Form 30713 Q_NICHD_Web_Browse_20181106_DOT

E-Government Website Customer Satisfaction Surveys

Q_NICHD_Web_Browse_20181106_DOT.xlsx

Mapping and Questionnaire Documents IA 30713 A2 (NIH)

OMB: 1090-0008

Document [xlsx]
Download: xlsx | pdf

Overview

How to read this file
Survey Invitation
Welcome and Thank You Text
Model Questions
Custom Questions
CQs (11-6-18)
CQs (12-27-16)


Sheet 1: How to read this file

Survey Invitation





This is the standard survey invitation. Default text is included. If you would like to modify this text please check with your analyst/client manager.












Welcome and Thank You Text





The text you see here will appear at the top and bottom of your survey. Default text is included and you may modify this text as needed.












Model Questions





As discussed during the kick-off call, the model questions are part of the ForeSee methodology. For consistency within the model, these questions are standardized and have been tested and validated. Standardization of model questions allows benchmarking across companies/industries, and these questions are used in calculating scores and impacts.





Focus on the future behaviors; I’ve started with some that I believe are a good fit but we can certainly make adjustments. These are desired customer outcomes that are impacted by customer satisfaction.












Custom Questions





When reviewing the custom questions tab, keep in mind these questions are used for segmentation analysis of the model data. It is suggested that you add, delete or change custom questions over time, as your needs or business objectives change.





Focus Area #1: Achieving Actionable Data
- Know what changes are being made based on the intelligence
- Change Custom Questions so that stakeholders see a clear “must do”






Focus Area #2: Aligning Data to Business Strategies
- Update your Custom Questions as business cycles change
- Integrate Executive Level questions to evaluate initiatives






Focus Area #3: Strategic and Tactical Value
- Influence Board Room Decisions
- Change Operational Approaches
- Mature Your Research













Making Changes





Simply make the change that you desire and highlight that change with a different color text. Red works well because it stands out.
If the change is "complicated" a brief explanation about what you would like to accomplish will help us understand your request and figure out the best way to implement. -Or- Just give us a call; talking through changes over the phone makes it quick and easy.








Sheet 2: Survey Invitation


This is the standard survey invitation.





Default text is included. If you would like to modify this text please check with your analyst/client manager.














Survey Invitation Text
Survey Invitation Text (STEP 1)

Desktop
Tablet / Phone










We welcome your feedback!


We welcome your feedback!










Thanks for visiting our website. We’d like you to participate in a brief customer satisfaction survey to let us know how we can improve.


Can we email or text you a brief customer satisfaction survey so we can improve your mobile experience?










The survey aims to measure your entire experience. Please look for it at the end of your visit.


(Button text) No, thanks Yes, I'll help










This survey is conducted by an independent company ForeSee, on behalf of the site you are visiting.

Survey Invitation Text (STEP 2)





Tablet / Phone


(Button text) No, thanks Yes, I'll give feedback










Thank you for helping!

Example Desktop








Please provide your email address or mobile number (US and CA only). After your visit we’ll send you a link to the survey. Text Messaging rates apply.










(Button text) Cancel Email/Text Me









Examples Tablet / Phone














































































































































































































































Sheet 3: Welcome and Thank You Text


The text you see here will appear at the top and bottom of your survey, examples below.



Default text is included and you may modify this text as needed.










Welcome and Thank You Text









Welcome Text
Welcome Text - Tablet / Phone






Thank you for visiting nichd.nih.gov. You’ve been randomly chosen to take part in a brief survey to let us know what we can do to improve your experience.

Please take a few minutes to share your opinions. They are essential in helping us provide the best online experience possible.

Thank you for visiting nichd.nih.gov. You've been selected to participate in a brief survey to let us know how we can improve your experience. Please take a minute to share your opinions.




































Thank You Text
Thank You Text - Tablet / Phone






Thank you for taking our survey and for helping us serve you better.

Please note you will not receive a response based on your survey comments. If you would like us to contact you about your feedback, please visit the Contact Us section of this website.

Thank you for taking our survey and for helping us serve you better.
We appreciate your input!





































