Q_OVC_Email_Newsletter_20190312_DOT.xlsx

---

Overview

How to read this file
Welcome and Thank You Text
Model Questions
CQs (3-12-19)
Custom Questions

---

Sheet 1: How to read this file

Survey Invitation
This is the standard survey invitation. Default text is included. If you would like to modify this text please check with your analyst/client manager.
Welcome and Thank You Text
The text you see here will appear at the top and bottom of your survey. Default text is included and you may modify this text as needed.
Model Questions
As discussed during the kick-off call, the model questions are part of the ForeSee methodology. For consistency within the model, these questions are standardized and have been tested and validated. Standardization of model questions allows benchmarking across companies/industries, and these questions are used in calculating scores and impacts.
Focus on the future behaviors; I’ve started with some that I believe are a good fit but we can certainly make adjustments. These are desired customer outcomes that are impacted by customer satisfaction.
Custom Questions
When reviewing the custom questions tab, keep in mind these questions are used for segmentation analysis of the model data. It is suggested that you add, delete or change custom questions over time, as your needs or business objectives change.
Focus Area #1: Achieving Actionable Data - Know what changes are being made based on the intelligence - Change Custom Questions so that stakeholders see a clear “must do”
Focus Area #2: Aligning Data to Business Strategies - Update your Custom Questions as business cycles change - Integrate Executive Level questions to evaluate initiatives
Focus Area #3: Strategic and Tactical Value - Influence Board Room Decisions - Change Operational Approaches - Mature Your Research
Making Changes
Simply make the change that you desire and highlight that change with a different color text. Red works well because it stands out. If the change is "complicated" a brief explanation about what you would like to accomplish will help us understand your request and figure out the best way to implement. -Or- Just give us a call; talking through changes over the phone makes it quick and easy.

---

Sheet 2: Welcome and Thank You Text

	The text you see here will appear at the top and bottom of your survey, examples below.
	Default text is included and you may modify this text as needed.
	Welcome and Thank You Text
		Welcome Text
		Thank you for reading our electronic announcement. Please take a few minutes to share your opinions about our announcement. Your opinions are essential in helping us provide the best experience and information possible.
		Thank You Text
		Thank you for taking our survey - and for helping us serve you better. Please note you will not receive a response from us based on your survey comments. If you would like us to contact you about your feedback, please visit the Contact Us section of our website.
		Example Email Survey

---

Sheet 3: Model Questions

Model Name		DOJ OVC Email Newsletter					Red & Strike-Through: Delete
Model ID		9wJ5x8IktIF85xsgVgU8BQ4C					Underlined & Italicized: Re-order
Partitioned		No					Pink: Addition
Date		10/12/2016					Blue: Reword
	Label	Element Questions		Label	Satisfaction Questions		Label	Future Behaviors	Removed a Future Behavior
									Reworded all questions referring to the publication to refer to an announcement based on Jose's recommendation.
		Look and Feel (1=Poor, 10=Excellent, Don't Know)			Satisfaction			Share Information (1=Very Unlikely, 10=Very Likely)
1	Look and Feel - Appeal	Please rate the visual appeal of this announcement.	7	Satisfaction - Overall	What is your overall satisfaction with this announcement? (1=Very Dissatisfied, 10=Very Satisfied)	10	Share Information	How likely are you to share this announcement with someone else?
2	Look and Feel - Balance	Please rate the balance of graphics and text in this announcement.	8	Satisfaction - Expectations	How well does this announcement meet your expectations? (1=Falls Short, 10=Exceeds)			Primary Online Resource (1=Very Unlikely, 10=Very Likely)
3	Look and Feel - Readability	Please rate the readability of the page in this announcement.	9	Satisfaction - Ideal	How does this announcement compare to an ideal emailed announcement? (1=Not Very Close, 10=Very Close)	11	Primary Online Resource	How likely are you to use ovc.gov as your primary online resource regarding information for crime victims/victim service providers?
		Email Content (1=Poor, 10=Excellent, Don't Know)
4	Email Content - Relevance	Please rate the relevance to your interests of the content in this announcement.
5	Email Content - Depth	Please rate the depth of information shared that you read on this announcement.
6	Email Content - Understandable	Please rate how understandable the content is in this announcement.
	Test Survey Link:
	NOTE: Taking a survey from this test link will NOT enter the survey into the ForeSee databases. It is for checking the survey questions and function only.

