of some public service advertisements (PSAs) that you may have seen or heard on TV, online, radio, a poster or billboard, or in a magazine or newspaper. Please indicate for each ad type, whether or not you have seen or heard any of the ads.
[Randomize order of ad recognition questions. Keep media type together in block. Respondent will only evaluate 11 pieces of creative to reduce respondent fatigue. Split samples will be used to accommodate additional ads if needed.]
[Repeat for each :30 video ad]
Below is an ad you might see on TV or online.
(Please note that the ‘continue’ button will appear at the bottom of the screen, once the ad is almost completed)
PN: Play video file.
Have you seen this ad?
Yes
No
Not sure
[Repeat for each :30 audio ad.]
PN: Play audio file.
(Please note that the ‘continue’ button will appear at the bottom of the screen, once the ad is almost completed)
Have you heard this public service ad on the radio or streaming online?
Yes
No
Not sure
[Repeat for each OOH/print ad montage.]
PN: Insert jpeg of outdoor or print montage
Have you seen any of these ads on a billboard, poster, or some other place?
Yes
No
Not sure
[Repeat for each online banner ad montage.]
PN: Insert jpeg of banner montage.
Have you seen any of these ads online?
Yes
No
Not sure
[INTRO SCREEN PRIOR TO Q27] The following background questions will help us divide the interviews into groups.
What is your marital status? [ACCEPT ONE]
Single (never married)
Living together but not married
Married
Separated or Divorced
Widowed
Prefer not to state
Do you live in the city, suburbs, or some other area? [ACCEPT ONE]
City
Suburbs
Some other area
Are you the parent or guardian of any children under the age of 18 who are living in your household? [ACCEPT ONE]
Yes
No
Have you used marijuana within the last 2 hours prior to taking this survey?
Yes
No
Prefer not to answer
NHTSA Form 1485
* These questions about [race/income] are important so that we make sure the voices of people in all different populations are represented. In this way, we can be fair and objective by adjusting our results based on the proportions of the various groups in the larger population.
Collecting data from all respondents on this question is important so that we can better and more reliably report differences and similarities between people of different backgrounds.
We understand that you might be concerned about sharing this information. Please be assured that the responses you provide are kept completely confidential. Any identifying information will be separated from your answers. Results are reported using the average, or pooled answers to the questions, instead of the responses of any one individual.
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