Example Desktop
Example Mobile






























































































































































Sheet 4: Model Questions

Model Name
NICHD V2



Red & Strike-Through: Delete
Model ID
ddYoFd998t5FtYsxBN1Rgw4C



Underlined & Italicized: Re-order
Partitioned
Yes - 2MQ



Pink: Addition
Date
11/7/2016



Blue: Reword










Label Element Questions
Label Satisfaction Questions
Label Future Behaviors





Look and Feel (1=Poor, 10=Excellent, Don't Know)

Satisfaction

Return
(1=Very Unlikely, 10=Very Likely)
1 Look and Feel - Appeal Please rate the visual appeal of this site. 16 Satisfaction - Overall What is your overall satisfaction with this site?
(1=Very Dissatisfied, 10=Very Satisfied)
19 Return How likely are you to return to nichd.nih.gov in the future?
2 Look and Feel - Balance Please rate the balance of graphics and text on this site. 17 Satisfaction - Expectations How well does this site meet your expectations?
(1=Falls Short, 10=Exceeds)


Recommend Company
(1=Very Unlikely, 10=Very Likely)
3 Look and Feel - Readability Please rate the readability of the pages on this site. 18 Satisfaction - Ideal How does this site compare to your idea of an ideal website?
(1=Not Very Close, 10=Very Close)
20 Recommend Company How likely are you to recommend NICHD to someone else?


Site Performance (1=Poor, 10=Excellent, Don't Know)




Primary Resource (1=Very Unlikely, 10=Very Likely)
4 Site Performance - Loading Please rate how quickly pages load on this site.


21 Primary Resource How likely are you to use nichd.nih.gov as your primary resource for obtaining information from this organization?
5 Site Performance - Consistency Please rate the consistency of speed from page to page on this site.





6 Site Performance - Completeness Please rate how completely the page content loads on this site.







Navigation (1=Poor, 10=Excellent, Don't Know)





7 Navigation - Organized Please rate how well this site is organized.





8 Navigation - Options Please rate the options available for navigating this site.





9 Navigation - Layout Please rate how well the site layout helps you find what you need.







Information Browsing (1=Poor, 10=Excellent, Don't Know)





10 Information Browsing - Sort Please rate the ability to sort information by criteria that are important to you on this site.





11 Information Browsing - Narrow Please rate the ability to narrow choices to find the information you are looking for on this site.





12 Information Browsing - Features Please rate how well the features on the site help you find the information you need.







Site Information (1=Poor, 10=Excellent, Don't Know)





13 Site Information - Thoroughness Please rate the thoroughness of information provided on this site.





14 Site Information - Understandable Please rate how understandable this site’s information is.





15 Site Information - Answers Please rate how well the site’s information provides answers to your questions.















Sheet 5: Custom Questions

Model Name
NICHD V2


Red & Strike-Through: Delete


Model ID
ddYoFd998t5FtYsxBN1Rgw4C


Underlined & Italicized: Re-order

Partitioned
Yes - 2MQ


Pink: Addition

Date
11/7/2016


Blue: Reword












QID QUESTION META TAG Skip From Question Text Answer Choices Skip To Required
Y/N
Type Special Instructions CQ Label
HAJ7088Q001 Visit Frequency
How often do you visit the NICHD site? This is my first visit
Y Drop down, select one
Visit Frequency




Once or twice a year








Every 2-3 months








Monthly








Weekly








Daily




HAJ7088Q002

What type of information were you looking for on the site today? (Please select all that apply.) General health information
Y Checkbox, one-up vertical Skip Logic Group Info Sought




Information about a health topic or disease








Funding or research support information








Clinical information or recommendations for health care providers








Education or teaching resources








Research resources or databases








General information about NICHD








Other A



HAJ7088Q003
A What other type of information were you looking for? (please note that the NICHD cannot provide specific medical advice or diagnoses through this survey)

N Text area, no char limit Skip Logic Group OE_Info Sought
HAJ7088Q004

Who is this information for? Myself
Y Radio button, one-up vertical Skip Logic Group Info for Whom




My child








A friend or other family member








A patient








Other B



HAJ7088Q005
B Who is this information for? (please note that the NICHD cannot provide specific medical advice or diagnoses through this survey)