---

Sheet 4: CQs (3-12-19)

Model Name		DOJ OVC Email Newsletter				Red & Strike-Through: Delete
Model ID		9wJ5x8IktIF85xsgVgU8BQ4C		OMB Approval REQUIRED		Underlined & Italicized: Re-order
Partitioned		No				Pink: Addition
Date		10/12/2016				Blue: Reword
QID	QUESTION META TAG	Skip From	Question Text	Answer Choices	Skip To	Required Y/N	Type	Special Instructions	CQ Label	NOTES
KMJ7072Q001			Thinking of the OVC email announcements(s) you receive, please rate: The clarity of the information provided.	1=Not At All Clear	C	Y	Radio button, scale, has don't know	Skip Logic Group*	Rate_Info Clarity
				2	C
				3	C
				4	C
				5	C
				6
				7
				8
				9
				Very Clear=10
				Don't Know
KMJ7072Q002		C	What would help improve the clarity of the information provided?			N	Text area, no char limit	Skip Logic Group*	Improve Clarity OE
KMJ7072Q003			The helpfulness of the information provided.	1=Not At All Helpful	C	Y	Radio button, scale, has don't know	Skip Logic Group*	Rate_Info Helpful
				2	C
				3	C
				4	C
				5	C
				6
				7
				8
				9	D
				Very Helpful=10	D
				Don't Know
KMJ7072Q004		C	What information would you find to be more helpful in these announcements?			N	Text area, no char limit	Skip Logic Group*	Improve Helpfulness OE
KMJ7072Q005		D	What did you find most helpful about the information in this announcement?			N	Text area, no char limit	Skip Logic Group*	Most Helpful OE
KMJ7072Q006			Did you download a publication, video, or information that was the focus of the announcement you received?	Yes		Y	Radio button, one-up vertical		Download	NEW
				No
				Not sure
KMJ7072Q007			Did you follow any of the links provided in the announcement?	Yes		Y	Radio button, one-up vertical		Link Use	NEW
				No
				Not sure
KMJ7072Q008			Considering the product, publication, video, or information you accessed through this email announcement, did you find it to be presented in a format that was easy to use?	Yes		Y	Radio button, one-up vertical	Skip Logic Group*	Access Format
				No	A
				Not sure
KMJ7072Q009		A	What would have made it easier for you to access/use?			N	Text area, no char limit	Skip Logic Group*	Access Format OE
KMJ7072Q010			Please rate the length of the OVC announcement you received.	Too long		Y	Drop down, select one		Rate - Email Length
				Just about right
				Too short
				Don't Know
KMJ7072Q011			What type of content do you prefer to see from OVC? (Please pick your top three.)	News and Information from OVC		Y	Checkbox, one-up vertical	Skip Logic Group*	Content Type
				Resource and funding information
				Tips for crime victims about what OVC can help with			Limit to 3
				Products available from OVC
				Information about what OVC publications/videos would meet my needs
				More links to publications or videos
				Details about training/events
				Offerings in languages other than English
				Other	A
KMJ7072Q012		A	What other content would you prefer to see from OVC?			N	Text area, no char limit	Skip Logic Group*	Content Type Other
KMJ7072Q013			Have you ever shared content you've received in an OVC email announcement with someone else? (Including this one.)	Yes	A	Y	Radio button, one-up vertical	Skip Logic Group*	Content Shared
				No
KMJ7072Q014		A	What have you shared?			N	Text area, no char limit	Skip Logic Group*	Content Shared Specifics OE
NEW			Are you interested in following OVC on social media?	Yes, I'm interested	A	Y	Radio button, one-up vertical	Skip Logic Group*	Social Media
				I'm already signed up	B
				No, I'm not interested
NEW		A	You can find OVC on Twitter, Facebook, and YouTube. Are there other social media platforms you would prefer?			N	Text area, no char limit	Skip Logic Group*	Social Media Prefer
NEW		B	Which of these social media channels do you use to follow OVC? (Please select all that apply.)	Twitter		Y	Checkbox, one-up vertical	Skip Logic Group*	Social Media Follow
				Facebook
				YouTube
				Not sure				Mutually Exclusive
KMJ7072Q015	OE_Improve Experience		What else would you like to share with us to help improve this announcement?			N	Text area, no char limit		Improvement
KMJ7072Q016			How frequently would you prefer to receive this announcement?	Daily		Y	Drop down, select one		Newsletter Frequency
				Weekly
				Monthly
				Every other Month
				Quarterly
				Annually or less often
KMJ7072Q017	Role: Healthcare		Which of the following best describes you in relation to your subscription to the DOJ OVC announcement?	Victim of crime		Y	Drop down, select one	Skip Logic Group*	Role
				Friend or family member of crime victim
				Victim services provider/professional	B
				Law enforcement officer or official	B
				Attorney/Legal Services professional	B
				Corrections/Probation/Parole officer or official	B
				Educator or academic administration
				Student
				Medical/Nursing/Health service professional	B
				Mental health professional	B
				Social worker/counselor	B
				General public
				Other	A
KMJ7072Q018		A	How else you would describe yourself?			N	Text area, no char limit	Skip Logic Group*	Role Other
KMJ7072Q019		B	Was the product, publication, video, or information you accessed useful to your work serving victims of crime?	Yes		Y	Radio button, one-up vertical	Skip Logic Group*	Content Useful
				No
				Not sure
KMJ7072Q020	Demographics: Gender		What is your gender?	Male		Y	Drop down, select one		Demographics: Gender
				Female
				Prefer not to respond
KMJ7072Q021	Demographics: Income		Which category includes your household income?	Under $25,000		Y	Drop down, select one		Demographics: Income
				$25,000 - $49,999
				$50,000 - $74,999
				$75,000 - $99,999
				$100,000 - $124,999
				$125,000 - $149,999
				$150,000 or more
				Prefer not to respond
KMJ7072Q022	Demographics: Age		Which category includes your age?	Under 18		Y	Drop down, select one		Demographics: Age
				18 - 24
				25 - 34
				35 - 44
				45 - 54
				55 - 64
				65 or older
				Prefer not to respond

