Food Safety Education Campaign--Initial Exploratory Survey

Forms and Documents

Document Name	Status
ICRB_AdCouncil_2010_final.doc Supporting Statement B	2010-11-30
ICRA_AdCouncil_2010_final.doc Supporting Statement A	2010-11-30
OMB Ad Council emergency review ltr Final 11 30.2010.pdf Supplementary Document	2010-11-30

IC Document Collections

IC ID	Document Title	Status
195479	Non-Responses Other-screener	New
195450	Food Safety Education Campaign--Initial Exploratory Research Other-Guide	New

ICR Details

OMB Control No: 0583-0147	ICR Reference No: 201011-0583-001
Status: Historical Active	Previous ICR Reference No:
Agency/Subagency: USDA/FSIS	Agency Tracking No:
Title: Food Safety Education Campaign--Initial Exploratory Survey
Type of Information Collection: New collection (Request for a new OMB Control Number)	Common Form ICR:  No
Type of Review Request: Emergency	Approval Requested By: 12/01/2010
OIRA Conclusion Action: Approved without change	Conclusion Date: 12/02/2010
	Date Received in OIRA: 12/01/2010
Terms of Clearance:

	Inventory as of this Action	Requested	Previously Approved
Expiration Date	06/30/2011	6 Months From Approved
Responses	274	0	0
Time Burden (Hours)	65	0	0
Cost Burden (Dollars)	0	0	0

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Abstract: To develop a new national public service advertising campaing to educate the public about the importance of safe food handling and how to reduce the risks associated with foodborne illness.

Emergency Justfication: FSIS is partnering with the Ad Council to conduct a large Food Safety Education Campaign using public service announcements. The initial exploratory research needs to begin the first week of December to ensure that the campaign's timeframes are met.

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Authorizing Statute(s): US Code: 21 USC 451, et seq. Name of Law: Poultry Products Inspection Act
   US Code: 21 USC 601, et seq. Name of Law: Federal Meat Inspection Act
   US Code: 21 USC 1031, et seq. Name of Law: Egg Products Inspection Act
  

Citations for New Statutory Requirements: None

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Associated Rulemaking Information
RIN:	Stage of Rulemaking:	Federal Register Citation:	Date:
	Not associated with rulemaking

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Federal Register Notices & Comments

Did the Agency receive public comments on this ICR? No

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Number of Information Collection (IC) in this ICR: 2

IC Title	Form No.	Form Name
Food Safety Education Campaign--Initial Exploratory Research
Non-Responses

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ICR Summary of Burden

	Total Approved	Previously Approved	Change Due to New Statute	Change Due to Agency Discretion	Change Due to Adjustment in Estimate	Change Due to Potential Violation of the PRA
Annual Number of Responses	274	0	0	274	0	0
Annual Time Burden (Hours)	65	0	0	65	0	0
Annual Cost Burden (Dollars)	0	0	0	0	0	0

Burden increases because of Program Change due to Agency Discretion: Yes

Burden Increase Due to: Miscellaneous Actions

Burden decreases because of Program Change due to Agency Discretion: No

Burden Reduction Due to:

Short Statement: This is a new program with a burden increase of 65.3 hours.

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Annual Cost to Federal Government: $38,000

Does this IC contain surveys, censuses, or employ statistical methods? Yes Part B of Supporting Statement

Is the Supporting Statement intended to be a Privacy Impact Assessment required by the E-Government Act of 2002? No

Is this ICR related to the Affordable Care Act [Pub. L. 111-148 & 111-152]? No

Is this ICR related to the Dodd-Frank Wall Street Reform and Consumer Protection Act, [Pub. L. 111-203]? No

Is this ICR related to the American Recovery and Reinvestment Act of 2009 (ARRA)? No

Is this ICR related to the Pandemic Response? Uncollected

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Common Form ICR:  No

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On behalf of this Federal agency, I certify that the collection of information encompassed by this request complies with 5 CFR 1320.9 and the related provisions of 5 CFR 1320.8(b)(3).

The following is a summary of the topics, regarding the proposed collection of information, that the certification covers:

(a) It is necessary for the proper performance of agency functions;

(b) It avoids unnecessary duplication;

(c) It reduces burden on small entities;

(d) It uses plain, coherent, and unambiguous language that is understandable to respondents;

(e) Its implementation will be consistent and compatible with current reporting and recordkeeping practices;

(f) It indicates the retention periods for recordkeeping requirements;

(g) It informs respondents of the information called for under 5 CFR 1320.8 (b)(3) about:

(i) Why the information is being collected;

(ii) Use of information;

(iii) Burden estimate;

(iv) Nature of response (voluntary, required for a benefit, or mandatory);

(v) Nature and extent of confidentiality; and

(vi) Need to display currently valid OMB control number;

(h) It was developed by an office that has planned and allocated resources for the efficient and effective management and use of the information to be collected.

(i) It uses effective and efficient statistical survey methodology (if applicable); and

(j) It makes appropriate use of information technology.

If you are unable to certify compliance with any of these provisions, identify the item by leaving the box unchecked and explain the reason in the Supporting Statement.

Certification Date: 12/01/2010

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