N Text area, no char limit Skip Logic Group OE_Info For Who
HAJ7088Q006

How do you plan to use the information you found on the site today? (Please select all that apply.) Share/talk about the information with a health care provider
Y Checkbox, one-up vertical Skip Logic Group Info Use (Health)




Give information to a family member or friend








Give information to other scientists/researchers








Give information to students








Improve my understanding of research concepts and findings








Develop a grant application or research proposal








I'm not sure


Mutually Exclusive




I didn't find what I was looking for


Mutually Exclusive




Other F



HAJ7088Q007
F How else do you plan to use this information? (please note that the NICHD cannot provide specific medical advice or diagnoses through this survey)

N Text area, no char limit Skip Logic Group OPS_Info Use (Health)
HAJ7088Q008

What health topic were you primarily interested in today?

N Text area, no char limit
OE_Health Topic
HAJ7088Q009

Which of the following best describes you? Health consumer/general public
Y Drop down, select one Skip Logic Group Role




Health care provider/Health professional E







Scientist/Researcher








Government Employee








Student








Educator/Teacher








Other A



HAJ7088Q010
A What best describes you:

N Text field, <100 char Skip Logic Group OE_Role
HAJ7088Q011
E What type of heath care provider are you? Physician
Y Drop down, select one Skip Logic Group Role Health Prof.




Nurse/Nurse practitioner








Nurse midwife/Midwife








Care coordinator/Case manager/Patient navigator








Therapist (behavioral, occupational, physical, etc.)








Pharmacist/Pharmacy tech








Physician assistant








Counselor/Clinical social worker








Dietician/Nutritionist








Other F



HAJ7088Q012
F What type of health care provider are you? (Please note that NICHD cannot provide specific medical advice or diagnosis through this survey)

N Text field, <100 char Skip Logic Group OE_Health Care Prov.
HAJ7088Q013

Did you find the information you were looking for? Yes
Y Radio button, one-up vertical Skip Logic Group Find




Partially A







No A



HAJ7088Q014
A What specifically were you looking for that you were unable to find?

N Text field, <100 char Skip Logic Group OE_Unable to Find
HAJ7088Q015

What was your primary method of locating information on the site today? Top navigation menu
Y Drop down, select one Skip Logic Group Navigation Method




Left navigation bar








Site-wide search box (open text box in upper right corner)








Links on the homepage








Other A



HAJ7088Q016
A What was your method of locating information?

N Text area, no char limit Skip Logic Group OES_Nav Method
HAJ7088Q017

What was your primary method of arriving at the site today? I typed the site name into my browser (www.nichd.nih.gov)
Y Drop down, select one Skip Logic Group Navigation Method




Used an external search engine such as Google, Bing, or Yahoo








Followed a link from a page on the National Institutes of Health (NIH) web site








Followed a link to the NICHD site from another site








Used a bookmark or favorite








Followed a link on social media (Facebook, Twitter, Pinterest)








Other, please specify A



HAJ7088Q018
A What was your method of arriving at the site?

N Text field, <100 char Skip Logic Group OE_Nav Method
HAJ7088Q019

How would you describe your navigation experience on this site today? (Please select all that apply.) Links often did not take me where I expected
Y Checkbox, one-up vertical Skip Logic Group Navigation Exp.




Had difficulty finding relevant information/products








Links/labels were difficult to understand








Had technical difficulties (error messages, broken links, etc.)








Could not navigate back to previous information








I had a navigation difficulty not listed above: A







I had no difficulty navigating/browsing on this site


Mutually Exclusive
HAJ7088Q020
A Please describe your navigation difficulty.

N Text field, <100 char Skip Logic Group OE_Navigation Diff.
HAJ7088Q021

Did you use the site-wide search feature during your visit today? Yes A Y Drop down, select one Skip Logic Group Search Use




No








Don't remember




HAJ7088Q022
A Please tell us about your experience with the site's search feature today. (Please select all that apply.) I had issues with the basic search process (how to use it, terms to enter)
Y Checkbox, one-up vertical Skip Logic Group Search Exp.




