Visitor Services Project Evaluation of Customer Service at Boston Harbor Islands National Recreation Area

DOI Programmatic Clearance for Customer Satisfaction Surveys

Survey_BOHA 1-19-2012

Visitor Services Project Evaluation of Customer Service at Boston Harbor Islands National Recreation Area

OMB: 1040-0001

Document [pdf]
Download: pdf | pdf
U.S. Department of the Interior
National Park Service
Social Science Division
Visitor Services Project

OMB Control Number: 1040-0001
Current Expiration Date: XX-XX-XXXX

Boston Harbor Islands
National Park Area
Visitor Study
[INSERT PHOTO]

Number:
Time:
Location:

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Boston Harbor Islands National Park Area Visitor Study

United States Department of the Interior
NATIONAL PARK SERVICE
Boston Harbor Islands National Park Area
408 Atlantic Avenue, Suite 225
Boston MA 02110
Summer 2012
Dear Park Visitor,
Thank you for participating in this important study. We would like to hear about
your experience at Boston Harbor Islands National Park Area, and learn about
your opinions on this visit. This information will assist me and my staff to better
serve you.
This questionnaire is only being given to a select number of visitors, so your
participation is important and appreciated. It should only take about 15 minutes
to complete. Please return your completed questionnaire to the uniformed
personnel at the end of your visit.
We appreciate your help.
Sincerely,
[insert signature]
Bruce Jacobsen
Superintendent

Number:
Time:
Location:

Boston Harbor Islands National Park Area Visitor Study

3

DIRECTIONS
1. Please have the selected individual (at least 18 years old) complete
this questionnaire.
2. For questions that use circles (O), please mark your answer by filling
in the circle with black or blue ink. Please do not use pencil.

3. Return the completed questionnaire to the uniformed personnel at
the end of your visit.

Paperwork Reduction Act Statement: This information will be used by
the National Park Service as authorized by 16 U.S.C. 1a-7. We will use
this information to evaluate visitor services cooperatively managed by
Boston Harbor Islands National Park. Your responses are voluntary and
completely anonymous. A Federal agency may not conduct or sponsor
and you are not required to respond to, a collection of information unless it
displays a currently valid OMB Control Number. We estimate that it will
take an average of 15 minutes to complete the survey associated with this
collection of information. You may send comments concerning the burden
estimates or any aspect of this information collection to Lena Le, NPS
Visitor Services Project, College of Natural Resources, University of
Idaho, P.O. Box 441139, Moscow, ID, 83844-1139; [email protected]
(email).

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Boston Harbor Islands National Park Area Visitor Study

Your Visit To Boston Harbor Islands National Park Area
1. a) Prior to this visit, how did you obtain information about Boston Harbor Islands
National Park Area? Please mark ( ) all that apply in column (a).

•

Did not obtain information prior to visit  Go to part (b) of this question
b) If you were to visit Boston Harbor Islands National Park Area in the future, how
would you prefer to obtain information about the park? Please mark ( ) all that
apply in column (b).

O

•

a) This
visit

b) Future
visit

O

O

Previous visits

O

O

Live in the local area

O

O

Friends/relatives/word of mouth

O

O

Inquiry to park via phone, mail or email

O

O

Boston Harbor Islands NPS website: www.nps.gov/boha

O

O

Boston Harbor Islands Partnership website:
www.bostonharborislands.org

O

O

Other websites — which one(s)? ______________________

O

O

Ferry companies

O

O

Local businesses (hotels, motels, restaurants, etc.)

O

O

Maps/brochures

O

O

Newspaper/magazine articles

O

O

Other tourist sites (not National Park Service)

O

O

School class/program

O

O

Social media (such as Facebook, Twitter, etc.)

O

O

State welcome center/visitors bureau/chamber of commerce

O

O

Television/radio programs/DVDs

O

O

Travel guides/tour books (such as AAA, etc.)

O

n/a

Other, this visit (Specify) ____________________________

n/a

O

Other, future visit (Specify) ___________________________

Source of information

Boston Harbor Islands National Park Area Visitor Study

5

2. Boston Harbor Islands Partnership is an organization that consists of the
National Park Service, the Commonwealth of Massachusetts, the City of
Boston and others. This Partnership works with several nonprofit organizations
to manage cultural and natural resources on 34 islands and peninsulas in
Boston Harbor. Prior to receiving this questionnaire, were you aware that the
Boston Harbor Islands is part of the National Park System?

O

Yes

O

No

3. Prior to receiving this questionnaire, were you aware that Boston Harbor
Islands National Park Area consists of 34 islands and peninsulas?

O

Yes

O

No

4. a) Please list each of the Boston Harbor Islands you have visited at any time,
including those on this trip. (Use the map on the next page to help identify
the islands.)
b) Of those islands you have visited, please indicate ( ) if you visited them on
this trip.
c) For each island you have visited, please indicate how many times you have
visited it, including on this trip.

•

a) Islands you have visited, this
trip and past trips

b) Visited this
trip?

O
O
O
O
O
O
O
O
O

c) Total number of
visits, including
this trip

6

Boston Harbor Islands National Park Area Visitor Study

NOTE TO REVIEWERS: This is a proof of the map of the areas that will be surveyed.
A camera-ready image of the outlined area will be used in the printed version of the
survey.

Boston Harbor Islands National Park Area Visitor Study

7

5. a) Below are some reasons for which people visit Boston Harbor Islands National
Park Area. Please rate each reason’s importance to you, from 1-5.
b) Next, please rate how well the park provided an opportunity to fulfill each
reason, from 1-5.