---

Sheet 5: Custom Questions

Model Name		DOJ OVC Email Newsletter				Red & Strike-Through: Delete
Model ID		9wJ5x8IktIF85xsgVgU8BQ4C		OMB Approval REQUIRED		Underlined & Italicized: Re-order
Partitioned		No				Pink: Addition
Date		10/12/2016				Blue: Reword
QID	QUESTION META TAG	Skip From	Question Text	Answer Choices	Skip To	Required Y/N	Type	Special Instructions	CQ Label	NOTES
KMJ7072Q001			Thinking of the OVC email announcements(s) you receive, please rate: The clarity of the information provided.	1=Not At All Clear	C	Y	Radio button, scale, has don't know	Skip Logic Group*	Rate_Info Clarity
				2	C
				3	C
				4	C
				5	C
				6
				7
				8
				9
				Very Clear=10
				Don't Know
KMJ7072Q002		C	What would help improve the clarity of the information provided?			N	Text area, no char limit	Skip Logic Group*	Improve Clarity OE
KMJ7072Q003			The helpfulness of the information provided.	1=Not At All Helpful	C	Y	Radio button, scale, has don't know	Skip Logic Group*	Rate_Info Helpful
				2	C
				3	C
				4	C
				5	C
				6
				7
				8
				9	D
				Very Helpful=10	D
				Don't Know
KMJ7072Q004		C	What information would you find to be more helpful in these announcements?			N	Text area, no char limit	Skip Logic Group*	Improve Helpfulness OE
KMJ7072Q005		D	What did you find most helpful about the information in this announcement?			N	Text area, no char limit	Skip Logic Group*	Most Helpful OE
KMJ7072Q006			Did you download a publication, video, or information that was the focus of the announcement you received?	Yes		Y	Radio button, one-up vertical		Download	NEW
				No
				Not sure
KMJ7072Q007			Did you follow any of the links provided in the announcement?	Yes		Y	Radio button, one-up vertical		Link Use	NEW
				No
				Not sure
KMJ7072Q008			Considering the product, publication, video, or information you accessed through this email announcement, did you find it to be presented in a format that was easy to use?	Yes		Y	Radio button, one-up vertical	Skip Logic Group*	Access Format
				No	A
				Not sure
KMJ7072Q009		A	What would have made it easier for you to access/use?			N	Text area, no char limit	Skip Logic Group*	Access Format OE
KMJ7072Q010			Please rate the length of the OVC announcement you received.	Too long		Y	Drop down, select one		Rate - Email Length
				Just about right
				Too short
				Don't Know
KMJ7072Q011			What type of content do you prefer to see from OVC? (Please pick your top three.)	News and Information from OVC		Y	Checkbox, one-up vertical	Skip Logic Group*	Content Type
				Resource and funding information
				Tips for crime victims about what OVC can help with			Limit to 3
				Products available from OVC
				Information about what OVC publications/videos would meet my needs
				More links to publications or videos
				Details about training/events
				Offerings in languages other than English
				Other	A
KMJ7072Q012		A	What other content would you prefer to see from OVC?			N	Text area, no char limit	Skip Logic Group*	Content Type Other