I had issues with the visual display of the search results (text size, images)








I had issues with the search results I received








I had issues with sorting, filtering, advanced search, or lack of these options








I had technical issues with the search feature








I had an issue with search not listed above








The search feature met my needs today


Mutually Exclusive
HAJ7088Q023

What additional information or changes would you like to see on our site?

N Text area, no char limit
OE_Add'l Info
JIB0145571

Are there any other resources or information you would like to see on our site in other languages?

N Text area, no char limit
OE_Languages

Sheet 6: CQs (11-6-18)

Model Name
NICHD V2


Red & Strike-Through: Delete


Model ID
ddYoFd998t5FtYsxBN1Rgw4C


Underlined & Italicized: Re-order

Partitioned
Yes - 2MQ


Pink: Addition

Date
11/7/2016


Blue: Reword












QID QUESTION META TAG Skip From Question Text Answer Choices Skip To Required
Y/N
Type Special Instructions CQ Label
HAJ7088Q001 Visit Frequency
How often do you visit the NICHD site? This is my first visit
Y Drop down, select one
Visit Frequency




Once or twice a year








Every 2-3 months








Monthly








Weekly








Daily




HAJ7088Q002

What type of information were you looking for on the site today? (Please select all that apply.) General health information
Y Checkbox, one-up vertical Skip Logic Group Info Sought




Information about a health topic or disease








Funding or research support information








Clinical information or recommendations for health care providers








Education or teaching resources








Research resources or databases








General information about NICHD








Other A



HAJ7088Q003
A What other type of information were you looking for? (please note that the NICHD cannot provide specific medical advice or diagnoses through this survey)

N Text area, no char limit Skip Logic Group OE_Info Sought
HAJ7088Q004

Who is this information for? Myself
Y Radio button, one-up vertical Skip Logic Group Info for Whom




My child








A friend or other family member








A patient








Other B



HAJ7088Q005
B Who is this information for? (please note that the NICHD cannot provide specific medical advice or diagnoses through this survey)

N Text area, no char limit Skip Logic Group OE_Info For Who
HAJ7088Q006

How do you plan to use the information you found on the site today? (Please select all that apply.) Share/talk about the information with a health care provider
Y Checkbox, one-up vertical Skip Logic Group Info Use (Health)




Give information to a family member or friend








Give information to other scientists/researchers








Give information to students








Improve my understanding of research concepts and findings








Develop a grant application or research proposal








I'm not sure


Mutually Exclusive




I didn't find what I was looking for


Mutually Exclusive




Other F



HAJ7088Q007
F How else do you plan to use this information? (please note that the NICHD cannot provide specific medical advice or diagnoses through this survey)

N Text area, no char limit Skip Logic Group OPS_Info Use (Health)
HAJ7088Q008

What health topic were you primarily interested in today?

N Text area, no char limit
OE_Health Topic
HAJ7088Q009

Which of the following best describes you? Health consumer/general public
Y Drop down, select one Skip Logic Group Role




Health care provider/Health professional E







Scientist/Researcher








Government Employee








Student








Educator/Teacher








Other A



HAJ7088Q010
A What best describes you:

N Text field, <100 char Skip Logic Group OE_Role
HAJ7088Q011
E What type of heath care provider are you? Physician
Y Drop down, select one Skip Logic Group Role Health Prof.




Nurse/Nurse practitioner








Nurse midwife/Midwife








Care coordinator/Case manager/Patient navigator








Therapist (behavioral, occupational, physical, etc.)








Pharmacist/Pharmacy tech








Physician assistant








Counselor/Clinical social worker








Dietician/Nutritionist








Other F



HAJ7088Q012
F What type of health care provider are you? (Please note that NICHD cannot provide specific medical advice or diagnosis through this survey)

N Text field, <100 char Skip Logic Group OE_Health Care Prov.
HAJ7088Q013

Did you find the information you were looking for? Yes
Y Radio button, one-up vertical Skip Logic Group Find




Partially A







No A



HAJ7088Q014
A What specifically were you looking for that you were unable to find?

N Text field, <100 char Skip Logic Group OE_Unable to Find
HAJ7088Q015

What was your primary method of locating information on the site today? Top navigation menu
Y Drop down, select one Skip Logic Group Navigation Method




Left navigation bar








Site-wide search box (open text box in upper right corner)








Links on the homepage








Other A



HAJ7088Q016
A What was your method of locating information?