Reason for visit
Do something with family
People-watching
Bring your family closer together
Experience new and different things
Learn more about nature
Learn more about Boston/New
England history
Get away from life’s usual demands
Be with others who enjoy same things
Talk to new and varied people
Be with friends
Experience tranquility
Learn what you are capable of
Develop your skills and abilities
Get some fresh air
Get some exercise
Go for a boat ride
See views of Boston from water
Help take care of the park/help with
park programs
Other (Please specify)
______________________________

a) How important?
1=Not at all important
2=Slightly important
3=Moderately important
4=Very important
5=Extremely important

b) Opportunity?
1=No opportunity
2=Poor opportunity
3=Good opportunity
4=Very good opportunity
5=Excellent opportunity

8

6

Boston Harbor Islands National Park Area Visitor Study
a) On this visit, in which activities did you participate within Boston Harbor
Islands National Park Area? Please mark ( ) all that apply.

•

O

Attending ranger-led programs (not pre-arranged)

O

Attending pre-arranged park programs

O

Attending special events
Please specify

O

Camping

O

Fishing

O

Picnicking

O

Sightseeing

O

Swimming in Boston Harbor

O

Touring historical/natural sites

O

Walking/hiking trails and beaches

O

Watching wildlife/nature observation

O

Other (Please specify below)

b) Which one of the above activities was the primary reason you and your
personal group visited within Boston Harbor Islands National Park Area on
this visit?

7.

What did you like most about your visit to Boston Harbor Islands National
Park Area?

8.

What did you like least about your visit to Boston Harbor Islands National
Park Area?

Boston Harbor Islands National Park Area Visitor Study
9. As part of managing the Boston Harbor Islands National Park Area,
information and education are provided to visitors via exhibits, signage, printed
materials, publications, and programs.
a) Please mark each type of information that you received during this visit to
Boston Harbor Islands National Park Area. Please mark ( ) all that apply.
b) For each type received, please rate the amount of information.
c) For each type received, please rate the quality of the information.

9

•

a) Received
information?

Type of information

b) Amount of
information
1= Not enough
2= About right
3= Too much

c) Quality of
information
1=Very poor
2= Poor
3= Average
4= Good
5= Very good

O

Visitor opportunities and
activities

______

______

O

Information on ferry and other
means to access Boston
Harbor Islands

______

______

O

Natural history of Boston
Harbor Islands

______

______

O

Human history of Boston
Harbor Islands

______

______

10

Boston Harbor Islands National Park Area Visitor Study

10. a) On this visit to Boston Harbor Islands National Park Area, please indicate how
satisfied you are with the following services. Please mark one (•) for each service.
Did not
use

Not at all
satisfied

Slightly
satisfied

Somewhat
satisfied

Very
satisfied

Completely
satisfied

Ferry/water
transportation

O

O

O

O

O

O

Food service

O

O

O

O

O

O

Bookstores/
Retail

O

O

O

O

O

O

Ranger-led
programs

O

O

O

O

O

O

Information
services

O

O

O

O

O

O

Special
events/
programs

O

O

O

O

O

O

Boston Light
Tour

O

O

O

O

O

O

Spectacle
Marina

O

O

O

O

O

O

Boat
moorings

O

O

O

O

O

O

Visitor
centers/
exhibits

O

O

O

O

O

O

Campsites

O

O

O

O

O

O

Picnic areas

O

O

O

O

O

O

Service

b.) For any service that was not satisfactory, please explain the problem.

Boston Harbor Islands National Park Area Visitor Study 11

11 Overall, how would you rate the quality of the facilities, services, and
recreational opportunities provided to you at Boston Harbor Islands National
Park Area during this visit? Please mark ( ) one.

•

Very poor

Poor

Average

Good

Very good

O

O

O

O

O

12. On this visit, were you part of the following types of organized groups? Please
mark ( ) one for each.

•

a) Commercial guided tour group

O

Yes

O

No

b) School/educational group

O

Yes

O

No

c) Other (scouts, work, church, etc.)

O

Yes

O

No

d) If you were with one of these organized groups, how many people, including
yourself, were in this organized group?
Number of people in organized group
13. a) On this visit, what kind of personal group (not guided tour/school/other
organized group) were you with? Please mark ( ) one.

•

O

Alone

O

Friends

O

Family

O

Family and friends

O

Other (Please specify)

b) On this visit, how many people were in your personal group, including
yourself?
Number of people 18 years and older
Number of people under 18 years old
14. What is your age? ____________
15. What is your U.S. zip code? _________________________
If you are not from the U.S. please specify name of the
country______________
16. What is your gender?

O

Male

O

Female

12

Boston Harbor Islands National Park Area Visitor Study

17. What is the highest level of education you have completed?
Please mark ( ) one.

•

O

Some high school

O

Bachelor’s degree

O

High school diploma/GED

O

Graduate degree

O

Some college

18. a) Are you Hispanic or Latino?

O

Yes

O

No

•

b) What is your race? Please mark ( ) one or more.

O

American Indian or
Alaska Native

O

Asian

O

Black or African American

O
O

Native Hawaiian or other
Pacific Islander
White

19. Is there anything else you would like to tell us about your visit to Boston
Harbor Islands National Park Area?

Printed on recycled paper


File Typeapplication/pdf
AuthorLena Le Studies
File Modified2012-01-19
File Created2012-01-19

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