KMJ7072Q013			Have you ever shared content you've received in an OVC email announcement with someone else? (Including this one.)	Yes	A	Y	Radio button, one-up vertical	Skip Logic Group*	Content Shared
				No
KMJ7072Q014		A	What have you shared?			N	Text area, no char limit	Skip Logic Group*	Content Shared Specifics OE
HOP0306507			Are you interested in following OVC on social media?	Yes, I'm interested	A	Y	Radio button, one-up vertical	Skip Logic Group*	Social Media
				I'm already signed up	B
				No, I'm not interested
HOP0306508		A	You can find OVC on Twitter, Facebook, and YouTube. Are there other social media platforms you would prefer?			N	Text area, no char limit	Skip Logic Group*	Social Media Prefer
HOP0306509		B	Which of these social media channels do you use to follow OVC? (Please select all that apply.)	Twitter		Y	Checkbox, one-up vertical	Skip Logic Group*	Social Media Follow
				Facebook
				YouTube
				Not sure				Mutually Exclusive
KMJ7072Q015	OE_Improve Experience		What else would you like to share with us to help improve this announcement?			N	Text area, no char limit		Improvement
KMJ7072Q016			How frequently would you prefer to receive this announcement?	Daily		Y	Drop down, select one		Newsletter Frequency
				Weekly
				Monthly
				Every other Month
				Quarterly
				Annually or less often
KMJ7072Q017	Role: Healthcare		Which of the following best describes you in relation to your subscription to the DOJ OVC announcement?	Victim of crime		Y	Drop down, select one	Skip Logic Group*	Role
				Friend or family member of crime victim
				Victim services provider/professional	B
				Law enforcement officer or official	B
				Attorney/Legal Services professional	B
				Corrections/Probation/Parole officer or official	B
				Educator or academic administration
				Student
				Medical/Nursing/Health service professional	B
				Mental health professional	B
				Social worker/counselor	B
				General public
				Other	A
KMJ7072Q018		A	How else you would describe yourself?			N	Text area, no char limit	Skip Logic Group*	Role Other
KMJ7072Q019		B	Was the product, publication, video, or information you accessed useful to your work serving victims of crime?	Yes		Y	Radio button, one-up vertical	Skip Logic Group*	Content Useful
				No
				Not sure
KMJ7072Q020	Demographics: Gender		What is your gender?	Male		Y	Drop down, select one		Demographics: Gender
				Female
				Prefer not to respond
KMJ7072Q021	Demographics: Income		Which category includes your household income?	Under $25,000		Y	Drop down, select one		Demographics: Income
				$25,000 - $49,999
				$50,000 - $74,999
				$75,000 - $99,999
				$100,000 - $124,999
				$125,000 - $149,999
				$150,000 or more
				Prefer not to respond
KMJ7072Q022	Demographics: Age		Which category includes your age?	Under 18		Y	Drop down, select one		Demographics: Age
				18 - 24
				25 - 34
				35 - 44
				45 - 54
				55 - 64
				65 or older
				Prefer not to respond