N Text area, no char limit Skip Logic Group OES_Nav Method
HAJ7088Q017

What was your primary method of arriving at the site today? I typed the site name into my browser (www.nichd.nih.gov)
Y Drop down, select one Skip Logic Group Navigation Method




Used an external search engine such as Google, Bing, or Yahoo








Followed a link from a page on the National Institutes of Health (NIH) web site








Followed a link to the NICHD site from another site








Used a bookmark or favorite








Followed a link on social media (Facebook, Twitter, Pinterest)








Other, please specify A



HAJ7088Q018
A What was your method of arriving at the site?

N Text field, <100 char Skip Logic Group OE_Nav Method
HAJ7088Q019

How would you describe your navigation experience on this site today? (Please select all that apply.) Links often did not take me where I expected
Y Checkbox, one-up vertical Skip Logic Group Navigation Exp.




Had difficulty finding relevant information/products








Links/labels were difficult to understand








Had technical difficulties (error messages, broken links, etc.)








Could not navigate back to previous information








I had a navigation difficulty not listed above: A







I had no difficulty navigating/browsing on this site A

Mutually Exclusive
HAJ7088Q020
A Please describe your navigation difficulty.

N Text field, <100 char Skip Logic Group OE_Navigation Diff.
HAJ7088Q021

Did you use the site-wide search feature during your visit today? Yes A Y Drop down, select one Skip Logic Group Search Use




No








Don't remember




HAJ7088Q022
A Please tell us about your experience with the site's search feature today. (Please select all that apply.) I had issues with the basic search process (how to use it, terms to enter)
Y Checkbox, one-up vertical Skip Logic Group Search Exp.




I had issues with the visual display of the search results (text size, images)








I had issues with the search results I received








I had issues with sorting, filtering, advanced search, or lack of these options








I had technical issues with the search feature








I had an issue with search not listed above








The search feature met my needs today


Mutually Exclusive
HAJ7088Q023

What additional information or changes would you like to see on our site?

N Text area, no char limit
OE_Add'l Info
JIB0145571

Are there any other resources or information you would like to see on our site in other languages?

N Text area, no char limit
OE_Languages

Sheet 7: CQs (12-27-16)

Model Name
NICHD V2


Red & Strike-Through: Delete


Model ID
ddYoFd998t5FtYsxBN1Rgw4C


Underlined & Italicized: Re-order

Partitioned
Yes - 2MQ


Pink: Addition

Date
11/7/2016


Blue: Reword












QID QUESTION META TAG Skip From Question Text Answer Choices Skip To Required
Y/N
Type Special Instructions CQ Label
HAJ7088Q001 Visit Frequency
How often do you visit the NICHD site? This is my first visit
Y Drop down, select one
Visit Frequency




Once or twice a year








Every 2-3 months








Monthly








Weekly








Daily




HAJ7088Q002

What type of information were you looking for on the site today? (Please select all that apply.) General health information D Y Checkbox, one-up vertical Skip Logic Group Info Sought




Information about a health topic or disease D,E







Funding or research support information








Clinical information or recommendations for health care providers








Education or teaching resources D







Research resources or databases








General information about NICHD








Other A



HAJ7088Q003
A What other type of information were you looking for? (please note that the NICHD cannot provide specific medical advice or diagnoses through this survey)

N Text area, no char limit Skip Logic Group OE_Info Sought
HAJ7088Q004
D Who is this information for? Myself
Y Radio button, one-up vertical Skip Logic Group Info for Whom




My child








A friend or other family member








A patient








Other B



HAJ7088Q005
B Who is this information for? (please note that the NICHD cannot provide specific medical advice or diagnoses through this survey)

N Text area, no char limit Skip Logic Group OE_Info For Who
HAJ7088Q006
E How do you plan to use the information you found on the site today? (Please select all that apply.) Share/talk about the information with a health care provider
Y Checkbox, one-up vertical Skip Logic Group Info Use (Health)




Give information to a family member or friend








Give information to other scientists/researchers








Give information to students








Improve my understanding of research concepts and findings








Develop a grant application or research proposal








I'm not sure


Mutually Exclusive




I didn't find what I was looking for


Mutually Exclusive




Other F



HAJ7088Q007
F How else do you plan to use this information? (please note that the NICHD cannot provide specific medical advice or diagnoses through this survey)

N Text area, no char limit Skip Logic Group OPS_Info Use (Health)
HAJ7088Q008

What health topic were you primarily interested in today?

N Text area, no char limit
OE_Health Topic
HAJ7088Q009

Which of the following best describes you? Health consumer/general public
Y Drop down, select one Skip Logic Group Role




Health care provider/Health professional E







Scientist/Researcher








Government Employee








Student








Educator/Teacher








Other A



HAJ7088Q010
A What best describes you:

N Text field, <100 char Skip Logic Group OE_Role
HAJ7088Q011
E What type of heath care provider are you? Physician
Y Drop down, select one Skip Logic Group Role Health Prof.




Nurse/Nurse practitioner








Nurse midwife/Midwife








Care coordinator/Case manager/Patient navigator








Therapist (behavioral, occupational, physical, etc.)








Pharmacist/Pharmacy tech








Physician assistant








Counselor/Clinical social worker








Dietician/Nutritionist








Other F



HAJ7088Q012
F What type of health care provider are you? (Please note that NICHD cannot provide specific medical advice or diagnosis through this survey)

N Text field, <100 char Skip Logic Group OE_Health Care Prov.
HAJ7088Q013

Did you find the information you were looking for? Yes
Y Radio button, one-up vertical Skip Logic Group Find




Partially A







No A



HAJ7088Q014
A What specifically were you looking for that you were unable to find?

N Text field, <100 char Skip Logic Group OE_Unable to Find
HAJ7088Q015

What was your primary method of locating information on the site today? Top navigation menu
Y Drop down, select one Skip Logic Group Navigation Method




Left navigation bar








Site-wide search box (open text box in upper right corner)








Links on the homepage








Other




HAJ7088Q016
A What was your method of locating information?

N Text area, no char limit Skip Logic Group OES_Nav Method
HAJ7088Q017

What was your primary method of arriving at the site today? I typed the site name into my browser (www.nichd.nih.gov)
Y Drop down, select one Skip Logic Group Navigation Method




Used an external search engine such as Google, Bing, or Yahoo








Followed a link from a page on the National Institutes of Health (NIH) web site








Followed a link to the NICHD site from another site








Used a bookmark or favorite








Followed a link on social media (Facebook, Twitter, Pinterest)








Other, please specify A



HAJ7088Q018
A What was your method of arriving at the site?

N Text field, <100 char Skip Logic Group OE_Nav Method
HAJ7088Q019

How would you describe your navigation experience on this site today? (Please select all that apply.) Links often did not take me where I expected
Y Checkbox, one-up vertical Skip Logic Group Navigation Exp.




Had difficulty finding relevant information/products








Links/labels were difficult to understand








Had technical difficulties (error messages, broken links, etc.)








Could not navigate back to previous information








I had a navigation difficulty not listed above:








I had no difficulty navigating/browsing on this site A

Mutually Exclusive
HAJ7088Q020
A Please describe your navigation difficulty.

N Text field, <100 char Skip Logic Group OE_Navigation Diff.
HAJ7088Q021

Did you use the site-wide search feature during your visit today? Yes A Y Drop down, select one Skip Logic Group Search Use




No








Don't remember




HAJ7088Q022
A Please tell us about your experience with the site's search feature today. (Please select all that apply.) I had issues with the basic search process (how to use it, terms to enter)
Y Checkbox, one-up vertical Skip Logic Group Search Exp.




I had issues with the visual display of the search results (text size, images)








I had issues with the search results I received








I had issues with sorting, filtering, advanced search, or lack of these options








I had technical issues with the search feature








I had an issue with search not listed above








The search feature met my needs today


Mutually Exclusive
HAJ7088Q023

What additional information or changes would you like to see on our site?

N Text area, no char limit
OE_Add'l Info



Are there any other resources or information you would like to see on our site in other languages?

N Text area, no char limit
OE_Languages
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